how to create and configure an account in ga

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HOW TO SET UP GOOGLE ANALYTICS FOR YOUR WEBSITES

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Page 1: How to Create and Configure an Account in GA

HOW TO SET UP GOOGLE ANALYTICS

FOR YOUR WEBSITES

Page 2: How to Create and Configure an Account in GA

GOOGLE ANALYTICSWHAT IS GOOGLE

ANALYTICS?

Page 3: How to Create and Configure an Account in GA

GOOGLE ANALYTICSGOOGLE ANALYTICS (OR GA) ANSWERS QUESTIONS LIKE:

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GOOGLE ANALYTICSHOW MANY PEOPLE VISIT MY WEBSITE?

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GOOGLE ANALYTICSHOW OFTEN VISITORS VISIT MY WEBSITE?

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GOOGLE ANALYTICSWHERE ARE MY VISITORS FROM?

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GOOGLE ANALYTICSHOW LONG VISITORS SPEND TIME IN MY WEBSITE?

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GOOGLE ANALYTICSWHAT WEBSITES SEND TRAFFIC TO MY WEBSITE?

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GOOGLE ANALYTICSGA MEASURES YOUR ADVERTISING ROI

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GOOGLE ANALYTICSTRACK FLASH, VIDEO NETWORKING SITES & APPLICATIONS

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GOOGLE ANALYTICSAND MANY MORE!

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GOOGLE ANALYTICSHOW DO I START WITH GA?

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GOOGLE ANALYTICSCREATE A GOOGLE ANALYTICS ACCOUNT FOR FREE!

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GOOGLE ANALYTICSGO TO THIS LINK AND

SIGN UPHTTP://WWW.GOOGLE.COM/ANALYTICS/#?MODAL_ACTIVE=NONE

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GOOGLE ANALYTICSSIGN IN WITH YOUR EXISTING GOOGLE ACCOUNT

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GOOGLE ANALYTICSACCOMPLISH THE SET UP FORM

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GOOGLE ANALYTICSDECIDE WHAT TO TRACK: WEBSITE OR MOBILE?

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GOOGLE ANALYTICSCHOOSE AN ACCOUNT NAME

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GOOGLE ANALYTICSWEBSITE NAME – CHOOSE ANY NAME YOU LIKE

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GOOGLE ANALYTICSWEBSITE URL – TYPE IN WEBSITE YOUR ADDRESS

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GOOGLE ANALYTICSINDUSTRY CATEGORY– CHOOSE FROM DROPDOWN

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GOOGLE ANALYTICSREPORTING TIME ZONE– CHOOSE FROM DROPDOWN

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GOOGLE ANALYTICSGET TRACKING ID

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GOOGLE ANALYTICSACCEPT TERMS AND CONDITIONS

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GOOGLE ANALYTICSCOPY TRACKING CODE SNIPPET (UNALTERED)

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GOOGLE ANALYTICSPASTE CODE BEFORE THE CLOSING </HEAD> TAG

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GOOGLE ANALYTICSPASTE INTO EVERY WEBPAGE YOU WANT TRACKED

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GOOGLE ANALYTICSYOU NOW HAVE 1 PROPERTY IN YOUR ACCOUNT

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GOOGLE ANALYTICSA PROPERTY IS ASSOCIATED WITH YOUR TRACKING CODE

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GOOGLE ANALYTICSTHE CODE PASTED ON WEB PAGES

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GOOGLE ANALYTICSOR IN YOUR APP SOURCE CODE

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GOOGLE ANALYTICSTRACKS DATA, LIKE NUMBER OF USERS/VIEWS

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GOOGLE ANALYTICSDATA ARE COLLECTED INTO CORRESPONDING PROPERTY

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GOOGLE ANALYTICSTO ADD ANOTHER PROPERTY, GO TO ADMIN

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GOOGLE ANALYTICSSELECT ACCOUNT IN DROPDOWN TO ADD PROPERTY

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GOOGLE ANALYTICSTHIS EXAMPLE HAS ONLY ONE ACCOUNT

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GOOGLE ANALYTICSIN PROPERTY DROPDOWN, SELECT ’CREATE NEW PROPERTY’ 

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GOOGLE ANALYTICSSELECT WEBSITE OR MOBILE APP

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GOOGLE ANALYTICSWE WILL SELECT WEBSITE FOR THIS EXAMPLE

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GOOGLE ANALYTICSINPUT WEBSITE NAME, URL, INDUSTRY AND TIME ZONE

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GOOGLE ANALYTICSMAXIMUM OF 50 PROPERTIES IN ONE ACCOUNT

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GOOGLE ANALYTICSGET TRACKING ID

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GOOGLE ANALYTICSPASTE CODE BEFORE THE CLOSING </HEAD> TAG

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GOOGLE ANALYTICSPASTE INTO EVERY WEBPAGE YOU WANT TRACKED

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GOOGLE ANALYTICSTO ADD A PROPERTY FOR MOBILE

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GOOGLE ANALYTICSFILL IN APP NAME, INDUSTRY, TIME ZONE

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GOOGLE ANALYTICSSELECT MOBILE THEN GA SERVICES SDK

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GOOGLE ANALYTICSTHEN GET TRACKING ID

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GOOGLE ANALYTICSDOWNLOAD ONE OF THE ANALYTICS SDKS

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GOOGLE ANALYTICS YOU MAY DELETE PROPERTY AT PROPERTY SETTINGS

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GOOGLE ANALYTICS JUST HIT ‘MOVE TO TRASH CAN’

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GOOGLE ANALYTICSLET US GO BACK TO THE WEBSITE

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GOOGLE ANALYTICSNEXT STEP IS TO CONFIGURE VIEW

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GOOGLE ANALYTICSVIEW - ACCESS REPORTS AND ANALYSIS TOOLS

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GOOGLE ANALYTICS DATA SENT TO PROPERTY APPEARS IN VIEW

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GOOGLE ANALYTICSGA CREATES ONE UNFILTERED VIEW FOR EVERY PROPERTY

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GOOGLE ANALYTICS YOU CAN ADD MULTIPLE VIEWS ON A PROPERTY

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GOOGLE ANALYTICS TO ADD A VIEW, GO TO VIEW COLUMN

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GOOGLE ANALYTICS CREATE A NEW VIEW

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GOOGLE ANALYTICS SELECT WEBSITE, NAME, TIME ZONE, HIT CREATE VIEW

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GOOGLE ANALYTICS YOU MAY DELETE VIEW AT VIEW SETTINGS

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GOOGLE ANALYTICS JUST HIT ‘MOVE TO TRASH CAN’

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GOOGLE ANALYTICS 

USER MANAGEMENT

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GOOGLE ANALYTICS GOOGLE ANALYTICS CAN HAVE MANY USERS

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GOOGLE ANALYTICSYOU MAY ALLOW USERS TO SEE YOUR REPORTS

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GOOGLE ANALYTICSPERMIT THEM TO MAKE CONFIGURATION CHANGES

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GOOGLE ANALYTICSWHETHER ON ACCOUNT, PROPERTY OR VIEW LEVEL

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GOOGLE ANALYTICSTO ADD PERMISSION, GO TO USER MANAGEMENT

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GOOGLE ANALYTICSTHEN ENTER E-ADDRESS FOR USERS’ GOOGLE ACCOUNT

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GOOGLE ANALYTICSSELECT PERMISSION YOU WANT

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GOOGLE ANALYTICSEITHER MANAGE USERS, EDIT, COLLABORATE, READ & ANALYZE

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GOOGLE ANALYTICSCHECK THE BOX TO NOTIFY USER BY EMAIL

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GOOGLE ANALYTICSHIT ADD

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GOOGLE ANALYTICSMODIFY PERMISSIONS FOR ANY USER AT ANY LEVEL

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GOOGLE ANALYTICSUSE SEARCH BOX TO FIND THE USER

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GOOGLE ANALYTICSUSE SELECTOR TO ADD OR REMOVE PERMISSION

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GOOGLE ANALYTICSYOU CAN ALWAYS DELETE USER ANYTIME

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GOOGLE ANALYTICSNOW, LET US GO TO GOALS!

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GOOGLE ANALYTICSGOALS MEASURE HOW OFTEN USERS COMPLETE ACTIONS

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GOOGLE ANALYTICSMEASURES HOW WEBSITE FULFILLS YOUR TARGET OBJECTIVES

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GOOGLE ANALYTICSCONVERSION – A COMPLETED ACTIVITY

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GOOGLE ANALYTICSGOALS MEASURE CONVERSION

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GOOGLE ANALYTICSGOALS INCLUDE MAKING A PURCHASE

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GOOGLE ANALYTICSSUBMITTING A CONTACT INFORMATION FORM

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GOOGLE ANALYTICSCOMPLETING A GAME LEVEL 

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GOOGLE ANALYTICSWHEN USERS COMPLETED ACTIONS, GA RECORDS CONVERSION 

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GOOGLE ANALYTICSTHERE ARE 5 GOAL TYPES

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GOOGLE ANALYTICSGOALS ARE CONFIGURED AT THE VIEW LEVEL 

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GOOGLE ANALYTICSGOALS ARE CONFIGURED AT THE VIEW LEVEL 

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GOOGLE ANALYTICSIN THE VIEW COLUMN, CLICK GOALS

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GOOGLE ANALYTICSCLICK ‘NEW GOALS’ TO CREATE ONE 

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GOOGLE ANALYTICSTHERE ARE THREE OPTIONS FOR CREATING GOALS

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GOOGLE ANALYTICS1. USING A GOAL TEMPLATE

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GOOGLE ANALYTICS1. USING A GOAL TEMPLATE

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GOOGLE ANALYTICS2. CREATING CUSTOM GOALS

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GOOGLE ANALYTICSNAME YOUR GOAL DESCRIPTION

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GOOGLE ANALYTICSCHOOSE THE TYPE OF GOAL

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GOOGLE ANALYTICSINPUT GOAL DETAILS

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GOOGLE ANALYTICSYOU CAN ADD MONETARY VALUE TO CONVERSION

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GOOGLE ANALYTICSTHEN SAVE.

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~ THE END ~

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THANK YOU!!!