iot advantages & increasing productivity … is thingworx? a business unit of ptc® 800+...
TRANSCRIPT
IOT ADVANTAGES & INCREASING PRODUCTIVITY
IN THE MEDICAL DEVICE INDUSTRY
Smart Connected Products Customer Presentation
Who is ThingWorx?
A business unit of PTC®
800+ employees dedicated to IoT
Thousands of ThingWorx-compatible
partners and solutions
Award-winning technology for the
Internet of Things
$700MM+ invested in acquisitions,
development and integration of
leading IoT technologies
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THE WORLD IS MOVING TO SMART CONNECTED PRODUCTS
#1Healthcare and Manufacturing industries will be
the #1 industry sector by share of global
economic value-add.
– Forecast: The IoT, Worldwide, 2013
Estimated potential economic impact of The Internet of
Things in 2025, range from $2.7 – 6.2 trillion annually
– McKinsey Global Institute
$6.2T
Smart, connected products will give rise to the next era of IT-driven
productivity growth at a time when the impact of earlier waves of IT has
largely played itself out.
– Harvard Business Review, November 2014
Jim Heppelmann
President and CEO, PTC
Prof. Michael Porter
Harvard Business School
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MEDICAL DEVICE INDUSTRY TRENDS
Smart, connected products address new business climate
Increasing
service
business
competition
Leverage data from
connected products to
improve margins and
customer experience
Transformation
to accountable
care
Improve patient access
to equipment and reduce
cost of care
New information
sharing demands
between hospitals
& patients
Enable access to real-time
data for physicians and
patients
Increasing
regulatory
environment
Maintain compliance
with regulations (e.g.
HIPAA, MDD)
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MEDICAL DEVICE INDUSTRY IS MOVING TO SMART CONNECTED PRODUCTS
HospitalDoctor’s
OfficeAt Home
Patients monitored
at home with less cost and fewer office
visits
30% fewer service visits with remote
diagnosis and repair
Consumables
inventory tracked
and replenished before supply is depleted
66
VALUE IS CREATED WITH NEW PRODUCT CAPABILITIES
77
Lead Generation
Account Management
Up-sell, Cross-sell
Usage-based Billing
Warranty Management
Point-of-Sale Payments
Remote Service
Predictive Maintenance
Enhanced Customer Service
Connected Manufacturing Intelligence
Consumables
Asset Tracking & Management
Usage-based Product Design
Remote Software Management
Connected Quality
VALUE FROM ENTERPRISE VISIBILITY INTO PRODUCT DATA
IoT
SLM
SCM
ERP
MES
Product Cloud
PLMCRM
Medical Equipment
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YOUR CHALLENGE
IDENTIFY IOT OPPORTUNITES
Prioritize use-cases with a cross-functional
team
QUICKLY DELIVER IOT SOLUTIONS
Rapidly bring to market solutions that deliver
value
ESTABLISH STRATEGY FOR SUSTAINED IOT LEADERSHIP
Scale efforts to deliver transformative value to your entire
organization & customer base
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MATURITY MODEL
How companies typically deliver value with the Internet of Things over time
Service
Analyze
Integrate
Innovate
• Proactive monitoring
• Remote delivery of software
updates
• Remote access and repair
• Predictive maintenance
• Identify supplier or mfg. process
issues
• Real-time reporting of product
status and usage
• Closed loop product lifecycle
management
• Configuration and warranty
management
• Knowledge management and
remote diagnostics
• Product quality and risk
management
• Deliver “home-care” offerings
• Provide complementary web
and mobile apps to differentiate
products
• Improve patient care with
greater information sharing
• Enable customer self-service
and personalization of products
• Introduce new business models
and value added services
throughout the lifecycle
1010
VALUE CURVE
How companies deliver increasing value over time
Confidential and Proprietary - Not for Distribution
Service
Analyze
Integrate
Innovate
Cost Benefits
• Decrease field visits with remote
access
• Increase first-time fix rates
• Reduce cost of software updates
Revenue Benefits
• Reduce downtime & mean time
between failure
• Increase customer satisfaction
Cost Benefits
• Reduce part supplier and mfg.
process issues
• Decrease field visits with
preventative actions
Revenue Benefits
• Increase uptime (support premium
SLA)
• Increase market share via better
market analysis
Cost Benefits
• Reduce warranty claims
• Reduce support call time and
number
• Reduce product failures
Revenue Benefits
• Increase market share via superior
design
• Enable upsell and cross-selling
opportunities
Cost Benefits
• Enable self-service support
• Increased employee productivity
with greater information sharing
Revenue Benefits
• Increase market share with greater
competitive differentiation
• Charge price premium
• Expand market with pay-per-usage
offering
• New revenue streams from
expanded portfolio and industry
offerings
1111
The Network
CONVENTIONAL APPLICATION DEVELOPMENT…
Is not designed to work with the unique and evolving requirements of IoT apps
Sensors, Devices &
Equipment
Application
Development
Fixed Applications
Collect, Process
and Manage
CommunicationsInternet Mobile Networks
CLOUD COMMUNICATIONS
ARCHITECT THE DATA MODEL
INTEGRATE OR WRITE SERVICES
CODE BUSINESS LOGIC & EVENTS
USER PERMISSIONS & COLLABORATION
DESIGN AND BUILD INTERFACE
COMMUNICATIONS
ARCHITECT THE DATA MODEL
INTEGRATE OR WRITE SERVICES
CODE BUSINESS LOGIC & EVENTS
USER PERMISSIONS & COLLABORATION
DESIGN AND BUILD INTERFACE
COMMUNICATIONS
ARCHITECT THE DATA MODEL
INTEGRATE OR WRITE SERVICES
CODE BUSINESS LOGIC & EVENTS
USER PERMISSIONS & COLLABORATION
DESIGN AND BUILD INTERFACE • Complex
Programming
• Difficult to
Maintain/Evolve
• High Cost
• Unproven Security &
Scalability
• Long Delivery
Timeframe
• Barrier to Innovation
MA
NA
GE
CH
AN
GE
TRANSFER DATA TRANSFER DATA TRANSFER DATA
1212
THE MOST COMPLETE IOT PLATFORM ON THE MARKET
Connect Build Analyze Experience Collaborate
• Edge Connectivity
• Native Device Cloud
• 3rd Party Device Cloud
Support
• Protocol Adaptors
• Rapid Development Tools
• Mobile App Development
• Enterprise Extensions and
process management
• 3rd Party System Connectors
• “Thing” Management and
Optimization
• 3D “Thing” builder
• Automated Machine Learning
Technology
• Rules, Alerts & Notifications
• Pattern & Anomaly Detection
• Automated Predictive
Modeling & Scoring
• Prescriptive Intelligence
• Digital Twin Experience
• Augmented Reality
• Developer Community
• Developer Zone
• Marketplace
• Industry-Leading IoT Specific
Events
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CUSTOMERS IN ACTION
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MEDICAL DEVICES
Solution
• Expand their service offering dramatically
while significantly lowering costs.
• Direct, real-time connections for delivering
next-generation support applications.
• Rapid problem resolution using enhanced
collaboration and use of remote and
systems data
• Ability to quickly iterate their value-add
applications to take advantage of changing
market and customer demands.
Results
• 5-10x improvement in internal
application development team
utilization.
• Improved equipment uptime
(through faster decision
response time)
• improved labor utilization
through collaborative
information exchange
Sysmex is a global leader in the design and development of high-
quality, reliable, and innovative clinical diagnostic equipment and
information systems (blood and urinalysis equipment). They
generate 10% of their overall revenue through services offerings.
Business Challenge
• The intense competition in the
medical device market, especially
in the US, is demanding a higher
level of customer service at lower
costs.
• With the current technology,
Sysmex had an inability to scale as
their business scaled and deliver
the value-add services that they
need to stay ahead in their market.
"ThingWorx enabled us to build our Next Generation Remote Service Application 3-5x faster than previous tools, allowing us to gain
competitive advantage in the market." - Steve Postma, Director, Remote Service at Sysmex
1515
MEDICAL DEVICES
Solution
• Delivered centralized remote monitoring and
management of devices, providing an
environment to enable proactive and
preventive services.
• Elekta addresses the three significant
challenges faced by healthcare providers:
reducing operational costs, improving
customer service and increasing equipment
uptime.
Results
• >20% of service requests
resolved remotely without the
need for an onsite visit
• Increased system uptime and
patient throughput
• Improved product design
through machine reliability data
analysis
World-leading supplier of radiation oncology and neurosurgery
solutions and services for treating cancer and brain disorders
Business Challenge
• A lack of product performance data
to identify potential machine
problems, led to a reactive support
model with issues not being
identified or resolved before
becoming a system interruption,
and the inevitable downtime to the
customer.
We absolutely rely on PTC to be able to provide us the high level of availability and performance that we need in order to deliver this
critical service to our customer.
– Martin Gilday, Vice President, Services
1616
CAREFUSION
Solution/Results
Subsidiary of Becton Dickinson that helps customers
measurably improve patient care by focusing on
medication errors and hospital-acquired infections
• Installed at > 50% of customer base in 18 months
• Less 5% in 3 years for VPN solution
• >$700K savings on daylight savings software update
• >$2M savings on new software release update
Business Challenge
• Embed automated intelligence for
proactive monitoring and predictive
service
• Automate and audit the delivery of
software updates to 180,000+ devices
spanning 50+ product lines
• Replace VPN-based solution
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ABBOTT DIAGNOSTICS
Solution/ResultsBusiness Challenge
$4B provider of blood diagnostic instruments for
immunoassay and chemistry testing and hematology
• Reduce unscheduled service visits
• Increase instrument uptime and
consumable sales
• Lower service costs with proactive,
remote diagnostics
• AbbottLink
• 15% less calls requiring field service
• Instruments proactively notify service
personnel of problems
• Diagnostic files automatically retrieved
when problems occur
• Just-in-time consumable replenishment by
monitoring system parameters
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PHILIPS HEALTHCARE (RESPIRONICS)
Solution/ResultsBusiness Challenge
$1.2B provider of respiratory solutions, sleep
diagnostic systems, and critical care products
• Support mobile equipment that is
occasionally connected
• Allow customers to download
software upgrades and product
options to mobile devices with no
patient disruption
• Remotely diagnose instruments by
accessing live and historical data
• Strengthen relationships with
biomedical technicians
• Respi-Link
• $1.2M annual savings
from new software
upgrade process
• 12% increase in service
contract renewals
• 20% reduction in field
service visits
• 15% reduction in overall
service costs
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GETINGE
Getinge Group is a leading global provider of equipment and systems
that contribute to quality enhancement and cost efficiency within
healthcare and life sciences
Deployment Results:
• Established a major competitive edge with
complementary productivity applications
• Enabled technical support staff to quickly
identify problems and minimize downtime
• Delivered a consumables management model
for increased revenues
thingworx.com
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QUESTIONS & ANSWERS