Inbound School Marketing

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Post on 15-May-2015

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It Doesn't Matter What You Call It, An Inquiry Is A Lead

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<ul><li> 1. Inbound School MarketingIt Doesnt Matter What You Call It,An Inquiry Is a Lead<br />Kyle James<br />jameskm03@gmail.com<br />twitter.com/kylejames<br />linkedin.com/in/jameskm03<br />kyle-james.com<br />doteduguru.com<br />hubspot.com<br />nuCloud.com<br /></li></ul> <p> 2. Why Am I Talking to You?<br />?<br /> 3. What I Do?<br /> 4. Marketing Has Changed<br />1950 - 2000<br />2000 - 2050<br /> 5. Outbound Marketing<br /> 6. Outbound Marketing is Broken<br />800-555-1234<br />Annoying<br />Salesperson<br /> 7. Inbound Marketing<br /> 8. Inbound Marketing Process<br />Tools<br /></p> <ul><li> Content Mgmt </li></ul> <p> 9. Blogging 10. Social Media 11. SEO 12. Offers / CTAs 13. Landing Pages 14. Emails 15. Lead Intel 16. AnalyticsProcess<br /></p> <ul><li> Publish </li></ul> <p> 17. Optimize 18. Promote 19. Target 20. Capture 21. Nurture 22. Test 23. Analyze 24. Repeat</p>