house magazine media pack

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Media Pack 2014

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Page 1: House Magazine Media Pack

Media Pack 2014

Page 2: House Magazine Media Pack
Page 3: House Magazine Media Pack

House is Dorset’s best-read property & lifestyle

magazine, with around 100,000 readers every

fortnight and copies available free at hundreds

of outlets across the local area every fortnight.

The magazine is aimed at all sectors of the

market, from the most affluent, design-savvy

readers to first-time-buyers.

It introduces the freshest editorial content

of any regional title every fortnight, covering

topics such as property, fashion, eating-out,

entertainment, motoring, DIY and more.

It features regular columns from local

personalities, celebrity interviews, television,

book and film reviews.

Page 4: House Magazine Media Pack
Page 5: House Magazine Media Pack

• Good mix of property and lifestyle content.

• Hundreds of outlets across the area to

pick up House.

• It’s a quality, free glossy magazine.

• Clever shopping ideas combined with how

to get the latest looks.

• Expert and insider tips on everything

from DIY to legal advice.

• Popular with curious holiday makers as well

as locals.

• Our varied editorial content means your

advertising reaches a wider audience

crossing over many achievable markets.

WHAT MAKES HOUSE

Page 6: House Magazine Media Pack

WHAT MAKES HOUSE

• Bursting with property for sale and to let.

• A good resource for finding local businesses

and suppliers.

• Fresh, inspiring editorial.

• Client focussed features focussing on your

business and products.

• Fortnightly publication keeps content fresh.

• Cross market appeal - House readers cover

all social groups from low-end renters to

high-earning weekenders.

• Being free, means readers have made a

conscious effort to pick up HOUSE and are

already in a receptive frame of mind when

reading.

Page 7: House Magazine Media Pack
Page 8: House Magazine Media Pack
Page 9: House Magazine Media Pack

• Predominantly local, aspirational with

above average disposable income.

• Passionate about property, but interested in

much more and love shopping.

• Living a discerning, contemporary lifestyle

and are much copied by their wider circle of

friends.

• Always improving their home, whether they

are embarking on a big project or just

seeking to enhance the decoration.

• Conscious of supporting local businesses.

• Median age: 40.

• 63% Female.

HOUSEREADERS

Page 10: House Magazine Media Pack

HOUSEEvery issue of House is available to read

online, on tablet and on mobile, featuring

direct website links to advertisers and features

products for purchase online.

Additionally, house-mag.co.uk features a

comprehansive directory of local businesses

listed free of charge.

www.House-Mag.co.uk

Page 11: House Magazine Media Pack
Page 12: House Magazine Media Pack
Page 13: House Magazine Media Pack

Issues per year:26

Publication frequency:Fortnightly

Circulation:650,000 p/a / 25,000 p/i

Readership:100,000

Sex profile:63% Female / 37% Male

Age profile:16-24 yrs: 6%

25-34 years: 26%

35-44 years: 31%

45-54 years: 25%

55-64 years: 12%

Social class:AB: 14%

ABC1: 64%

C2: 17%

D: 8%

Monthly website visits:16,000

STATISTICS

Page 14: House Magazine Media Pack

HERE TO

Our talented creative and editorial team can

work with you to create bespoke editorial and

advertising packages that work for your brand.

From a small classified listing to a dramatic

double page spread and editorial feature,

we’re here to help your business attract more

business.

If you are a new, or existing company, we

can also design everything else you need to

complete your marketing campaign, from a

company logo to a brochure, website or flyer.

Take advantage of our extensive local

coverage, large readership and wide availability

to reach your target market with ease. Our

large readership numbers and increased local

awareness mean that ‘cost-per-thousand’ HOUSE offers better value than any other local publication. In short, your marketing and

advertising spend goes further with us.

We offer friendly advice and tailored

advertising campaigns to get the most from

your marketing budget.

Page 15: House Magazine Media Pack

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Page 16: House Magazine Media Pack
Page 17: House Magazine Media Pack

ADVERTISING& SPONSOR

PremiumOutside Back Cover £449.00

Inside Covers £349.00

Double Page £549.00

Page £289.00

Half £169.00

Quarter £89.00

Marketplace8th £49.00

SponsorshipPage Sponsor £99.00

Cover Sponsor (per box space) £99.00

Job Logo £25.00

EditorialDream Home £349.00

Editorial Per/Page £289.00

Additional pages -5%

Immediate order -5%

Advance payment -10%

Standing order -5%

Complete Artwork -5%

Multiple issues 6 issues (3 months) -5%

13 issues (6 months) -10%

26 issues (12 months) -15%

*All discounts are subtracted from a running balance. Complete artwork discount n/a to agencies

Page 18: House Magazine Media Pack

ADVERTISING& SPONSOR

PremiumOutside Back Cover £449.00

Inside Covers £349.00

Double Page £549.00

Page £289.00

Half £169.00

Quarter £89.00

Marketplace8th £49.00

SponsorshipPage Sponsor £99.00

Cover Sponsor (per box space) £99.00

Job Logo £25.00

EditorialDream Home £349.00

Editorial Per/Page £289.00

Additional pages -5%

Immediate order -5%

Advance payment -10%

Standing odrer -5%

Complete Artwork -5%

Multiple issues 6 issues (3 months) -5%

13 issues (6 months) -10%

26 issues (12 months) -15%

*All discounts are subtracted from a running balance. Complete artwork discount n/a to agencies

Page 19: House Magazine Media Pack

FINDOUTMORE

01202200930

Page 20: House Magazine Media Pack

www.house-mag.co.uk