This main image of Katy Perry lying the in the clouds, represents the ‘dream’ part of her album. The fact that she is naked implies that because it is her dream, she can do whatever she likes, in a sense. The colour pink has connotations of being young and free, Katy shows this by doing whatever she wants. By her lying on a cloud implies she is heavenly and flawless, the clouds are almost inviting her as they look comfortable and spacious, this could be reflecting Katy’s public image. Due to the colour of the clouds, they also represent cotton candy enforcing the theme which is based on candy.

The artist is naked herself, to the point that she is barely covered by the cotton candy cloud. This makes the album appealing to the male audience as it provocative. Although, it does appeal to the female audience by being feminine in the most simplistic way. As Katy is not covered in expensive jewellery or wearing branded clothes, she does not also show so much that she reduces her image. Her image in this picture ‘bares all’, implying that the album may do the same. The music may be personal and inviting in a way that the audience will want to be involved with the music. By Katy having her toes pointed implies she has a sense of elegance, which improves her being naked.

The album’s title is in a different font to the artists name and a lot smaller. This suggests that the artist’s name is more important and appealing to the audience rather than the actual album. However, it all still stands out. The theme of candy is shown again by the striped white and red. The bottom of the writing is melting, which represents something that is too hot, reflecting Katy’s image, with her being too hot. Like the artist’s name, the text has a 3D look to it, with blue shadow underneath it.

Katy Perry’s name is displayed in the colour red, highlighting her dominance. The text has a hint of white around the edges, which gives it a 3D look. This could extend the theme further of candy, as it resembles icing. The blue around the artist’s name cools down the ‘hot’ image.