hot trends in e-learning mobile learning social learning david holcombe president & ceo, the...

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Hot Trends in e- Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

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Page 1: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Hot Trends in e-Learning

Mobile LearningSocial Learning

David HolcombePresident & CEO, The eLearning Guild

Publisher, Learning Solutions Magazine

Page 2: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

The Case for Mobile Learning

Page 3: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Mobile is Making the Market

Page 4: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

The Mobile Phone Environment

Source: Tomi Ahonen, June 2010

Page 5: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Comparative Penetration Rates

Source: Tomi Ahonen, June 2010

Page 6: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Mobile in Developing Countries

Africa

The average African mobile phone user checks their phone an average of 82 times per day.

For every waking hour this is ~5 times per hour or once every 12 minutes of every hour they are awake.

Source: Young & Rubicam Mobile Mania Report – April 2010Tomi Ahonen

Page 7: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Mobile in Developing Countries

India

Juniper reports that 90% of all Indian internet users who accessed web services in 2008 did so on mobile phones.

Note: this is “WAP” on basic phones and HTML web on “feature phones” without 3G. Most of India’s internet-use phones are not smartphones.

Source: Telecompaper – January 2010Tomi Ahonen

Page 8: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Mobile in Developing Countries

India

Research shows that each Indian mobile subscriber sends and receives an average of four person-to-person SMS messages per day.

But they also receive two machine-originated SMS per day (media content like news, advertising, and promotions)

Source: MMS Forum Asia – April 2010Tomi Ahonen

Page 9: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

mLearning in Developing CountriesBangladesh

Financial Times reported that an mLearning course offering English Language via mobile, cost less than a cup of tea, was targeted for 25,000 learners – but achieved over 300,000 learners.

Source: Financial Times Nov 2009Tomi Ahonen

Page 10: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Short Message Service (SMS)

SMS is a communication service using standardized protocols that allow the exchange of short text messages between fixed line or mobile phone devices.

SMS is the most widely used data app in the world, with 2.5+ billion active users, or 74% of all mobile phone subscribers.

Source: Wikipedia http://en.wikipedia.org/wiki/SMS

Page 11: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

SMS Nearly Ubiquitous

Source: Tomi Ahonen, June 2010

Page 12: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

SMS in the USA

Source: Wikipedia http://en.wikipedia.org/wiki/SMS

Page 13: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

SMS for LearningSelf study promptsPop-quizzesDiscussion promptsBroadcast “reminder” seriesGames and puzzles

What other ways could SMS be used?

Page 14: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

“Social” or “Social Learning”

When you hear “Social” you think…◦Facebook◦Water Coolers◦LinkedIn◦Happy Hour◦Twitter

Page 15: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

TwitterUsed by millions of people every dayLots of irrelevant noiseBut lots of high-end use too…

◦ Professional networking◦ Finding “people-picked” answers fast◦ Enhancing awareness of the “disbursed community”◦ Enables users to know, trust, and support one another◦ Facilitates connecting with people you may not know to

get the right answer◦ Enables connecting with large groups of people to get

varied input

Source: Enterprise Microsharing Tools Comparison Report - http://pistachioconsulting.com

Page 16: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

MicrosharingSocial networking tools and systems

that enable listening, communication, and collaboration between people through short bursts of text, links, and media content.

A surprisingly powerful way to connect people to one another for organizational benefit.

Sometimes called “microblogging” or “micromessaging”.

Source: Enterprise Microsharing Tools Comparison Report - http://pistachioconsulting.com

Page 17: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Enterprise MicrosharingMicrosharing capabilities designed

specifically amongst and between people within an organizational ecosystem.

Integration with other enterprise applications establishes structures to quickly and efficiently pass information between individuals to accelerate core agency processes and learning.

Source: Enterprise Microsharing Tools Comparison Report - http://pistachioconsulting.com

Page 18: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Benefits of Enterprise MicrosharingA Secure, trusted and enclosed communityInformation sharing and circulationHelp requestsInformation filteringMaking connectionsUncovering new opportunitiesSupporting meetings and forumsEnhancing learningMonitoring issues within the enterprise

Source: Enterprise Microsharing Tools Comparison Report - http://pistachioconsulting.com

Page 19: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Three Categories of E.M. Apps

Stand Alone Tools◦ Blogtronix Micro, Communote, Co-Op, ESME, Flowdock,

Hashworks, HeartofCo, Present.ly, Sharetronics, Socialcast, StatusNet, Yammer, and Yonkly

Social Software Suite Integrated Tools◦ Central Desktop, Cleartext, Confluence, Cyn.in, IBM

Lotus Connections, Knowledge Plaza, MangoTalk, Newsgator, Social Sites, Open Text Social Workplace, PBWorks, RollStream, Wrike, Yakabox, Yoolink Pro, Zoho Projects.

Open Source◦ Cyn.in, Sharetronix, ESME, Statusnet, and Yonkly

Source: Enterprise Microsharing Tools Comparison Report - http://pistachioconsulting.com

Page 20: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Must Have FeaturesOpen APITwitter integrationImport & export updates to other appsTwo-way email integrationManual & Automatic Filtering by groupsUniversal message stream with permission

levelsMetricsImage supportMobile support

Source: Enterprise Microsharing Tools Comparison Report - http://pistachioconsulting.com

Page 21: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Nice to Have FeaturesWorkflow integrationTaggingContact suggestionsSMSIMLocationUser ratings

Source: Enterprise Microsharing Tools Comparison Report - http://pistachioconsulting.com

Page 22: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

The Power of Mobile Microsharing

Page 23: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

The Power of Mobile Microsharing

Page 24: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

The Power of Mobile Microsharing

Page 25: Hot Trends in e-Learning Mobile Learning Social Learning David Holcombe President & CEO, The eLearning Guild Publisher, Learning Solutions Magazine

Let’s Brainstorm How We Can Use

Microsharing…