how to create a look book

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A look book is similar to a portfolio. It is usually contained within a binder to allow pictures to be looked at,

added, removed or rearranged easily. However, rather than containing an entire work history, it represents

one line of products, such as a spring clothing collection.

It is an accumulation of samples often used to exemplify a product line, much like a catalog. Look books

are popular among fashion designers, who primarily use them to show off a particular collection.

Instructions1. 1 Select your best sketches, swatches and photos

to put in the look book. You want only samples of

your best work. Be sure to provide a variety of your

most successful works.

2. Organize your sketches, swatches and photos.

Sketches represent the original ideas and intent of

the designer. Swatches provide samples of colors

and textures of the fabrics. Photos represent how

accurately the ideas are realized. Group each

corresponding sketch, swatch and photo together.

Write descriptions of your designs if you wish.

3.Slip your sketches, swatches and photos into sheet

protectors to protect them from bending and

damage. If possible, put corresponding sketches,

swatches and photos on the same page for

convenient viewing and comparison.

4.Pop open the three-ring binder and arrange the

sheets in logical order. The content should flow as the

viewer skims through the look book. For example,

you could group all dress samples first, then skirts,

then pantsuits.

5.Add a professional cover page. Design a printout

containing your name, your agency's name and the

name of the collection. Slip this page behind the

plastic cover on the front of the binder. This will make

your look book stand out among others.

Source: http://www.ehow.com/how_5127952_create-

look-book.html

Images: http://digitalpress.com.au/