helena lewis product design portfolio 2014
DESCRIPTION
A selection of recent projects I have undertaken.TRANSCRIPT
CAD/CAMRAPID
PROTOTYPING
USERCENTERED
DESIGN
PROJECT MANAGEMENT
An enthusiastic Product Design graduate from Cardiff Metropolitan University, School of Art & Design, having recently completed her MSc in Advanced Product Design. Highly skilled in User Centered Design, Concept Development and Design for Manufacture, with a style of design which is highly focussed on the user friendliness, aesthetics and functionality of a product. Has an adventurous and creative mind, alongside a motivated work ethic, good working either individually or as part of a team, with experience in customer relations and collaborations.
Areas of expertise include:
Personal Summary
CONCEPTDEVELOPMENT
Brief: To re-design a key product in Rogue Resolutions portfolio, the neuroConn tDCS mobile, is a non-invasive brain stimulation device which can be used for clinical trials and home use to combat various disorders of the brain. The product
will be based around the use of neuromodulation, a process which is used to enhance or suppress activity of the brain / nervous system in the research of brain function and the treatment of disease.
PRODUCT DESIGN PROCESS USED:
June 2015
Msc Major Project: Re-design of the NeuroConn tDCS Mobile
MARKET RESEARCH &
ANALYSIS
PRODUCT DESIGN BRIEF
& INITIALPDS
INITIALCONCEPTDESIGN
CONCEPT SELECTION.
EVALUATION &DEVELOPMENT
IDENTIFY NEEDFOR A NEW
DESIGN
TECHNICALSPECIFICATION
INITIAL PROTOTYPE
FULL TECHNICAL
SPECIFICATION
WORKINGPROTOTYPE /
HIGH FACSIMILEMODEL
EMBODIMENTDESIGN
neuroConn tDCS MobileCardiff School of Art and Design (CSAD)
During my Industrial Work Placement at The National Centre for Product Design Research and Development (PDR), I completed a project for my client, Rogue Resolutions, who required a re-design of their product, the neuroConn tDCS mobile.
This product helps to treat various disorders of the brain such as depression and migraines, via the method of neuromodulation. The product is intended for home use by the patient to reduce the amount of GP and patient meetings, as well as increase patient compliance.
neuroConn tDCS Mobile - Concept Development
Concept Development during this project allowed a wide range of designs to be explored. 2D sketches and soft models were utilised in this stage to determine appropriate form, shapes and colour of the design.
Four key points were concentrated on throughout this stage of the project:
ACCURACYSIMPLICITY &EASE OF USE
AESTHETICS &ERGONOMICS
TECHNICALDETAILING
A key focus of the project was rapid prototyping and design for manufacture. This was achieved by generating multiple prototypes of designs, through the method of CAD/CAM, using Solid Edge and Corel Draw to create 3D and 2D drawings which could be CNC’d, 3D printed and laser cut. 3D modelling ensured the best possible manufacturing method and gave the ability to conduct user testing with working prototypes.
neuroConn tDCS Mobile - 3D Modelling
Brief: To design a product which encourages young women to limit their exposure to sunlight whilst on holiday, and educate them about the damages which can occur from ‘binge tanning’.
PRODUCT DESIGN PROCESS USED:
January 2013
Tick Tock Tan
MARKET RESEARCH &
ANALYSIS
INITIALCONCEPTDESIGN
CONCEPT SELECTION.
EVALUATION &DEVELOPMENT
IDENTIFY NEEDFOR A NEW
DESIGN
TECHNICALSPECIFICATION
INITIAL PROTOTYPE
FULL TECHNICAL
SPECIFICATION
HIGH FACSIMILE
MODEL
EMBODIMENTDESIGN
PRODUCT DESIGN BRIEF
& INITIALPDS
Tick Tock Tan is a concept for a smart sun cream bottle. Designed to prevent over exposure to the sun in young women whilst sunbathing.
The ProblemThe social pressure to have a "sun kissed tan" is dominant in the population today, especially amongst young women. Young girls will binge tan whilst on holiday abroad, without taking proper precautions to defend themselves against the suns harmful radiation.
Research I conducted showed girls are not fully aware of the risks and damages which come with tanning, such as premature ageing, non-melanoma and melanoma skin cancer. The problem with sun tanning is that the damage does not show until later on in life.
The SolutionPhoto chromic ink on the bottle displays the possible skin damage that can occur from ‘binge tanning’ when exposed to the sun for too long, reminding girls this can happen to t h e m . T h e re i s a l s o a t i m e incorporated into the bottle, which warn girls when to re apply suncream throughout the day. To know which SPF is right for you, you would pick the bottle which resembles your natural skin tone, hair and eye colour.
Tick Tock Tan
Brief: To increase awareness of the benefits that come from consuming Welsh Water tap water.
This MSc project was in collaboration with Welsh Water, in which they wanted to encourage more people to drink their supply of tap water. My campaign design was aimed towards young adults in university.
PRODUCT DESIGN PROCESS USED:
October 2013
Live Project: Welsh Water / Dwr Cymru
MARKET RESEARCH &
ANALYSIS
INITIALCONCEPTDESIGN
CONCEPT SELECTION.
EVALUATION &DEVELOPMENT
IDENTIFY NEEDFOR A NEW
DESIGN
WORKINGPROTOTYPE
EMBODIMENTDESIGN
I’D TAP THAT APPLICATIONALLOWS YOU TO FIND TAP WATERDRINKING LOCATIONS AS WELL AS INFORMATION ON THE MANY BENEFITS OF CONSUMING TAP WATER.
This MSc project revolved around the form, shape and colour of product branding. In this module it was required to use a methodology for creating industrial design concepts which are aligned to the aspirations of their target markets. This process combined the methodology of Mark Gobe’s branding tools from his book ‘Emotional Branding’ with the form
alignment methodology developed by Professor Hyun Kim of Korea University. Using this methodology, I analysed the Aston Martin brand, and applied the brand image to a product which wasn't associated with this brand, an electric shaver.
PRODUCT DESIGN PROCESS USED:
November 2013
Brand Deconstruction: Aston Martin
MARKET RESEARCH &
ANALYSIS
INITIALCONCEPTDESIGN
CONCEPT SELECTION.
EVALUATION &DEVELOPMENT
IDENTIFY NEEDFOR A NEW
DESIGN
HIGHFACSIMILE
MODEL
EMBODIMENTDESIGN
Brief: To design a product to aid both patient and physiotherapist in the successful rehabilitation of acute knee injuries.
PRODUCT DESIGN PROCESS USED:
May 2013
Recover: Knee Support
MARKET RESEARCH &
ANALYSIS
INITIALCONCEPTDESIGN
CONCEPT SELECTION.
EVALUATION &DEVELOPMENT
IDENTIFY NEEDFOR A NEW
DESIGN
TECHNICALSPECIFICATION
INITIAL PROTOTYPE
FULL TECHNICAL
SPECIFICATION
HIGH FACSIMILE
MODEL
EMBODIMENTDESIGN
PRODUCT DESIGN BRIEF
& INITIALPDS
Recover tackles the issue of patient compliance in regards to a patients commitment to follow their physiotherapy rehabilitation programme, as well as providing valuable data feedback to the physiotherapist on their patients progress. This system aims to reduce the amount of unnecessary arthroscopic surgery performed on knee injuries through utilising physiotherapy.
