ideagen letterkenny report
DESCRIPTION
TRANSCRIPT
© DOLMEN 2010
Theme: Wireless Sensor Technology -business opportunities
Location: Co LAB, Letterkenny Institute of TechnologyDate: Wednesday 24th November 2010
© DOLMEN 2010
Welcome: Enterprise IrelandIntroductions – who is here & why?3 short - Presentations: Dr Peter Donnelly, CEO BioBusiness LtdRay Speer, Silicon LabsLiam Sweeney, Enterprise IrelandIdeagen Exercises – explained format
Ideagen Exercises - ACTIONBrainstorm IdeasGrouping IdeasDeveloping Value PropositionsTea & Coffee – Networking –
Presentations & Feedbacklonger Q&A sessionThe End – NETWORKING
AGENDA
5.20:
7:15
9.00
8.00
© DOLMEN 2010
speakers
Dr Peter Donnelly,CEO Bio Business Ltd
Ray Speer,Senior Product Manager,Silicon Labs
Liam Sweeney,Industrial Technologies Specialist,Enterprise Ireland
© DOLMEN 2010
1. Ideas:
Idea gathering
Group Ideas
2. Develop Opportunities:
Map Opportunities
Select Opportunities
Share Opportunities
3. Business Feasibility:
Develop the Business potential
Rate your business feasibility!
Ideagen process
© DOLMEN 2010
Idea Grouping
“Each of the five teams groups
the ideas they have generated
and then selects one to develop(s)
through to value proposition
stage.”
© DOLMEN 2010
•Smart impendence clothes
•Happy sensor
•Electronic elderly friend
•Google movement
•Free flow technologies
•Movement logic
•Smart remote
Title: Health HomeIdeas Board
•Home energy, How do
you download shedding
practically?
•Retail endeavour
•Advertising.
•Oyster-Data card- system
•Pro pain relief
•RFID
•Consumer profile
•Passable discounts
•Quick time to market
•Pro retail advertising
validation
•Concept card
•Customer profile to retail
& advertising.
© DOLMEN 2010
•Drilling delivery
•Text a voucher
•Medication monitoring
•Non-invasive food storage
•Pay parking (security)
•Sports performance monitoring
•Medical conditions
•Passenger tracking
•Smart fridge food/health.
Title: Smart ImplantIdeas Board
© DOLMEN 2010
Title: Health in the homeSmart cot & smart Baby grow, Smart Nappy.
Ideas Board
•Motion detection for child in cot
•New Born.
•Cot death early warning
•Good health check station
•Smart baby grow
•Medical sensors, early detection.
•Mobile patient monitor
•Home care
•Monitoring of mobile patient at home.
•Ischemic attack
•B.P.M respiratory
•Reliable RPM connections
•Personalised drugs delivery
•Timely intervention
•Detects temp, blood pressure,
movement, pulse.
•Stroke early detection
•Elderly care.
© DOLMEN 2010
Title: Find ITIdeas Board
•Tattoo type social alarm
•Home isolation monitor
•Road surface condition
monitoring
•Cat eyes
•Filtration- auto filter-
clean
•Rain sensors
•Integration of battery
units wireless sensor chip.
•Waste water sensing.
•Flow of water-diving mini-
turbine-small amounts of energy
•Heat transfer
•Energy recovery
•Re-use water
•Build management systems
•Wind speed
•Energy monitoring
•Optimisation of intensive
agri-production
•IPhone App
•Parking
•Find it
•Location of personal
items USB/ wallet
•Waste management-
plastic bottle
•Tagging-location tags
• Water quality sensing
•Filtration re-use
•Air quality
•PH probes
© DOLMEN 2010
•Energy generator, water/air
for home
•Concavity based energy
conservation
•Automated temperature
adjustment for homes of
elderly
•Battery to store energy
•Sports(team) performance
monitoring.
•Car exhaust monitor
Title: Life senseIdeas Board
•Vital signs monitor
•General monitor for my health
•Deal time traffic analysis
•Implants for dementia
sufferers
•Values-Social isolation,
depression sensing-movement
wristband
•Medication dispensing
implant.
•Market-Call
centres-Assistance
providers-vendors
(device).
•Insomnia monitor
with automated
medication
provision
• Sensor cloud .
© DOLMEN 2010
•Interface= Universal
Deployment process
•Healthy (balanced diet)
fridge device.
•Sell the data
•Free limited social service
•Peace of mind for relatives
•Product providers (medicine)
Carers
999 help line
•Social network- Ban
•Text to first aid support
teams in area GPS
•Wireless room defectors
for toddlers.
•Who pays
-Not just HSE
-Users
-Providers
Title: Life senseIdeas Board
•Not a closed solution.
•(falls) wireless protection
impact vest for seniors-
monitored.
•Wireless GPS enabled
heart sensing for joggers.
•Define inter open ability .
•Stops people dying early.
•Improves life quality.
•Encourages lifestyle
behavioural changes.
© DOLMEN 2010
Develop Opportunities
© DOLMEN 2010
Opportunity Mapping
Title: Movement Logic
•Wireless
•Nocturnal movement
•Sensors
•Personal saving
•Less staff
•Electronic card that
provides customer profile
to retail and advertising
Describe the concept
•Oyster card
•Product placement
•Customer profile
•Taylor made discounts
Customers
Identify what is the target
market? Who is the customer?
•Shopping centre
•Train station
•Advertising companies
•Retail
•Partnership
The ideas
Feasibility
•Commercial prototype
•12months
Feasibility
•Commercial prototype
•12months
© DOLMEN 2010
Opportunity Mapping
Title: Smart Implants
•Platform for monitoring
effectiveness of implants.
•Prevention-extend time
between OEM.
Describe the concept
•Continuous monitoring
of effective implant
performance.
•Unmet and current
Customers
Identify what is the target
market? Who is the customer?
•Clinician patient
•Cost of failures
•QOLY
The ideas
© DOLMEN 2010
Opportunity Mapping
Title: Find IT
•Low cost location tag
•Range to cover average
house
•Accompanying smart
phone app.
•Locate lost items
•Gross aMargin-60+.
Customers
Identify what is the target
market? Who is the customer?
•General public mass market
The ideas
Feasibility•Longterm
Feasibility•Longterm
•[Target sale price €4.99-
9.99] Target powered
cost €2-5
•Bluetooth low energy
•Other revenues from
app download
© DOLMEN 2010
Opportunity Mapping
Title: Lifesense
•Variety of services
- new & existing
-Hard to set up
•Variety of data
•Independent of state
Describe the concept
•A universal service to
improve quality of life by
enabling device tech and
care providers.
•First offering is heart
alert to SMS local help.
The ideas
•Almost now•Almost now
Feasibility
© DOLMEN 2010
Opportunity Mapping
Title: Digital Diaper
•Prompted by infant
sudden death syndrome
•This idea provides
feedback & reassurance
about the childs health to
parents.
Customers
Identify what is the target
market? Who is the customer?
•Parents of Children aged
0-3 years
•Well being of child
provides feedback &
reassurance to parents
The ideas
Feasibility•One Year
Feasibility•One Year
•Spot monitoring &
alerting.
•Historical data for
medical intervention
•Product grows with child
© DOLMEN 2010
PRESENTATIONS
“Each of the five
teams present
their value
propositions to
the invited guest
speakers – who
give feedback on
feasibility and
viability.
© DOLMEN 2010
What happens next
• Complete and return the participant follow up
sheet to your EI Regional Development Executive
• Join the IDEAGEN LinkedIn group http://www.linkedin.com/groups?gid=2649046&trk=hb_side_g
Keep up to date on latest from IDEAGEN by
• Following on Twitter
http://twitter.com/ideagen
•Becoming a fan on Facebookhttp://www.facebook.com/pages/Ideagen/134045788401
