ifd floral trends forecast 2012_electronic_sized
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F LO R A L T R E N D S fo re ca s t 20 I 2TRANSCRIPT
FLORALTRENDSforecast
20I2
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HITOMI GILLIAM, AIFDFloral Trends Forecast 20l2 has been prepared by Hitomi Gilliam, AIFD,
a leading floral artist and educator and Director of Education for Design358.
Hitomi articulates the emerging floral design styles based on her uncanny
ability to interpret today’s fashion and event trends. Here Hitomi creates
floral styling sure to create impact and stir emotions at your next event.
DAVID KESLER, AIFDPhotography for Floral Trends Forecast was provided and directed by David
Kesler, AIFD. With his wife Leanne, David is the co-owner of Floral Design
Institute, Inc, a leading floral design education firm with locations in Portland,
Oregon and Seattle, Washington. David’s photography work has graced every
edition of the Floral Trends Forecast creating magic on paper and bringing
Hitomi’s creations to life.
INTERNATIONAL FLORAL DISTRIBUTORS, INC.International Floral Distributors, Inc. (IFD) is a consortium of floral
distributors with 45 locations across the United States providing quality
fresh flowers and florist supplies to event specialists. IFD is owned by 18
likeminded floral wholesale distributors who are dedicated to serving the
unique needs of companies that specialize in floral products. For a complete
list of IFD locations visit www.ifdinc.org.
International Floral Distributors©IFD
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IFD presents …..Floral Trends Forecast 20I2
emerging event floralstylings and colors
Designs by: Hitomi Gilliam, AIFDDesign358
Photography by : David Kesler, AIFDFloral Design Institute
Nothing creates
more emotional
impact than flowers.
Through color,
shape, texture and,
the designers ability
to create movement,
flowers stir emotions
and create a positive
environment.
Lifting, inspiring,
fulfilling.”
“
C ITRUS fuchsiaVibrant and fresh hues compete to capture attention and
spread energy. The color palette pivots around raspberry and
bright pinks with citrus popsicle orange and a touch of bud
green and bright yellow that spike the look up. Passion and
energy merge with the bright colors of Gloriosa Lilies,
Craspedia, Zinnias, Gerberas, Colorful Chrysanthemums,
and Vibrant Roses. Vessels with clean lines in clear or colored
glass help define the look. Plastic or glass pieces can be frosted
or transparent but need to be bright and full of optimism like
the color palette of the flowers. Design accents of colored
aluminum wire, colored sticks, beads and bling emulate the
carefree heart and soul of the youthful optimism of this theme.
color paletteRaspberry Pink
Hot Pink
Fuchsia
Coral
Orange
Fresh Green
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DESIGN MASTER COLORS CODES
786 FUCHSIA
777 CORAL
766 RASPBERRY
124 PINK PETUNIA
780 PERFECT PINK
775 ORANGE
129 TIGER LILY
f lowersZinniasGerberas
Gloriosa LilyChrysanthemumsGarden RosesSpray RosesCraspedia
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A leisurely tropical paradise, where mind and soul find relaxation
and renewal. A feeling of refreshing energy flows as this design style
sends waves of energy to all the guests. Oncidium spray orchids
create a graceful horizontal movement, giving the impression of a
soft ocean breeze. Perfect for placement down the middle of long
banquet tables. Narrow and long containers made of bamboo,
woven basket, pottery or glass keep the base of the design nice and
slim. The base is kept uncluttered and light, but weighted with use
of river rocks, sand, crushed glass or water pearl/ice. Acolyte LEDs
or candles embedded at the base provide subtle lighting. The style
can be expanded to any bright tropical color theme and can be
accessorized with smaller matching centerpieces.
color paletteOrange
Melon
Gold
Yellow
Lime
Apple Green
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TROP ICALbreeze
DESIGN MASTER COLORS CODES
775 ORANGE
129 TIGER LILY
791 ASPEN YELLOW
133 FRESH GREEN
676 BASIL
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f lowersDendrobiums
Aranda OrchidsCymbidiumsPittosporum
Pincushion ProteaAnthuriumsCalatheaHala
WhalebackFlax
P lantescenceVery modern and mindful, yet very organic theme appealing to
our eco-friendly yet fashionable lifestyle. With a sense of fresh
airiness and natural lightness this design style provides impact
with a feeling of sustainability and simple beauty. The color
palette as the namesake indicates range in all shades of greens
(from yellow green to blue green), white and natural earth
tones. Incorporating plants and greenery enhances the feeling
of natural beauty and reinforces our desire for a simpler, less
impactful indulgence. Easily accented with black and soft
metallics. Containers and accessories of clear glass, colored
glass and opalescence along with stainless steel, chrome and
champagne metallics are best.
color paletteWhite
Champagne Silver
Basil
Fresh Green
Prairie Grass Green
Platinum
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DESIGN MASTER COLORS CODES
133 FRESH GREEN
WHITE
123 WILLOW BRANCH
676 BASIL
752 PRAIRIE GRASS
798 GRAY FLANNEL
f lowersPhalenopsis
Dendrobium OrchidsHydrangeaAechmea
Various succulentsand small textured
foliage plants
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CUL INARYcapersThe garden overflows with this natural and herbal theme,
exquisitely textural with a combination of aromatics from
herbs and flowers. Selections of herbs and garden flowers in
this table design enhances the taste of the meal and the
ambiance of the occasion. Pairing the flowers and the food
adds another gourmet dimension creating a magical experience.
A number of monochromatic color themes could be utilized
when used with shades of garden greens by simply selecting a
range of flower types you would naturally find in the garden.
Cut crystal or clear glass containers or its acrylic counterpart
can be lit up with LEDs from underneath to add impact and
stir the excitement of guests.
color palettePrairie Grass Green
Basil Green
Gray Green
Lavender
Violet
White
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DESIGN MASTER COLORS CODES
133 FRESH GREEN
WHITE
752 PRAIRIE GRASS
767 BASIL
139 LILAC
762 HYACINTH
f lowersRoses
LavenderTrachelium
StockScabiosaEchinopsPhlox
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SERVING YOUR FLORAL NEEDS WITH IFD distributorsare locatedthroughout theUnited Statesproviding thehighest qualityflowers andfloral supplies forevent specialists.Our goals aresimple, provideeverything youneed to ensureyour florals areoutstanding andtrouble free!All are valuableadditions to your‘go to’ networkof ‘get it done’vendor partners.
C A L I F O R N I ASan Diego Florist Supplies, Inc.3241 Halladay • Santa Ana, CA 92705714-432-8080 • www.sdfsinc.comMauricio Galvez • [email protected]
San Diego Florist Supplies, Inc.15001 Raymer St. • Van Nuys, CA 91405818-780-8067 • www.sdfsinc.comRobin Little • [email protected]
San Diego Florist Supplies, Inc.1947 Del Amo Blvd. • Torrance, CA 90501310-320-8080 • www.sdfsinc.comJim Hopkins • [email protected]
San Diego Florist Supplies, Inc.5600 Avendia Encinas #1 • Carlsbad, CA 92008760-431-8080 • www.sdfsinc.comJim Hart • [email protected]
San Diego Florist Supplies, Inc.2550 El Cajon Blvd. • San Diego, CA 92104619-260-8080 • www.sdfsinc.comScott Willis • [email protected]
F L O R I D ABerkeley Florist Supply Co., Inc.2360 NW 23rd St. • Miami, FL 33142305-638-4141 • www.berkeleyfloristsupply.comChristopher Lyons • [email protected]
Nordlie, Inc.2708 East Hanna Ave. • Tampa, FL 33610813-239-0599 • www.nordlie.comChris Benton • [email protected]
G E O R G I ACut Flower Wholesale, Inc.2122 Faulkner Rd. • Atlanta, GA 30324404-310-1619 x 115 • www.cutflower.comRene ten Braak • [email protected]
I D A H ORoses & More, Inc504/506 East 45th St. • Unit 19-20Garden City, ID 83714800-541-5621 • www.rosesandmoreinc.comChris Chandler • [email protected]
I L L I N O I SKennicott Brothers Company720 New Haven Ave. • Aurora, IL 60506630-896-1091 • www.kennicott.comTim Truhlar • [email protected]
Kennicott Brothers Company452 N. Ashland Ave. • Chicago, IL 60622312-492-8200 • www.kennicott.com(Fresh) Dan Andrews • [email protected](Supplies) Willie Viera • [email protected]
Kennicott Brothers Company1695 N. 21st St. • Decatur, IL 62526217-422-2438 • www.kennicott.comMarie Smith • [email protected]
Kennicott Brothers Company880 Estes Ave. • Elk Grove Village, IL 60007847-734-8650 • www.kennicott.comRichard Bierman • [email protected]
Kennicott Brothers Company3210 Grand Ave. • Waukegan, IL 60085847-244-3110 • www.kennicott.comKurt Karrasch • [email protected]
I N D I A N AGassafy Wholesale Florist, Inc318 Racquet Dr. • Fort Wayne, IN 46825260-482-9993 • www.gassafy.comChuck Luther • [email protected]
Kennicott Brothers Company4316 Calumet Ave. • Hammond, IN 46320219-933-7515 • www.kennicott.comSean Finn • [email protected]
K E N T U C K YDreisbach Wholesale Florist2424 Over Dr. • Lexington, KY 40511800-928-2393 • www.dreisbachs.comRhonda Wallace • [email protected]
Dreisbach Wholesale Florist8021 Warwick Ave. • Louisville, KY 40222800-928-2393 • www.dreisbachs.comRhonda Wallace • [email protected]
M A S S A C H U S E T T SBay State Farm Direct FlowersOne Progress Way • Wilmington, MA 01887978-253-6328 • www.baystateflowers.comBobby Dabrieo • [email protected]
M I C H I G A NNordlie, Inc.25300 Guenther Rd. • Warren, MI 48091586-755-4200 • www.nordlie.comHeather Rivera • [email protected] Dowall • [email protected]
Nordlie, Inc3440 Torrey Rd. • Flint, MI 48507810-767-8883 • www.nordlie.comCathy Davidson • [email protected]
Nordlie, Inc4611 Ivanrest Ave. • Granville, MI 49418616-534-6833 • www.nordlie.comDeb Durrant • [email protected]
M I S S O U R IMears Floral Products1222 South Scenic Ave. • Springfield, MO 65802417-862-4394 • www.mearsfloral.comJudy Mears • [email protected]
M O N TA N ARoses & More, Inc.9797 B Derby Dr. • Missoula, MT 59808800-541-5621 • www.rosesandmoreinc.comChris Chandler • [email protected]
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EVENT FLORAL SPECIALISTS ACROSS THE U.S.A.
DEPENDON THEFLORALSOURCEthatdelivers!
N E VA DASan Diego Florist Supplies, Inc.3950 W. Diablo Dr. • Ste. B-13 • Las Vegas, NV 89118702-893-8080 • www.sdfsinc.comRyan Willis • [email protected]
N E W H A M P S H I R EBay State Farm Direct Flowers33 Harvey Rd. • Bedford, NH 03110603-622-9590 • www.baystateflowers.comBob Cote • [email protected]
N E W J E R S E Y/ N Y CHillcrest Gardens, Inc.95 West Century Rd. • Paramus, NJ 07652800-437-7000 • www.hillcrestgarden.comEric Levy • [email protected]
N E W Y O R KSeagroatt Riccardi, Ltd.5 Avis Dr. • Latham, NY 12110800-724-1112 x 224 • www.seagroattriccardi.comMary Guzior • [email protected]
Hillcrest Gardens, Inc.95 West Century Rd. • Paramus, NJ 07652800-437-7000 • www.hillcrestgarden.comEric Levy • [email protected]
Bay State Farm Direct Flowers200 Brenner Dr. • Congers, NY 10920978-490-4834 • www.baystateflowers.comMia Cubano • [email protected]
Bay State Farm Direct Flowers355 South Country Rd. • East Patchogue, NY 11772631-289-5294 x 19 • www.baystateflowers.comBill Manker • [email protected]
N O R T H C A R O L I N AHardin’s Wholesale Florist329 W. Bowman Ave. • Liberty, NC 27298800-672-8226 • www.hardins.comCatherine Gantt • [email protected]
O H I ODreisbach Wholesale Florist720 Dalton Ave. • Cincinnati, OH 45203800-928-2393 • www.dreisbachs.comRhonda Wallace • [email protected]
Nordlie, Inc9550 Granger Rd. • Garfield Heights, OH 44125216-662-4200 • www.nordlie.comKevin Smith • [email protected]
Dreisbach Wholesale Florist2115 Morse Rd. • Columbus, OH 43229800-928-2393 • www.dreisbachs.comRhonda Wallace • [email protected]
Nordlie, Inc.1331 Troy St. • Dayton, OH 45404937-222-2201 • www.nordlie.comBruce Hastings • [email protected]
Nordlie, Inc.717 Warren Rd. • Newton Falls, OH 44444330-872-0961 • www.nordlie.comRick McCarthy • [email protected]
O R E G O NFrank Adams Wholesale Florist, Inc.3626 N. Leverman St. • Portland, OR 97217800-922-7875 • www.franksadamswf.comScott Isensee • [email protected]
P E N N S Y LVA N I APittsburgh Cut Flower Company1311 Chestnut St. • Erie, PA 16501412-355-7047 • www.pittsburghcutflower.comBob Luthultz • [email protected]
Pittsburgh Cut Flower Company1901 Liberty Ave. • Pittsburgh, PA 15222412-355-7047 • www.pittsburghcutflower.comBob Luthultz • [email protected]
R H O D E I S L A N DBay State Farm Direct Flowers53 Amflex Dr. • Cranston, RI 02920978-490-6045 • www.baystateflowers.comRon D’Orazio • [email protected]
T E X A SJ. B. Parks Wholesale Florists, Inc.3510 Ross Ave. • Dallas, TX 75204214-821-1488 • www.jbparks.comKelly Duncan • [email protected]
U TA HEnsign Wholesale Florist1167 West 3050 South • Ogden, UT 84401801-359-8746 • www.ensignfloral.comRodger Callister • [email protected]
Ensign Wholesale Florist461 South 600 East • Salt Lake City, UT 84102801-359-8746 • www.ensignfloral.comRodger Callister • [email protected]
WA S H I N G T O NWashington Floral Service, Inc.2701 South 35th St. • Tacoma, WA 98409800-351-5515 • www.washingtonfloral.comBekkah Bohocky • [email protected]
Roses & More, Inc1015 N. Dyer Rd. • Spokane Valley, WA 99212800-541-5621 • www.rosesandmoreinc.comChris Chandler • [email protected]
W E S T V I R G I N I ADreisbach Wholesale Florist4 McJunkin Rd. • Nitro, WV 25143800-928-2393 • www.dreisbachs.comRhonda Wallace • [email protected]
W I S C O N S I NKennicott Brothers Company4831 W. State St. • Milwaukee, WI 53208414-443-1100 • www.kennicott.comScott Cheeseman • [email protected]
International Floral Distributors©IFD