jaynemax luxurious handbags - kickstarter
TRANSCRIPT
JayneMax Luxurious Handbags - Kickstarter
JayneMax luxurious handbags bring women joy by making them feel empowered and
beautiful.
JAYNE'S INSPIRATION:
I’m Jayne Dearborn, CEO and Design Director at JayneMax, a handbag company with a
mission to make soulfully luxurious handbags that bring women joy by making them feel
empowered and beautiful.
JayneMax handbags grew out of a personal tragedy in my life. Twelve years ago our middle
son, Max, died of leukemia at age 7. I survived every parent's worst nightmare and
channeled my grief into this creative journey. In the beginning, I personally created all of my
bags, from design to finished product, in Max’s bedroom. This was my therapy to create
something beautiful when my heart was overwhelmed with sadness.
I began designing handbags as a healing process. Today, 7 years later, JayneMax has
evolved into designer leather handbags that are available in over 100 boutiques across the
country, and we continue to focus on larger retail stores. We’ve done our due diligence, and
after an exhaustive search around the world, we have carefully selected the best
manufacturer that delivers a top -of-the-line product. I hand-select each piece of hardware
and leather which we import from Brazil and Italy.
Now, we’re ready to present our Fall 2013 collection...our best line yet. But in order to take
this business to the next level, we need your help! We are asking for $50,000 to produce our
Fall 13 line which includes costs of materials, production and shipping. $75,000 would enable
us to produce the Fall 2013 line AND implement key marketing campaigns to ensure that
JayneMax achieves greater brand recognition.
With your help, JayneMax can continue to grow and bring women joy and inspiration. Please
join our team by donating to JayneMax and help us produce and launch this awesome Fall
13 line.
JayneMax handbags grew out of a personal tragedy in my life. Twelve years ago our middle
son, Max, died of leukemia at age 7. I survived every parent's worst nightmare and
channeled my grief into this creative journey. JayneMax has been in existence for 7 years
and we are in 100 boutiques nationwide. I collaborate with designers, hand-select each piece
of hardware and leather, which we import from Brazil and Italy.
This is my passion and my purpose!
Thank you for your support in helping us fund Fall 13 production
JayneMax Luxurious Handbags