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Idealize and Capitalize on Innovation Presented by: Shawn Casemore

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Page 1: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Idealize and Capitalize on Innovation

Presented by: Shawn Casemore

Page 2: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Innovation: The identification and integration of new ideas, processes or devices that offer improved solutions for existing, unanticipated or new needs.

Invention: A unique or novel device, product, composition or process.

Creativity: A phenomenon whereby something new and in some way valuable is created (i.e. a painting, music, poem).

New idea

Ideation

Solution

Page 3: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Innovative Companies

Think of two or three innovative companies of our time, then consider the following questions:

What is it that makes them innovative? How do they sustain this innovation? What is the value this innovation provides?

Page 4: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

The origin of innovation

Expertise & Knowledge

Creative thinking

Motivation (intrinsic & extrinsic)

Page 5: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Primary sources of innovation

Innovation

Top down

Bottom up

Outside- in

We are generally creative but restrained by our methodology, time constraints and team composition.

Page 6: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Creative People

Structured People Balance

Innovation

Overcoming misconceptions

Page 7: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Innovation begins with creativity

What are the factors that support creativity?

What are the factors that stifle creativity?

Environment Culture

Communication Acuity to risk

Corporate atmosphere

Page 8: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Page 9: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

“Creativity involves breaking out of established patterns in order to look at things in a different way”. -

Edward de Bono

Page 10: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Increasing our Creativity

1.  Create “distance” from your problem or challenge

2.  Sleep on it!

3.  Explore fiction and unreal experiences

4.  Get the blood flowing

5.  Consider what could have happened

Page 11: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Tapping into our teams creativity

Helping our teams think more creatively can yield new solutions to existing challenges.

Form an environment that encourages creativity and

use the factors to increase creativity as means to spur employees to new ideas.

Page 12: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

“Lightening bolts don’t hit very often - new ideas have to be engineered.” - Peter Rummell

Page 13: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Creative ideas lead to valuable results

Page 14: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

“Without a framework for innovation, we would just have a collection of ideas.” – Heidi Hattendorf

Page 15: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Component #1: Idealize

Key components of an innovative environment are:

1.  Eclectic teams (play off each other well)

2.  Decision-making is not based on authority.

3.  No idea is a bad idea.

4.  Stay calm – nervousness and panic are expected.

Page 16: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Component #2: Validation

Steps to ensure ideas are prioritized effectively:

1.  Methods to capture ideas (tools, portals)

2.  Collaborative assessment of ideas (teams)

3.  A clear understanding of organizational challenges and opportunities (why?)

Page 17: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Component #3: Capitalize

Keys to capitalizing on innovation efforts include:

1.  Ability to test, pilot and trial (scale up)

2.  Targeted implementation (seek out big bangs)

3.  Introduction and integration (part of the fabric)

Page 18: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Component #4: Improve

Instilling a method to continuously improve on ideas:

1.  Collect and validate the results achieved (both expected and unexpected).

2.  Are further improvements possible?

3.  Can this idea be expanded in application?

Validation and improvement should include a cross-section of members!

Page 19: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance

Balance risk against creativity

©  Shawn  Casemore  2014.  All  rights  reserved  

Balanced Decisions

Risks

Desires Needs

Page 20: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

Innovation consideration

Are you promoting an environment that encourages sharing of unorthodox or unusual

ideas?

How can you shift from discussing ideas to integrating solutions?

Page 21: Idealize and Capitalize on Innovation2014/Shawn+Casemore.… · Edward de Bono . Improving Operational Performance ©"Shawn"Casemore"2014."All"rights" reserved" Increasing our Creativity

Improving Operational Performance ©  Shawn  Casemore  2014.  All  rights  reserved  

For copies of my recent podcasts on “Formulating and Integrating Innovation”, see me after the

session or email me directly at [email protected]

Website: www.casemoreandco.com Blog: www.shawncasemore.com

Twitter: @ShawnCasemore