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How To Create The Perfect Social Media Post [Infographic]

Do you aspire to create the perfect social media post?

We all wish that we could unlock a magic formula that would enable us to create the perfect social media posts.The truth is, it’s very very difficult.

It relies on capturing the moment and capturing your specific audience’s attention. The perfect social media postone day, or for one specific group of people, might not work when replicated again by someone else.

So how do you even start to understand what the perfect social media post looks like? Well, following bestpractice will set you down the right path. The rest is up to you…

Lets explore some best practice components of social media messaging.

The Perfect Social Media Post Is Platform Specific

Each message you post in social media should be tailored to the platform it’s published on.

Social etiquette can dictate the strength of a post. By not understanding how people react to messaging on oneplatform, the chances of it being well received would diminish.

The format of the content should change with each platforms specific features and functionality. A message onTwitter, for instance, is limited to 140 characters, whereas a Facebook post can go into much more detail.

A large number of other factors influence how a message should be conceived on each social media platform.The important thing to remember is that a post should be bespoke to the platform – don’t make the mistake ofusing the same message, format or layout for every platform.

The Anatomy Of A Perfect Social Media Post

There are some common components in perfect social media posts that make up the backbone of messagingacross any platform. These elements include:

Rich media – images, video or sound

Call to actions – clear direction given

Compelling content – unique and relevant

Useful content – solving a problem

Encourage engagement – getting the reader involved

Optimum Timing For The Perfect Social Media Post

Timing is everything when trying to create the perfect social media post. Here is a list of the peak times to publishmessages in social media, depending on the platform used.

Blog post: 11am

YouTube: 1pm – 3pm

Facebook: 1pm – 4pm

Twitter: 1pm – 3pm

Pinterest: 2pm – 4pm and 8pm – 1am

Google Plus: 9am – 11am

LinkedIn: 7am – 9am and 5pm – 6pm

Tumblr: 10pm

Infographic: How To Create A Perfect Social Media Post

Different guidelines for the perfect social media post are highlighted in the infographic below by MyCleverAgency.It outlines the best practice for the ideal posts for blogs, YouTube, Facebook, Twitter, Pinterest, Google+,Instagram, Vine, and Tumblr.

Source: mycleveragency

Over To You

You should now have a great idea of how to create the perfect social media post. All you need is some highly

creative and compelling content to fill the best practice molds.

Can you think of any memorable social media posts you’ve seen recently?

Have you noticed any that caught your eye for the wrong reasons?

It would be great to hear your thoughts below.

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