infographic: creative teams live in a reality show
TRANSCRIPT
of all projects fail70%
of large teams do 4,000 projects or more per year
of in-house creative teams of 20 or less people do as many as 2,000 projects per year
85%
70%
49%are overrun on budget
62%of creative teams are overrun on time
Quirky personalities. Big-time primadonna clients. Last-minute surprises.Dramatic fireworks. This is your creative team's life. Whether or not yourealize it, chaotic work processes have you living in a reality show.
Reality ShowReality ShowCREATIVETEAMS LIVE IN A...
of creative leaders say that client behavior is their biggest challenge
68%
Creative teams are busier than a bake shop on Valentine's. Unfortunately, this output costs plenty of late nights and weekends.
With priorities changing regularly, your creative team members take aim at one target, only to find that they've headedsouth the next.
In the long-distance race of big creative projects, it's easy for teams to lose sight of the big picture without the right tools and processes.
marketing.attask.com
Stymied by shaky starts and poor com-munication. creative teams begin and
divorce projects at rates that would make even The Bachelor blush.
Without a sturdy request management process in place, keeping up with
clients' changing demands can make life hell for your team.
24%of people dread going to work because of o�ce politics
34%of team members lie to cover up failed projects, mistakes, or missed deadlines
13%
When spreadsheets andtime-tracking tools add onextra weight, some teammembers resort to deception to cover up their lack of progress.
When yoursurvival comes
down to politics instead of hard
numbers, you know that your creative
team needs to get better at gathering
project data.say their work priorities shift daily, resulting in wasted time and increased stress
UNTYING THEKNOT
DIVA DRAMA
AROUNDTHE WORLD
TRIBALCOUNCIL
THE LOSER
DUCK HUNT
CAKEWALK
Sources: 2013 In-house Creative Services Industry Report, The BOSS Group, 2013.
2013 AtTask Survey, AtTask, 2013.PMI.org
Work Hell Survey, AtTask, 2013.Working Dead Survey, AtTask, 2014.
Get your creative team back to the real world.