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Hearing Aids Market, by Products (Hearing Aid Devices Hearing Implants) - Global Revenue, Trends, Growth, Share, Size and Forecast to 2022 November 2016

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Page 1: Hearing aids market

Hearing Aids Market, by Products (Hearing Aid Devices Hearing Implants) - Global

Revenue, Trends, Growth, Share, Size and

Forecast to 2022

November 2016

Page 2: Hearing aids market

Table of Contents

1 MARKET OVERVIEW......................................................................................................................14

1.1 Definitions.............................................................................................................................14

1.2 Research Methodology .........................................................................................................15

1.3 Market Segmentation ...........................................................................................................17

2 Executive Summary.......................................................................................................................19

2.1.1 Global Hearing Aids Market – Executive Summary ......................................................20

2.1.2 Global Hearing Aids Market Size (US$ million), By Products ........................................21

2.1.3 Global Hearing Aids Market Size (US$ million), By Geography (2016 vs. 2022) ...........22

3 Market Dynamics ..........................................................................................................................24

3.1 Market Drivers ......................................................................................................................24

3.1.1 Gradual increase in the prevalence of hearing related problems surge the demand for hearing aid devices .......................................................................................................................24

3.1.2 Introduction of technologically advanced hearing aid devices ....................................24

3.1.3 Favorable government initiatives to increase hearing device access...........................25

3.1.4 Growing geriatric population globally...........................................................................25

3.2 Market Restraints .................................................................................................................26

3.2.1 High cost of hearing aid devices and implants..............................................................26

3.2.2 Presence of product substitutes ...................................................................................27

3.2.3 Lack of proper diagnostic methods...............................................................................27

3.3 Opportunities........................................................................................................................28

3.4 Premium Industry Trends .....................................................................................................28

4 Industry Analysis ...........................................................................................................................29

4.1 Value Chain Analysis .............................................................................................................29

4.2 Regulatory Analysis ...............................................................................................................30

4.3 Average Selling Price Analysis ...............................................................................................31

4.3.1 Average Selling Price Analysis, By Brands.....................................................................31

5 Global Hearing Aids Market, By Products.....................................................................................32

5.1 Overview ...............................................................................................................................32

5.1.1 Global Hearing Aids Market Share (%), By Products, 2016 & 2022 ..............................33

5.1.2 Global Hearing Aids Market Size (US$ million), By Products (2014 – 2022).................33

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5.1.3 Global Hearing Aids Market Size (US$ million), By Products, 2016 & 2022 .................34

5.2 Hearing Aid Devices ..............................................................................................................34

5.2.1 Global Hearing Aid Devices Market Share (%), By Types, 2016 & 2022 .......................35

5.2.2 Global Hearing Aid Devices Market Size (US$ million), By Types (2014 – 2022) ..........35

5.2.3 Global Hearing Aid Devices Market Size (US$ million), By Types, 2016 & 2022...........36

5.2.4 Receiver-In-The-Ear Hearing Aids .................................................................................36

5.2.5 Global Receiver-In-The-Ear Hearing Aids Market Share (%), By Regions, 2016 & 202237

5.2.6 Global Receiver-In-The-Ear Hearing Aids Market Size (US$ million), By Regions (2014 –2022) 37

5.2.7 Global Receiver-In-The-Ear Hearing Aids Market Size (US$ million), By Regions, 2016 & 2022 38

5.2.8 Behind-The-Ear (BTE) Hearing Aids...............................................................................38

5.2.9 Global Behind-The-Ear (BTE) Hearing Aids Market Share (%), By Regions, 2016 & 202239

5.2.10 Global Behind-The-Ear (BTE) Hearing Aids Market Size (US$ million), By Regions (2014 – 2022) 40

5.2.11 Global Behind-The-Ear (BTE) Hearing Aids Market Size (US$ million), By Regions, 2016 & 2022 40

5.2.12 Canal Hearing Aids ........................................................................................................41

5.2.13 Global Canal Hearing Aids Market Share (%), By Regions, 2016 & 2022......................41

5.2.14 Global Canal Hearing Aids Market Size (US$ million), By Regions (2014 – 2022).........42

5.2.15 Global Canal Hearing Aids Market Size (US$ million) By Regions, 2016 & 2022 ..........42

5.2.16 Others............................................................................................................................43

5.2.17 Global Others Hearing Aids Market Share (%), By Regions, 2016 & 2022....................43

5.2.18 Global Others Hearing Aids Market Size (US$ million), By Regions (2014 – 2022) ......44

5.2.19 Global Others Hearing Aids Market Size (US$ million), By Regions, 2016 & 2022 .......44

5.3 Hearing Implants...................................................................................................................45

5.3.1 Global Hearing Implants Market Share (%), By Types, 2016 & 2022............................45

5.3.2 Global Hearing Implants Market Size (US$ million), By Types (2014 – 2022) ..............46

5.3.3 Global Hearing Implants Market Size (US$ million), By Types, 2016 & 2022 ...............46

5.3.4 Cochlear Implants .........................................................................................................47

5.3.5 Global Cochlear Implants Market Share (%), By Regions, 2016 & 2022.......................47

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5.3.6 Global Cochlear Implants Market Size (US$ million), By Regions (2014 – 2022)..........48

5.3.7 Global Cochlear Implants Market Size (US$ million), By Regions, 2016 & 2022 ..........48

5.3.8 Bone-Anchored Systems ...............................................................................................49

5.3.9 Global Bone-Anchored Systems Market Share (%), By Regions, 2016 & 2022.............49

5.3.10 Global Bone-Anchored Systems Market Size (US$ million), By Regions (2014 – 2022)50

5.3.11 Global Bone-Anchored Systems Market Size (US$ million), By Regions, 2016 & 2022 50

6 Global Hearing Aids Market, by End-Users...................................................................................51

6.1 Overview ...............................................................................................................................51

6.1.1 Global Hearing Aids Market Share (%), By End-Users, 2016 & 2022............................51

6.1.2 Global Hearing Aids Market Size (US$ million), By End-Users (2014 – 2022)...............52

6.1.3 Global Hearing Aids Market Size (US$ million), By End-Users, 2016 & 2022 ...............52

6.2 Adults ....................................................................................................................................53

6.2.1 Global Hearing Aids used by Adults Market Share (%), By Regions, 2016 & 2022 .......53

6.2.2 Global Hearing Aids used by Adults Market Size (US$ million), By Regions (2014 –2022) 54

6.2.3 Global Hearing Aids used by Adults Market Size (US$ million), By Regions, 2016 & 2022 54

6.3 Pediatrics...............................................................................................................................55

6.3.1 Global Hearing Aids used by Pediatrics Market Share (%), By Regions, 2016 & 2022..55

6.3.2 Global Hearing Aids used by Pediatrics Market Size (US$ million), By Regions (2014 –2022) 56

6.3.3 Global Hearing Aids used by Pediatrics Market Size (US$ million), By Regions, 2016 & 2022 56

7 Global Hearing Aids Market, By Geography .................................................................................57

7.1 Overview ...............................................................................................................................57

7.1.1 Global Hearing Aids Market Share (%), By Geography, 2016 & 2022...........................57

7.1.2 Global Hearing Aids Market Size (US$ million), By Geography (2014 – 2022) .............58

7.1.3 Global Hearing Aids Market Size (US$ million), By Geography, 2016 & 2022 ..............58

7.2 North America.......................................................................................................................59

7.2.1 North America Hearing Aids Market Share (%), By Country, 2016 & 2022 ..................59

7.2.2 North America Hearing Aids Market Size (US$ million), By Country (2014 – 2022).....60

7.2.3 North America Hearing Aids Market Size (US$ million), By Country, 2016 & 2022......60

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7.2.3.1 U.S. . ..........................................................................................................................61

7.2.3.1.1 Hearing Aids in U.S., Market Size (US$ million) and Y-o-Y Growth (%) ..............61

7.2.3.2 Canada ......................................................................................................................61

7.2.3.2.1 Hearing Aids Market in Canada, Market Size (US$ million) and Y-o-Y Growth (%)61

7.2.4 North America Hearing Aids Market Share (%), By Products, 2016 & 2022.................61

7.2.5 North America Hearing Aids Market Size (US$ million), By Products (2014 – 2022) ...62

7.2.6 North America Hearing Aids Market Size (US$ million), By Products, 2016 & 2022 ....62

7.2.7 North America Hearing Aids Market Share (%), By End-Users, 2016 & 2022...............63

7.2.8 North America Hearing Aids Market Size (US$ million), By End-Users (2014 – 2022) .63

7.2.9 North America Hearing Aids Market Size (US$ million), By End-Users, 2016 & 2022 ..64

7.3 Europe...................................................................................................................................64

7.3.1 Europe Hearing Aids Market Share (%), By Country, 2016 & 2022 ..............................65

7.3.2 Europe Hearing Aids Market Size (US$ million), By Country (2014 – 2022) .................66

7.3.3 Europe Hearing Aids Market Size (US$ million), By Country, 2016 & 2022..................66

7.3.3.1 Germany....................................................................................................................67

7.3.3.1.1 Hearing Aids Market in Germany, Market Size (US$ million) and Y-o-Y Growth (%) 67

7.3.3.2 France........................................................................................................................67

7.3.3.2.1 Hearing Aids Market in France, Market Size (US$ million) and Y-o-Y Growth (%)67

7.3.3.3 Rest of the Europe ....................................................................................................67

7.3.3.3.1 Hearing Aids Market in Rest of the Europe, Market Size (US$ million) and Y-o-Y Growth (%) ............................................................................................................................67

7.3.4 Europe Hearing Aids Market Share (%), By Products, 2016 & 2022.............................68

7.3.5 Europe Hearing Aids Market Size (US$ million), By Products (2014 – 2022)................68

7.3.6 Europe Hearing Aids Market Size (US$ million), By Products, 2016 & 2022 ................69

7.3.7 Europe Hearing Aids Market Share (%), By End-Users, 2016 & 2022...........................69

7.3.8 Europe Hearing Aids Market Size (US$ million), By End-Users (2014 – 2022)..............70

7.3.9 Europe Hearing Aids Market Size (US$ million), By End-Users, 2016 & 2022 ..............70

7.4 Asia-Pacific ............................................................................................................................71

7.4.1 Asia-Pacific Hearing Aids Market Share (%), By Country, 2016 & 2022.......................72

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7.4.2 Asia-Pacific Hearing Aids Market Size (US$ million), By Country (2014 – 2022) ..........72

7.4.3 Asia-Pacific Hearing Aids Market Size (US$ million), By Country, 2016 & 2022...........73

7.4.3.1 India...........................................................................................................................73

7.4.3.1.1 Hearing Aids Market in India, Market Size (US$ million) and Y-o-Y Growth (%) 73

7.4.3.2 China .........................................................................................................................74

7.4.3.2.1 Hearing Aids Market in China, Market Size (US$ million) and Y-o-Y Growth (%)74

7.4.3.3 Rest of the Asia-Pacific..............................................................................................74

7.4.3.3.1 Hearing Aids Market in Rest of the Asia-Pacific, Market Size (US$ million) and Y-o-Y Growth (%)......................................................................................................................74

7.4.4 Asia-Pacific Hearing Aids Market Share (%), By Products, 2016 & 2022 ......................75

7.4.5 Asia-Pacific Hearing Aids Market Size (US$ million), By Products (2014 – 2022).........75

7.4.6 Asia-Pacific Hearing Aids Market Size (US$ million), By Products, 2016 & 2022..........76

7.4.7 Asia-Pacific Hearing Aids Market Share (%), By End-Users, 2016 & 2022 ....................76

7.4.8 Asia-Pacific Hearing Aids Market Size (US$ million), By End-Users (2014 – 2022).......77

7.4.9 Asia-Pacific Hearing Aids Market Size (US$ million), By End-Users, 2016 & 2022........77

7.5 Rest of the World..................................................................................................................78

7.5.1 Rest of the World Hearing Aids Market Share (%), By Country, 2016 & 2022 .............78

7.5.2 Rest of the World Hearing Aids Market Size (US$ million), By Country (2014 – 2022) 79

7.5.3 Rest of the World Hearing Aids Market Size (US$ million), By Country, 2016 & 2022.79

7.5.3.1 Latin America ............................................................................................................80

7.5.3.1.1 Hearing Aids Market in Latin America, Market Size (US$ million) and Y-o-Y Growth (%) ............................................................................................................................80

7.5.3.2 Middle East and Africa ..............................................................................................80

7.5.3.2.1 Hearing Aids Market in Middle East and Africa, Market Size (US$ million) and Y-o-Y Growth (%)......................................................................................................................80

7.5.4 Rest of the World Hearing Aids Market Share (%), By Products, 2016 & 2022 ............81

7.5.5 Rest of the World Hearing Aids Market Size (US$ million), By Products (2014 – 2022)81

7.5.6 Rest of the World Hearing Aids Market Size (US$ million), By Products, 2016 & 202282

7.5.7 Rest of the World Hearing Aids Market Share (%), By End-Users, 2016 & 2022..........82

7.5.8 Rest of the World Hearing Aids Market Size (US$ million), By End-Users (2014 – 2022)83

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7.5.9 Rest of the World Hearing Aids Market Size (US$ million), By End-Users, 2016 & 202283

8 Competitive Landscape.................................................................................................................84

8.1 Market Share Analysis...........................................................................................................84

8.2 Key Innovators ......................................................................................................................86

8.2.1 Oticon, Inc. . ..................................................................................................................86

8.2.2 Hansaton Akustik GmbH ...............................................................................................87

9 Key Market Players .......................................................................................................................88

9.1 Cochlear Ltd. .........................................................................................................................88

9.1.1 Overview .......................................................................................................................88

9.1.2 Key Strategies................................................................................................................88

9.1.2.1 New Product Development.......................................................................................88

9.1.2.2 Product Approval ......................................................................................................89

9.1.3 Recent Developments...................................................................................................89

9.2 Sivantos Pte. Ltd....................................................................................................................90

9.2.1 Overview .......................................................................................................................90

9.2.2 Key Strategies................................................................................................................90

9.2.2.1 Strategic mergers and acquisitions...........................................................................90

9.2.2.2 New Product Development.......................................................................................90

9.2.3 Recent Developments...................................................................................................91

9.3 Sonova Holding AG................................................................................................................92

9.3.1 Overview .......................................................................................................................92

9.3.2 Key Strategies................................................................................................................92

9.3.2.1 Acquisitions...............................................................................................................92

9.3.2.2 New Product Development.......................................................................................92

9.3.2.3 U.S. FDA Approval .....................................................................................................92

9.4 GN Hearing............................................................................................................................93

9.4.1 Overview .......................................................................................................................93

9.4.2 Key Strategies................................................................................................................93

9.4.2.1 Strategic Acquisitions................................................................................................93

9.4.2.2 Divestment................................................................................................................93

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9.4.2.3 New Product Development.......................................................................................93

9.4.3 Recent Developments...................................................................................................94

9.5 Starkey Hearing Technologies...............................................................................................95

9.5.1 Overview .......................................................................................................................95

9.5.2 Key Strategies................................................................................................................95

9.5.2.1 New Product Launch.................................................................................................95

9.5.3 Recent Developments...................................................................................................95

9.6 Widex A/S..............................................................................................................................96

9.6.1 Overview .......................................................................................................................96

9.6.2 Key Strategies................................................................................................................96

9.6.2.1 New Product Development.......................................................................................96

9.6.3 Recent Developments...................................................................................................96

9.7 William Demant Holding A/S ................................................................................................97

9.7.1 Overview .......................................................................................................................97

9.7.2 Key Strategies................................................................................................................97

9.7.2.1 Mergers and Acquisitions.........................................................................................97

9.7.2.2 Market Expansion .....................................................................................................97

9.7.3 Recent Developments...................................................................................................97

10 Scalar 360 Degree Market Perspective.........................................................................................99

11 Appendix .....................................................................................................................................100

11.1 Acronyms ............................................................................................................................100SAMPLE

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List of Tables

Table 1. Definitions.........................................................................................................................14

Table 1. Global Hearing Aids Market – Executive Summary ..........................................................20

Table 2. Impact Analysis: Global Hearing Aids Market Drivers ......................................................26

Table 3. Impact Analysis: Global Hearing Aids Market Restraints..................................................27

Table 4. Average Selling Price, By Brands: Global Hearing Aids Market ........................................31

Table 5. Global Hearing Aids Market Size (US$ million), By Products (2014 – 2022).....................33

Table 6. Global Hearing Aid Devices Market Size (US$ million), By Types (2014 – 2022) ..............35

Table 7. Global Receiver-In-The-Ear Hearing Aids Market Size (US$ million), By Regions (2014 –2022) 37

Table 8. Global Behind-The-Ear (BTE) Hearing Aids Market Size (US$ million), By Regions (2014 –2022) 40

Table 9. Global Canal Hearing Aids Market Size (US$ million), By Regions (2014 – 2022).............42

Table 10. Global Others Hearing Aids Market Size (US$ million), By Regions (2014 – 2022) ..........44

Table 11. Global Hearing Implants Market Size (US$ million), By Types (2014 – 2022) ..................46

Table 12. Global Cochlear Implants Market Size (US$ million), By Regions (2014 – 2022)..............48

Table 13. Global Bone-Anchored Systems Market Size (US$ million), By Regions (2014 – 2022) ...50

Table 14. Global Hearing Aids Market Size (US$ million), By End-Users (2014 – 2022)...................52

Table 15. Global Hearing Aids used by Adults Market Size (US$ million), By Regions (2014 – 2022)54

Table 16. Global Hearing Aids used by Pediatrics Market Size (US$ million), By Regions (2014 –2022) 56

Table 17. Global Hearing Aids Market Size (US$ million), By Geography (2014 – 2022) .................58

Table 18. North America Hearing Aids Market Size (US$ million), By Country (2014 – 2022).........60

Table 19. Hearing Aids in U.S., Market Size (US$ million) and Y-o-Y Growth (%).............................61

Table 20. Hearing Aids Market in Rest of Canada, Market Size (US$ million) and Y-o-Y Growth (%)61

Table 21. North America Hearing Aids Market Size (US$ million), By Products (2014 – 2022) .......62

Table 22. North America Hearing Aids Market Size (US$ million), By End-Users (2014 – 2022) .....63

Table 23. Europe Hearing Aids Market Size (US$ million), By Country (2014 – 2022) .....................66

Table 24. Hearing Aids Market in Germany, Market Size (US$ million) and Y-o-Y Growth (%) .......67

Table 25. Hearing Aids Market in France, Market Size (US$ million) and Y-o-Y Growth (%) ...........67

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Table 26. Hearing Aids Market in Rest of the Europe, Market Size (US$ million) and Y-o-Y Growth (%) 67

Table 27. Europe Hearing Aids Market Size (US$ million), By Products (2014 – 2022)....................68

Table 28. Europe Hearing Aids Market Size (US$ million), By End-Users (2014 – 2022)..................70

Table 29. Asia-Pacific Hearing Aids Market Size (US$ million), By Country (2014 – 2022) ..............72

Table 30. Hearing Aids Market in India, Market Size (US$ million) and Y-o-Y Growth (%) ..............73

Table 31. Hearing Aids Market in China, Market Size (US$ million) and Y-o-Y Growth (%) .............74

Table 32. Hearing Aids Market in Rest of the Asia-Pacific, Market Size (US$ million) and Y-o-Y Growth (%) 74

Table 33. Asia-Pacific Hearing Aids Market Size (US$ million), By Products (2014 – 2022).............75

Table 34. Asia-Pacific Hearing Aids Market Size (US$ million), By End-Users (2014 – 2022)...........77

Table 35. Rest of the World Hearing Aids Market Size (US$ million), By Country (2014 – 2022) ....79

Table 36. Hearing Aids Market in Latin America, Market Size (US$ million) and Y-o-Y Growth (%) 80

Table 37. Hearing Aids Market in Middle East and Africa, Market Size (US$ million) and Y-o-Y Growth (%) 80

Table 38. Rest of the World Hearing Aids Market Size (US$ million), By Products (2014 – 2022)...81

Table 39. Rest of the World Hearing Aids Market Size (US$ million), By End-Users (2014 – 2022).83

Table 40. Key Innovators: Global Hearing Aids Market....................................................................86

Table 41. Cochlear Ltd. – Company Overview..................................................................................88

Table 42. Sivantos Pte. Ltd. – Company Overview ...........................................................................90

Table 43. Sonova Holding AG – Company Overview ........................................................................92

Table 44. GN Hearing – Company Overview.....................................................................................93

Table 45. Starkey Hearing Technologies – Company Overview .......................................................95

Table 46. Widex A/S – Company Overview ......................................................................................96

Table 47. William Demant Holding A/S – Company Overview .........................................................97

Table 48. List of Acronyms..............................................................................................................100

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List of Figures

Figure 1. Research Methodology .....................................................................................................16

Figure 2. Global Hearing Aids Market, By Products.........................................................................17

Figure 3. Global Hearing Aid Devices Market, By Types ..................................................................17

Figure 4. Global Hearing Implants Market, By Types.......................................................................17

Figure 5. Global Hearing Aids Market, By End-Users.......................................................................17

Figure 6. Global Hearing Aids Market, By Regions...........................................................................18

Figure 1. Global Hearing Aids Market Size (US$ million), By Products ............................................21

Figure 2. Global Hearing Aids Market Size (US$ million), By Geography (2016 vs. 2022) ...............22

Figure 3. Value chain analysis: Global Hearing Aids Market............................................................29

Figure 4. Regulatory Framework Structure: Global Hearing Aids Market .......................................30

Figure 5. Global Hearing Aids Market Share (%), By Products, 2016 & 2022 ..................................33

Figure 6. Global Hearing Aids Market Size (US$ million), By Products, 2016 & 2022 .....................34

Figure 7. Global Hearing Aid Devices Market Share (%), By Types, 2016 & 2022 ...........................35

Figure 8. Global Hearing Aid Devices Market Size (US$ million), By Types, 2016 & 2022...............36

Figure 9. Global Receiver-In-The-Ear Hearing Aids Market Share (%), By Regions, 2016 & 2022...37

Figure 10. Global Receiver-In-The-Ear Hearing Aids Market Size (US$ million), By Regions, 2016 & 2022 38

Figure 11. Global Behind-The-Ear (BTE) Hearing Aids Market Share (%), By Regions, 2016 & 202239

Figure 12. Global Behind-The-Ear (BTE) Hearing Aids Market Size (US$ million), By Regions, 2016 & 2022 40

Figure 13. Global Canal Hearing Aids Market Share (%), By Regions, 2016 & 2022......................41

Figure 14. Global Canal Hearing Aids Market Size (US$ million), By Region, By Regions, 2016 & 2022 42

Figure 15. Global Others Hearing Aids Market Share (%), By Regions, 2016 & 2022....................43

Figure 16. Global Others Hearing Aids Market Size (US$ million), By Regions, 2016 & 2022 .......44

Figure 17. Global Hearing Implants Market Share (%), By Types, 2016 & 2022............................45

Figure 18. Global Hearing Implants Market Size (US$ million), By Types, 2016 & 2022 ...............46

Figure 19. Global Cochlear Implants Market Share (%), By Regions, 2016 & 2022.......................47

Figure 20. Global Cochlear Implants Market Size (US$ million), By Regions, 2016 & 2022 ..........48

Figure 21. Global Bone-Anchored Systems Market Share (%), By Regions, 2016 & 2022.............49

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Figure 22. Global Bone-Anchored Systems Market Size (US$ million), By Regions, 2016 & 2022 50

Figure 23. Global Hearing Aids Market Share (%), By End-Users, 2016 & 2022............................51

Figure 24. Global Hearing Aids Market Size (US$ million), By End-Users, 2016 & 2022 ...............52

Figure 25. Global Hearing Aids used by Adults Market Share (%), By Regions, 2016 & 2022 .......53

Figure 26. Global Hearing Aids used by Adults Market Size (US$ million), By Regions, 2016 & 2022 54

Figure 27. Global Hearing Aids used by Pediatrics Market Share (%), By Regions, 2016 & 2022..55

Figure 28. Global Hearing Aids used by Pediatrics Market Size (US$ million), By Regions, 2016 & 2022 56

Figure 29. Global Hearing Aids Market Share (%), By Geography, 2016 & 2022...........................57

Figure 30. Global Hearing Aids Market Size (US$ million), By Geography, 2016 & 2022 ..............58

Figure 31. North Hearing Aids Market Share (%), By Country, 2016 & 2022 ................................59

Figure 32. North America Hearing Aids Market Size (US$ million), By Country, 2016 & 2022......60

Figure 33. North Hearing Aids Market Share (%), By Products, 2016 & 2022...............................61

Figure 34. North America Hearing Aids Market Size (US$ million), By Products, 2016 & 2022 ....62

Figure 35. North America Hearing Aids Market Share (%), By End-Users, 2016 & 2022...............63

Figure 36. North America Hearing Aids Market Size (US$ million), By End-Users, 2016 & 2022 ..64

Figure 37. Europe Hearing Aids Market Share (%), By Country, 2016 & 2022 ..............................65

Figure 38. Europe Hearing Aids Market Size (US$ million), By Country, 2016 & 2022..................66

Figure 39. Europe Hearing Aids Market Share (%), By Products, 2016 & 2022.............................68

Figure 40. Europe Hearing Aids Market Size (US$ million), By Products, 2016 & 2022 ................69

Figure 41. Europe Hearing Aids Market Share (%), By End-Users, 2016 & 2022...........................69

Figure 42. Europe Hearing Aids Market Size (US$ million), By End-Users, 2016 & 2022 ..............70

Figure 43. Asia-Pacific Hearing Aids Market Share (%), By Country, 2016 & 2022........................72

Figure 44. Asia-Pacific Hearing Aids Market Size (US$ million), By Country, 2016 & 2022...........73

Figure 45. Asia-Pacific Hearing Aids Market Share (%), By Products, 2016 & 2022 ......................75

Figure 46. Asia-Pacific Hearing Aids Market Size (US$ million), By Products, 2016 & 2022..........76

Figure 47. Asia-Pacific Hearing Aids Market Share (%), By End-Users, 2016 & 2022 ....................76

Figure 48. Asia-Pacific Hearing Aids Market Size (US$ million), By End-Users, 2016 & 2022........77

Figure 49. Rest of the World Hearing Aids Market Share (%), By Country, 2016 & 2021 .............78

Figure 50. Rest of the World Hearing Aids Market Size (US$ million), By Country, 2016 & 2021.79

Figure 51. Rest of the World Hearing Aids Market Share (%), By Products, 2016 & 2022 ............81

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Figure 52. Rest of the World Hearing Aids Market Size (US$ million), By Products, 2016 & 202182

Figure 53. Rest of the World Hearing Aids Market Share (%), By End-Users, 2016 & 2022..........82

Figure 54. Rest of the World Hearing Aids Market Size (US$ million), By End-Users, 2016 & 202183

Figure 55. Company Market Share Analysis, 2015 (%) ..................................................................84

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1 MARKET OVERVIEW

1.1 Definitions

Table 1. Definitions

Segment Definition

Hearing Aid DevicesReceiver-In-The-Ear (RITE) Hearing Aids, Behind-The-Ear (BTE) Hearing

Aids, Canal Hearing Aids, and Other Hearing Aid Devices

Hearing Implants Cochlear Implants and Bone-Anchored Systems

Source: Scalar Market Research Analysis

Hearing aids are the wearable medical devices, intended for the patients with

hearing problems. The report studies different brands/varieties of hearing aid devices

as well as hearing implants available commercially. Increasing incidence of hearing

related problems coupled with emergence of technological advanced hearing aid

devices is expected to augment the market growth. The 'Global Hearing Aids Market

– Industry Analysis, Market Size and Forecast (2014 – 2022)' report includes market

size and forecast, estimated from the period 2016 to 2022. This report encompasses

a detailed study of various hearing aids market for geographies such as North

America, Europe, Asia-Pacific, and the Rest of the World.

Product segment is primarily categorized into Hearing Aid Devices and Hearing

Implants. Hearing Aid devices are further divided into: Receiver-In-The-Ear Hearing

Aids, Behind-The-Ear (BTE) Hearing Aids, Canal Hearing Aids, and Other Hearing

Aid Devices. Hearing implants comprise of Cochlear Implants, and Bone-Anchored

Systems. End-users segment is categorized into Adults and Pediatrics. The market

size and forecast for each products and end-user has been provided for the period

2014 to 2022, considering 2015 as the base year. The report also provides the

compounded annual growth rate and due to (% CAGR) for the forecast period 2016

to 2022 for each segment.

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Based on geography, the market is segmented as North America, Europe, Asia, and

the Rest of the World (RoW). The market size and forecast for geography has been

estimated for the period 2014 to 2022 in terms of revenue (US$ million). The report

also estimates the compounded annual growth rate (CAGR %) during the forecast

period from 2016 to 2022 for all the geographies mentioned above.

1.2 Research Methodology

The research methodology for market research reports at Scalar Market Research

includes a combination of top-down and bottom-up research formats. Continuous

market tracking, rigorous fact-checking, data-triangulation, and multiple layers of

quality control ensure high-quality data that can be leveraged for actionable insights.

Scalar Market Research’s research methodology starts with extensive secondary

research. Important secondary sources include SEC filings, annual reports, financial

reports, investor presentations, and technical & industry publications. Secondary

research helps build a comprehensive map of the structure of the market. It helps

identify key players in all market segments and helps build their profiles by

identifying their financials, product portfolios, and growth strategies. It also identifies

qualitative market factors like regulatory scenario, and market developments.

SAMPLE

Page 16: Hearing aids market

Figure 1. Research Methodology

Source: Scalar Market Research Analysis

A bottom-up market sizing format is used to arrive at the top-line market size.

Revenues of key market players used to arrive at the market-specific revenues of

each key market player. A process of inward bracketing is used to arrive at the

market-specific revenues for each key market player. The market specific revenues

are combined to arrive at the top-line global market size. Segment-specific and

regional market sizes are estimated through top-down market sizing.

Data synthesis and triangulation techniques are used to develop the market model.

The model represents current consensus market opinion. The market estimates from

the model are used to generate reports that include qualitative and quantitative

insights about the market.

Global Market Size

Market-specific Revenues of Key Players

Total Revenues of Key Players

Global Market Size

Segment-specific Market Size

Regional

Market Size

Bottom-up

Top-down

SAMPLE

Page 17: Hearing aids market

1.3 Market Segmentation

Figure 2. Global Hearing Aids Market, By Products

Source: Scalar Market Research Analysis

Figure 3. Global Hearing Aid Devices Market, By Types

Source: Scalar Market Research Analysis

Figure 4. Global Hearing Implants Market, By Types

Source: Scalar Market Research Analysis

Figure 5. Global Hearing Aids Market, By End-Users

Source: Scalar Market Research Analysis

Global Hearing Aids Market, by Products

Hearing Aid Devices Hearing Implants

Global Hearing Aid Devices Market, by Types

Receiver-In-The-Ear Hearing Aids

Behind-The-Ear (BTE) Hearing

Aids

Canal Hearing Aids

Other Hearing Aid Devices

Global Hearing Implants Market, By Types

Cochlear Implants

Bone-Anchored Systems

Global Hearing Aids Market,

By End Users

Adults Pediatrics

SAMPLE

Page 18: Hearing aids market

Figure 6. Global Hearing Aids Market, By Region

Source: Scalar Market Research Analysis

Global Hearing Aids Market, By Region

North America Europe Asia-Pacific Rest of the World

SAMPLE

Page 19: Hearing aids market

2 Executive Summary

Hearing related problems are the most common sensory deficit in humans. Disabling

hearing loss refers to the hearing loss greater than 40 decibel in the better hearing

ear in adults (20 years or older). The global hearing aids market includes the study of

different hearing aid products such as hearing aid devices and hearing implants that

are used by patients with hearing loss. Growing demand for hearing aid devices

coupled with increasing number of hearing implant surgeries in developing as well as

developed regions augments the market growth. For instance, according to the

National Institute on Deafness and Other Communication Disorders, around 324,200

cochlear implants are implanted across the globe. The organization also estimated

that around 96,000 cochlear implant surgeries are performed in the U.S. during the

same year. Other factors such as technology up gradation, government awareness

programs and continuous increase in geriatric population will help the market to grow

at a constant rate. However, lack of proper diagnostic tools for hearing problems

coupled with high costs of hearing aid devices hampers the market growth.

Increasing preference for alternative products such as sound amplifier devices is

also hindering the market growth. The global hearing aids market was estimated to

be US$ XX million in 2016. This market is expected to grow at a decent growth rate

of XX% to reach around US$ XX million in 2022.

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Page 20: Hearing aids market

2.1.1 Global Hearing Aids Market – Executive Summary

Table 1. Global Hearing Aids Market – Executive Summary

Global Hearing Aids Market

Market Size (US$ million)CAGR%

(2016 – 2022)2016 2022

Global Hearing Aids Market Revenue (US$ million) 6,331.8 9,079.4 6.2%

Prod

ucts

Largest Products Segment, by Revenue

– Hearing Aid Devices (US$ million)

Fastest Growing Segment – Hearing

Implants (US$ million)

Hea

ring

Aid

D

evic

es, T

ypes

Largest Segment, by Revenue – Behind-

The-Ear (BTE) Hearing Aids (US$ million)

Fastest Growing Segment – Receiver-In-

The-Ear Hearing Aids (US$ million)

Hea

ring

Impl

ants

, Ty

pes

Largest Segment, by Revenue –

Cochlear Implants (US$ million)

Fastest Growing Segment – Bone-

Anchored Systems (US$ million)

Hea

ring

Aid

s M

arke

t, by

En

d-U

ser

Largest Segment, by Revenue – Adults

(US$ million)

Fastest Growing Segment – Adults (US$

million)

Regi

on

Largest Segment, by Revenue – Europe

(US$ million)

Fastest Growing Segment – Asia-Pacific

(US$ million)

Source: Scalar Market Research Analysis

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Page 21: Hearing aids market

2.1.2 Global Hearing Aids Market Size (US$ million), By Products

Figure 1. Global Hearing Aids Market Size (US$ million), By Products

Source: S calar Market Research analysis

The major product segment is categorized into hearing aid devices and hearing

implants market. Of these, hearing aid devices capture majority share (i.e. around

XX%) of the global revenue. Growing demand for Behind-The-Ear hearing aids and

Receiver-In-The Ear hearing aids in developing regions of Asia-Pacific and Middle

East countries supported the growth of this market segment. However, hearing

implants segment is anticipated to grow with highest CAGR of XX% during the

forecast period owing to the rise in number of patients undergoing hearing implant

surgery in developed regions. Hearing implants segment is divided into Cochlear

Implants and Bone-Anchored Systems. Among which, Bone-Anchored System is a

emerging technologies which have successfully address the need of the older

population with hearing aid problems. This factor has surged the utilization of Bone-

Anchored systems and is expected to gain market share during the future period.

6,33

1.8

2275

.9

1423

.3

719.

0

320.

7

1262

.7

330.

3

Total Behind-The-Ear Receiver-In-The-Ear Canal Others Cochlear Bone-Anchored

Hearing Aid Devices Market Hearing Implants Market

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Page 22: Hearing aids market

3 Market Dynamics

3.1 Market Drivers

3.1.1 Gradual increase in the prevalence of hearing related problems surge

the demand for hearing aid devices

Hearing aid devices are intended for the use in mild to profound hearing related

disorders such as sensorineural hearing loss, conductive hearing loss, central

auditory processing disorder and others. Incidence of these disorders have

increased at a constant rate during the last couple of years and is anticipated to

increase in coming years as well. For example, the World Health Organization

(WHO) stated that around 360 million population (more than 5.3% of the global

population) across the globe suffered from different types of hearing impairments in

2012. Furthermore, National Institute on Defense and other Communication

Disorders (NIDCD) also estimated that approximately 15% of American adults have

some form of hearing trouble every year. The organization also stated that more than

29.0 million U.S. adults benefit from using hearing aids every year. This fact would in

turn stimulate the demand for the utilization of hearing aid devices and implants

among the end-users, leading to drive the market growth.

3.1.2 Introduction of technologically advanced hearing aid devices

Introduction of novel hearing aid technology has made significant changes over the

past couple of years. Around more than 95% of commercially available hearing aid

devices are featured with digital technology. These hearing aids permit many types

of operations which were not possible with previously available analog hearing aid

devices. Additionally, compensating the hearing loss, technological advancement

also enables to assess the comfort and hearing comprehension. Thus, many leading

companies considered advancement in technology as their key business strategy to

capture large customer base. For example, many companies have started

introducing bone conduction implants which emerged to be the most viable means of

correcting complete deafness situations. Recently, MED-EL introduced BoneBridge,

the first only active bone conduction implant system. This device is considered as an

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4 Industry Analysis

4.1 Value Chain Analysis

Figure 3. Value chain analysis: Global Hearing Aids Market

Source: Annual Reports, Investor Presentations,Online Journalsm Primary Interviews and Scalar Market Research Analysis

DesignDelivering product to customer

Managing the point of sales

Managing and Distributing

Product to be sold

Acquiring, Storing &

Preparing raw material inputs

Purchasing or Building

Inventory

ß Prototype ß Process

Developmentß Regulatory

Approvalsß Sustain

Engineering

Marketing And Sales

Inventory Management

& Distribution

Manufacturing And

Assembling

New Product Development

Sourcing And Development

Customer Fulfilment

ß Software Development

ß Electrical / Electronic Components

ß Precision Metal Parts / Works

ß Plastic Extrusion And Moulding

ß Weaving / Knitting

ß Assemblyß Packaging

ß Final Productß Distributorß Mail Order

Distributor

ß Campaignß Advertisementß Product

Displayß Sales

ß Trainingß Consultingß Repair &

Maintenanceß Customer

Feedback & Queries

Hearing Aid Devices Value Chain Study

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Page 24: Hearing aids market

5 Global Hearing Aids Market, By Products

5.1 Overview

Hearing aids are also called as deaf aid. These products are used by hearing

disabled persons. These are categorized as medical devices in many countries.

Hearing aid devices are designed to work on the computerized electroacoustic

system which converts ecological sound into an electrical wave. The product

segment is bifurcated into hearing aid devices and hearing implants. The hearing aid

devices included in this report are receiver-in-the-ear hearing aids, behind-the-ear

(BTE) hearing aids, canal hearing aids, and other hearing aid devices. While,

hearing implants included in this report are cochlear implants and bone-anchored

systems.

The market for the hearing aid product is expected to driven by factors such as

escalating noise pollution, increasing the percentage of geriatric populace coupled

with the introduction of novel hearing aid for severe hearing loss. The introduction of

invisible, tiny and advanced hearing aid will further enhance the acceptance among

the young generation. Hearing aids in requisites of technology, reliability and safety

will be one of the key trends that will increase traction in hearing aid market in the

near future. The global hearing aid product market was valued at US$ XX million in

2016 and is anticipated to grow to about US$ XX million by 2022 at a compound

annual growth rate (CAGR) of XX%.SAMPLE

Page 25: Hearing aids market

5.1.1 Global Hearing Aids Market Share (%), By Products, 2016 & 2022

Figure 5. Global Hearing Aids Market Share (%), By Products, 2016 & 2022

Source: Scalar Market Research Analysis

5.1.2 Global Hearing Aids Market Size (US$ million), By Products (2014 –2022)

Table 5. Global Hearing Aids Market Size (US$ million), By Products (2014 – 2022)

Products 2014 2015 2016 2017 2018 2019 2020 2021 2022CAGR%(2016 –2022)

Hearing Aid DevicesHearing Implants

6.6%

Total

Source: Scalar Market Research Analysis

74.8%

25.2%

2016

74.2%

25.8%

2022

Hearing Aid Devices

Hearing Implants

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5.1.3 Global Hearing Aids Market Size (US$ million), By Products, 2016 & 2022

Figure 6. Global Hearing Aids Market Size (US$ million), By Products, 2016 & 2022

Source: Scalar Market Research Analysis

5.2 Hearing Aid Devices

The global hearing aid devices market was estimated at US$ XX million in 2016, and

is anticipated to grow to US$ XX billion by 2022, at a compound annual growth rate

(CAGR) of XX%. The market is expected to be driven by a numeral of factors, such

as the introduction of novel tiny hearing aids, such as Receiver-in-the-Ear (RITE)

devices; Completely-in-the-Canal (CIC) and increasing geriatric population.

Furthermore, government initiatives to improve healthcare infrastructure, an increase

in the prevalence of hearing impartment coupled with rising disposable income will

boost the market. To overcome social stigma, the various manufacturer have come

with tiny hearing aid which enhances aesthetic appeal which in turn will increase the

acceptance of hearing aid worldwide. The size of these devices varies from large to

invisible. In recent days, people tend to buy technologically advanced invisible

devices. However, companies are investing heavily in research and development to

enhance cosmetic appeal, increase sound quality, and intelligence to attract more

customers.

4,738.9

1,592.9

6,741.5

2,338.0

Hearing Aid Devices Hearing Implants

US$

mill

ion

2016 2022

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6 Global Hearing Aids Market, by End-Users

6.1 Overview

The market of hearing aids market, by end-users is categorized into Adults and

Pediatrics. Among which Adults segment is accounted for the largest share of the

global revenue. This segment is projected to growth with the growth rate of 6.3%

during the forecast period. Large population base coupled with increasing hearing

loss among adult or geriatric population drives the market growth. However,

innovation in technologies in pediatric hearing aid devices boosts the market growth

of this segment. For example, introduction of real-ear-to-coupler difference (RECD)

technology is one of the recent diagnostic tests that are used to evaluate pediatric

hearing loss. The global hearing aid end-users market was valued at US$ XX million

in 2016 and is anticipated to grow to US$ XX million by 2022 at a compound annual

growth rate (CAGR) of XX%.

6.1.1 Global Hearing Aids Market Share (%), By End-Users, 2016 & 2022

Figure 23. Global Hearing Aids Market Share (%), By End-Users, 2016 & 2022

Source: Scalar Market Research Analysis

86.7%

13.3%2016

Adult

Paediatric

86.4%

13.6%2016

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6.1.2 Global Hearing Aids Market Size (US$ million), By End-Users (2014 –2022)

Table 14. Global Hearing Aids Market Size (US$ million), By End-Users (2014 – 2022)

End-Users 2014 2015 2016 2017 2018 2019 2020 2021 2022CAGR%(2016 –2022)

Adults

Pediatrics

Total 5,873.2

Source: Scalar Market Research Analysis

6.1.3 Global Hearing Aids Market Size (US$ million), By End-Users, 2016 & 2022

Figure 24. Global Hearing Aids Market Size (US$ million), By End-Users, 2016 & 2022

Source: Scalar Market Research Analysis

5,470.50

861.4

7,875.50

1,204.00

Adult Pediatric

US$

mill

ion

2016 2022

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Page 29: Hearing aids market

6.2 Adults

Adults market segment is valued around XX million in 2016, it is anticipated to grow

at a compound annual growth rate (CAGR) XX% during the forecast period.

Approximately, 15% of world’s adults populace has some degree of hearing loss,

25% of them are aged 65 years. Men are more likely to suffer from hearing loss

compared to women. Most of the people with disabling hearing loss live in low and

middle income countries. Roughly, one-third of the people over 65 years of age are

affected by disabling hearing loss. The incidence in this age group is mostly in Asia

Pacific, South Asia and Sub-Saharan Africa. Inability to hear sounds below 40

decibel limit is considered as impaired hearing in adults.

6.2.1 Global Hearing Aids used by Adults Market Share (%), By Regions, 2016 & 2022

Figure 25. Global Hearing Aids used by Adults Market Share (%), By Regions, 2016 & 2022

Source: Scalar Market Research Analysis

31.2%

42.7%

17.1%

9.0%2022 North America

Europe

Asia-Pacific

Rest of the World

31.0%

42.6%

16.9%

9.5%2016

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7 Global Hearing Aids Market, by Geography

7.1 Overview

Global hearing aids market, by geography is divided into North America, Europe,

Asia-Pacific, and the Rest of the World. Developed countries of North America and

Europe are accounted for the majority share of the global hearing aids market

revenue. Among which, Europe recorded majority share of the revenue, capturing

around 40% share of the global market. Government support coupled with

introduction of technologically advanced hearing aid devices drives the market

growth in this region. However, Asia-Pacific region is anticipated to grow with the

highest CAGR owing to the rising demand of hearing aid devices among geriatric

population. The global hearing aid geography market was valued at US$ XX million

in 2016 and is anticipated to grow to US$ XX million by 2022 at a compound annual

growth rate (CAGR) of XX%.

7.1.1 Global Hearing Aids Market Share (%), By Geography, 2016 & 2022

Figure 29. Global Hearing Aids Market Share (%), By Geography, 2016 & 2022

Source: Scalar Market Research Analysis

31.3%

42.1%

17.1%

9.6%

2016

31.3%

42.3%

17.4%

9.1%

2022North America

Europe

Asia-Pacific

Rest of the World

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7.1.2 Global Hearing Aids Market Size (US$ million), By Geography (2014 –2022)

Table 17. Global Hearing Aids Market Size (US$ million), By Geography (2014 – 2022)

Geography 2014 2015 2016 2017 2018 2019 2020 2021 2022CAGR%(2016 –2022)

North America

Europe

Asia-Pacific 1,000.8

Rest of the World

Total

Source: Scalar Market Research Analysis

7.1.3 Global Hearing Aids Market Size (US$ million), By Geography, 2016 & 2022

Figure 30. Global Hearing Aids Market Size (US$ million), By Geography, 2016 & 2022

Source: Scalar Market Research Analysis

1,979.8

2,665.1

1,082.1

604.8

2,840.1

3,838.0

1,579.1

822.3

North America Europe Asia-Pacific Rest of the World

US$

mill

ion

2016 2022

SAMPLE

Page 32: Hearing aids market

7.2 North America

North America recorded US$ XX million revenue in 2016, accounting for XX% share

of the global hearing aids market. The growth of hearing aids market in North

America is primarily supported by the introduction of favorable government

initiatives, novel innovation and increasing willingness to spend on healthcare.

Furthermore, increase in demand for the advanced hearing devices especially

cochlear implants and bone-anchored devices are projected to boost the growth of

hearing aid market during the forecast period. According to hearing industries

association, sales of hearing devices increased from 3.13 million in 2014 to 3.36

million in 2015. Private sector unit growth exceeded that of the Department of

Veterans Affairs (VA) in 2015. Additionally, private sector unit sales grew by 7.83%,

adding up 2.65 million units in 2015, compared to 710, 223 units in 2014. Similarly,

hearing devices featuring wireless technology continue to grow in popularity. All

these facts supported the growth of hearing aids market in North America region.

Costco is the leading player accounting for 10% of the market share in 2015. Other

players who are aggressively competing in the North America’s hearing aids market

are Amplifon, Elite, GN, Sonova Retail, William Demant and Staker.

7.2.1 North America Hearing Aids Market Share (%), By Country, 2016 & 2022

Figure 31. North Hearing Aids Market Share (%), By Country, 2016 & 2022

Source: Scalar Market Research Analysis

89.7%

10.3%

2016

89.5%

10.5%

2022

U.S.

Canada

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7.2.2 North America Hearing Aids Market Size (US$ million), By Country (2014 – 2022)

Table 18. North America Hearing Aids Market Size (US$ million), By Country (2014 –2022)

Country 2014 2015 2016 2017 2018 2019 2020 2021 2022CAGR%(2016 –2022)

U.S.

Canada 188.5

Total

Source: Scalar Market Research Analysis

7.2.3 North America Hearing Aids Market Size (US$ million), By Country, 2016 & 2022

Figure 32. North America Hearing Aids Market Size (US$ million), By Country, 2016 & 2022

Source: Scalar Market Research Analysis

1,776.0

2,541.9

203.9 298.2

U.S. Canada

US$

mill

ion

2016 2022

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Page 34: Hearing aids market

8 Competitive Landscape

8.1 Market Share Analysis

The market share analysis studies the market share of the leading players operating

in the hearing aids market. This market share analysis exclusively focused on

hearing aid devices and implants market and is estimated to be based on

considering the global hearing aids market revenue for the year 2015. The value

percentage for each company is based on the analysis of company’s investor

presentations, annual reports, press releases, product offering particular to hearing

aids segment, and opinion of primary respondents. The below market share diagram

represents the revenue in terms of value percentage for 2015 for each leading player

operating in this market.

Figure 55. Company Market Share Analysis, 2015 (%)

Source: Scalar Market Research Analysis

26.2%

18.9%

17.7%

15.9%

14.3%

7.0%

Market Share (Value %), 2015

Sonova Holding AG

William Demant Holding A/S

Sivantos Pte. Ltd.

Starkey Hearing Technologies

GN ReSound

Others

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9 Key Market Players

9.1 Cochlear Ltd.

9.1.1 Overview

Table 41. Cochlear Ltd. – Company Overview

Cochlear Ltd. – Company Detail

Headquarters Sydney, Australia.

Year of Establishment 1981

No. of Employees (2015) 2,934

Revenue (2015) US$ 925.6 million

Source: Annual Reports, Investor Presentations,Primary Interviews andScalar Market Research Analysis

9.1.2 Key Strategies

9.1.2.1 New Product Development

ß The Cochlear Ltd is focusing on the novel product development such Baha 5

Power and Baha 5 SuperPower sound processors. This has help Cochlear

Ltd to offer industry’s largest and most powerful portfolio of bone conduction

sound processors. These are designed for the people with severe hearing

loss and sensorineural hearing loss.

ß Cochlear limited has launched next generation wireless mini microphone 2

and 2+. These mini microphones are used for conversation in noisy situations.

The wireless Mini Microphone 2 and 2+ are compatible with the Cochlear

Nucleus 6, Baha 4, Baha 5 and Baha 5 SuperPower sound processors.

ß Cochlear Limited, the global leader in implantable hearing solutions has

launched the cochlear implant industry’s first true wireless accessories,

delivering clear sound without the need for bulky neck-worn components

required by other systems.

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9.1.2.2 Product Approval

ß The company got the regulatory approval for the Cochlear Nucleus Profile

Implant with Slim Straight Electrode (CI522) for use across Europe and other

markets requiring CE mark certification.

9.1.3 Recent Developments

ß In October 2016, World's leading experts collaborated in Sydney at Cochlear’s

global research symposium.

ß In March 2016, Cochlear supported the World Health Organisation’s call for

urgent global action on hearing loss.

ß In October 2015, GN ReSound and Cochlear Limited establish smart hearing

alliance.

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11 Appendix

11.1 Acronyms

Table 48. List of Acronyms

Acronym Expansion

BTE Behind-The-Ear

NIDCD National Institute on Defense and other Communication Disorders

WHO World Health Organization

NPPCD National Programme for Prevention & Control of Deafness

ASP Average Selling Prices

PSAPs Personal Sound Amplification Products

ECOG Electrocochleography

BAER Brainstem Auditory Evoked Response

CIC Completely-in-the-Canal

RITE Receiver-in-the-Ear

RECD Real-Ear-To-Coupler Difference

VA Veterans Affairs

Source: Scalar Market Research Analysis