Oakland Mayoral Candidates Seek BOMA Support

Oakland Mayor Jean Quan and other mayoral candidates promised a lunch audience of BOMA Oakland/East Bay members that they will work to improve the city’s economic futureby reducing crime, improving education and streamlining the building permitting process.

Mayor Quan said the perception that Oakland is plagued by crime causes businesses to lookelsewhere to locate their companies, but she added that some improvements in the crime ratehave occurred under her leadership. She said the central business district sees less crime than incomparable areas in San Francisco andother nearby cities.

City Auditor Courtney Ruby saidcrime “is not just a perception problem.It is a reality.” She and others referred to FBI crime statics citing Oakland ashaving the third highest crime rate in the nation compared to cities of similarsize. She said CEOs are reluctant toinvest in areas where their employeesdon’t feel safe. “What we have is a lead-ership vacuum. City Hall is not workingwith the Police Department effectively,as shown by the departure of twochiefs,” she concluded.

City Councilwoman Libby Schaaf called crime “an urban tax.” She recommended rebuildingthe police department, adding more officers and better policing strategies that involve the com-munity and community organizations.

Candidate Bryan Parker sees a city divided between the flatlands and the hills. In 2013,Oakland suffered 38,708 criminal acts. Of those, 92 took a human life. He added, “communityleaders are standing up and calling for an end to this kind of violence. We need to bringOakland together as one city.”

Candidate Dan Siegel, an attorney, said Oakland is “a crime-ridden, dirty city” and addedthat criminals tried to abduct his wife in front of their home. “I’m sick of driving past discardedmattresses on the street,” he added. Reorganizing and decentralizing the police department intomany beats would improve matters, he said.

Many candidates stressed that economic development, producing more revenue needed to fund solutions, would be a priority. Oakland Port Commissioner Bryan Parker said, “We’ve got to be hungrier and more customer-oriented to show we are open for business.” He said regulatory uncertainty and lack of transparency at City Hall plague companies seeking permitting. He said centralized planning would streamline construction.

Ruby says that her office has identified areas of wasteful spending. By improving the processes, monies can be spent more efficiently.

Schaaf, who has been working with contractors to improve permitting, said moving more ofthe permitting process online would result in faster approvals, making Oakland friendlier to newbusiness. Siegel said building approvals could be simplified and said, as mayor, he would create atask force and invite BOMA to be involved in making improvements.

The luncheon program was developed by the new BOMA Oakland/East Bay GovernmentAffairs Committee to promote the interests of the commercial real estate industry through legislative analysis, advocacy and member education. There are 16 candidates for mayor inmunicipal elections that will occur on November 14.

Spring Golf Classic Highlights

BOMA Member Profiles

See more from the Golf Classic on page 5.

Meet active BOMA members, Stacey McCarthy and Steve Galli.(See pages 6 and 7.)

Top Issues: Crime, Building Permitting and Economic Development

Candidates with BOMA board members L to R: Bryan Parker, Courtney Ruby, Dan Merritt, Manny

Moreno, Libby Schaaf, Mark Barkdull, and Deanna Drake-Copeland.

Top photo: the winning foursome – Garrett Baxley, DSB Commercial FloorFinishes; Jim Lampkin, Alliance Roofing;Janet Chaffin, The Registry; and John Billheimer (MAS Service, JBMechanical).

Lower photo: the team from Otis Elevator Company at their colorful booth.

2014 is BOMA Oakland/East Bay’s 90thanniversary! It is quite remarkable that we have reached such a great milestone,considering how much the world and ourindustry have changed in 90 years. In 1924,the year our association began, the averagehouse cost $8,158 and the average car costwas $375.* Compare that to 2011 costs,where the average house cost $218,200

and the average car cost was $28,150.* We can thank the great commercial real estate leadership of the time who got usstarted and saw the importance of our federation with BOMA International.We have continued to thrive through countless real estate cycles due to highlyparticipatory members and involvement in our association.

Before I go any further, I would like to offer a sincere “THANK YOU” toall of our members, volunteers and staff, past and present, who have worked sotirelessly to promote BOMA Oakland/East Bay. Without you, we could not bewhere we are today. I hope you are all able to join us in celebration of our90th anniversary at our Signature Event on Thursday, June 19, 2014, at theOakland Marriott City Center. We are celebrating The Roaring ’20s in honorof when BOMA OEB started, in 1924. It is sure to be a memorable evening!

As we celebrate the last 90 years as an association, we must also continue tolook forward and begin mapping out what the next 90 years will look like.Our association needs new leaders to step forward and take us into the future.BOMA OEB is always looking for new thoughts and ideas on how to supportour membership, through luncheon topics, seminars, committees or taskforces. We need your participation to stay relevant in an ever-changing marketand industry.

In 2015 BOMA OEB will introduce two new committees: EmergencyPreparedness and Codes. The committees require at least 10 members and achairperson, giving our members an opportunity to become more involved inBOMA OEB. Details will follow in autumn 2014. Additionally, we have fourBoard of Director seats opening in 2015; two Principal, one Associate and oneAssociate or Professional member. Please respond to our call for nominationsin August 2014 if you or someone you know is interested in joining theBOMA OEB leadership.

We are the future of the organization! The more participation and input we receive from our membership, the better we can position ourselves for successful careers in commercial real estate. I encourage you to get involved to guarantee the continued success of BOMA Oakland/East Bay!

*Source: http://thecostofliving.com

Thanks to Our 2014 Partners

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Moreno is President of BOMA Oakland/East Bay and Property Manager, NPC Holdings, LLC’s Stoneridge Corporate Plaza.

Platinum PartnersAlliance Roofing

Bigham Taylor RoofingDryco Construction, Inc.

Diamond PartnerUniversal Protection Service

Gold PartnersAble Services

ABMMetcon Ti, Inc. (formerly P.D. Larson Construction)

Perfection Sweeping

Silver PartnersArborwell

Biagini WasteBlueline Associates, Inc.

Cagwin & DorwardCole Supply

Horner & Singer, LLPLaw Offices of Robert B. Jacobs

Securitas

Principal PartnersBrandywine Realty Trust

Bramasole Properties LLCCassidy Turley

CBRE, Inc.CIM

Cushman & WakefieldHarvest Properties

RiverRock Real Estate Group

President’s Corner

Manny Moreno

BOMA HORIZONS is published byEason Communications LLC for BOMA Oakland/East Bay.

Editor: Henry EasonAd and Art Director: Ellen EasonEason Communications LLC

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About BOMA Horizons

BOMA 1924

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Sponsor

The Ball Drop was a firstfor the Golf Classic. Thanksto sponsor Blueline Co.

Highest Score: Lucinda Alipio,CIM Group; Leo Green, Universal Protection Service; and Kelly Jauregui, CIM Group.

Thanks to the Golf Classic Sponsors

Ball SponsorService Master Recovery Mgmt.

Ball DropBlueline Co.

Bar SponsorsHarvest PropertiesRiverRock Real Estate GroupStoneridge Corporate Plaza

Lowest ScoreACC Environmental Consultants

Highest ScoreVortex Doors

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Longest Drive (W)Cushman & Wakefield

Closest to the Pin (M)McNevin Cleaning Specialist

Closest to the Pin (W)BSM

Food HolesABMBigham Taylor RoofingCole SupplyParking ConceptsRestoration Management Co.UnisourceUniversal Protection ServicesWaxie

Tee HolesAble ServicesAmerican AsphaltBauer's ITComfort Systems USA SWOtis ElevatorHorner & Singer, LLPMetcon Ti, Inc. (formerly P.D. Larson Construction)

Most Accurate Drive (M & W)Biagini Waste Reduction Systems

Putting ContestDRYCO Construction, Inc.

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Principal Profile Stacey McCarthy, General ManagerPM Realty Group

Real estate executive Stacey McCarthy understands that it is difficult forBOMA Oakland/East Bay to positively influence governmental actionsbecause there are so many political jurisdictions within the three countieswhere its members operate. But, the board member says, that’s all the morereason why an effort must be made to ensure that laws and regulations arereasonable.

“This makes it all the more vital that we engage as many of our membersas possible in actively keeping the communication pipeline open at the locallevel,” she says.

“One of the biggest challenges is the ever-increasing regulation being puton the building industry. In addition to the cost of investment required to

continually upgrade and improve assets to meet new standards and regulations,the personnel time it takes is costly. As everyone in the industry is trying to run leaner and more efficiently, at the same time thereis more 'human time' required to track and report. I don't think this is unique to our industry, per se, but it is certainly a bigchallenge,” McCarthy explains.

She’s a major supporter of green building initiatives and also sees major industry workforce challenges ahead. “We need toattract new young talent coming in to the industry. This is true not only for property managers, but also skilled trades and special-ties such as elevator mechanics. Fortunately, this issue has gotten some focused attention in recent years, and I am hopeful we arebeginning to see some positive results.” (Bay Area BOMAs have formed a task force with other CRE organizations like IFMA,IREM, CoreNet, etc. to address this issue.)

McCarthy’s not all-business. As often as five days a week, she saddles up and rides Lyra, practicing the exacting equestriansport of dressage. She also enjoys spending time in her garden and on remodeling projects at home.

Stacey McCarthy enjoys riding her horse, Lyra.

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Associate Profile

As a roofing executive Steve Galli knows that every type of building requiresa roof, so BOMA Oakland/East Bay’s decision to extend its benefits to facilitiesbeyond office buildings is good news. It’s also good business for a BOMA withgrowth goals.

“It seems appropriate to further the current trend of diversifying member-ship categories to broaden its base of participants,” says Galli. His company hasbecome a firm believer in furthering commercial real estate education throughthe many programs that BOMA offers. Galli has been a leader in this effort.

Like many companies, when Bigham Taylor first joined BOMA, its representatives attended events, but it wasn’t until Galli and others at his firmbecame involved in in-depth committee work that they saw greater value intheir BOMA membership. “It has certainly been a positive experience, and I

would recommend committee participation to all members as a way to become more involved in the organization and help lead itin the proper direction now and moving forward,” says Galli.

His involvement in BOMA has also helped his company provide more appropriate services. “The roofing industry faces con-tinual challenges, as all businesses do, to adapt to an ever-changing marketplace. The adoption of different systems to meet energycode requirements has changed the types of systems we install. The need to meet customer demands for systems that allow for budget and/or site impact flexibility, while also providing long-term waterproofing solutions, is an ongoing process,” says Galli.“Finally, having a contractor who is able to provide service, repair and maintenance solutions to properly protect and extend theroof asset has become increasingly important to building owners and managers and will remain so going forward.”

Off-hours Galli is pretty busy helping his four sons with their sports and education, but he and his wife also “sneak in a dinner” for fun at one of the Bay Area’s many great restaurants.

Steve Galli, General Manager/PrincipalBigham Taylor Roofing

Steve Galli enjoys family time with his wife and sons.

Don’t miss these BOMA OEB events.

Visit www.bomaoeb.org and click on the

Networking tab for the complete calendar.

Membership Luncheons

Networking Events

July 10 Oct. 9Sept. 11 Nov. 13

June 19 – 90th Anniversary - Roaring 20sJuly 8 – BOMA OEB Family Night: A’s vs. Giantsgame and tailgateAugust 14 – Trade Show and Wine TastingTBD – Annual Holiday Party

Upcoming BOMA Events

Printed on recycled paper.

BOMA Oakland/East Bay1000 Broadway, Suite 200-KOakland, CA 94607

510.893.8780www.bomaoeb.org

BOMA Oakland/East Bay member Pleasanton CorporateCommons was among the winning buildings at the first annual BOMA Bay Area InnovativeEARTH Awards contest, as thestaffs of more than two dozen com-mercial buildings in San Franciscoand the East Bay sought recogni-tion for their unique approaches tomaking their facilities more sustain-able. The program was orchestratedby BOMA San Francisco’s Energyand Environment Committee, andapplications were open to membersof both BOMA San Francisco andBOMA Oakland/East Bay.

Five buildings were named winners and representatives of eachmade presentations, showing others numerous examples ofhow they could make their facilities more Earth-friendly. They were:

• Pleasanton Corporate Commons, Pleasanton• Levi Strauss & Co, World Headquarters, San Francisco• 201 Third St., San Francisco• Russ Building (235 Montgomery St.) San Francisco• The Orrick Building (405 Howard St.), San FranciscoThe innovations in fact were surely innovative. For

instance, Hines’ Pleasanton Corporate Commons installed EVcharging stations and developed an online tenant cooperationprogram. Levi Strauss used its recycled jeans to insulate.Kilroy Realty Corporation’s 201 Third St. building sponsored

an Earth Week Twitter contest for their tenants to tweet theirEarth-friendly activities. Shorenstein Realty Services’ Russ

Building at 235 Montgomery St. uses Modletsfor tenant plug load monitoring. LangleyInvestment Properties’ Orrick Building at 405 Howard St. minimizes solar loads by having their janitorial staffs close windowshades during weekends.

East Bay-based Energy and EnvironmentCommittee Chair Jenna Hattersley said, “Weare excited about the new BOMA InnovativeEARTH Award program and the number ofapplications we received. The Bay Area is onthe cutting edge of sustainability and this

program really highlights all of the creative andinspiring practices that Bay Area building owners and managers have implemented.”

The unique awards were created by Buildings Owners andManagers Associations of San Francisco and Oakland/East Bay.

BOMA OEB Member Wins Sustainability Innovation Award

PRSRT STDUS Postage

PAIDOakland CA

Permit No. 3729

Innovative EARTH Awards Given By Two Area BOMAs For A Variety of Green Practices

Spring Golf Classic celebrated BOMAOakland/East Bay through the ages.

EARTH Award winners at the luncheon:Kilroy team (left) with Greg Scharlemann of Hines’ Pleasanton Corporate Commons.