how to create a business plan workshop

www.digitalvidya.com

How to create a Business Plan? Pradeep Chopra

Co-founder, Digital Vidya


Plans are _______

Planning is _______

useless

priceless

- Dwight Eisenhower


Why Business Plan? •  Operating and Financial Plan •  Your map and compass for the future •  Sell yourself on your business •  Sales Pitch

–  Investors –  Partners –  Customers –  Employees

•  MAKE MORE MONEY


Key Elements of a Business Plan


Executive Summary •  Concise Explanation

how Present =====> Future

•  Most Important Part •  5 Mins Test •  1-2 Pages Long •  Written LAST


Company

Describe in 1 sentence how your business proposition is valuable to

mankind


The Core Team

Names of the Members of the core team Skill Set & Previous Experience


Customer Segmentation

Who are your customers? Demographics (age, income, location etc) &

Psychographics (attitude, behavior).


Market Size

Define market size in terms of current spending and acquirable market.


Value Proposition

Define company/product value proposition. Share any case studies if

available.


Offerings

Describe your product/service (functionalities, IP, tech etc). Show

product development roadmap.


Business Model

Revenue Model & Pricing


Sales & Marketing

How will you acquire customers and build brand?


Why care about Social Media?


Kogi Korean BBQ Taco Truck

Blog + Flickr + Twitter - 10 people/stop to 800 people/stop


Apple Macbook: Online Reputation

1 Review – 60,000+ Views


Online Leads & Sales


Competition

Who are they? How will you compete?


Financials

Cash Flow, Revenues & Profits Detailed Short Term (1st Year) & Overview

of Long Term (3–5 years)


Start Planning…


Let’s stay in touch!

Thank You!

http://facebook.com/pradeepchopra http://linkedin.com/in/pradeepchopra

[email protected]

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