how to create titles that sell more books +free tool
TRANSCRIPT
Zbooks Ebook Tutorial
by Eric Z of www.Zbooks.Co
<<<Get it for FREE at www.Zbooks.co !
How To Create Titles
That Sell More Books
How To Create Titles
That Sell More Books
There are two methods to create your
title:
1.) The Amazon Method
2.) The Better Method – Copy Writing and
Optimizing
Amazon Method
1.) Go to amazon.com and start typing the first word of your
title in the search field.
2.) Watch what pops up and note the “strings” of words that
result.
3.) Use one of these strings in your title, or make the entire
title a “string”.
Amazon Method
Ideas that rank in
Amazon’s
Algorithm
However:
This makes some pretty BORING titles,
and remember...
You can always put those keywords in your
description, subtitle, or keywords field!
<<<Get it for FREE at www.Zbooks.co !
THE BETTER WAY!
Which I have distilled for YOU from only the
BEST:
Tim Ferris Charlie Hoehn Kaye Tardif
John Locke
Noah Kagan
Step ONE - Brainstorm like crazy!
● Think of at least 30 different titles and
subtitles.
● Usually around the 30th title is where your
Brain Loosens Up(!) and you come up with
the right titles.
1.) Your title should be 1-5, preferably
1-3 words.
2.) “YOU” and “YOUR” are very
effective in a title; e.g. “You can cure…”
or “You can make money doing …”
Remember:
If you still don’t have any ideas, check out this
awesome article about “How To” titles:
http://www.copyblogger.com/how-to-write-a-
killer-how-post-that-gets-attention/
STUMPED!>>>
Step TWO - Put them in the Tool:
<<<Get it for FREE at www.Zbooks.co !
Step THREE - Answer the questions:1.) Is it memorable?
2.) Does it reflect the actual concept of the book?
3.) Will it target the right readers?
4.) Does it make you want to buy the book? – “oooh I gotta have that!”
5.) Would your friends pass this on to their friends?
6.) Is the title controversial? Does it spark a conversation?
7.) Is your title franchisable? –e.g. James Bond,1,2,3,4,…
8.) Is the domain name available? MybookTitle.com etc.
9.) Is somebody else already using your title? –argh!!
(This is actually not a problem if it is a small title <2 words.)
Answer the questions with “N” or “Y” in the
fields...
The tool automatically changes the colors:
ALL GREEN Titles Win!! Yeah!
Step FOUR - Hit the Button!
Now go publish your CUTE, Controversial, Highly OPTIMIZED, Hollywood RIPE, $Money-Making BOOK$ and...
SCORE!
I hope this presentation adds value to your
authoring process. The tool was inspired by a post
from Charlie Hoehn, make sure to give him your
likes and love for delivering the basis.
I want YOU to finish your book.
Come join in on the fun and learn how to Jump-Start
your authoring career!
<<<Get the title CREATOR for FREE at
www.Zbooks.co !
Extra slides
See the title creator in action with a 14 year old
entrepreneur and his first book(!):
http://www.zbooks.co/2015/03/birth-of-book-101-
plus-free-title.html
<<<Get the title CREATOR for FREE at
www.Zbooks.co !