indonesia technology vision 2017_ accenture

2www.accenture.com/technologyvision

The research process begins with gathering

input from the Technology Vision External

Advisory Board, a group comprising more

than two dozen experienced individuals from

the public and private sectors, academia,

venture capital, and entrepreneurial

companies.

In addition, the Technology Vision team

conducts interviews with technology

luminaries and industry experts, as well as

nearly 100 Accenture business leaders from

across the organization.

The team also taps into the vast pool of

knowledge and innovative ideas from

professionals across Accenture, using Accenture’s

collaboration technologies and a crowd sourcing

approach to uncover the most interesting

emerging technology themes.

The ‘Trend Spotting’ campaign encourages global

participation from individuals at every level and

throughout every segment of Accenture.

Nearly 3,000 participants actively engaged in the

campaign, contributing valuable ideas and voting

on others’ inputs, and the effort saw a 19%

increase in the number of people submitting ideas

compared to the previous year.


TECH VISION SURVEY OVERVIEW

SURVEYED

16 INDUSTRIES


SURVEY DEMOGRAPHICS – GLOBAL

Headquarters n=5,466

Argentina 121

Australia 274

Austria 90

Brazil 270

Chile 128

China 275

France 318

Germany 310

India 226

Ireland 99

Italy 241

Japan 300

Portugal 50

Qatar 111

Russia 98

Saudi Arabia 111

Respondent Location

(Continued)n=5,466

South Africa 249

Spain 273

Switzerland 256

Turkey 101

United Arab Emirates 113

United Kingdom 360

United States 740

Denmark 16

Finland 19

Norway 16

Sweden 14

Indonesia 60

Malaysia 62

Singapore 65

Thailand 61

Respondent Location n=5,466

Argentina 122

Australia 263

Austria 85

Brazil 283

Chile 134

China 286

France 299

Germany 317

India 267

Ireland 106

Italy 246

Japan 273

Portugal 55

Qatar 110

Russia 106

Saudi Arabia 109

Headquarters

(Continued)n=5,466

South Africa 233

Spain 262

Switzerland 272

Turkey 97

United Arab Emirates 115

United Kingdom 372

United States 777

Denmark 17

Finland 18

Norway 17

Sweden 15

Indonesia 59

Malaysia 59

Singapore 69

Thailand 62


GLOBAL & INDONESIA SURVEY DEMOGRAPHICS

17%

8%

20%

15%

7%

13%

13%

7% Banking

Consumer Goodsand ServicesIndustrialEquipmentInsurance

Public Service

INDONESIA

2%8%

22%

5%7%

17%5%

18%

17%CIO/Chief MobilityOfficerCTO/Director ofTechnologyDirector, IT

CMO

CFO

INDONESIA


OVERVIEW

TECHNOLOGY

VISION TREND

EVOLUTION

2017

2016

2015


INTRO


Technology changes are all around us, and coming faster than ever. But no longer are we waiting and wondering how the latest digital technology advances will change things; rather, we’re taking control and shaping technology to fit our needs, large and small.

TECHNOLOGY FOR PEOPLE


20% REPORT THEY ARE FACING COMPLETE

DISRUPTION IN THEIR INDUSTRIES

Q: What degree of disruption is your industry currently facing?

20%

27%43%

10% Complete disruption

Moderate disruption

Slight disruption

No changeINDONESIA

(N=60)

INDONESIA N=60; GLOBAL N=5,466

24%

51%

20%

5%

GLOBAL

(N=5,466)


THE PRESSURE TO INNOVATE IS REAL

42%

42%

53%Strongly agree

Neither agree nor disagree2%

2%

3%

Agree

44%

11%

Disagree

Q: Please indicate your agreement with the following statement: My organization must

innovate at an increasingly rapid pace just to keep a competitive edge.

95% OF INDONESIA EXECS

AGREE THEIR ORGANIZATION

MUST INNOVATE AT AN

INCREASINGLY RAPID PACE

JUST TO KEEP A

COMPETITIVE ADVANTAGE

INDONESIA

GLOBAL



47% ARE COMPREHENSIVELY INVESTING IN

DIGITAL AS PART OF THEIR OVERALL STRATEGY

Q: To what extent are you investing in Digital as part of your organization’s strategy?

1%

12%

44%

43%

0%

22%

32%

47%

We do not have a formal Digital businessstrategy

We are currently assessing the potential ofDigital technologies for our business

We are investing in Digital technologies in selectareas or business units

We are comprehensively investing in Digitaltechnologies as part of our overall business

strategy

INDONESIA

GLOBAL



47% STRONGLY AGREE – TECH ADVANCEMENT IS

NOW MARKED BY AN EXPONENTIAL RATE OF CHANGE

Q: Please indicate your agreement with the following statement: We have entered an era

of technology advancement that is no longer marked by linear progression, but by an

exponential rate of change.

40%

48%

47%Strongly agree

Neither agree nor disagree5%

2%

0%

Agree45%

14%

Disagree

INDONESIA

GLOBAL



MULTIPLIER EFFECT IS KEY

Q: Please indicate your agreement with the statement: Individual technologies are rapidly

advancing, but it is the multiplier effect of these technologies that is creating innovation breakthroughs.

95% OF EXECUTIVES AGREE

IT IS THE MULTIPLIER

EFFECT OF THESE

TECHNOLOGIES THAT IS

CREATING INNOVATION

BREAKTHROUGHS

2%Disagree1%

43%

39%

47%

52%Agree

Strongly agree

3%Neither agree nor disagree12%

GLOBAL

INDONESIA



AI IS THE

NEW UI

TREND 1

ECO

SYSTEMS

AS MACRO

COSMS

TREND 2

WORK

FORCE

MARKET

PLACE

TREND 3

DESIGN

FOR

HUMANS

TREND 4

THE UN

CHARTED

TREND 5

14

OVERVIEW

2017 VISION TRENDS

www.accenture.com/technologyvision


TREND 1


Survey Results

• 87% (compared to global 79%) agree that AI will revolutionize the

way they gain information from and interact with customers.

• 77% (74% in ASEAN, 85% global) executives report they will invest

extensively in AI-related technologies over the next 3 years.

• 85% (vs 79% global) agree that AI will help accelerate technology

adoption throughout their organizations.

• 13% believe AI will completely

transform their organizations over

the next three years; another 43%

(47% in ASEAN, 41% Global)

believe it will bring significant

change to their organizations.

13%

43%

37%

5%2%Complete transformation Significant change

INDONESIA

(N=60)

27%

41%

23%

6%2%

GLOBAL

(N=5,466)


AI IS THE NEW UI

Moving beyond a back-end tool for the enterprise, AI is takingon more sophisticated roles within technology interfaces.

ARTIFICIAL

INTELLIGENCE

IS BECOMING A

COMPANY’S DIGITAL

SPOKESPERSON

17


AI IS THE NEW UI

to live translations made possible by machine learning, AI is making every interface both simple and smart – and setting a high bar for how future interactions will work.

FROM AUTONOMOUS

DRIVING VEHICLES

THAT USE COMPUTER

VISION


and a key differentiator – becoming a core competency demanding of C-level investment and strategy.

IT WILL ACT AS

THE FACE OF

A COMPANY’S

DIGITAL BRAND

AI IS THE NEW UI

19

20www.accenture.com/technologyvision 20www.accenture.com/technologyvision

It’s time for the C-suite

to fundamentally

reexamine how people

interact not just with

technology, but also

with their business. That

approach will be critical

as AI takes on the

primary role of

interacting with both

your customers and

employees.

AI IS THE NEW UI


AI IS THE NEW UI

and so must be considered a core competency demanding of C-level investment and strategy.

YOUR AI WILL BE A KEY

POINT OF DISTINCTION

FOR YOUR BUSINESS

VERSUS YOUR

COMPETITORS


IT’S WHO

YOU ARE

AI IS THE NEW UI


TREND 2


Survey Results

• 84% of executives agree organizations are under extreme competitive pressure to

extend innovation into their workforce and corporate structure

• 80% (75% of global) executives agree competitive advantage will not be

determined by the organization alone, but by the strength of the partners and

ecosystems you choose.

• 78% rank cybersecurity as a top concern in participating in digital ecosystem;

followed by “having less control - bound to choices made by partners” (75%)


Companies are

increasingly integrating

their core business

functionalities with

third parties and

their platforms.

But rather than treat them like partnerships of old, forward-thinking leaders leverage these relationshipsto build their role in new digital ecosystems – instrumental to unlocking their next waves of strategic growth. As they do, they’re designing future value chains that will transform their businesses, products, and even the market itself.

ECOSYSTEMS AS MACROCOSMS


77% AGREE ECOSYSTEMS WILL HAVE SHARED

RESPONSIBILITY FOR A BRAND

Q: Please indicate your agreement with each of the following statements.

25%

29%

52%

45%

20%

22% 4%

3%

GLOBAL

INDONESIA

In five years, ecosystems will have shared responsibility for a brand.

Disagree Strongly DisagreeNeither agree nor disagreeAgreeStrongly agree

In five years, organizations will act as a unified ecosystem versus separate entities.

25%

29%

52%

43%

22%

23% 4%

1%GLOBAL

2%INDONESIA


• In ASEAN 82% agree, compared to Indonesia 79%


Every company needs an ecosystem

strategy to move forward, one

that prepares them for a future

where they are not involved

in one ecosystem, but many.

How companies select and foster the right ecosystems for their goals will define their prospects for the future: competitive advantage depends on the strength of the partnersand ecosystems you choose and your plans to help them grow. Ultimately, ecosystems are redefining how companies do business, and leaders would be wise to start forging these relationships today.

ECOSYSTEMS AS MACROCOSMS


TREND 3


WORKFORCE MARKETPLACE

THE FUTURE OF WORK

HAS ALREADY ARRIVEDDriven by a surge of on-demand labor platforms and online work management solutions, legacy models and hierarchies are being dissolved and replaced with open talent marketplaces.This resulting on-demand enterprise will be key to the rapid innovation and organizational changes that companies needto transform themselves into truly digital businesses.


Survey Results

• 95% of executives plan to increase their organization’s use

of independent freelance workers over the next year.

Compared to global 85% and overall ASEAN’s 66%

• 88% executives agree organizations are under extreme

competitive pressure to extend innovation into their

workforce and corporate structure. (Global 76%, 80%

ASEAN)

• 65% of executives (70% for global and ASEAN) reported

that corporate bureaucracies are stifling productivity and

innovation.


WORKFORCE MARKETPLACE

but as they transform to act more like marketplaces, companies are also fundamentally rewriting the social contract – reshaping views on the relationships and responsibilities that companies, governments, and society have with workers.


ONLY 23% REPORT THEIR ORGANIZATION BROADLY

USES ON-DEMAND LABOR PLATFORMS

Q: To what extent is your organization using on-demand labor platforms to hire and manage

independent workers today? (i.e., Upwork, Freelancer, Gigster, Zhubajie, etc.)

58%

48%

13%

12%

5%

14%26%

23%INDONESIA

1%GLOBAL

5 - Don’t know

3 - Piloting/Experimenting

1 - Currently using on large scale projects or broadly across the organization

4 - Not using

2 - Using in select business areas



TREND 4


Survey Results

In Indonesia and ASEAN almost 85% of the executives

surveyed agree that organizations need to understand not

only where people are today, but also where they want to

be -- and shape technology to act as their guide to realize

desired outcomes. (Global 79%)

In Indonesia and ASEAN 40% say their organization is

planning to extensively use human behavior and human

nature to guide the development of new customer

experiences and relationships in the next three years. Only

31% globally.


DESIGN FOR HUMANS

TECHNOLOGY

SO IT ADAPTS

TO US The new frontier of digital experiences is technology designed specifically for individual human behavior.


DESIGN FOR HUMANS

that as technology shrinks the gap between effective human and machine cooperation, accounting for unique human behavior expands not only the quality of experience, but also the effectiveness of technology solutions. This shift is transforming traditional personalized relationships into something much more valuable: partnerships.

BUSINESS

LEADERS

RECOGNIZE


DESIGN FOR HUMANS

available from unprecedented data, leaders will create rich, responsive journeys that guide people toward achieving their goals, and walk with them to get there. This is the design approach that will deliver lasting value in the digital economy:where technology is shaped by people, for people.

BUILDING

ON THE

INSIGHT


TREND 5


Survey Results

Close to 70% of IT and business executives surveyed

believe that government regulations in their industry have not

been able to keep up with the pace of technology

advancement.

87% of the executives agree that their organization feels it

has a duty to be proactive in writing the rules for emerging

industries. (84% in ASEAN and 76% global)

70% of executives (80% in ASEAN) agree that their

organization is entering entirely NEW digital industries that

have yet to be defined. Global not so far different at 74%.


THE UNCHARTED

BUSINESSES ARE

NOT JUST CREATING

NEW PRODUCTS

AND SERVICES; they’re shaping new digital industries.From technology standards, to ethical norms, to government mandates, in an ecosystem-drivendigital economy, one thing is clear: a wide scope of rules still needs to be defined.


THE UNCHARTED

TO FULFILL THEIR

DIGITAL AMBITIONS, companies must take on a leadership role to help shape the new rules of the game. Those who take the lead will find a place at or near the center of their new ecosystem, while those who don’t risk being left behind.

THANK YOU

#TECHVISION2017www.accenture.com/technologyvision