Jessic

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PORTFOLIO

contentPhotography ProjectPOP MagazineCoeur Magazine24Mandarin Jewellery CompanyLove Life. Love DIY website

Photography Project BRIEF:Tell a story with your photographyA combination of cultural influences and the fun of travelling

CONCEPT: Bringing cultural influences and travelling excite-ment together. These images show all the jewellery and clothing Isobel bought on her travel from India to South America.

MODEL: Isobel

PHOTOGRAPHY, STYLING & MAKE UPJessica Karan

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BRIEF:A photographic study, creating a story led editorial fashion photo shoot, for a magazine of choice, which you must style, shoot and produce and layout into magazine spreads. The story must reflect your own visual hand-writing but must be appropriate to the chosen maga-zine.

CONCEPT:A fashion and art magazine. In this issue POP Maga-zine is looking at the matter of growing up. Accessoires include childrens toys and stuffed animals.

MODEL: Charlott Cordes

PHOTOGRAPHY, STYLING & MAKE UP: Jessica Karan

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BRIEF:Your magazine ought to be a reflection of your personal taste and style and contain only images that you have captured, art directed or styled yourself. You are also able to commission original work for inclusion in your magazine.

CONCEPT:A fashion, art and youth culture magazine concentration on three topics in this issue.

TASTE FOR DANGER:Surreal and minimalistic looks, expressing excitement and beauty for something new, choosing different types of material to create and style something electrifying.

MODEL:Helene

PHOTOGRAPHY, STYLING & MAKE UP:Jessica Karan

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BRIEF:Your magazine ought to be a reflection of your personal taste and style and contain only images that you have captured, art directed or styled yourself. You are also able to commission original work for inclusion in your magazine.

CONCEPT:The meaning of brands and how the consumer feels more secure wearing high-end clothing.

FEELING NAKED, WHILST FULLY CLOTHED:Feeling naked, whilst fully clothed, shows that the con-sumers confidence does not grow by wearing high-end brands. The viewer is not able to see the models face as the brand is covering it.

MODEL:Daisy

PHOTOGRAPHY & EDITING: Jessica Karan

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BRIEF:Your magazine ought to be a reflection of your personal taste and style and contain only images that you have captured, art directed or styled yourself. You are also able to commission original work for inclusion in your magazine.

CONCEPT:Bringing colours and patterns together

AZTEC VS TRIBALThe images show a combination of Aztec and Tribal bringing african influences into the pictures. Colours, patterns, face paint and jewellery are the main essentials and that is where the focus lies on.

MODEL:Cesca

PHOTOGRAPHER, STYLIST & MAKE UP: Jessica Karan

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BRIEF:-Form a business team-Create and develop a business idea .-Start trading an run a real business.

COMPANY:Name: 24MandarinType: Jewellery Company based in Newcastle, UKTarget Audience: 16-30 year oldsProducts: Handmade, unique festival and travelling inspired jewelleryPricing: Ranging from £5 to £30

24Mandarin

VISION OF 24Mandarin:

24Mandarin sells handmade and unique jewellery. All of these pieces are festival and travelling inspired. 24Mandarin wants to bring bright colours, beautiful shapes and fresh styles to their customers. We want the customer to feel excited and brought to warm country with no worries but sunshine and fun whilst wearing the 24Mandarin jewellery.

MY ROLE IN THE COMPANY:

My Job at 24Mandarin was to design and make every piece of jewellery. I decided on which kind of material I was going to use and where to purchase it. I build up a little workshop to make exciting pieces to sell. I designed several bracelets from big to delecate, necklaces from elegant to statement, headpieces for a summer festival, rings and earrings in all sorts of shapes and colours. It is my greatest passion to create jewellery pieces and I felt very comfortable with my assigned role in the company.

EXPERIENCE:

Starting this business, it has allowed us to dive into the business world and has taught us in several areas, which are very helpful in the future and especially for me in this case as I was able to test if there is a positive respond to the jewellery pieces I design. We saw the positives and negatives effects of creating a business and in total we are very pleased with the outcome of knowledge and experience in a whole new area. We worked well as a team and were able to solve problems together.

From left to right: 1, 3, 6, 7, 9 Photographed by Jessica Karan2, 4, 5, 8 Photographed by Daisy Wright

Explore, develop and execute a creative Fashion Communication concept for a specific target audi-ence. Your concept relisation and promotion should creatively demonstrate your ideas.

Love Life. Love DIY is a website full of exciting and new D.I.Y. projects where the customer is able to dive into a world of modern craftsmanship. The website works with an easy three step program, where the cus-tomer is able to choose a D.I.Y. project out of four categories. These categories are “Beauty”, “Fash-ion”, “Home Décor”, “Jewellery” and “Occasion” plus an extra category “Treats”, which is going to be updated monthly, were the projects depend on the season. Each of these categories will be up-dated every two weeks with new projects, to keep these modernized. Love Life. Love DIY is all about the importance of a colourful and energetic life and the fun in being a creator and maker

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This is how Love Life. Love DIY works:

I: Every twp weeks the creative directors of our team develop new trendy and exciting projects for you. Our projects are easy to accomplish but always a whole new experience. You will love every masterpiece you create

II: Do you know that feeling, when you browse through D.I.Y. blog’s and you find a great project you want to try yourself but have no idea where to find the materials? Well this where we step in: Sit down and relax, choose a fun project and let us send you everything you will need to complete this masterpiece.

III: We deliver fast, safe and for free to your “Home-Workshop”. Depending on how fast you want to become a maker, you can choose the ‘Next working day’ delivery type, which will cost an extra £5.95.

IV: When you receive your package, with all the materials you need for your chosen project, this will include step-by-step photo instruction to show you how to complete the task. The package will also include a ‘code’, which you enter online to watch the exclusive video tutorial of how to make your D.I.Y. project.

V: You will create amazing pieces on your own with a little help from us. None of our project will require fancy equipment and anyone is able to try and do it. Our mission is to get people to create and make things again. All these values seem to been long lost and seen as traditional and old. We want to change the way you think about D.I.Y. and want to show you the exciting and new ways of including it in your lifestyle.

MOODBOARD // INSPIRATIONAL COLOURS

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Boxes with logo, which are going to contain the project the customer has ordered on the website. Promotional gifts: pen & key ring

Stickers for the customers to show that they are DIYer’s and that they use the websiteFolder, which the customer receives on the first order to collect the tutorials

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Jessica Kira KaranPhone: +4915152412276Email: jessica.karan@me.comWebsite: www.jessicakaran.com