how to run a successful web project
TRANSCRIPT
How to run a successful web projectJanus Boye | [email protected]@janusboye
The international communityfor web and intranet professionals
10 years of Web progress
Buzzwords in 2002
Personalization
Mobile
Open source
Portals
Buzzwords in 2012
Social media
Mobile
Engagement
Analytics
Responsive web design
"Some problems cannot be solved no matter how much pizza you throw at them"
Why do Web projects still fail?
Priorities for success
1) Top tasks
”People don’t want a drill machine,they want a hole in the wall”
- Philip Kotler
Focus ontasks!
Digital productivity
2) Differentiate stakeholders
Who is most important =Who is loudest?
3) Ask for details
“Trust, but verify”
”The nice thing about standards is that there are so many of them to choose from”
Andrew S. Tanenbaum
Two (dirty) secrets
“Implement according to standards
plan according to your organisation”
“If you cut corners
you will bleed”
4) Forget about control
Coordinate !
5) Frequent releases
6) The web project manager role
1) Psychologist2) Anthropologist3) Ambassador4) Leader5) Specialist…..
7) The web project is really…
1) Organisation maturity project2) Communication project3) Marketing project4) IT project5) Business Process project6) Governance project7) Information management project…..
Enjoy the impact!
8) Keep going
“The darkest hour is before the dawn,as is the coldest”
9) Avoid too many new things
1) New technology2) New version3) New vendor4) New people5) New channels6) New features7) New campaigns8) New content9) New design…..
10) Be open
Sharing is caring!
1) Share planning and progress openly2) Share issues and risks3) Share success stories and lessons learned4) What’s the migration plan?5) The difficult customer is a taboo
The international communityfor web and intranet professionals
Good luck!
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Contact:Janus Boye