how students can leverage linkedin
DESCRIPTION
How students can leverage linkedin to create a footprint onlineTRANSCRIPT
Game ChangeWith
Presented by
Sridhar Sunkara
Facts
Founded in 2003, LinkedIn connects the world’s professionals to make them more productive and successful. With more than 135 million members worldwide,
LinkedIn is the world’s largest professional network on the Internet.
LINKEDIN DEMOGRAPHICS & STATISTICS - November 2011
Credits: Amodiovalerio Verde
135 MILLION*ABOUT
LINKEDIN MEMBERS WORLDWIDE
* This number is an approximation of total member registrations
Average comScore unique visitors of 87.6 million per month
Total comScore page views of 7.6 billion
Including executives from every Fortune 500 company.
LINKEDIN DEMOGRAPHICS & STATISTICS - November 2011
MEMBERS DISTRIBUTION BY AREA
Credits: Amodiovalerio Verde
LINKEDIN DEMOGRAPHICS & STATISTICS - November 2011
Credits: Amodiovalerio Verde
WORLDWIDE DISTRIBUTIONBY INDUSTRY
LINKEDIN DEMOGRAPHICS & STATISTICS - JULY 2011
Credits: Amodiovalerio Verde
WORLDWIDE DISTRIBUTIONBY JOB FUNCTION
LINKEDIN DEMOGRAPHICS & STATISTICS - JULY 2011
Why
1. Increase credibility
2. Increase visibility
3. Learning and collaborating Tool
4. Research Tool
5. Know your peers
6. Q & A platform
7. Jobs Platform
Here are some key tips on how college students should use LinkedIn and reap maximum benefits by connecting with professionals
Complete your profile
More jobs Linkedin will suggest
A potential employer forms opinion based on tag line, summary box, and specialties – Experience is very important too.
“Interested In” field would give an idea on what type of people should approach you
Job Email Alerts Set email alerts to receive notifications of recommended jobs.
Notifications is seen on homepage as soon a person log into their LinkedIn accounts.
Connections• Get familiar with people who share your interests or specialties, you'll find yourself with more 'Connections'.
•You can invite people to become a Connection and be invited yourself. Don't wait to be invited.
• A major advantage of being connected to someone is that you can message them for free instead of having to pay for an upgrade to 'InMail'.
Groups You'll get more traffic to your profile if people know you exist.
LinkedIn groups is best way to get visibility
If you join several groups in your chosen career field, chances are you will keep coming across a few people who are also in all those groups and build rapport by contributing to one another's discussions in their shared groups.
Messaging Many LinkedIn Members don't have their email addresses on their public profile
Whether you message Connections to ask outright if they know of any job openings, to tap them for information on their organization, do it in the right way.
Be clear about why you're contacting them and what you're asking for.
Ask them if there's anything *they* need help with.
Company Research One of the biggest benefits LinkedIn offers college students and jobseekers is that they can check out the pages of their targeted employers.
Visit company, pages to research on the whereabouts of the company, the hiring process and what people have to say about that organization.
This kind of company research on LinkedIn can always keep a stay ahead of your competition and increases your employability.
Share an Update Keep your Connections up to date with your voluntary work, skills building or networking activities.
This lets employers know that you're being active and creative in your job search-showing them your enthusiasm and commitment in targeting the right role.
Q&A Helps you meet people and turn them into Connections
Asking questions is useful for getting information and advice on a particular job role, organization or industry
It's a way of drawing people's attention to you and your profile. And if you answer questions on your chosen specialties, potential employers get to see your knowledge and experience in action.
Recommendations Recommendations feature allows people who've worked together in an organization or on a project to endorse one another.
Helps a potential employer or client build up their picture of you.
How do you get Recommendations? Ask! On your profile page, click on the 'Get Recommended' link and fill in the form it takes you to.
Getting Found by People or Companies Creating a good and detailed professional profile, chances are you will attract employer’s attention.
•LinkedIn will not create your career but it can help to tip the balance.
•Recruiters, headhunters, Managers, and HR people have long used LinkedIn as a primary resource for finding and looking up people.
•If you take your career seriously, you cannot afford not to join LinkedIn.
