How to Monitor Social Media in 10 Minutes a Day

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Post on 13-Jul-2015

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<p>PowerPoint Presentation</p> <p>Lauren Pedigo@laurencpedigo</p> <p>Inbound Marketing SpecialistHubSpot</p> <p>Brittany Leaning@bleaning</p> <p>Content StrategistHubSpot</p> <p>CREATED BY:In 10 minutes you can </p> <p>Run a Mile</p> <p>Eat a Snack</p> <p>Fill Your Gas Tank</p> <p>Drink a Cup of CoffeeAnd now, you can monitor your companys social media in 10 minutes too.How?</p> <p>A little teamwork will get you there.Want to learn more? Check out these free resources.</p> <p>Download the Ebook</p> <p>Or, keep on clickin for quick tips.Theres so much to do and so little time. So, split it up.</p> <p>Your Marketing Team Should Monitor:Activity of your leadsActivity of thought leaders in your industryConversations with words that are core to your brand</p> <p>Your Sales Team Should Monitor:Open leads Twitter &amp; LinkedIn conversationsClosed lost leads tweets related to your productClosed won leads to follow up with them after the saleYour Support Team Should Monitor:Questions people have about your productConversations customers are having about your productPositive and negative feedback about your product</p> <p>Your Executives Should Monitor:Conversations people are having with other execsConversations about your company vs. competitorsThe activity of competitors in your industry</p> <p>Which social networks should be your main focus? </p> <p>Mentions and searchesQuestions about your company or industryRequests for supportComplaints and feedbackPraiseCompetitor Mentions?On Twitter, monitor:Mentions and searchesQuestions about your company or industryRequests for supportComplaints and feedbackPraiseCompetitor Mentions?On Twitter, monitor:Pro Tip: Use TweetDeck or Social Inbox to arrange Twitter streams side by side.</p> <p>On Facebook, monitor:Timeline postsCommentsPrivate MessagesReviews</p> <p>On LinkedIn, monitor:Company PageGroup Discussions</p> <p>With Google Alerts, monitor:Quora QuestionsCommentsBlog ArticlesLinks?With Google Alerts, monitor:Quora QuestionsCommentsBlog ArticlesLinks?Pro Tip: Google Alerts are a hidden gem. Its a free tool to keep track of topics with new content that appears on the web.</p> <p>10 Minute Checklist4 minutes on Twitter2 minutes on Facebook2 minutes on LinkedIn2 minutes on Google AlertsWant to learn more? </p> <p>Download the Full Ebook</p> <p>Get a full website report, including a grade on your social media strategy.THANK YOU32</p>