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Google Downturn

Google Downturn are tools for savvy marketers that help find golden opportunities during economic downturn. Most of these tools are free.

Part 1 - Marketing Strategy

Insights for Search Search based keyword tool Ad Planner

Part 2 - About Customers

Webmaster Central Adwords Product Search Local Business Center Google Content Network TV Ads Youtube Advertising

Part 3 - Measurement & Optimization

Analytics Website Optimizer Conversion Optimizer Adwords Report Center DART

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Part 1 - Marketing Strategy

There is no room for guess work when it comes to marketing online. Google provides tools that show you, using solid data, how a market behaves, how the trends look like and how you can effectively target your audience.

Insights for Search

Google Insights for Search is geared toward advertisers and marketers for understanding search behavior.

The tool can show a search term's popularity across geographic regions of the world.

As well as volume and patterns.

This helps advertisers effectively target an online campaign ad.

You can search for a term to track, learn how many times its been search, what regions is the search popular, and what related searches are.

In addition to web search terms, you can also search for news, images and products.

Insights can show you the News stats in the past number of days or months or years.

Insights can show you rising keywords related to your search term.

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You can see how the term does by location.

You can view popularity from country level down to individual

metropolitan areas.

This is especially helpful if you are curious to see where most of the interest for a key term is on the map.

Here's another power of Insights. You can compare search term performance and see how they do overtime, in each metro area, of any city, of any region and country.

Here's an example. If we have a site about Environmental Awareness and we want to see how 3 words perform, we can use Insights to compare each other against the other.

This feature is especially helpful if you want to see which terms do well. You can use the results to adjust your PPC and other advertising campaigns.

Insights allows you to see how each search term do over time. This gives you to advantage over other advertisers. You know when a term is “hot” and of course, where that search is happening as seen in my next screenshots.

Search based keyword tool Ad Planner

Part 2 - About Customers

Webmaster Central Adwords Product Search Local Business Center Google Content Network TV Ads Youtube Advertising

Part 3 - Measurement & Optimization

Analytics Website Optimizer Conversion Optimizer Adwords Report Center DART

Get Free Weekly Marketing Tips Get Inspired Weekly! Receive Free Marketing Tips, Useful Resources, Free Downloads and Inspiring Messages Delivered To Your Inbox Every Week

Subscribe now and you’ll also receive a free software! Go To: http://waystomakemoneyfastx.org/t/gd.html