7wings-Online Shopping website

7wings is a onlineshopping website basedon the platformSEO(Search EngineOptimization).

7Wings online shopping Website

7wings is as online shopping website which is made ininterest of public to sell and buy Products. (Particularly clothes)Men and women both . The brands this website will update and sellare Blackberry , Adidas , Puma , Reebok , Nike, Van Heusen, Madame, and 7wings as well.7wings is a brand product itselfwhich will be selling designer and stylish clothes online . Thewebsite will also have a feature to sell products which can besecond hand accessories in good Condition . The online shoppingStore -7wings is secure as the mode of payment will be properlytaken care of . The company will use a gateway payment system toensure secure transactions.7wings store will be online by the end ofMarch 30 and will be available to Indian customers during thestarting period of sales . The web store will be in internationalmarket by the end of this year so to make sure that sale is proper.

The 7wings is new to the web world and hasalready made the market on Google , Bing and yahoo . Thebest and favorites companies on Internet World. The priceof the product will be kept in ranges starting from 500 andabove and will go up to 50000 as per the requirement ofcustomers . The new online web store has kept a newfeature to submit a query on the product the customersneed . The ecommerce shopping website is made incompetition of Jabong and myntra which are among goodweb stores..The shipping will be kept free which is ofanother advantage for customers to buy the product fromthis webstore .

SEO Process

The project is made by the team of studentsfrom SSD Girls college and SEO is being done by the teamfrom same college under guidance of developers and SEOTrainer . The project will be run on the Linux server which isthe most secure service on Internet specially when it comes toonline shopping. The first 50 buyers will be given someadditional features . Every customer will have his/her ownCart where they can add products to buy and a different cartto sell the products they have used on lesser price.

SEO techniques -SEO gives you little knowledge of what developers need to do

develop, how to develop and how to sell website or software they havemade . SEO is a unique process , which is divided into parts like White-hatSEO and Black-hat SEO . White-hat SEO gives you life time quality usefultraffic good visitors .

• -> White Hat SEO/Ethical SEO - In search engine optimization (SEO)terminology, White Hat SEO refers to the usage of SEOstrategies, techniques and tactics that focus on a human audienceopposed to search engines and completely follows (Search Engine) rulesand policies. White Hat SEO is more frequently used by those who intendto make a long-term investment on their Web site. Also called EthicalSEO.

• -> Black Hat SEO/Unethical SEO/Spamdexing - In search engineoptimization SEO terminology, Black Hat SEO refers to the use ofaggressive SEO strategies, techniques and tactics that focus only on searchengines and not a human audience, and usually does not obey searchengines rules. Some examples of Black Hat SEO techniques includekeyword stuffing, invisible text and dorway pages.

WORKING OF SEARCH ENGINEA web search engine is software code that is designed

to search for information on the WWW(World Wide Web).The search results are generally presented in a line of resultsoften referred to as Search Engine Result Pages (SERP's). Theinformation may be a specialist in webpages, images, information and other types of files. Somesearch engines also mine available in databases or opendirectories. Unlike web directories, which are maintained onlyby human editors, search engines also maintain real-timeinformation by running an algorithm on a web crawler.

A search engine operates in the following order:• Web crawling• Indexing• Searching

Working of a Search Engine

What a search test can do, and what it can'tA search engine can index pages and text which others have

placed on the internet, just like a big index at the back of a book.Search engines can:

Provide information and lead to pages that assist with the above goals Confirm "who's reported to have said what" according to sources (useful for neutral citing) Often provide full cited copies of source documents Confirm roughly how popularly referenced an expression is.

Note, however, that Google searches may report vastly more hits than actually exist, especially for exact quoted expressions.

Search more specifically within certain websites, or for combined and alternative phrases (or excluding certain words and phrases that would otherwise confuse the results).

Keywords - Keywords are the most important SEO element for every search engine, they are what search strings are matched against. Choosing the right keywords to optimize for is thus the first and most crucial step to a successful SEO campaign.keywords are be of two types :-> Short-tail keywords-> Long-tail keywords1. Long-tail keywords - “A long tail keyword is a combination of 3-6 words that are specific and relevant to the products you sell. In simple terms, any generic keyword that has product features, Model number, SKU no. price range, etc. can be taken as a long tail keyword.”

Targeting long tail keyword is one of the mantras to increase search traffic and improve conversion rate .

Our blogs that we write about our website 7wings(online shopping website). Display on internet. As like following.--

We submit blogs regarding ourwebsite i.e. 7wings on following websites, these websites have a very good Page rankon Google so that’s why to make socialize ourwebsite , we do this . These website are –

1. Stumbleupon – Social bookmarking site(P.R. 8)

2. Squiddo- Social bookmarking site(P.R. 8)

3. Alplist- Social bookmarking site.

4. Akonter- Social bookmarking site.