Presented by Fabio TorliniMarketing Director EMEA

How to ensure your website is always live?

Find out how you can guarantee uptime, coping with

changing demands in traffic. Is cloud hosting the

answer?

Our Vision

2

“TO BE RECOGNIZED AS ONE OF

THE WORLD’S GREAT SERVICE

COMPANIES.”

Who is Rackspace?

A leading hosting services provider

Hosting is our expertise, not an add on

It’s about service not servers

Fanatical Support® is at the heart of

everything we do

4

Rackspace US2200 Rackers

20,000 Dedicated Customers

60,000 Cloud Customers

6 data centres

Rackspace EMEA550 Rackers

6,000 Dedicated Customers

6,000 Cloud Customers

2 Data Centres

Local office in the Netherlands

Rackspace ASIA30 Rackers

800 Dedicated Customers

4,000 Cloud Customers

1 Data Centre

• DFW - Grapevine, TX

• SAT1 - San Antonio, TX

• SAT2 - San Antonio, TX

Global Reach

• IAD1 - Herndon, VA

• IAD2 - Ashburn, VA

• CH1 - Chicago

• LON1 – Heathrow, UK

• LON3 – Slough, UK

• HK1 – Hong Kong

Publishing and Media

Government and Charity

IT and Telecoms

Blue Chip and Retail

Financial and Legal

ISV

Slide 5

What type of companies do we host?

The importance of hosting for your online business

Gartner research shows that an average of 80 percent of mission-critical application service downtime is directly caused by people or process failures. The other 20% is caused by technology failure, environmental failure or a

disaster. (Gartner)

Why uptime is so important for your business

Loss of revenue

Maintain your company’s image and reputation

Press coverage for all the wrong reasons

What causes downtime?

Poor web performance

Infrastructure does not scale

Poor web security

Could cloud hosting be the answer?

MANAGEDHOSTING

CLOUDHOSTING

SaaS

HOUSE APARTMENT HOTEL

10

What is cloud hosting?

Types of cloud

Public clouds - shared compute resource provided

over the Internet, and powered substantially by

software

Private clouds - infrastructures dedicated to individual

customers, but virtualised to provide a cloudiness to the

service in terms of flexible number of virtual machines,

capacity etc…

Hybrid Hosting - Traditional managed hosting

solutions combined with public cloud

http://www.flickr.com/photos/pagedooley/2511369048/

Public Clouds

Shared infrastructure

Accessible through Internet

Limited customisation and control

Limited or no SLAs available

Fast scalability

Compliance can be very difficult to achieve

Very cost effective

Suitable for hosting websites, test and development, user acceptance testing etc.

CLOUD SERVERS™ CLOUD FILES™

Cloud Services

Over 60,000 Slices under management

Both Windows & Linux

Over 1 Petabyte of data under

management

Limelight CDN

http://www.flickr.com/photos/thalamus/2070273356/

Private Clouds

Dedicated infrastructure

Much greater customisation

and control

Compliance easy to achieve

Guaranteed SLAs and uptime

Suitable for ecommerce,

consolidation of large server

farms, back-office applications

Will cloud help you limit downtime?

Cause of downtime Cloud Managedhosting

Hybrid

Infrastructure does not scale

Lack of technical expertise

Website is not properly secured

Tahadi Games and Rackspace

About Tahadi Games

• Tahadi Games is a publisher of online games targeting theMiddle East and North Africa.

•Multiplayer Online Games with thousands of playersinteracting and playing together.

• The key to successful operation in this business is thecreation and maintenance of large communities of gamers.

• Uptime is critical. Gamers expect us to be live 24 x 7.

•Looking for a scalable, redundant, multi datacenter solution

Why we chose Rackspace

• Rackspace enabled us to fulfill our expectations

• They place importance on uptime

• They have reliable and fast connections

• Servers are new and efficient, coping with large amounts oftraffic

• Excellent customer service

• Best price on the market

Hosting Focused

Financially Secure

Service Dedicated

Solution Driven

Industry leader, growing,

and profitable

A decade of hosting

expertise – it’s all we doFinding the perfect fit for

your needs and budget

Fanatical Support®

is the differentiator

22

Why Rackspace?

Thank you! Questions?

Fabio.torlini@rackspace.co.uk