healthseeker: engaging and motivating with a facebook game

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1 Engaging and Motivating with a Facebook Game Developed by In collaboration with Support provided by Designed by www.HealthSeekerGame.org

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Slide deck for presentation at e-Patient Connections (September 2010). Updated for Maker Faire (May 2011) Presenters: Manny Hernandez, Diabetes Hands Foundation (both presentations) Michael Fergusson, Ayogo (at ePatient Connections) Session description: There is a widely-held belief that playing games online is a waste of time at best (“Your friend sent you a sheep!”), and part of an unhealthy sedentary lifestyle at worst. A closer look reveals something quite different, however: games and play are one of the strongest motivators of behaviour, and a key tool for anyone looking to develop or reinforce healthy habits. HealthSeeker is a game that turns your Facebook network of friends onto a source of support as you complete real-world missions to get healthier through simple everyday actions. Join us for a discussion about the game, how it works and how it came about. Play HealthSeeker at: http://www.HealthSeekerGame.org Like HealthSeeker at: http://www.facebook.com/apps/application.php?id=114713051892552 Follow HealthSeeker at: http://twitter.com/healthseekerFB

TRANSCRIPT

Page 1: Healthseeker: Engaging and Motivating with a Facebook Game

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Engaging and Motivating with a Facebook Game

Developed by In collaboration with Support provided by Designed by

www.HealthSeekerGame.org

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4 http://www.flickr.com/photos/malias/41415099/

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5http://www.flickr.com/photos/alancleaver/4222532649/

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6http://www.flickr.com/photos/exper/2475707555/

Lonely?

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A social and fun way to develop healthy habits

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8http://marcovilla.instablogs.com/entry/facebook-third-largest-nation/

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http://www.flickr.com/photos/will-lion/3354957908/

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53% of Facebook users play games.

http://www.allfacebook.com/facebook-games-statistics-2010-09

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HealthSeeker today

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Number of players

Jun-14, 2010

7,500 players

• 4,000+ monthly active users

Today

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Gender and age of players

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More than 70% from outside the US

½ of the players speak Spanish

Language and location of players

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Let’s play!www.HealthSeekerGame.org

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Missions: help you focus to achieve health-related goals

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Actions: simple steps to help develop health habits

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Actions: report your progress

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Friends: your source of support

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Kudos: everyone needs a little T.L.C.

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Challenges: a way for your friends to help

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Achievements: as you earn points

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Your Fridge Door: you know this one…

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Reminders: because we lead busy lives

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Mobile apps: play on the go

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Collective Achievements

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Play HealthSeekerwww.HealthSeekerGame.org