Jesi Bender UX/IA Design Portfolio

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  • 1. jesibender@gmail.com 607-226-3121JESI BENDERIA/UX Design Portfolio

2. Education Dual Major B.A. from Cornell University English and Fine Art/Design M.L.I.S. from Pratt Institute withQualitiesconcentration in UX/IA Passionate Skills Creative Driven User researchScheduling User testing Project Detail-oriented Iterative testing management methodologiesSoftware Excellent inter- Competitor analysis Knowledge: Photoshop, InDesigpersonal skills Persona creationn, Illustrator, Excel, Content inventory Dreamweaver, Omn iGraffle, Powerpoint, Wireframingand basic TaxonomyHTML/CSS Editing Copywriting Prototyping 3. -Perhapsthe mostRESEARCH & ANALYSISimportantphase, the periodfor research andanalysis of thebrand is crucial inorder to design themost appropriatemeans ofexpediting the rightinformation to theconsumer.-I have experiencewith:-Card Sorts-ContentInventories-Paper prototyping-Creating personas-Comparativeanalyses-SWOT& ROTanalyses 4. I have aDESIGN & SKETCHESbackground ingraphic design andfine art. Thebrainstormingprocess involves anabundance ofsketches and, fromthese humblebeginnings, the enddesign is born.I have designedbook covers, CD &DVD covers, eventfliers, businesslogos, Powerpointpresentations, andfinding aides forlibraries like ThePoetry House.These experienceshave strengthenedmy ability to designinformation in aclear and effectivemanner. 5. CASE STUDY: BK FARMYARDS www.bkfarmyards.com Actions:Date Working in a team of three people, we decided2011 to begin with persona creation in order to develop a better understanding of the types of users that this website would benefit as the company itselfPlatform could not explicitly articulate who they were trying Web 2.0 page to reach. Afterwards, I personally conducted aDeliverables content inventory and SWOT analysis to highlight Wireframes, personas, areas that were redundant, outdated and trivialcontent inventory, & card sort (ROT). From there, we conducted a competitivedata analysisanalysis to see how their closest competitors were conveying information. Lastly, we developed aChallenges template design for their wireframes that simplifiedThis site was truncatedthe layout in order to clearly expedite informationby an abundance of info that to the user. I developed other unique wireframeswas not logically conveyed for pages that needed additional informationand the company was still de-like the forum, member profile, and blog.bating what their mission en-compassed. 6. DELIVERABLES 7. BK FARMYARDS WIREFRAME SITE MAP 8. BK FARMYARDS SAMPLE WIREFRAME 9. BK FARMYARD SAMPLE WIREFRAME 10. BK FARMYARDS HI-FI WIREFRAME 11. PERSONAS 12. AHOLD SITE MAPKeyHome Page News & Question Gadgetame Page/InfoF, .doc, or Videomepage Tabs News & Contact Support RoadmapForumAnno.S vice er Learning Getting CoEWeekly ThreadContactFAQAchievement RequestsCenterStartedCollab Discussionof NewsChangeGroup x Group QuickCollabSuccess Tips &Email or Change IP ListingTasksMailCalendar Contactsser RequestStartGuidesStories TricksDNameRequest CongureHowStart Recreate How toGoogle Scheduling Whats StartS up etCalendar ContactsyourGmail issending Set-uptasks log-on Mailmeetings different emailinggroupssettings different mailConversa Stars &Search Labels -tionsltersPowerfulMail labels search 13. AHOLD INTRANET WIREFRAME Your Single Source for Ahold Email & Collaboration Technology News and Resources Google | Ahold Digital Archive | Ahold Video Conferencing H OM EBreaking N ews Breaking news text goes here. Breaking news text goes here. Breaking news News & text goes here. Breaking news text goes here. Breaking new text goes here.Announcements Breaking news text goes here. Breaking new text goes here. Breaking news textgoes here. Breaking news text goes here. Breaking news text goes here. SupportMore>>Roadmap Quest ion of t he W eekQuestion is posed here? Forum - Answer one goes here. Answer one goes here, answer one goes here answer. One goes here. Answer one goes here answer one goes here answer one goes here answer. Contact - Answer two goes here. Answer two goes here. Text for answer two goes here answer two goes here. Personal GadgetsTerms | Report Abuse | Remove Access | Powered by Google Sites 14. AHOLD INTRANET WIREFRAMEYour Single Source for Ahold Email & Collaboration Technology News and ResourcesGoogle | Ahold Digital Archive | Ahold Video Conferencing HOME News &Announcements SupportRoadmap Forum ContactPersonal Gadgets Terms | Report Abuse | Remove Access | Powered by Google Sites 15. CONTACTJesi BenderNew York, NY(607) 226-3121jesibender@gmail.com FURTHER INFORMATION LinkedIn Profile Jesi Bender on LinkedIn Personal Art Website www.jesibender.com L.E.S. Review www.lesreview.com