intro to smart source media group | ny internet marketing agency
DESCRIPTION
Smart Source Media Group is an Internet Marketing firm located in New York City. We specialize in a variety of internet marketing techniques, and develop a custom marketing plan to fit your business.TRANSCRIPT
An Integrated Marketing Services AgencyWeb Design • Internet Marketing • Mobile • Print • Integrated Solutions
Helping clients of all shapes and sizes stand out from the crowd.
212.764.7200 • www.ssourcemedia.com
WHAT DO WE DO?
We Make Connections.
We Connect Your Target Market,
With Your Company,
At The Exact Moment They Are Looking For You
(Even If They Don’t Know It Yet!)…
While Putting Your Brand In The Best Position To Generate Leads & Drive Revenue.
HOW DO WE DO IT?Integrated Marketing Solutions Designed To Fit Your Needs
Web Design • SEO • PPC • Email • Mobile • Social Media • Video Production • Print
It Starts With The WebsiteWe Transform Your Website Into A Lead Generating Marketing Machine.
Custom Design & Development
Content Management Systems (CMS)
Responsive HTML
Ecommerce
SEO Friendly Programming
Mobile Compatibility
Social Integration
What Is A Responsive Website?A responsive website is a site that uses media queries to determine which resolution the viewer is using. Based on this information, the site content is rearranged to provide the best possible viewing experience to the user. A responsive website is always viewed in its optimal format; be it on a 24 inch monitor, 14 inch laptop, iPad, smart phone, or any other screen/device.
Now You’ve Got The Website,How Does It Generate Leads?
Search Engine Optimization: Rank Highly In Organic (Unpaid) Search Results
Pay Per Click: Target Specific Search Terms And Only Pay When Your Ad Is Clicked
Site Retargeting: Don’t Lose Visitors Once They Leave Your Site, Keep Marketing
Email Marketing: Interactive Emails Engage The “Low Hanging Fruit”
Social Media: Interact With Your Audience Sincerely, And In Real Time.
Landing Page Optimization: The Science Behind Optimizing Your Site To Convert.
Search Engine Optimization (SEO)
Increase Ranking In Organic Search Results By Becoming The Expert.
Onsite SEO: Optimize your website to be read by search engines for your target keywords
Offsite SEO: Establishing marketing relevance by building links, creating content, and increasing exposure.
Pay Per Click (PPC)
Place Your Ad At The Top Of Search Engines And Start Generating Qualified Leads Instantly.
Keyword Research: Research and identify the most cost-effective target search terms.
Ad Optimization: Money isn’t everything. Each ad is scored based on a variety of factors. We write ads that rank highly, qualify your leads, and generate clicks.
Reporting & Analysis: Constant monitoring and analysis is necessary to increase the ROI of your campaign as time goes on.
Site Retargeting
Visitors Aren’t Lost When They Leave Your Site. Continue To Advertise To Them.
Branding: Reinforce your credibility and presence by advertising on other sites your visitors frequent.
Persuasion: Longer sales cycles and the need for further research may cause a visitors to leave your site. Staying relevant to them in the coming weeks/months will increase conversion rates.
Email MarketingHaven’t Heard From Them In A While? New Offering? Promotion? Send An Email.
Brand Recognition: Designed to keep your branding consistent and mirror other marketing materials, emails keep you in front of your audience.
Capitalize: An efficient and inexpensive way to market to your existing contact list.
Engage: Customizing emails for separate audiences increases your relevance to your audience and leads to an increased ROI.
Social Media MarketingFact: Social Media Has A 100% Higher Lead-To-Close Rate Than Outbound Marketing.
Increase Brand Awareness: Direct and sincere communication with your audience keeps them engaged with your brand.
Drive Traffic: Promotions, advertising, and quality content encourage social users to visit your website.
Reputation Management: Constantly monitor and react to what is being said about your brand (and competitors) on social networks.
Landing Page Optimization
Creating A Web Page Is Easy. Creating A Page That Converts Is Science.
A/B Testing: One page doesn’t fit all. Some visitors respond better to different layouts, content styles, and media. We’ll tell you which.
Be Specific: Don’t make your visitors decide where to go and what to do. Send visitors from specific promotions direct to landing pages designed to capitalize on that individual audience segment.
The Result: An Integrated Marketing Strategy That Works.
