Local Experts. Global Reach.

John is a professional real estate broker specializing in residential

and investment properties for over a decade. He uniquely

understands the real estate industry from a buyer and seller's

perspective with over 51 homes sold for personal investment

during 2005 through 2007. In partnership with his wife, Julie Ortiz,

he has a proven record of success with the successful closing of

more than 250 transactions.

John knows how to create a win / win for his clients of all property

types and price points. His breadth of market knowledge, keen

sense of property values and skills at putting challenging deals

together have earned him the trust and respect of his broker

peers and clients alike. He has a passion for the industry and a

tenacity to get the deals done.

In addition to being a licensed real estate broker, John offers a

background in legal and has worked with a local law firm as the

"Director of Negotiations", for their real estate related

transactions. John understands that buying or selling a home is a

one of the most important financial decision in his clients' lives

and he is committed to guiding them through the entire

transaction making it an enjoyable and rewarding experience.

He is proud to offer a high level of professional care and client

services knowing his business is developed one client at a time.

JOHN EDDY

JOHN EDDY | Broker

Realogics Sotheby’s International Realty

15 Lake Street Suite 200 | Kirkland, WA

c: 425.761.8115

p: 425.658.5300

John.Eddy@SothebysRealty.com

RealogicsSothebysRealty.com

Uniting extraordinary homes with extraordinary lives is the vision of Sotheby’s International Realty. While we are a brand

known for luxury, our focus is providing an extraordinary customer experience in any price range.

Realogy is a franchisor of six of the most recognized brands in the real

estate industry: Better Homes and Gardens® Real Estate, CENTURY 21®,

Coldwell Banker®, ERA®, Sotheby’s International Realty® and Coldwell

Banker Commercial®.

Realogy franchises its leading brands to residential and commercial real

estate brokerages throughout the United States and around the world. The

Realogy Franchise Group provides its franchisees with the value of widely

recognized and respected brands, powerful national marketing, training and

general sales support systems, services and tools.

In 2012, we were involved, either through our franchise operations or our

company-owned brokerages, in approximately 26% of all existing homesale

transaction volume (sides times average price) for domestic transactions

involving a real estate brokerage firm.

"SOTHEBY’S INTERNATIONAL REALTY® — one of the world's most

prestigious names in real estate is now Realogy's luxury real estate brand.

Realogy created this luxury real estate franchise network in 2004, and since

that time it has grown to approximately 670 franchise and company owned

offices globally and more than 13,000 sales associates in 49 countries &

territories. Franchise affiliates benefit from an association with the

venerable, centuries-old Sotheby's auction house."

Realogics Sotheby’s International Realty builds upon a 270-year heritage of Sotheby’s Auction House and has

created the preeminent real estate brokerage in the Pacific Northwest, one client at a time. We believe that real

estate like people can be exceptional so while our brand is recognized as representing the world’s most exceptional

properties, we recognize that what matters most is distinctively you and your goals. With over 125 national

and regional marketing and sales awards, we are committed to offering unparalleled quality in the brokers we

employ and the clients we represent. Our premier brand affirms this commitment, providing you with unrivaled

marketing excellence both locally and globally.

PASSIONATE. EXPERIENCED. TRUSTED REPUTATION. SEA TO SKY.

Your home’s online exposure begins

with sothebysrealty.com and cascades

through our lifestyle focused sites, to

our global network of local websites

and on to our media partner websites.

This strategy extends the exposure of

extraordinary homes to extraordinary

lives in all corners of the globe no

matter if you click, tap or swipe to

experience the unique.

The collaboration between realty and auction leverages our brand’s rich history, heritage and sophistication to enhance

market perceptions about the properties we represent. In the global markets we serve, this is a powerful differentiator.

ANNUALLY SOTHEBYSREALTY.COM INVITES:

7,000,000 visits

60,000,000 page views

21,000,000 property detail pages viewed

12 focused minutes per visit

45% visits from outside US

Unique to Sotheby’s International Realty is the experience that comes with searching for a home based on an extraordinary

lifestyle. Sotheby’s International Realty has developed a series of websites specifically with these inimitable lifestyles in mind,

highlighting our properties as well as our unsurpassed expertise within each lifestyle category.

GolfPropertiesSIR.com | HistoricPropertiesSIR.com | FarmAndRanchSIR.com | WaterfrontPropertySIR.com | SkiPropertySIR.com

The Sotheby’s International Realty® brand has partnered with and distributes properties to the most significant media

companies and real estate-focused websites in the world resulting in 60,000,000 property views annually.

In association with Realogics Sotheby’s International Realty owners, Dean &

Stacy Jones, I am proud to be associated with a unique partnership

comprised of 20+top real estate professionals selected from around the

Sotheby’s International Realty global network. In addition to the unmatched

worldwide resources & professionals already offered across 45 countries

worldwide through my association with the trusted Sotheby’s International

Realty brand, this Global Partnership provides an added level of services,

on-the-ground market insight and proprietary access into the most sought-

after enclaves around the globe for our loyal clients & customers.

If you are considering a residential, commercial, or an investment

acquisition, anywhere in the world, I am in a position to help guide you

through the entire process with unrivaled access to the best professionals

for your needs and interests.

Aspen, CO - Craig Morris

Balearic Islands - Paul Kempe

Bermuda - Buddy Rego

Bermuda - Penny MacIntyre

Boston, MA - Beth Dickerson

Bridgehampton, NY - Dana Trotter

Big Island, HI - Dodie MacArthur

Chicago, IL - Chris Feurer

Dallas, TX - Robbie Briggs

Greenwich, CT -Shelly Tretter

Honolulu, HI - Mary Worrall

Jackson Hole, WY - Brandon Spackman

Jackson Hole, WY - Dave Spackman

Jackson Hole, WY - Jarad Spackman

London, UK - Russell Taylor

Los Angeles, CA - Barry Peele

Mexico - Carlos Gonzales

Miami, FL - Mayi de la Vega

Moscow, Russia - Elena Zavelev

New York - Royce Pinkwater

Orange County, CA - Rob Giem

Palm Beach, FL - Cris Condon

Palm Beach, FL - Reg Fairchild

Rome, Italy - Angelo Savioli

San Francisco, CA - Gloria Smith

Santa Barbara, CA - Suzanne Perkins

Seattle, WA - Dean & Stacy Jones

Silicon Valley, CA - Arthur Sharif

South America Liaison - Eric Roche

South of France - Cyrille Jalon

Sweden - Johan Lefevre

Switzerland - Natalie Mik

Telluride, CO - Bill Fandel

Toronto Canada - Paul Maranger,

Fran Bennett, Christian Vermast

Washington, DC - Michael Rankin

We have access to preferred print advertisement publications and placements with the best throughout the Pacific

Northwest. We develop custom media buys dedicated to the goals of our clients uniquely targeted to the appropriate

buyer profile. Our in-house design team offers a diverse range of property ad design formats from premium custom

ads envisioned uniquely for a property to cost-effective cooperative ads leveraging our local Sotheby’s International

Realty platform. A broad range of local media includes LUXE magazine, Alaska Airlines, Luxury Real Estate Magazine,

Puget Sound Business Journal and our own custom Collection magazine.

LOCALLY CONNECTED.

Realogics Sotheby’s International Realty leverages their award-winning marketing talents and produces a custom

magazine designed for the connoisseurs of life. The Collection magazine features 100 pages of living well in the

Northwest. Discover the vision behind our company and our brand, experience the passion of our people who artfully

unite extraordinary properties with extraordinary lives, both locally and globally.

Our unique distribution includes being poly bagged with LUXE magazine and distribution to top their wealthiest

subscribers, displayed at private airports from Seattle, Portland, Palm Springs, San Francisco to San Diego and

Phoenix and Realogics Sotheby’s International Realty’s top clientele.

CUSTOM PUBLISHING. TARGETED DISTRIBUTION.

Realogics Sotheby’s International Realty brokers understand the importance of support from the local broker commu-

nity when partnering with a seller to promote a new listing. We create unique broker initiatives that foster intrigue

and ultimately a strong turn-out of top brokers. Instead of just promoting a single property, we devise strategies to

develop meaningful co-broker tours or open houses that generate greater results for all. In today’s dynamic market, it

takes creative ideas for a property to stand out.

90% of buyers begin their home search online. So, the question is, how are you going to connect with buyers? And how

are you going to impress them? Start with a stunning property site and a full marketing plan, plus the referrals from

impressed neighbors. With the custom designed templates, iphone, ipad, and Mobile-Friendly sites can be created

quickly and easily so that you can start connecting with buyers.

Exclusive to Realogics Sotheby’s International Realty is a partnership with Rezora, a company that offers industry lead-ing electronic campaigns that are unique, professionally designed, relevant to the consumer and still protect the pri‐

vacy of the broker’s client list.  While the industry average is around 11% open rate, our custom campaigns typically 

offer a 35‐40% open rate.  It's a winning combination that's making a quantifiable difference on getting a home sold.

PROFESSIONAL. CUSTOM. MEANINGFUL.

Creating preferred alignments is the foundation of Realogics Sotheby’s International Realty’s success. The Dingman

Group is a concierge-style of relocation company specializing in the relocation of professional athletes. Owner, Chris

Dingman manages the na on’s largest professional athlete reloca on group based in Newport Beach, CA. And togeth-

er with Realogics Sotheby’s Interna onal Realty, we offer customized landing services, unparalleled access to the local

real estate market and a seamless experience for the athletes, their families and staff members alike.

A PREFERRED PARTNERSHIP WITH DINGMAN GROUP

We look for every advantage for our clients. So in addition to our homes being featured on the #1 luxury property

web site of SothebysRealty.com, Realogics Sotheby’s International Realty brokers have access to additional online ex-

posure through our membership with Luxury Real Estate. LRE.com is an invitation-only, global property web site for a

broad range of top brokers and their distinctive listings. Realogics Sotheby’s International Realty is the Pacific North-

west’s exclusive member amongst our local brand affiliates.

PREFERRED MEMBERSHIP. EXCLUSVE ACCESS.

80% of the time, a consumer's first impression of a home or property is discovered online. So in addition to the

NWMLS, SothebysRealty.com, RealogicsSothebysRealty.com we offer over 50 international distribution sites dedicated

to all of our clientele’s listings. As leaders in the broker industry we specialize in optimizing our listings online. Our

brokers offer all of their clients the advantage of years of expertise by leveraging all new media including blogging,

Facebook, Twitter, Google+ and Pinterest to name a few.

Sotheby’s International Realty offers an exclusive opportunity to advertise in the LP Luxury Properties magazine

reaching a top tier clientele in the Chinese market. All property information is translated into Mandarin Chinese with

key placements in private airports, CEOs, high net-worth clientele. Realogics Sotheby’s International Realty specializ-

es in developing media plans to attract discerning Asian buyers considering investment opportunities.

DISCERNING CHINESE BUYERS.

Realogics Sotheby’s International Realty is well connected to the Sotheby’s auction house. We regularly host art and

wine events including the recent Chinese Works of Art, Fine Watches, Israeli Art and Judaica, Russian Art and even

hosted the Head of Sotheby’s Print Department. These opportunities continue to allow our brokers to extend invitations

to their clientele connecting every area of fine living. These collaboration are truly for the Connoisseurs of life.

SPECIAL EVENT. TOP TIER CLIENTELE

Although the listing price you place on your property will influence its sale,

there are many other factors that come into play. Some of these factors are

within your control, others are not. Examples include:

Factors not within your control:

Your property's location

Recent property market values

Expired listings with multiple price revisions

Economic and housing market conditions

Absorption rate

Factors within your control:

The listing presentation price and terms of sale

Your property’s distinctive and compelling attributes

The physical condition of your property (home and grounds)

The ready access to your property for showing

The selection of the real estate sales professional you chose to represent you