how to setup an ecommerce business
TRANSCRIPT
CHOOSE WHAT YOU WISH TO SELL
Today, there’s online demand for every kind of product - from daily products like soaps, to luxury products like diamonds, to services like a bus tour. Your choice should be a result of a study of:
• Market trends and predictions
• Competitive landscape
• Geographies you wish to cater to
• Niche or mass markets
CHOOSE THE NAME OF YOUR COMPANY
The Name Should:
• Reflect what you are selling
• Be easy for customers to recall
• Conveys the personality of your business
REGISTER YOUR DOMAIN NAME
You need a URL that leads to your ecommerce website. The first choice should be the name of your business. If that URL is not available, choose one that is:
• As short as possible
• Catchy
• Easy to say and spell
• Relates to your business
DETERMINE THE POINTS OF CONTACT WITH CUSTOMERS
This May Include:
• Email addresses
• Social media channels
• Toll free number
• Fax number
• Online chat
• Physical address
GETTHE WEBSITE DESIGNED
The design of the website should:
• Be simple and make navigation easy
• Showcase the range of products available
• Reflect the advantages of your products
• Highlight deals and freebies
• Establish credibility
• Highlight contact details
WEBSITE DEVELOPMENT IS THE MOST CRITICAL STAGE
At this stage, all the features of your website would need to be integrated. An ecommerce website should have:
• Category, sub-category and product pages
• A shopping cart
• A search box
• Registration and My Account features
• Tracking feature
• Use of coupon code
• Payment gateway integration
CHOOSE THE WAREHOUSING AND FULFILMENT PARTNER
This is a critical decision because it plays an important role in defining the customer experience with your brand. Choose a partner that promises:
• Experience
• Cost Saving
• Dependability
• Scalability
• Operation Improvement
• Value
• Technology
CHOOSE THE WAREHOUSING AND FULFILLMENT PARTNERS
A good partner would offer cost-effective and flexible solutions for:
• Custom order fulfilment • Shopping cart integration• Bulk inventory storage in a modern
and secure facility• Logistics software integration• Co-packing solutions• Discounted inbound freight of your
inventory• SKU labelling and bagging• Order confirmations via email to you
and your customers• Reports for inventory, orders,
shipped items, etc.
Invest Time into Growing Your Business Rather than Worrying About Logistics
Visit: www.bossfulfillment.comOr
Call: 866-881-BOSS (2677)