How to Monitor Social Media in 10 Minutes a Day
Post on 13-Jul-2015
Inbound Marketing SpecialistHubSpot
CREATED BY:In 10 minutes you can
Run a Mile
Eat a Snack
Fill Your Gas Tank
Drink a Cup of CoffeeAnd now, you can monitor your companys social media in 10 minutes too.How?
A little teamwork will get you there.Want to learn more? Check out these free resources.
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Or, keep on clickin for quick tips.Theres so much to do and so little time. So, split it up.
Your Marketing Team Should Monitor:Activity of your leadsActivity of thought leaders in your industryConversations with words that are core to your brand
Your Sales Team Should Monitor:Open leads Twitter & LinkedIn conversationsClosed lost leads tweets related to your productClosed won leads to follow up with them after the saleYour Support Team Should Monitor:Questions people have about your productConversations customers are having about your productPositive and negative feedback about your product
Your Executives Should Monitor:Conversations people are having with other execsConversations about your company vs. competitorsThe activity of competitors in your industry
Which social networks should be your main focus?
Mentions and searchesQuestions about your company or industryRequests for supportComplaints and feedbackPraiseCompetitor Mentions?On Twitter, monitor:Mentions and searchesQuestions about your company or industryRequests for supportComplaints and feedbackPraiseCompetitor Mentions?On Twitter, monitor:Pro Tip: Use TweetDeck or Social Inbox to arrange Twitter streams side by side.
On Facebook, monitor:Timeline postsCommentsPrivate MessagesReviews
On LinkedIn, monitor:Company PageGroup Discussions
With Google Alerts, monitor:Quora QuestionsCommentsBlog ArticlesLinks?With Google Alerts, monitor:Quora QuestionsCommentsBlog ArticlesLinks?Pro Tip: Google Alerts are a hidden gem. Its a free tool to keep track of topics with new content that appears on the web.
10 Minute Checklist4 minutes on Twitter2 minutes on Facebook2 minutes on LinkedIn2 minutes on Google AlertsWant to learn more?
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