Implementation of Top 3 Web Design

Trends in 2015

This article is a guest post, courtesy of 3magine, experts in web design in Toronto.As the race to digitize the consumer experience hits blinding velocities, so doesthe effort to make it as palatable to the customer as possible. Web design trendstend to be a little more utilitarian than those in the fashion and illustration fields.The ultimate goal is to create a lucid web experience wherein the site design isaesthetic to the point of being pleasurable to the user. If the user is comfortable onyour site and enjoys being there, the information you’re presenting will comeacross and be received more clearly. Here are some ways the leading webdesigners are creating comfortable spaces online.

1. Dynamic Backgrounds with Depth of Field

This technique has flourished in the web design community for its ability to givethe user the sense of entering an environment. Background photography andvideo will give your website the feel of having a tangible presence, and yourselection of the appropriate background gives you the option of adding a distinctmood or essence. There is a wealth of media available for sale online, but thetechnique works better if you hire a photographer or videographer who canarticulate the aims of the company.

Here are a few tips that may come in handy for implementation:

Use environmental images, they work great Large interiors with blurred movement in the deep background, will help tocatch your viewer’s eye Eliminate home page clutter to make this first impression read clearly

2. Full Screen NavigationA decade of smartphone integration has brought back this go-to style. Pop-up ordrop-down menus tend to be a cluttered mess and the effort to streamline sites formobile use has translated over to the computer screen as well. Advances innavicon buttons and web animation have opened up the possibilities for thisdesign approach, but with so many tools it can be challenging to keep your pagesclean and easy to read. Minimalism is the underlining theme of 2015 and is asnecessary in responsive full screen navigation as in anything else. One importantthing to remember when implementing full screen navigation is to make sure thateach page has a core concept that is engaging to the user and is delivered with aslittle clutter as possible.

3. Enter the Scroll Wheel

Another red-hot trend that has transferred over from the mobile market is knownas the UX Movement, the prominence of scrolling over clicking. Web users havebeen vocal about how intuitive it feels to scroll, and they don’t hate that it saves onloading time. A perfect way to introduce scrolling on your site in a dynamic way isthrough parallax scrolling, wherein the background image moves at a differentrate than your foreground content. This effect creates the illusion of depth with 2Delements. On the forefront of this technology is the ability for the user to interactwith and trigger animated elements via the scroll wheel. This technique evokesthe sensation of fluidity and is a great way to capture the users’ attention.

The list of ways in which today’s leading designers are creating rich and engagingweb sites is extensive, but they all have one thing in common: minimalism. Nowthat the initial barrage of two decades of online information has washed over theuser base, it is generally understood that the best approach entails simpleaesthetics. These top trends represent a unified effort to streamline howdesigners present online information and a keen focus on making the action ofbrowsing a pleasant one.

www.themangomedia.com

Contact Information

Team Mango Media Private Limited

No. 100, Ist Floor, "Suvarnadarshan",

Gandhi Nagar 2nd Main Road,

Adyar, Chennai - 600 020, India.

+91 - 44 - 24466454/55

Mail: projects@themangomedia.com

https://www.facebook.com/themangomedia1