innovation and future thinking @ ied 2017
TRANSCRIPT
IED Barcelona Innovation & Future Thinking Summer Course17th - 29th July 2016
INNOVATION & FUTURE THINKING
#iedift #IEDsummer17
@willsh
@nd_kane@noyo_ja
John V Willshire
Natalie D KaneJohn Arboleda
Smithery, 2011
Strategic Design bridges disciplines and departments, roles and responsibilities.
It is concerned with the factors around a thing, not just the thing itself.
Design
Prototype Culture
Strategy
Natalie D Kane• Natalie is a curator, writer and researcher at the intersection
of culture, design and futures. • Curator at FutureEverything in Manchester, an innovation for
digital culture and festival. • Consultant and Researcher at Changeist, a post-global lab
that helps companies, individuals and organisations navigate complex futures.
• Co-founder of Haunted Machines, a curatorial project that analyses the use of magical narrative and analogy in technology.
John Arboleda• Founder and owner of Notonyourown (NOYO) S.L., a specialized
higher education and stakeholder engagement consultancy that applies human-centered innovation
• Developed specialized methodologies and service-design tools tailored for the higher education sector
• A track record not only in stakeholder engagement & user experience models but also in human capital development and internal analysis of institutions
• John graduated from the University of California at Los Angeles (UCLA) and is a graduate of the Coro Fellows Program in Leadership and Public Affairs (USA).
Innovation & Future Thinking @ IED
Who are you?
And who’s your mundane superhero?
Metamechanics What are the underlying mechanics of here?
let's start with this…
Jean Tinguely 1925-1991
If you stare long enough, you see how it works
What are the underlying mechanics?
Mechanics
“the behavior of physical bodies when subjected to forces or displacements, and the subsequent effects of the bodies on their environment”
Wikipedia
Mechanics:
What happens to things when things happen to them?
Movement Maps Loops Layers
Metamechanics
Manifesto for a Ludic Century“Media and culture in the Ludic Century is increasingly systemic, modular, customizable, and participatory”
Eric Zimmerman
Movement Maps Loops Layers
Metamechanics
A Unified Theory of the Web, David Weinberger,
2002
“Small pieces, loosely joined”
“Once it’s published, no one can change it except the original publisher”
David Weinberger
The Document
Work with this, not against it
Artefact Cards
Deal
Shuffle
Order
Stack
Turn
Spread
Rearrange
“…a transitional object, between the body, the self, and an abstract concept”
Seymour Papert
Content: what’s on the cards
Design Fiction Kit: Near Future Laboratory
Mechanics: that they are cards
Design Fiction Kit: Near Future Laboratory
Card Mechanics
https://www.youtube.com/watch?feature=player_embedded&v=9dIQOrVhM5E - Prof. John Wood, TED, on Synergies
“The Creative Quartet” - Prof. John Wood
1
2
3 45 6
Game #1 Moveable Feast
MOVEMENTis generously generative
Movement Maps Loops Layers
Metamechanics
What makes these things different?
What makes these things the same?
Rene Descartes
Hans Ulrich Obrist, 2014
Tim Berners Lee’s map
Tim Berners-Lee
Bruce Sterling’s map
Bruce Sterling
BIG
SMALL
COLD HOT
The multiplicity of mapping
It’s not just about the things you can see…
Dmitri Mendeleev
Maps help us see things we haven’t
yet seen
Maps help us explore and present
“The map is not the territory”Alfred Korzybski
“I thought I was prepared. I knew the theory. Reality’s different”
Dr Amelia Brand, Interstellar
Game #2 The Map Of You
Finding a vision and work to it, provoke the rest of the group into thinking and
feeling differently about the world
Searching for the big, fundamental truths, to express the laws that govern this world, proof to support those laws, and ways to
express them in their simplest form
Honing in on the people at the heart of this, looking for the problems
that the user is fed up with, and solving them as quickly and cleanly as you can.
Looking at the fundamental workings how it is wired, working out what else
it can do, and why that solves the problem in a completely different way.
Origin: Rich Gold, ‘The Plentitude’Evolved for IED IFT course 2017
Movement Maps Loops Layers
Metamechanics
Laseau’s Funnel
Double Diamond, British Design Council
time
Linear processes are built for comfort
The ‘roadmap’ is complicit dishonesty
manoeuvrability > speed
manoeuvrability > speed ?
OODA Loops
Observe Orient Decide Act
OBSERVE DECIDE ACTORIENT
outside world
implicit guidance & control
REPEAT
OBSERVE DECIDE ACTORIENT
outside worldimplicit guidance & control
New information about changing
environmentForm a
hypothesis Test it…
REPEAT
OBSERVE DECIDE ACTORIENT
outside worldimplicit guidance & control
How do youorient yourself?
Orient
To align yourself with relation to surroundings, circumstances, and facts
New information Analysis & synthesis Previous experience Cultural traditions
SOURCE: JOHN BOYD
New information Analysis & synthesis Previous experience Cultural traditions
SOURCE: JOHN BOYD
PRESENT}
PATTERNS}
The pattern problem
An example becomes a lesson A lesson becomes a method A method becomes a practice A practice becomes a doctrine A doctrine becomes death
We can’t get caught waiting for things to happen again
Bruce Lee
“The highest technique is to have no technique”
Jeet Kune Do
Bruce Lee
“it is just a name used, a boat to get one across, and once across it is to be discarded and not to be carried on one's back”
Charlie Munger
“Eighty or ninety important models will carry about 90% of the freight in making you a worldly‑wise person.”
Loops help (re)make our models in response to reality
Game #3 Popular Thing For Broken Thing
Popular Thing For Broken Thing
Popular thing Broken thing
Popular thing Broken thing
Take FOUR cards
Popular thing
Popular thing
On the COLOURED SIDE of the first two cards…
TWO things you love (products, services, experiences)
AND the reason you love them
FOURSQUAREBecause nobody really uses
it, it’s a great ‘weird’ city guide for new places
DROPBOXIt now has a scanner that
allows me to take a picture of something which
becomes a PDF
For example…
Broken thing
Broken thing
On the WHITE SIDE of the other cards…
TWO things that are BROKEN about the food you eat
INSTAFOODWhen more care is taken in how something looks than how it tastes. Stunts over
substance.
TV DINNERSPer week, the average
person* spends 5 hours watching cooking shows, and
only hour hours cooking.
For example…
*UK adults - source: New Philosopher
You now should have four cards
FOURSQUAREBecause nobody really uses it, it’s a great ‘weird’ city guide for new
places
DROPBOXIt now has a scanner that allows
me to take a picture of something which becomes a PDF
TV DINNERSPer week, the average person*
spends 5 hours watching cooking shows, and only hour hours
cooking
INSTAFOODWhen more care is taken in how
something looks than how it tastes. Stunts over substance.
In teams of 4, lay out each of your cards one at a time, explaining each
Think, Make, Place, Say*
Popular thing Broken thing
Popular thing Broken thing
Popular thing Broken thing
Popular thing Broken thing
Popular thing Broken thing
Popular thing Broken thing
Popular thing Broken thing
Popular thing Broken thing
*Jeff Patton
Popular thing Broken thing
Popular thing Broken thing
Popular thing Broken thing
Popular thing Broken thing
Popular thing Broken thing
Popular thing Broken thing
Popular thing Broken thing
Popular thing Broken thing
Now use the Popular Things to solve the Broken Things
Pair up with someone not from your group
Movement Maps Loops Layers
Metamechanics
but this year…
1994
1995
1996
1997
1998
1999
- Stewart Brand
“The quick processes provide originality and challenge, while the slow provide continuity and restraint”
SLOW
FAST
FAST
SLOW
THE GEARBOX
THE GEARBOX
SLOWFAST PEOPLE
SLOWFAST PEOPLE
FRIENDS
FAMILY
KIDS TEAM
FUNDRAISERSPARTIES
PARENT HELPERSCOMMUNITY PROGRAMMES
LOCAL TEAMS
HERITAGE
OFFICIAL LEAGUES
GRASSROOTSMATCH OFFICIALS
GOVERNING BODIES
TOURNAMENT
INTERNATIONAL TEAMS
EUROPEAN COMPETITION
SUPPORTERS CLUBS
TELEVISION COVERAGE
SLO
WFA
STSP
ACE
SLOWFAST SPACE
GRAFFITICHALKING
FLYPOSTING
STREET ARTSTICKERS
ADVERTISINGPUBLIC NOTICE BOARDS
SHOP SIGNS
STREET SIGNS
COUNCIL NOTICESTRAFFIC DIVERSIONS
FOUNTAINSMOSAICS
PUBLIC AMENITIESMURALS
SCULPTURES
STREET FURNITURE
Photo Credit: @traceyurq
SLOWFAST PEOPLE
SLO
WFA
STSP
ACE
- Stewart Brand
“All durable, dynamic systems have this sort of structure; it’s what makes them dynamic and robust”
dynam
ic an
d robust
What happens
here?
What happens when a gear jumps?
small, nimble groups of people
vs. slow, regulated,
built-up space
instant changes in the space vs. large groups of people with shared understanding
“a baby-step to virtual reality”
New York Times
Is the Pokémon really here?
If it isn’t over here…
And isn’t over here…
It must be here
virtual layer
It must be here
Pokemon Go ‘mob’, July 20th, San Francisco Photo: NYT
TEMPORARY SPATIAL SHOCKS
Gamers Pokémon Public parks
Fashion fans Ltd editions Shopping malls
Patients NHS Doctors Surgeries
Self-driving cars Cheap fuel Village petrol station
Violent mobs Suppression Polling stations
We must use different ways of
looking at the layers around
our work
THE OBLIQUISCOPE
THE OBLIQUISCOPEDon’t look at what you’re looking at
WHO
WHAT
Culture, Individuals, Groups What are they part of?How do they communicate?What beliefs do they share?
Matter, Space, Objects What is it made of?
How is it accessed?What does it depend on?
SLOWER
FASTER
WHO
WHAT
Culture, Individuals, Groups What are they part of?How do they communicate?What beliefs do they share?
Matter, Space, Objects What is it made of?
How is it accessed?What does it depend on?
What happens in five years time?
What have the last 24 hours been like?
In the long run, how is this sustainable?
Step by step, how does this work?
SLOWER
FASTER
WHO
WHAT
(More next week)THE OBLIQUISCOPE
Layers help us see the bigger picture
Game #4 Layers of Lunchtime
Movement Maps Loops Layers
Metamechanics
Questions / Reflections
We need a topic to apply ourselves to…
The Future of Food
Cuisines take advantage of what the landscape can supply
CUISINE
“An organising principle, a collection of dishes reflecting a whole system of agriculture”
Dan Barber
“landscape is the culture that contains all human cultures”
Barry LOPEZ
CAN WE USE A CUISINE To depict A LANDSCAPE FROM THE FUTURE?
Let’s look for weak signals
One thing for tomorrow - either…
i) Something that will signal towards a change
ii) Something you think will look differently in the future
See you tomorrow