introduction to app publish by inmobi
DESCRIPTION
Drive downloads for your android app across 130+ global app stores. In just a few clicks. InMobi App Publish helps you get your Android app limitless distribution across hundreds of appstores globally. With App Publish, you can instantly submit your app to 130+ unique appstores in just a few clicks. You can also track your app’s downloads and revenue across each channel. With access to completely new users on channels with potentially less competition, watch your downloads grow in countries around the world. It’s absolutely free to use, and takes less than five minutes to get started. http://www.inmobi.com/app-publish/TRANSCRIPT
Ujjwal Kabra4 April 2013
Introduction to InMobi App Publish
Simplifying App Distribution for Android Developers
About me• Joined InMobi in June 2009• In Bangalore• Engineering & Product• Involved with App Publish for the
last year
Agenda
‣ Why are Alternate App Stores important?
‣ Challenges in distributing through Alternate App Stores
‣ How App Publish Solves these challenges?
‣ Demo‣ Questions
Advanced users are looking at alternate
sources
Poor local / regional support
Not available on all devices
Why look beyond Google Play?
User mindshare - 800k apps competing for attention
Alternate App Stores… How Many?
5
200+ Android App
Stores!
Closed Doors – No direct developer programs
Complex Laws & Agreements
Increasing Efforts / Low ROI
What are the challenges in publishing to alternate app
stores?
Reporting & Settlements
How App
Publish
Works
What App Publish does
Android Apps(or widgets, wallpapers,
utilities)
App Publish – what we do for developers
Alternative App Channels(Independent, Operator, OEM)
Downloads
What App Publish does
Android Apps
The App Publish Difference
App Stores
NORMAL APPSUBMISSIONS PROCESS(different for each store)
Single platform lets you submit to multiple stores at the same
time
Marketing translations across all required
languages
Automated Image Manipulations to satisfy
100s of Image requirements
Single portal makes submission management easier
The b
est
part
is…
.. single dashboard to check reports & settlements
App Publish Demo
1. Intense competition in Google Play, App Publish changes this
2. FREE to use NO SDK and all downloads deliver a $ value to Developer
3. Global reach, access to over 300m Android users in over 150 other stores
4. Estimating over 1b downloads to target with reduce competition
4 Reasons for Developers to use App Publish
Questions?
Ujjwal KabraProduct Manager
www.inmobi.com/app-publish
facebook.com/inmobi
twitter.com/inmobi
Thank you.