heart of danville - who we are, what we do, and where we are going

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Heart of Danville Main Street Program A proud member of the Danville/Boyle County Economic Development Partnership. A look into who we are, what we do, and where we are going!

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Get a look into the Heart of Danville Main Street Program!

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Page 1: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Heart of Danville Main Street Program

A proud member of the Danville/Boyle County Economic Development Partnership.

A look into who we are, what we do, and where we are going!

Page 2: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Who We Are Heart of Danville is a 501-©(3) non-profit organization founded

in 1985, becoming an official Main Street Program in 1986.

Page 3: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Who We Are

Named a Great American Main Street

Award-Winning Community by the National Trust for

HistoricPreservation in 2001!

Page 4: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Who We Are

Heart of Danville Mission Statement:

The Mission of the Heart of Danville is to stimulate the economic vitality of the Central Business District,

while protecting the historic integrity of our community.

Page 5: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Who We Are

Page 6: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoA Four-Point Approach

DesignOrganizationPromotionEconomic Restructuring

Page 7: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Design

This committee works to create a welcoming environment and to enhance the look and feel of Downtown Danville for residents and visitors.

Page 8: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Design

This committee works to create a welcoming environment and to enhance the look and feel of Downtown Danville for residents and visitors.

Downtown Clean-up Days

Page 9: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Design

This committee works to create a welcoming environment and to enhance the look and feel of Downtown Danville for residents and visitors.

Downtown Clean-up Days Streetscape, Wayfinding, and Banners

Page 10: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Design

This committee works to create a welcoming environment and to enhance the look and feel of Downtown Danville for residents and visitors.

Downtown Clean-up Days Streetscape, Wayfinding, and BannersHistoric Preservation

Page 11: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Organization This committee handles the nut and bolts, behind-

the-scenes action that is vital to our success. Projects include:

Page 12: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Organization This committee handles the nut and bolts, behind-

the-scenes action that is vital to our success. Projects include:

Weekly E-News

Page 13: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Organization This committee handles the nut and bolts, behind-

the-scenes action that is vital to our success. Projects include:

Weekly E-News Volunteer Management

Page 14: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Organization This committee handles the nut and bolts, behind-

the-scenes action that is vital to our success. Projects include:

Weekly E-News Volunteer Management Public Relations

Page 15: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Organization This committee handles the nut and bolts, behind-

the-scenes action that is vital to our success. Projects include:

Weekly E-News Volunteer Management Public Relations Fundraising

Page 16: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion: This committee focuses on downtown’s unique

qualities and to create a fun, vibrant environment through events and promotions.

Page 17: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:Events: This committee focuses on hosting events

that showcase our downtown. Current events include:

Page 18: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:Events: This committee focuses on hosting events

that showcase our downtown. Current events include:

Lawn Chair Theatre/Film Festival

Page 19: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:Events: This committee focuses on hosting events

that showcase our downtown. Current events include:

Lawn Chair Theatre/Film FestivalConstitution Square Arts Fest

Page 20: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:Events: This committee focuses on hosting events

that showcase our downtown. Current events include:

Lawn Chair Theatre/Film FestivalConstitution Square Arts Fest Trick or Treat on Main

Page 21: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:Events: This committee focuses on hosting events

that showcase our downtown. Current events include:

Lawn Chair Theatre/Film FestivalConstitution Square Arts Fest Trick or Treat on Main Annual Christmas Parade

Page 22: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:Events: This committee focuses on hosting events that

showcase our downtown. Current events include:Lawn Chair Theatre/Film FestivalConstitution Square Arts Fest Trick or Treat on Main Annual Christmas ParadeEat Drink Danville Series

Page 23: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Bridal Hop

Page 24: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Lawn Chair Theater/Film Festival

Page 25: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Constitution Square Arts Fest

Page 26: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Eat Drink Danville: Oktoberfest

Page 27: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:Retail: This committee supports downtown

businesses through marketing and events. Activities include:

Page 28: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:Retail: This committee supports downtown

businesses through marketing and events. Activities include:

Sidewalk Sale

Page 29: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:Retail: This committee supports downtown

businesses through marketing and events. Activities include:

Sidewalk SaleDowntown Holiday Open House

Page 30: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:

The Main Street Promotion approach includes marketing and promoting the district.  Examples: 

Page 31: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:

The Main Street Promotion approach includes marketing and promoting the district.  Examples: 

Skirt Magazine

Page 32: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:

The Main Street Promotion approach includes marketing and promoting the district.  Examples: 

Skirt MagazineInsight Cable Advertising Co-Operative

program

Page 33: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Promotion:

The Main Street Promotion approach includes marketing and promoting the district.  Examples: 

Skirt MagazineInsight Cable Advertising Co-Operative

programWeb and Social Media efforts

Page 34: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Economic Restructuring:This committee works to support local businesses

through education and marketing assistance.

Page 35: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Economic Restructuring:This committee works to support local businesses

through education and marketing assistance.Hotel Market Analysis

Page 36: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Economic Restructuring:This committee works to support local businesses

through education and marketing assistance.Hotel Market Analysis KSD Task Force

Page 37: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

Economic Restructuring:This committee works to support local businesses

through education and marketing assistance.Hotel Market Analysis KSD Task Force Business Recruitment

Page 38: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

The Heart of Danville is funded through several different sources:   

Page 39: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

The Heart of Danville is funded through several different sources:   

Economic Development Partnership is a substantial supporter        

Page 40: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

The Heart of Danville is funded through several different sources:   

Economic Development Partnership is a substantial supporter        

Memberships from individuals, families and businesses

Page 41: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We DoHeart of Danville Main Street Program

The Heart of Danville is funded through several different sources:   

Economic Development Partnership is a substantial supporter        

Memberships from individuals, families and businesses

Fundraising events and sales of HOD Books

Page 42: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We Accomplished

Page 43: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We Accomplished

Completed all goals cited in the 2003 market analysis

Page 44: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We Accomplished

Completed all goals cited in the 2003 market analysis

Assisted the city in surpassing benchmarks set in “Vision 2020,” set by the City of Danville in the early 1990s

Page 45: Heart of Danville - Who We Are, What We Do, and Where We Are Going

What We Accomplished

Completed all goals cited in the 2003 market analysis

Assisted the city in surpassing benchmarks set in “Vision 2020,” set by the City of Danville in the early 1990s

Substantial public and private investments made in the downtown

Page 46: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Where We Are GoingNationally-renowned Main Street consultant

Stephanie Redman led the Heart through a strategic planning initiative.

Page 47: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Where We Are GoingAfter polling 75+ key stakeholders in the Danville/Boyle County Community, Redman

presented the data to the HOD Board of Directors.

Page 48: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Where We Are Going

Through intensive discussion, the board arrived at 4 front-burner strategies for the

immediate future of the organization.

Page 49: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Where We Are GoingFront-Burner Strategies

Page 50: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Where We Are GoingFront-Burner StrategiesAssist the City of Danville in bringing to

completion its streetscape and wayfinding projects

Page 51: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Where We Are GoingFront-Burner StrategiesAssist the City of Danville in bringing to

completion its streetscape and wayfinding projects

Place a greater focus on downtown business development, retention, and recruitment

Page 52: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Where We Are GoingFront-Burner StrategiesAssist the City of Danville in bringing to

completion its streetscape and wayfinding projects

Place a greater focus on downtown business development, retention, and recruitment

Identify blighted and underused property and create a redevelopment and funding plan for adaptive reuse

Page 53: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Where We Are GoingFront-Burner StrategiesAssist the City of Danville in bringing to completion its

streetscape and wayfinding projectsPlace a greater focus on downtown business development,

retention, and recruitmentIdentify blighted and underused property and create a

redevelopment and funding plan for adaptive reuseDevelop and implement a marketing/public

relations/educational campaign that invites and engages key stakeholders across the community about who we are, what we do, and what we are trying to accomplish as an organization

Page 54: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Downtown Danville is open for business, and the ‘Heart’ is

here for you.

Page 55: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Your ideas, input, and volunteer efforts are ALWAYS

welcome.

Page 56: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Contact Us!

For information on how you can

become involved in the Heart of

Danville Main Street Program,

contact Executive Director Julie

Wagner at (859) 236-1909 or

[email protected]

Page 57: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Your participation makes the ‘Heart’ beat strong!

Page 58: Heart of Danville - Who We Are, What We Do, and Where We Are Going

Help us spread the word that . . .