innovation communities: trust, mutual learning, and action
TRANSCRIPT
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
1/196
NORDIC INNOVATION REPORT 2012:22 // JANUARY 2013
Innovation Communities:Trust, Mutual Learning and Action
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
2/196
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
3/196
Authors:
Michael J. Lippitz
Robert C. Wolcott
Jrn Bang Andersen
With:
Bradley Harteld
Marmon Pine
Talya Press
Jennier Yee
January 2013
Nordic Innovation Publication 2012:22
Innovation Communities:Trust, Mutual Learning and Action
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
4/196
Copyright Nordic Innovation 2012. All rights reserved.Ti pubication incude materia protected under copyrit aw, te copyrit or wic i ed by Nordic Innovationor a tird party. Materia contained ere may not be ued or commercia purpoe. Te content are te opinion o tewriter concerned and do not repreent te ofcia Nordic Innovation poition. Nordic Innovation bear no reponibiity
or any poibe damae ariin rom te ue o ti materia. Te or iina ource mut be mentioned wen quotin romti pubication.
Innovation Communities:
Trust, Mutual Learnin and Action
Nordic Innovation Publication 2012:22
Nordic Innovation, Oslo 2012
ISBN 978-82-8277-049-1
(URL:www.nordicinnovation.org/publications)
Author(s):Michael J. Lippitz
Robert C. Wolcott
Jrn Bang Andersen
With:Bradley Harteld, Marmon Pine, Talya Press, Jennier Yee
Publisher
Nordic Innovation, Stensberggata 25, NO-0170 Oslo, NorwayPhone: (+47) 22 61 44 00. Fax: (+47) 22 55 65 56.
Email: [email protected]
www.nordicinnovation.org
Cover photo: iStockphoto.com
http://www.nordicinnovation.org/publicationshttp://www.nordicinnovation.org/publicationsmailto:[email protected]://www.nordicinnovation.org/http://localhost/var/www/apps/conversion/tmp/scratch_5/iStockphoto.comhttp://localhost/var/www/apps/conversion/tmp/scratch_5/iStockphoto.comhttp://www.nordicinnovation.org/mailto:[email protected]://www.nordicinnovation.org/publications -
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
5/196
Project Participants
Kellogg School of Management,Center for Research in Technology and InnovationMichael J. Lippitz, Ph.D. (Project leader)Senior Research Fellow
Kellogg Innovation NetworkRobert C. Wolcott, Ph.D.Founder and Executive Director
Nordic InnovationJrn Bang AndersenSenior Innovation Advisor
With:Bradley HartfeldMarmon PineTalya PressJennifer Yee
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
6/196
Contents
Project Participants . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
Research Motivation and Scope . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
Project Team . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13
Background . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
What Do We Mean By Innovation and Innovation Management? 15
Open Innovation 17
Communities of Practice 20
The Innovation Community (InnoComm) Phenomenon . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21
The Emergence of InnoComms 21
Denition of InnoComms 23
Types of InnoComms 26
Online Communities 46
Observations and Open Questions about InnoComms . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 57
InnoComms and Regional Development 57
Regional Differences 60
Conclusion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 63
Case Studies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 64
Innovation Network Corporation of Japan (INCJ) 66
Nordic Innovation 68Kea New Zealand 76
The Colorado Innovation Network (COIN) 80
Knowledge Transfer Networks (KTNs) 84
Manufacturing Innovation Network (MIN) 91
Berkeley Innovation Forum 94
Cardiff University Innovation Network 9 7
The Innovation Network (Cornell) 101
Reference Center for Innovation, Fundao Dom Cabral (FDC) 106
Kellogg Innovation Network (KIN) 111
Knowledge Center for Innovation (KCI), Technion 116
i-Net Practitioners Alliance 120
Intelligent Formulation 123
Club de Paris des Directeurs de lInnovation (CP) 126
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
7/196
Contents
Society for Organizational Learning (SOL) France 131
UK Innovation Forum (UKIF) 137
Young Presidents Organization (YPO) 140
Aalto Entrepreneurship Society (Aaltoes) 145
Built In Chicago (BIC) 150
Chicagoland Entrepreneurial Center (CEC) 154
Honey Bee Network 158
MIT Venture Mentoring Service (VMS) 163
Aspen Network of Development Entrepreneurs (ANDE) 168
Mistra Centre for Urban Futures 174
Urban Sustainability Directors Network (USDN) 180
ROI Community 189
Table of Abstract. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 194
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
8/196
8 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
Research Motivation and Scope
Nordic Innovation, supporter o this research1, is a joint eort o Denmark, Finland,Iceland, Norway, Sweden and the autonomous regions o Greenland, land and the
Faroe Islands under the auspices o the Nordic Council o Ministers. Nordic Innovation
aims to create crossborder, crosssector relationships among companies and other
institutions in its member countries ocused on innovation, entrepreneurship and
sustainable growth. It also promotes the Nordic region as a leading innovation hub or
international partners in other parts o the world.
Jrn Bang Andersen, a Senior Advisor to Nordic Innovation, has been an active
participant in the Kellogg Innovation Network2 (KIN), ounded and directed by Robert
C. Wolcott. Though this experience together, we conceived this research project aimed
at identiying and characterizing groups around the world that, like KIN and Nordic
Innovation, are engaged in mutual learning about innovation and entrepreneurship
management.
Initially, we were not certain what kinds o groups we would nd. We were aware o
a handul o groups with which we had been in contact in the course o creating and
growing KIN and in the networks around Nordic Innovation. Much o the early work
involved an iterative process o nding candidates through a combination o Internet
searches and outreach to our proessional networks, while at the same time dening and
redening what exactly we were trying to nd. (As o this writing, a Google search or
the phrase innovation network yields almost our million results.) As we discovered
groups that seemed to exempliy what we consider to be special and dierent about KIN,
we began to develop taxonomies and rene exactly what characteristics dierentiate
groups o interest.
Over time, although the ormal title on the research contract with Nordic Innovation is
Mapping Global Innovation and Entrepreneurship Networks, we came to use the term
Innovation Communities (InnoComms) to emphasize groups that ocus on relationships,
1 Contract 10109, Mappin goba Innovation and Entrepreneurip Networ.
2 www.inoba.or
http://www.kinglobal.org/http://www.kinglobal.org/ -
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
9/196
9REsEARCh MOTIVATION AND sCOPE
common interests and experiences, and personal inspiration and support. We distinguishthese rom groups that ocus on achieving specic business, macroeconomic or social
results or on academic research. We will develop this distinction and others in depth in
the body o the report.
For now, what is important is that doing so has narrowed the scope o our research
considerably. We considered that advantageous, as it allowed us to ocus on the
emerging phenomenon o InnoComms and to eliminate organizations and networks
that, while very important and valuable, have been studied extensively elsewhere.
Examples o organizations that were mostly outside the scope o our research included
technology transer oces, IP brokers, startup incubators, technology parks, industrylobbying groups, corporate supplier or user networks, unding agencies, investor groups,
standards bodies and research consortia. That said, we do include certain o these kinds
o groups, to the extent that they acilitate peertopeer learning that is directed at
building general innovationenabling skills, rather than at solving specic problems.
We have been publishing excerpts rom our case studies online3 and maintain a project
website4 where people can send us inormation about their groups. In the end, we ound
and collected basic inormation on more than one hundred InnoComms. From that
set, we conducted interviews and wrote case studies on twentyseven o them, in ten
countries. Our database includes examples rom every continent, though limitations
in our connections and languages made it dicult to nd and identiy InnoComms
in certain parts o the world. We also might not have recognized certain orms o
organizations as InnoComms, and their leaders might likewise not have recognized
themselves as exemplars o our ramework. There are undamental dierences even
within a given country or culture in how people perceive and articulate trust, community,
relationships, change and innovation.
Although InnoComms generally do not ocus on building actual businesses or ostering
collaboration among participants on specic innovation and entrepreneurship
challenges, we believe that they can support company and industry competitiveness,
expansion into international markets and regional economic development. O particular
interest or Nordic Innovationa group o small, highlyeducated countries seeking
ways to collaborate with others in order to remain competitiveis the relationship
between InnoComms, where people come to learn rom and support each other, and
the phenomenon o open innovation, in which companies increase their reliance on
external collaboration globally. We address these topics in various places in this report.
We expect our research will be useul to a wide range o innovation and entrepreneurship
3 www.innovationexceence.com
4 www.inetnet.or
http://www.innovationexcellence.com/http://www.inetnets.org/http://www.inetnets.org/http://www.innovationexcellence.com/ -
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
10/196
10 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
leaders. Our work can contribute to a betterinormed discussion o the range ostructures, programs and methods that InnoComms have so ar developed. It also
can help us begin to see the signicance and evolution o InnoComms and their role
or economic development, competitiveness and innovation partnerships in a global
economy. The primary target groups are as ollows:
Policymakers seeking to support innovation, entrepreneurship and economic
development
Business practitioners and consultants involved in driving or enhancing innovation
and entrepreneurship
Researchers, teachers and students o innovation and entrepreneurship
Leaders o established and nascent InnoComms
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
11/196
11PROJECT TEAM
Project Team
Michael J. Lippitz (Project Leader)Mike Lippitz is a Senior Research Fellow with the Center or Research
in Technology and Innovation at the Kellogg School o Management,
Northwestern University; a Principal with Clareo Partners LLC and a
consultant with the Institute or Deense Analyses. Lippitz received
a bachelors degree in Electrical Engineering rom Brown University,
a masters degree in EngineeringEconomic Systems rom Stanord
University and a PhD in Management Science and Engineering rom
Stanord University, under ormer US Secretary o Deense William J.
Perry.
Robert C. Wolcott (Project Oversight and Research)
Robert C. Wolcott is the CoFounder & Executive Director o the Kellogg
Innovation Network (KIN) and a Senior Lecturer in Innovation &
Entrepreneurship at the Kellogg School o Management, Northwestern
University. He teaches corporate innovation and entrepreneurship or
Kellogg in Evanston, Miami and Hong Kong (with HKUST). Wolcott
also coounded and serves as Managing Partner o Clareo Partners
LLC, a corporate strategy and innovation management consultancy
specializing in new business creation and growth. Wolcott received a
BA in European and Chinese History and an MS and PhD in Industrial
Engineering & Management Science rom Northwestern University.
Jrn Bang Andersen (Nordic Research and Oversight)
Jrn Bang Andersen is Senior Advisor to Nordic Innovation on
innovation and globalization. Prior government advisory engagements
include deputy director to Invest in Denmark at the Ministry o Foreign
Aairs, special advisor to the Trade Council o Denmark and the
European Commission. Andersen also consults or private businesses.
He received an MA in political science rom Aarhus University, Denmark,
and an MA in Western European Politics and International Economics
rom University o Essex as part o an Erasmus scholarship.
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
12/196
12 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
Bradley Harteld (Research)Bradley Harteld is an Innovation and Development consultant who has
specialized in the acilitation o private and publicsector innovation and
in the opportunities or creative peace inherent in conict settings in both
corporate and international conict environments. With Terry Winograd,
he coounded the HumanComputer Interaction program at Stanord
University. Harteld received a bachelors degree in Computer Science and
a masters degree in Linguistics rom Brown University, as well as a masters
degree in Public Policy rom Harvard University.
Marmon Pine (Research, Website and Database Creator)Marmon Pine is an established entrepreneur and has assisted numerous
hightech companies in their startup phase. He is an independent research
analyst or Clareo Partners LLC, and acts as a Business Adviser to the Vice
President o Engineering and Support Services or a national distributor o
medical equipment. Pine received a BS in Electrical Engineering rom the
Illinois Institute o Technology and an MS in Electrical Engineering rom the
University o Southern Caliornia.
Talya Press (Research)
Talya Presss strengths lie in her multicultural background and her twenty
years o experience as a CEO o international companies in sectors as
diverse as airline security, deense and the IT industry. Today she coaches
executives and their teams, ocusing on leadership development capacities,
multicultural environments and their challenges, potential optimization
and change management. She has studied Law (University o TelAviv) and
Political Science/History (Hebrew University). She also holds a masters
degree in Business Coaching (International Mozaik).
Jennier Yee (Research, Lead Case Study Writer and Database Management)
Jennier Yee is a startup entrepreneur and Principal at Clareo Partners
LLC. She has worked with highprole media companies such as National
Geographic Society, Martha Stewart Living Omnimedia, Time Out, and
Emphasis Media in the AsiaPacic region. She received a bachelors degree
rom Williams College and her MBA rom the Kellogg School o Management
at Northwestern University.
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
13/196
13sUMMARY
Summary
Innovation Communities (InnoComms) are groups o people who meet regularly,typically with skilled acilitation, to learn and share insights about the challenges
o managing innovation and entrepreneurship. Participants in InnoComms build
management capabilities and proessional networks through this mutual learning
and support, tapping into the knowledge and experience o people outside their own
organization, industry or country. Participants hope to adapt and apply what they learn
to a variety o innovation and entrepreneurship challenges when they return to their
organizations. Inspiration to action is an important part o the InnoComm experience.
InnoComms, as we dene them, do not ocus on building actual businesses or
collaborating to solve specic innovation and entrepreneurship challenges. This
generally distinguishes them rom corporate supplier or user networks, incubators,
research consortia and organizations that match entrepreneurs with investors. Business
partnerships and other ancillary benets may develop among InnoComm participants,
but people are there primarily to learn rom each other about innovation management,
not to do business together.
InnoComms are an emerging phenomenon, so our work was exploratory. We dene,
characterize and provide examples in ve categories o InnoComms:
Governmentsponsored agencies that oster collaboration among businesses and
connect them to academia and government
Universityled groups where executives share case studies and research in innovation
and entrepreneurship management and implementation
Business executive groups that share best practices in innovation management
Nonprot organizations that promote sharing o businessbuilding skills among
independent entrepreneurs
Groups o nonprot organizations that share innovation best practices
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
14/196
14 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
Trust is more important in an InnoComm than in other ora where people gather toshare experiences and learn rom each other, such as conerences about innovation
or Communities o Practice. Innovation and entrepreneurship are inherently about
uncertainty, and missteps are the norm. A certain emotional saety is required or people
to reveal what they do not know and share lessons rom ailure, and the diversity o
participants requires skills in listening. Trust is built and maintained in an InnoComm
through listening deeply to the interests and needs o participants, skillul acilitation and
program design, and the gradual enculturation o participants to sharing and personal
risktaking. It is acilitated by shared mission, engagement, behavioral expectations,
consistency and careul selection o members (exclusivity, curation).
InnoComms oten create an online presence or social media platorm where participants
can share inormation, nd people with common interests and interact. We reckon that
those InnoComms leveraging social media will grow as todays young people advance
proessionally, and more sophisticated Internetbased collaboration tools may enrich the
InnoComm experience online, better recreating inperson levels o trust. Additionally,
we encountered some purely online communities that today tend to be diused and
organic, rather than orchestrated and deliberate like an InnoComm, but intend to oster
inperson networks.
The relationship o Innovation Communities to regional developmentespecially the
creation o innovation clusters or hot spotsis a story still being told. Governments,
regional coalitions, universities, industry, consultants and the World Bank have all made
signicant eorts and investments aimed at creating clusters, with limited success. The
skill enhancement, inspiration and international connection o innovation leaders in an
InnoComm helps individual organizations develop distinctive innovation approaches.
The trusted relationships engendered in an InnoComm could be expected to enhance
the development o clusters.
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
15/196
15BACkgROUND
Background
Every organization not just business needs one core
competence: innovation.
Peter F. Drucker
What Do We Mean By Innovation and InnovationManagement?
Innovation is increasingly imperative or all types o organizations. Corporations must
continually search or new competitive positions in the ace o globalization, new
market challengers and even the development o whole new markets and industries.
Governments struggle to provide services eciently and to create nancial and
regulatory environments that support private innovation in creating wellpaying jobs.
Nonprots and NGOs strive to solve problems that oten require adaptation to local
conditions and complex sets o stakeholders while still proving eectiveness to donors.
In all o these contexts, the term innovation can reer to a wide variety o activities and
results. Essential to the denition is contextual novelty. Novelty can reer either to the
introduction o something new and improved or to an activity that requires a person or
organization to do things dierently. (Economist and innovation theory pioneer Joseph
Schumpeter, in his book The Theory o Economic Development, identied the essence
o innovation as the conception, renement and realization o new combinations
something newly tried.) Equally important is the creation o signicant value, which
distinguishes an invention (something new) rom an innovation (something both new
and valuable).
Novelty and value are, o course, matters o degree. For our purposes, we are interested
in attempts by individuals and organizations to expand their capabilities or oerings
into areas beyond their core competencies, where there is signicant uncertainty. The
literature reers to such innovations as radical or disruptive or discontinuous, as
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
16/196
16 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
distinct rom innovations that are incremental or sustaining. Ordinary new productdevelopment, where there are only minimal changes to the orm and unction o an
oering and very little development risk, represents a orm o incremental innovation.5
There are also numerous innovation dimensions, such as product, process,
organizational, brand and others. Business Model Innovation reers to a dierentiating
strategy across elements o a business beyond just product or services, including
partnerships, channels to market, sales competencies, supply chain or manuacturing
capabilities and so orth.
Regardless o the type or scope o an organizations innovation eorts, the innovationmanagement process may be dened as ollows:
Innovation Manaement is the discipline o uidin, discoverin, renin
and selectin concepts or development, and then resolvin uncertainty
rom idea to implementation throuh a deliberative process that varies
based on the level and type o risk at dierent staes6
The notion o innovation managementan oxymoron to someis part o a movement
that seeks to examine and dene the oundations o how knowledge is created
and transerred and how, in an organizational context, it might be managed. That
movement can be traced back to Peter Drucker, who coined the term knowledge
worker in his 1959 book The Landmarks o Tomorrow, and a chapter in his 1969 book
The Ae o Discontinuity, which popularized the term knowledge economy.
As usual, Drucker was prescient. Not until the 1990s did the concept o an inormation
society and its transormative possibilities become widely recognized. Initial eorts
to capture organization knowledge through inormation technology systems were not
producing the expected results. Ikujiro Nonakas 1991 article in Harvard Business Review,
The KnowledgeCreating Company, proposed that learning takes place through social
interactions that combine explicit and tacit knowledge. Tacit knowledge is the know
how, judgment, reasoning process, creativity and wisdom embodied in the work o a
5 For an oranization were eader enuiney upport innovation and provide team wit ufcient and appropriatereource and incentive, te abence o reuar aiure uet tat inifcant innovation i not occurrin. Butin a we-unctionin innovation proce, tee aiure oud ideay occur eary, wen cot are reativey ow.
6 Tere are a variety o metod, too and ramewor or manain innovation proram and project: Maret reearc: Identiy taeoder and teir connection, critica iue and unmet need. Future: Conider ow te word mit unod and te impication o poibe uture tate. Ideation: generate preiminary tout about innovation opportunitie (oten aided by experientia immerion
or creativity tecnique). Option: Combine idea into ubtantia innovation opportunitie, baced up by evidence and init, tat
coud addre critica iue and need today or in te uture. Portoio manaement: group option into on-term rowt patorm tat repreent trateic aternative,
and et prioritie amon tem. Concept deveopment: setc or prototype an eement o a rowt patorm, incudin te oerin, taret
cutomer ement, vaue propoition or a taeoder and requirement to deiver. Buine mode: Fuy defne te buine mode, te required upport ytem and a pan or earnin.
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
17/196
17BACkgROUND
master cratsman or an experienced scientist, designer or toolbuilder. Peter Senges1990 book The Fith Disciplinedeveloped the concept o a learning organization that
is constantly evolving and adapting, based not only on increasing personal mastery but
also constant challenging o mental models and development o shared vision. Arie de
Geus, head o Shell Oil Companys Strategic Planning Group, showed how such practices
could be instilled within a large corporation to help it become a living company.
Open Innovation
At a conerence in 1990, Bill Joy o Sun Microsystemsis reputed to have quipped, No matter who you are,
most o the smartest people work or someone else.
His statement presaged what would become a major
change in mindset in the eld o innovation. No longer
could companies rely solely on internal development to
cover the range and diversity o innovation relevant to their markets. In 2003, Henry
Chesbrough popularized the term open innovation to reer to a paradigm that assumes
the rms can and should use external ideas as well as internal ideas, and internal and
external paths to market. Open innovation combines internal and external ideas into
architectures and systems whose requirements are dened by a business model.7
The pharmaceutical and biotechnology industries in the 1980s were among the rst to
approach business development based on external monitoring and collaboration. They
partnered extensively with small biotechnology rms to access the tacit knowledge and
intellectual property key to success in a domain characterized by high uncertainty and
requiring a deep and wide range o scientic knowledge and specialized capabilities.
Research suggests that large pharmaceutical companies that were more active external
collaborators also perormed better over the long term with respect to both total market
return and relative valuations.8
Around the same time, Michael Porters research highlighted the importance o
geographic clusters o specialized companies and institutions that collectively
generate betterthanaverage productivity gains. In clusters, people and companies
orm relationships across the proessional, organizational, social and hierarchical
boundaries o companies, universities and government entities involved in one or
more related businesses (along with important support services and other resources).
Many o the advantages o clusters stem rom having the ingredients o innovation and
7 henry Cebrou, Open Innovation (harvard Buine scoo Pre, Cambride, 2003).
8 Robert C. Wocott, Networ tratey, innovation and perormance: A taxonomy o frm networ baed on com-petencie, networ economic and maret tructure, and it appication to te parmaceutica and biotecnooyindutrie (P.D. diertation, Nortwetern Univerity, 2002).
No matter who you are, most
of the smartest people work for
someone else.
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
18/196
18 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
entrepreneurship readily available: access to inormation on technologies and trends,allowing companies to perceive market needs early; sharing o tacit knowledge (even
secrets) within trusted communities; intensive competition in the local market that
keeps everyone on their toes, oten through requent jobhopping by key people; access
to capital to start new businesses in newly invented markets; and tight supplier and user
relationships or executing on new ideas at scale.9 The result, in successul clusters, is
aster cycles o innovation and a strong entrepreneurial culture.
Note that malormed clusters can also retard innovation when companies adopt the
same way o competing and suppress disruptive ideas. The Los Angeles entertainment
cluster, or instance, seems in perpetual battle with new digital technologies. Andgovernments eorts to build clusters more oten than not ail to meet expectations. 10
Recent research suggests that international connections may be more important than
local clusters or driving radical innovation.11
Eric von Hippel described how suppliers and usersnot manuacturersdrive innovation
in some industries.12 The rise o the Internet in the 1990s ostered an explosion in
userdriven innovation in the orm o open source sotware development, customer
communities and the like. The Internet also made it easier to discover new technologies
and product ideas globally, including organized electronic R&D markets. The concurrent
rise in private venture capital in the 1990s encouraged talented knowledge workers
to leave large corporate laboratories, undermining the internal, closed innovation
model in industry ater industry. As a result, more and more companies are adopting
collaborative research models while improving their internal capabilities to search, rene
and integrate into their innovation regimes external knowledge and opportunities.
Technology brokering is another orm o corporate engagement, where some o the
rms R&D resources are reoriented to seek novel combinations o existing technologies
rom outside, seemingly unrelated industries. Andrew Hargadon writes, Pursuing a
strategy o technology brokering means recognizing that a key role o corporate R&D
is bridging the many dierent industries and markets that exist, and building the
necessary combinations o technologies and people to make potential breakthroughs
possible.13 Procter and Gamble has been a leader with its Connect+Develop program,
which engages its R&D sta with outside inventors. Connect+Develop is now a magnet
or entrepreneurs in the consumer packaged goods space.
9 Micae Porter, The Competitive Advantage of Nations (Free Pre, New Yor, 1990).
10 Jo lerner, Boulevard of Broken Dreams (Princeton Univerity Pre, Princeton, 2009).
11 Rune Da Fitjar and Andr Rodruez-Poe, Wen loca Interaction Doe Not sufce: source o Firm Innovation
in Urban Norway, (Intitute IMDEA socia science, worin paper, February 2011).12 Eric von hippe, The Sources of Innovation (Oxord Univerity Pre, london, 1988).
13 Andrew haradon, How Breakthroughs Happen (harvard Buine scoo Pre, Cambride, 2003).
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
19/196
19BACkgROUND
Today, the challenge o innovation management hasevolved rom technologybased product and process
management to networkbased value creation across
the ull breadth o what a corporation does and how it
interacts with its ecosystem o customers, suppliers,
regulators, investors, media and other stakeholders.
Satish Nambisan and Mohanbir Sawhney dened
our models o open innovation based on external
networks (which they term networkcentric innovation). These models distinguished
by whether network leadership is centralized or diused and whether the space or
innovation is dened or emergent:14
Orchestra (centralized leadership, dened innovation space): A diverse set o partners
collaborate around a dened architecture, orchestrated by a lead rm.
Example: the Boein 787 Dreamliner project
Creative Bazaar (centralized leadership, emergent innovation space): A lead company
controls commercialization o a broad set o innovations sourced rom a diverse
network, acilitated by intermediaries.
Example: a music label
Jam Central (diused leadership, emergent innovation space): Innovators network
in an improvisational manner without clear leadership, toward evolving goals.
Example: a musical jam session
Mod Station (diused leadership, dened innovation space): Innovation is
implemented by a diverse, unorganized community o users and experts around an
existing, dened architecture.
Example: the computer amin industry
In our experience, most practitioners and students o innovation use the terms
innovation network and innovation community to reer to these and other types
o business building. We use the term InnoComm to reer to the dierent but related
phenomenon o mutual learning within a network or community, usually distinct rom
doing business or working on a project together. InnoComms are similar to (but not the
same as) Communities o Practice.
14 sati Nambian and Moanbir sawney, The Globnal Brain: Your Roadmap for Innovating Faster and Smarter in aNetworked World(Warton scoo Pubiin, Upper sadde River, NJ, 2008).
The challenge of innovationmanagement has evolved from
technology-based product
and process management to
network-based value creation.
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
20/196
20 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
Communities o Practice
In 1998, Etienne Wenger coined the phrase Community o Practice (CoP), dened as
groups o people who share a concern, a set o problems, or a passion about a topic, and
who deepen their knowledge and expertise in this area by interacting on an ongoing
basis.15 CoPs are closely related to InnoComms and share many characteristics. For
instance, Wengers seven actions to cultivate a successul Community o Practice 16
largely apply to InnoComms also:
1. Design the CoP to evolve with changes in members interests and goals.
2. Create opportunities or open dialog inside the CoP and with people outside.
3. Welcome and allow dierent levels o participation.
4. Develop both public and private community spaces.
5. Explicitly discuss the value and productivity o participation in the CoP.
6. Combine amiliarity and excitement.
7. Create a rhythm or the CoPvibrant but not overwhelming.
CoPs can play an important role in innovation by
providing liquidity in knowledge markets. Innovative
concepts can be generated anywhere within an
organization. Unortunately, they are oten created
in locations where they are unlikely to be acted on.
An eective CoP helps move concepts to the right
locus or action, bridging the perspectives and values
o disparate organizations. For instance, researchers in universities, agencies and
corporations may share undamental skill sets and explicit knowledge but may have
tremendous gaps in tacit knowledge and motivation. The university researcher seeks
insights that can be published, while the agency researcher is looking or ways to meet
the agency mission, and the corporate researcher is seeking potentially protable
products and process improvements. Through a CoP, people with dierent motivations
can dene collectively benecial partnerships.
An InnoComm could be considered to be a orm o CoP. However, the nature o
InnoComms sets them apart and gives them the potential to play an important role in
innovation not routinely addressed by CoPs.
15 Etienne Wener, Ricard McDermott, and Wiiam M. snyder, Cultivating Communities of Practice (harvard Buinescoo Pre, Cambride, 2002).
16 Ibid.
Communities of Practice
can play an important role
in innovation by providing
liquidity in knowledge markets.
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
21/196
21ThE INNOVATION COMMUNITY (INNOCOMM) PhENOMENON
The Emergence o InnoComms
Innovation and entrepreneurship are increasingly imperative or all types o
organizations: corporations, governments and nonprots. Over the past ew decades,
the management o innovation and entrepreneurship has evolved rom a serendipitous,
championled process to a managed, teambased process. In the 1980s, much attention
ocused on the socalled uzzy ront end, where initial ideas are ormed. Over
time, companies adapted phasegate methods to provide a disciplined yet exible
management tool or the early stages o innovation projects. And there were increased
eorts to improve the quality o ideas through better customer and market insights,
using more sophisticated quantitative analysis, as well as nonquantitative tools such
as ethnographic research and mapping o customers problems to be solved. Some
companies created special spaces or creative ideation.
As earlystage innovation management came to be adopted by companies, the locus o
innovation and entrepreneurship management moved to the problems o managing a
portolio o promising concepts and, more important, to transitioning successul ones
into operating businesses or scaling. Turning a good idea or invention into a signicant
protable business highlighted the need or innovation across all elements o a business,
known today as business system or business model innovation. Related to this, starting
around 2000, companies began creating Corporate Entrepreneurship organizations and
processes or building new businesses in areas adjacent to the corporate core, requiring
changes to several elements o their existing business systems and raising new issues in
leadership and stang.
As innovation and entrepreneurship strategies and practices have matured and diused,
enterprise leadersbe they corporate executives, managers o small and mediumsized
enterprises (SMEs), independent entrepreneurs, government ocials or ocers o
nonprot organizationsbegan to recognize that there are many people acing similar
innovation and entrepreneurship challenges. As described in the previous section, the
rise o open innovation and communities o practice (CoPs) meant that the environment
was ripe or enterprises seeking knowledge about innovation and entrepreneurship
The Innovation Community(InnoComm) Phenomenon
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
22/196
22 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
strategy and about management rom peers outside o their home organizations.
We believe that there are at least our actors that have driven innovation and
entrepreneurship leaders to seek more diverse sources o knowledge, beyond the value
chain o their industries:
1. Companies within an industry tend to adopt undierentiated innovation
approaches.
Manuacturing rms tend to ocus on new technology; chemical companies tend
to ocus on process improvements; consumer products rms tend to ocus on
distribution and branding innovations; nancial rms tend to ocus on developingnew services and customer experiences.17 Innovation leaders seek lessons rom
other industries and other parts o the world to help them see things dierently and
develop distinctive approaches.
2. Many industries have not implemented modern innovation and
entrepreneurship practices.
Certain industries have been able to maintain their competitiveness without
having to rely on innovation and entrepreneurship. But the innovation imperative
is reaching new industries all the time. For instance, companies in the mining
industry are in the midst o the largest market expansion since World War II. In
order to realize the ull potential o this super cycle, companies need to make
signicant changes to their ways o doing business.18 But until recently, there were
ew companies in the mining industry that had developed innovative approaches.
Leaders in these companies have much to learn rom other industries as they begin
their innovation and entrepreneurship journey.
3. Global expansion requires varied models o innovation to benchmark.
Related to actor 2, companies seeking growth through international expansion nd
that success oten depends on creating new business models or dierent countries.
As globalization touches more and more industries, the need to learn about doing
business in oreign markets is increasing. Linking innovation and entrepreneurship
leaders in oreign countries can provide insights into the creation o appropriate
approaches.
4. Connecting with compatriots in other, noncompetitive industries allows or
greater openness and sharing o innovation and entrepreneurship challenges.
Leaders may be reluctant to share their business challenges when there are
competitors in the room. But openness about current weaknesses is critical to
17 Moanbir sawney, Robert C. Wocott and Inio Arroniz, Te 12 Dierent Way or Companie to Innovate (MITSloan Management Review, sprin 2006, pp. 7581).
18 Peter Bryant, Te Cae or Innovation in te Minin Indutry, Wite Paper, Careo Partner, llC, 2011.
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
23/196
23ThE INNOVATION COMMUNITY (INNOCOMM) PhENOMENON
identiying and learning relevant innovation and entrepreneurship managementcapabilities. Innovation and entrepreneurship are inherently about uncertainty,
and missteps are the norm. Greater emotional saety is required or people to reveal
what they do not know and share lessons rom ailure.
Deinition o InnoComms
InnoComms are closely related to but distinct rom CoPs. Best practices are harder
to dene in the eld o innovation and entrepreneurship management than in
other domains o expertise. While skills and processes in a technology eld or astandardized management eld can be learned and applied across organizations, one
can rarely transplant an innovation process or method rom one organization to another
without signicant customization and adaption. Each organizations innovation and
entrepreneurship approach must be tailored to its business context, strategic goals and
organizational culture.
For instance, during the 1970s and 1980s, 3M was recognized as one o the most
innovative companies in the United States. However, commenting on 3Ms wellknown
practice o allowing people to selallocate up to 15% o their time, pharmaceutical
leader and innovator Dr. Nelson Levy quipped, I might as well give my people 15
percent paid leave!19 Google has implemented a version o the 3M practice, allowing
employees to spend 20% o their time promoting their ideas to colleagues, assembling
teams, exploring concepts and building prototypes. But Googles implementation bears
little resemblance to practices at 3M. Rather, practices had to be substantially adapted to
Googles business context and company culture.
InnoComms emphasize diversity. CoPs are requently ormed within a single company
to acilitate inormation exchange and coordination across business units. InnoComm
participants always come rom multiple organizations. At base, innovation requires the
ability to perceive, articulate and synthesize ideas across domains. Seeing things rom a new
angle improves problem solving and value creation. While participants in an InnoComm
share an interest in or responsibility or driving innovation and entrepreneurship in their
organizations, their particular contexts are likely to be quite dierent. Indeed, participants
are attracted to an InnoComm in part or the ability to interact with people rom industries
and cultures that are dierent than those they ordinarily encounter. This diversity o
mindsets creates a greater listening challenge or participants in an InnoComm than would
be required or a CoP or conerence ocused on their particular industry or domain. They
need to suspend critical judgment and reorganize their thinking in order to hear another
person who may represent very dierent expertise and a very dierent perspective.
19 Comment to Robert C. Wocott at a meetin o te keo Innovation Networ, 2004.
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
24/196
24 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
Another element o an InnoComm is inspiration to action. In many companies,innovation and entrepreneurship are not well integrated with corporate strategy, and
executives in charge o driving innovation and entrepreneurship nd they have a lonely
and oten contentious job. For many participants in an InnoComm, orming relationships
with kindred spirits provides support and inspiration or taking on the uphill battle o
ostering signicant change, building their condence to embark on new possibilities.
Participation in an InnoComm can, thereore,
provide a orm o renewal and a place to build a
personal network o supportive colleagues. In the
most intensive InnoComm experiences, participantsmay come to view themselves dierently through
the experience o trust and support in the community. Sometimes, artistic events are
included among an InnoComms activities to better engage the transormative power o
both hemispheres o the brain. In the best case, sharing the InnoComm experience with
respected colleagues can make the achievement o innovation management acumen
seem more personally attainable. In that sense, participants leave an InnoComm event
as better, more creative innovators than when they started.
Successul InnoComms tend to evolve rom inormal meetings to purposeul
engagement that is generally not available rom alternative sources o innovation and
entrepreneurship management skills, such as executive education or engagement o
consultants. As such, they are not ad hocor leaderless. In our denition o an InnoComm,
there is structure and acilitation aimed at building trust and acilitating connections
across boundaries o experience, age, culture, etc.
Critically, however, InnoComms generally do not ocus on building actual businesses or
collaborating to solve specic innovation and entrepreneurship challenges. Partnerships
may orm naturally among InnoComm participants, but people are there to learn rom
each other, not necessarily to do business together or solve specic problems. Etienne
Wenger uses the Impressionists as an example o a CoP. They used to meet in caes and
studios to discuss the style o painting they were inventing together. But they usually
painted alone. In that sense, they were like an InnoComm. However, the interactions
that helped make them into a community o practice were largely leaderless. An
InnoComm is more deliberate. It is not like a conerence or networking event, where the
connections are usually largely unguided and where the expectation is that people are
seeking business connections.
Participation in an InnoComm
can provide a form of renewal.
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
25/196
25ThE INNOVATION COMMUNITY (INNOCOMM) PhENOMENON
InnoComms ocus on learning and relationshipsdistinguishes them rom many important and valuable
networking organizations that ocus on achieving
specic business, macroeconomic or social results (e.g.,
technology transer oces and IP brokers, incubators
and technology parks, industry lobbying groups
and supplier or user networks, unding agencies and
investor groups, and standards bodies and research
consortia). On occasion, however, an organization such as an incubator or technology
transer oce will host an InnoComm. Some o the InnoComms described in our case
studies are hosted by organizations whose capability and communitybuilding activitiessupport their broader eorts to achieve particular results. And, as suggested a moment
ago, participants in InnoComms (and the organizations that sponsor their participation)
expect that some business or social value will arise as a result o the learning and
connections ormed. While orming partnerships is not the ocus, it is common or
business deals to occur among participants or or participating companies to engage
the InnoComm leader or an expert speaker at an event to provide proprietary advice
specic to their corporate innovation and entrepreneurship challenges.
This is perhaps the most subtle aspect o an InnoComm, one that we will delve into in
more depth later in this report, when discussing the importance o trust. The essential
element is that the nancial goals o the host, speakers and participants in an InnoComm
should not interere with the building o trust and openness critical to mutual learning.
In particular, the organizations that host an InnoComm strive to be perceived as an
honest broker. Participants, particularly speakers, must avoid the perception that their
contribution is more ocused on selling or business development than on mutual
learning. This is inevitably a matter o judgment.
In summary, InnoComms are orchestrated groups o people who:
Focus on learning and building capabilities to manage innovation and
entrepreneurship, versus seeking specic business, macroeconomic or social results
Emphasize sharing and mutual learning among regularly involved participants
rom diverse organizations, industries and/or countries, toward building trust and
relationships, as opposed to largely oneway instruction, as in training classes
Are orchestrated and managed by dened leaders and usually include a core
group o committed participants, versus unstructured networking events where
interactions are ad hocand there is little continuity
Are actionoriented not exclusively academic but not aimed necessarily at
orming partnerships among the host, speakers or participants
InnoComms focus on learningand relationships distinguishes
them from many important
and valuable networking
organizations.
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
26/196
26 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
Types o InnoComms
Much o the early work in this research involved an iterative process o discovering
candidates, while at the same time dening and redening what an InnoComm is. We
were interested in learning groups, but we quickly eliminated purely academic networks
because we wanted to ocus on practitioners o innovation. The learning ocus also
eliminated most networks whose goal is achieving specic business, macroeconomic or
social results. Our interest in peertopeer sharing narrowed our scope urther. Over time,
we came to use the term Innovation Communities rather than Innovation Networks
to emphasize that groups o interest ocus on relationships, personal inspiration and
support.
Once we had collected a ew dozen candidates, we created a taxonomy that distinguished
innovation and entrepreneurship groups based on what kind o organization served as
the host or organizer, where the InnoComm received unding or its operations and
what customers were the ocus or the group. We reasoned that the nature o the
host organizationgovernment, university, business or nonprot organization (NGO,
oundation, etc.)would shape the kinds o activities it would pursue. The source o
unding would inuence the mission and objectives o the InnoComm and, in cases
where the unding comes rom a dierent source than the target participants, highlight
dierent kinds o institutional relationships.
These distinctions created sixtyour possible categories o InnoComms: three aspects
(host, unding, ocus) crossed with our organizational categories (government,
university, nonprot, business). We consolidated some o the categories, considered
examples o each, and identied those that seemed to best t our denition o an
InnoComm. We were let with the ve categories in Table 1.
Table 1. Types o InnoComms
hot: govt.
Fundin: govt. or buine
Focu: Buine
Government-sponsored agencies that
oster collaboration among businesses
and connect them to academia and
government
hot: Univerity
Fundin: govt., buine or nonproft
Focu: Buine
University-led groups where executives
share case studies and lessons in
innovation and entrepreneurship
management and implementation
hot: Buine
Fundin: Buine
Focu: Buine
Business executive groups that share
best practices in innovation managment
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
27/196
27ThE INNOVATION COMMUNITY (INNOCOMM) PhENOMENON
hot: Nonproft
Fundin: govt., buine or nonproft
Focu: Buine
Nonproft organizations that promotesharing o business-building skills
among independent entrepreneurs
hot: govt. or nonproft
Fundin: govt. or nonproft
Focu: govt. or nonproft
Groups o government or nonproft
organizations that share innovation best
practices
In the remainder o this section, we describe each type in turn and provide examples.
Many InnoComms do not t neatly into these categories, however. For instance,
some universityled groups and nonprot organizations receive unding rom localgovernment and pursue a mission that overlaps with governmentsponsored agencies.
Many universities have programs ocused on teaching students skills that will help them
be independent entrepreneurs and link them with mentors, experts and investors. One
o the InnoComms we prole has members that are nonprot organizations that support
entrepreneurs in developing countries. The membership o business executive groups
is very similar to that o certain governmentsponsored and universityled InnoComms,
and they use largely the same methods o ostering peertopeer learning.
There are doubtless other taxonomies that could be used to categorize the InnoComms
we have ound to date, as well as dimensions o the InnoComm experience that we have
yet to identiy. In each category, we have included at least one unusual example that
stretches the denition in particular ways.
Government-Supported Agencies
Governments have a clear interest in promoting business creation and development
in their regions. In the Background section, we described the work o Michael Porter,
which highlighted the importance o geographic clusters o specialized companies and
institutions that, in many cases, are hot spots o innovation and entrepreneurship.
We noted that eorts by governments to build clusters more oten than not ail to
meet expectations. Sometimes, these ailures are due to bad design, such as ailing to
recognize that encouraging innovation and entrepreneurship is more complex than just
redressing problems o insucient unding or entrepreneurs or creating inrastructure.
Innovation hot spots are ecosystems that include experienced lawyers and marketers, a
pool o relevant talent, local customers willing to partner with small and mediumsized
enterprises, universities actively involved in technology transer and networking, and
robust legal systems and capital markets.20
Many, i not most, governmentsupported agencies are directly involved in supporting
commercialization o technologies, incubation o new businesses, or ostering
20 Jo lerner, Boulevard of Broken Dreams (Princeton Univerity Pre, Princeton, 2009).
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
28/196
28 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
connections between entrepreneurs and investors. As such, they generally do not t ourdenition o an InnoComm. However, we discovered several examples o such groups
that also support the creation o peertopeer sharing, which is viewed as complimentary
to their more direct eorts at building local business.
For instance, the Innovation Network Corporation o Japan (INCJ), launched in
2009, is a publicprivate partnership between the Japanese government and major
corporations. INCJ makes investments aimed at ostering ow o technology and
expertise beyond the boundaries o existing organizational structuresbe they start
up companies, mediumsized enterprises or large, established rmsand at building an
ecosystem o innovation. In Japan, many industries retain silo mentalities, and manycompanies have a tradition o going it alone. To overcome this, INCJ created three
distinct approaches to bringing people together. At one o these, the Roman Market,
roughly sixty entrepreneurs, inventors, unctional and operations experts and students
meet monthly to share and discuss innovation and entrepreneurship challenges. About
one third are regular, core members, including seasoned entrepreneurs and VCs. Ater
the meeting, participants continue their discussion inormally at a nearby restaurant.
Nordic Innovation (sponsor o this research project), a subsidiary o the
intergovernmental Nordic Council o Ministers, stimulates innovation and promotes
the Nordic region as an innovation hub in a number o ways: unding and publishing
research, acilitating publicprivate partnerships and ostering learning and networking
between companies. For instance, the Measured and Managed Innovation Programme
(MMI) brings together 100 companies to learn about increasing the eectiveness o
their innovation eorts. Participating companies (selected by the national innovation
agencies o their home country) are diverse in industry, size and maturity. MMI has
helped establish a common understanding and language that supports a shared
perspective on the process and nature o innovation. It has also helped to build
relationships across national boundaries toward the goal o collective improvement. In
addition, Nordic Innovation has other programs to encourage sharing and relationship
building internationally, such as their Nordic Green Global Innovation Centers, which
link executives in the cleantech industry in the Nordic region with their counterparts in
China and Japan.
Kea New Zealand (ormerly Kiwi Expat Association) has built a global network o
expatriate New Zealanders and riends o New Zealand that aims to inspire and connect
skilled and experienced expats with New Zealandbased businesses and social/cultural
institutions. Originally started in 2003 by a small but inuential group o successul
New Zealanders, in 2005 it received signicant unding rom the NZ Ministry o
Economic Development and in 2007 rom the NZ Ministry o Foreign Aairs and Trade,
allowing it to hire ulltime paid Regional Managers in 23 chapters around the world. The
World Class New Zealand program, one o Keas eorts, selects the most successul Kea
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
29/196
29ThE INNOVATION COMMUNITY (INNOCOMM) PhENOMENON
members to, among other things, work collectively with the New Zealand governmentto improve the countrys innovation perormance. A series o census campaigns has
created a detailed database o tens o thousands o New Zealanders around the world.
The Colorado Innovation Network (COIN) was launched in November 2011 by
Governor John Hickenlooper. COINs mission is to stimulate local economic development
by ostering collaboration among leaders rom ederally unded research labs, higher
education institutions, government and community organizations, industry partners
and growth companies, as well as highgrowth entrepreneurs. The Innovation Summit,
rst held in August 2012, hosted more than 250 innovation leaders rom around the
state and world or a twoday summit in Denver. It culminated with a oneyear actionplan addressing how to enable innovation and new business creation, with progress
reports due at the next summit. One COIN initiative, The Urban Innovation Coalition,
brings together municipal, economic development and community leaders rom the
major metropolitan areas o Colorado to share best practices, devise programs, and bring
consistency and eciency to eorts aimed at earlystage businesses. The Colorado
Innovation Index, released annually at the COIN Innovation Summit, measures
Colorados industrydriven and overall innovation progress.
Knowledge Transer Networks (KTNs) aim to stimulate innovation and to improve
the United Kingdoms innovation perormance through peertopeer collaboration
and knowledge transer. KTNs are organized by technical elds (e.g., electronics) or
application domains (e.g., transport), with membership made up o UK businesses,
universities and nance and technology organizations. KTNs organize Special Interest
Groups and provide online access to reports, newsletters, webinars/etraining, events
diaries, econerencing and collaboration tools. Such groups prepare the ground or
companies to collaborate, and KTN acilitates such collaboration by providing program
and policy advice to UK science and technology agencies and other unding sources.
Manuacturing Innovation Network (MIN)created in 2009 by the Business
Development Oce o the City o Kitchener, Ontariois an online network or
manuacturers and their stakeholders in the Waterloo region o Ontario, Canada. The
MINs activities promote sharing o best practices within the industry through industry
networking groups, where members rom particular industries post presentations,
articles, and other inormation o interest to (a subset o) their peers, and where
interested members can nd each other and connect in person to discuss common
interests in more depth. Along the same lines, MIN maintains an events board or its
members to post educational and networking events. MIN also seeks to encourage
connections between the business community and local universities.
University-Led Groups
A variety o universities have explored hosting InnoComms. Sometimes a university will
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
30/196
30 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
partner with a government agency that perceives community building as supportingits regional economic development mission. In that respect, certain universityled
InnoComms could be considered to be in the same category as the InnoComms
proled in the previous section, but with a more researchoriented avor. We prole
two universityled InnoComms that were launched with unding rom government but
evolved to be membersupported, and one that was launched by a university but later
attracted government unding to expand its eort. As with other governmentsupported
groups, they tend to ocus on small and mediumsized enterprises, though they
sometimes include large companies and local divisions o multinational corporations.
Other universitybased InnoComms are driven by a proessor or proessors who wish toenhance their research in the eld o innovation and entrepreneurship by connecting
with practitioners. These proessors are oten in business schools; relationships with
corporate executives provide them insight into unresolved management issues, while
also exposing executives to the latest academic research. Unlike governmentsupported
groups, which tend to ocus on small and medium enterprises in a particular region,
such universityled InnoComms engaged more with large, global corporations.
A third category o universityled groups are academic programs that also provide
networking support with experienced entrepreneurs and potential investors. We
decided to group these programs along with nonprot groups and oundations in the
next section, which describes groups that are ocused specically on independent
entrepreneurs.
The Cardi University Innovation Network, ormed in 1996, is an example o the
rst orm o universityled InnoComm. Housed within the universitys Strategic
Development Directorate and unded in part by the Welsh government, it serves as a
noncompetitive, neutral space to solve problems and support crosssector innovation
among local businesses and between these businesses and the university. The network
holds nine events per year (that are ree to its members), covering both broad topics and
specic industries. The presentation portion o the program oten includes a case study
o a local company, with learnings that may be benecial to the community atlarge. To
acilitate networking, attendees are colorbadged by themes related to the event topic
so that they may more easily identiy other attendees with similar interests. In addition
to inormal networking and presentations, these programs sometimes include smaller
clinics and onetoone meetings. The network maintains a hotline to address innovation
challenges by connecting people within the community and is experimenting with
social media, aimed in part at engaging groups underrepresented at events, such as
young proessionals and women.
The Knowledge Center or Innovation (KCI), housed within the Faculty o Industrial
Engineering and Management at the Technion, Israel, was ounded in 2008, with
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
31/196
31ThE INNOVATION COMMUNITY (INNOCOMM) PhENOMENON
the goal o accelerating innovation by disseminating inormation and knowledge,ostering collaboration and establishing a network o researchers, businesspeople
and policymakers. Three years o initial unding was provided by the Israeli Ministry
o Science and Technology. KCI ocuses on the interace between hightech and
traditional industries, with some work on service industries as well. The Managing
Innovation Forum, started in 2010, brings together 4045 companies or 810 meetings
per year. A typical meeting begins with a lecture by a CEO or industry or academic
expert. Then there is a break or dinner, and aterwards smaller groups sit around a table
and engage in a live case study o a real company or industry issue. One goal o this less
ormal interaction is to begin building relationships between hightech and lowtech
companies, and some collaborations have already resulted.
Fundao Dom Cabral (FDC) characterizes itsel as, a development center or
executives, entrepreneurs and public managers [that] has been committed to
dialoguing and listening to organizations, and building integrated educational solutions
alongside them. In 2002, FDC ormed an Innovation Center, and today the center
manages three Reerence Centers or Innovation, each with about 1218 participating
companies. The meetings are structured around an open discussion with an innovation
expert; a benchmarking case study rom a company that has experience with the
relevant practice and a acilitated knowledgesharing opportunity, where small groups
o 56 companies meet around a roundtable to discuss issues, challenges and solutions
related to the topic. Each meeting concludes with an open plenary session with the
invited guests. The highlights rom cases and presentations are recorded and made
available on the FDC website and in elaborated case studies and working papers, which
are later made available to the participating companies, to be used to build or develop
new capabilities. (In 2008, ederal and state government agencies began participating
in and, later, unding some o the Innovation Centers research, with a ocus on breaking
down barriers between companies.) To disseminate the knowledge generated, the
center organizes a oneday conerence every year or about 500 people, where each
participating company in a Reerence Center can invite up to ten guests.
Kellogg Innovation Network (KIN) at the Kellogg School o Management,
Northwestern University, was created by a proessor, Robert C. Wolcott, in 2003, in
collaboration with Proessor Mohanbir Sawhney. KIN is a meeting place or business
executives and innovation leaders rom across multiple domains and industries
committed to ongoing collaboration around understanding global trends and market
disruptors, leadingedge research and novel solutions to growth. KIN hosts three events
per year (where participants pay a perevent ee, as or a conerence): two dialogues
or up to 60 people (one hosted at Kellogg and one at a member company), which ocus
on a specic topic in innovation and entrepreneurship management; and KIN Global,
an annual event or about 200 people that addresses broader global issues in the role o
innovation and entrepreneurship in creating prosperity. Through these events, regular
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
32/196
32 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
KIN participants create a meaningul proessional network, and Kellogg researchers arebetter able to dene relevant and timely research problems based on real challenges
acing todays innovation and entrepreneurship leaders. KIN events balance expert
presentations with panels and breakout groups that encourage giveandtake and
mutual learning. Programs leave ample time or inormal discussions and social settings
to build community. Every event includes an artistic program to reinorce the links
between innovation as a creative activity, hard work, analysis and practice, while also
challenging participants to apply both sides o the brain.
Berkeley Innovation Forum at the Haas School o Business, University o Caliornia
at Berkeley, was ounded by Henry Chesbrough, author o the wellknown 2003 bookOpen Innovation. Ater receiving a number o queries about concepts published in
the book, Chesbrough decided that the most ecient way to share best practices was
to convene a group o 1012 companies in an ideasharing orum. Membership in the
Innovation Forum, which costs companies $10,000 per year, includes two twoday
Forums, two brieng sessions, and access to online materials, related workshops, new
research rom Chesbroughs Center or Open Innovation and other relevant innovation
research at Berkeley. Companies that participate in the Innovation Forum cannot be
direct competitors (unless the prior competing member assents to the inclusion o a
competitor) and must be willing to openly engage and contribute to the group. Agendas
are organized around specic topics, typically with a speaker rom outside o Berkeley,
and include time or companies to present their experiences directly to one another
and or structured eedback rom the group. Typical sessions run 4575 minutes and
may be presentations, panels, press conerences (where a presenter makes a short
statement and then takes questions) or workshop challenges (where members work on
a problem together and compete or prizes). The Forum has experimented with evening
entertainment so that participants may share an experience together as an accent to the
program or energizer beore the program begins in earnest.
The Innovation Network at Cornell University is a program o The Leland C. and
Mary M. Pillsbury Institute or Hospitality Entrepreneurship at the School o Hotel
Administration . It was the brainchild o an alumnus, Lee Pillsbury, who wanted to
bring together his hospitality peersa group o the most senior leaders o hotel brands,
management companies, and ownership groupsto ocus on innovation. A core group
o top leaders was recruited or the eort, and they served as a reerence to bring in
others. (Attendance is by invitation only, as the high caliber o meeting attendees would
otherwise attract most o the industry.) The network meets or one day twice per year,
each meeting coinciding with a major hospitality industry conerence that most CEOs
attend. The rst meeting occurred in 2008, just as the Great Recession was hitting the
United States and the world, so the original unding model (corporate subscriptions, like
the Berkeley Innovation Forum) was changed to a sponsorship model by vendors and
service providers to the industry, provided these companies could prove that they were
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
33/196
33ThE INNOVATION COMMUNITY (INNOCOMM) PhENOMENON
innovative. (More recently, participants have been required to make a minimum $1,000taxdeductible git to the school.) The events always have roundtables, and almost hal
the time is set aside or participants to talk to and learn rom each other. To help make the
programs enjoyable and mindexpanding, some o the speakers come rom completely
dierent industries. Recent events have emphasized teambuilding exercises, where
each table is equipped with Intellimeet technology that acilitates realtime sharing o
notes and ideas around challenges presented to the group.
Business Executive Groups
There are a variety o InnoComms that cater to the same audiences as government
or universityled InnoComms but are hosted and acilitated by private companiesor nonprot organizations or selorganize. This oten gives these InnoComms the
character o a club, adding notable rigor and regularity to participants engagement.
The Club de Paris des Directeurs de lInnovation was created in 2008 as a pan
European orumthe members are not just Parisian or Frenchor research, sharing o
experience and networking on innovation and entrepreneurship management. Club de
Paris is the core o a broader group that meets annually or two days, as well as an even
broader group o about 5,000 innovation proessionals. Full membership in the Club
costs 8,500 per year or six halday meetings, six breakast meetings, two operational/
thematic workshops and the annual meeting. (Part o the unding pays or collaborative
research among member companies on agreed topics.) During events, members discuss
case studies and hear rom experts on selected subjects. There is no notion o best
practices but, rather, o biodiversity and sharing experiences. The workshops are lmed
so that members who cannot attend can see both the video record and the research
papers presented. Unlike other ora, where competitors are not in the room together, the
Club embraces competing companies (but no consultants or other innovation service
providers). This requires the creation and maintenance o a climate o trust, which is a
ocus o the Clubs organizers.
Society or Organizational Learning (SOL) is an intentional learning community
composed o organizations, individuals and local SOL communities around the world.
A notorprot, membergoverned corporation, SOL is devoted to the interdependent
development o people and their institutions. Humanismmeaning reinstating the
individual at the center o organizationsis SOLs guiding principle, a philosophy
that creates dialogue, openness, innovation and wellbeing. SOL France, or instance,
was established in 1999. It hosts various peertopeer learning ora. There are three
day seminars 23 times per year or thirty people at a time. (Companies usually send
34 people, and Sol manages the seminars so as to avoid having competitors at the
same seminar.) Each seminar ocuses on a specic topic, on which the group works
collaboratively. Companies can also directly invite other companies to work on topics
o mutual interest, in what is known as a Club des Entreprises. SOL also organizes
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
34/196
34 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
810 events per year where learning tables o six to eight people learn rom stories oinnovation that cover the various stages o the process.
UK Innovation Forum was ormed in 2010 to create a community o science
and innovation among research institutions, startup companies and established
corporations. The organization was originally backed by the UK governments
Department or Business, Innovation and Skills but today is a selunded entity that
charges a small annual subscription ee to its members, ranging rom individuals (30)
to large corporations (1,000). UKIF organizes national and regional events on science
and innovation on a particular theme or technology vertical, usually in conjunction with
a Knowledge Transer Network. (See section on governmentsupported agencies.) UKIFis distinct in having built a robust online meeting place or collaboration and discussion,
where members can turn or help and advice. Matchmaking sotware connects
members based on mutual interests and complementary expertise, and webinars
eature a panel o experts rom among the UKIF membership.
Intelligent Formulation is another UKbased InnoComm that brings together
companies to exchange best practices about innovation management and discoveries
related specically to ormulation science and technology. Intelligent Formulation was
ounded by a regional agency (Yorkshire Chemical Focus, Ltd.) and two universities
(the Institute o Pharmaceutical Innovation at the University o Bradord and Particles
CIC at the University o Leeds). In addition to open events and webinars, Intelligent
Formulation holds Open Innovation Roadshows: invitationonly group gatherings
o 45 noncompeting companies that wish to collaborate on technical innovation or
innovation management. Roadshow ormat can include structured networking, outside
subject matter experts, and opportunities or peertopeer discussion o business
challenges, with Intelligent Formulation serving as a acilitator. (Roadshows are also
intended to encourage scientists to become more entrepreneurial, building business as
well as technical cases or innovation and networking outside o their R&D departments.)
Interested companies take turns hosting gatherings, which include presentations o
each companys needs or challenges.
The iNet Practitioners Alliance also employs a direct companytocompany moti,
where members take turns hosting events. However, this InnoComm was organized
by the companies themselves, without external acilitation or unding. It was started
in 2011 by Whirlpool Global Director o Innovation Moiss Norea, who reached out to
other large, noncompeting companies rom diverse industries: retail, manuacturing,
healthcare and consumer packaged goods. What united these companies was that were
they all using the Double Diamond Process created by the consulting rm Strategos
and, hence, could speak the same language with respect to innovation management.
Membership in the Alliance must be approved unanimously by the other participating
companies. The companies may not be direct competitors o any other company
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
35/196
35ThE INNOVATION COMMUNITY (INNOCOMM) PhENOMENON
in the network, and no vendors or service providers are permitted to join this group.The Alliances primary activity is meetings where innovation leaders and practitioners
share strategies and experiences on particular innovation management topics. Leaders
and practitioners largely meet separately, with leaders ocusing on strategic issues
and practitioners sharing toolkits and best practices and mutually training each other.
Scattered throughout the program are guest speakers with a diverse perspective on
innovation management and strategy.
Young Presidents Organization (YPO) is a global network o chie executives who
have achieved the title o President, CEO, Managing Director or their equivalent or an
established company prior to the age o ortyve. Membership candidates must alsodemonstrate an interest in lielong idea exchange and be willing to commit time to the
organizations activities. YPO is organized into more than 400 local or regional chapters
across 123 countries that are dedicated to organizing educational and networking
opportunities or its membership. Members also participate in smaller YPO Forum
groups, through which they can dig deeper into issues and concerns in a acilitated peer
group. YPO chapters subdivide into Forums o 812 peer members rom noncompeting
businesses who come together to share successes, challenges and other common issues
in a condential idea exchange. YPO also oers virtual orum opportunities based on
leadership, industry, social enterprise and personal interests o members around the
world. These orums and virtual connections represent the oundation o YPOs global
networking activities, engaging members in a community o trust with other peers. To
create a replicable process to establish trust, YPO has created ormal codes o conduct
and communications protocols, as well as inormal rules o engagement to acilitate
an optimal environment or idea exchange. Governing these rules o engagement is
the requirement that all orum members openly share their perspectives without the
intention o being instructive, and that they in turn listen without judgment to what
others may say.
Nonproft Organizations Focused on Independent Entrepreneurs
Independent entrepreneurs can nd support rom organizations that connect them
with mentors and help them network with sources o unding and expertise. Oten,
these organizations are housed in a university as part o a ormal educational program.
There are also a variety o nonprot groups that provide such support. The ocus o
these programs tends to be on building actual businesses and hence lies outside the
denition o an InnoComm but they oten include some activities aimed at peerto
peer mutual learning.
While there are many university programs that provide classes and networking support
to students who aspire to become independent entrepreneurs, we expect that most o
them would ail to meet our InnoComm denition. We did not create case studies o any
o these programs, creating a gap in our research to date. Clearly much mutual learning
-
7/30/2019 Innovation Communities: Trust, Mutual Learning, and Action
36/196
36 INNOVATION COMMUNITIEs: TRUsT, MUTUAl lEARNINg AND ACTION
occurs within a school, but we do not include academic groups in our denition o anInnoComm. These programs tend to ocus on creating actual businesses, and much o
the learning is rom experienced entrepreneurs teaching aspiring entrepreneurs, rather
than peers learning rom each other. However, we do prole two nonprot groups
associated with a university where peer