HOW CONNECTED ARE PAKISTANIS?

CPRsouth 5

Xi’an

06 Dec 2010

ARZAK KHAN

“Broadband is termed as a key enabler of the information society, increasing productivity and competitiveness across all sectors of the economy and hence has been made a policy objective in many developing countries for future digital development”

Future Built on Broadband

21st Century Infrastructure

It is also believed that widespread broadband adoption and usage can extend the ICT revolution and further improve national and regional productivity, helping to promote robust economic growth and increase the standard of living especially in poor developing countries like Pakistan.

Demographics of Pakistan Population: 180

Million HDI: 60.3% of

Pakistanis live on less than $2 a day.

Internet Penetration: 11.5%

Broadband Penetration: 0.29%

Cell Phone Penetration: 61.8%

Major Initiative

To facilitate the growth of broadband Internet in the country PTA (Pakistan Telecommunication Authority), at the behest of the government, undertook a major initiative in 2004 “to encourage the diffusion of affordable and high speed broadband Internet access”.

As part of this initiative, it was recommended that broadband Internet access be made available to all households, so that they could actively participate in the information revolution and contribute to the socio economic development.

BUT…..

ALL BROADBAND ANNOUNCEMENTS ARE NOT

CREATED EQUAL

So how Connected are we?

To further investigate the policy initiative and understand the diffusion and adoption patterns of broadband across Pakistan this pioneer research was undertaken in three cities of Pakistan.

672 households were interviewed in Karachi, Lahore and Quetta belonging to different socio-economic demographics.

Research Locations

Research Analysis

A household’s decision to subscribe to broadband is influenced by a number of factors such as income, education, availability and affordability of technology.

Using Broadband to Participate in

the Information Society

Access to Internet (Pakistan)

21.4%

67.1%

30.5%

14.8%

0% 20% 40% 60% 80%

Café

Home

Work

Uni/School

Internet Café Home Work Learning Center

Internet Access Technologies

57.4%

2.2%

14.3%

7.7%

24.2%

0.8%

0% 20% 40% 60% 80%

Dialup

ISDN

DSL

Wireless

Cable

Satellite

Dial Up ISDN DSL Wireless Cable Satellite

He was a dialupInternet user

Gross Monthly income and Internet Connection

61.7%

57.5%

49.1%

55.6%

43.90%

2.3%

2.3%

1.9%

5.6%

0.0%

10.9%

12.6%

20.8%

16.7%

26.8%

9.1%

8.0%

11.3%

5.6%

7.3%

19.4%

27.6%

26.4%

27.8%

34.1%

0.0%

1.1%

0.0

0.0%

2.1%

0% 20% 40% 60% 80%

10K-20K

21-30K

31-40K

41-50K

51K+

Dialup ISDN DSL Wireless Cable Satellite

Technology divide between Rich and Poor

Reasons for Not Adopting Broadband

16.5%

26.5%

19.7%

1.8%

17.7%

19.9%

0% 5% 10% 15% 20% 25% 30%

Not Avaliable in the Area Have No Information About it

Too Expensive P oor Quality of Service P roviders

Have No Access to Computer Facilities Already Have Fast Internet Access

Broadband Cost

Household Willing to Pay to Acquire Broadband Connection

54.0%

23.7%

15.9%

6.5%

0% 10% 20% 30% 40% 50% 60%

200-500Rs

500-700 Rs

700-1000 Rs

1000-1500+1000-1500Rs andAbove700-1000Rs

500-700Rs

200-500Rs

Conclusions

A reasonable conclusion is that despite government claims of connecting Pakistani households to the Internet, it has failed to reach the most disadvantaged segments of Pakistani society.

Pakistanis who are not online are those who are disadvantaged by income or education, and as such are a tangible expression of the failure of existing policies to provide equal access to the information society.

Recommendation

If the potential of the information economy is to be maximised, then everyone needs access of one form or another to the Internet. One aspect of this is ensuring that costs are brought down to such a point that affordability is maximised, while another is providing a plurality of access mechanisms to ensure that no one part of Pakistani society is excluded.

THANK YOU!