healthcare business model storyboard (bms): cost effectively increase performance while reducing...

P: PROVIDER P: PATIENT CARE P: PERFORMANCE

delivers

requires

drives

requires

3P-‐BUSINESS MODEL STORYBOARD (BMS) FOR HEALTHCARE

#4ROD. Dr. Rod King. [email protected] & hLp://businessmodels.ning.com & hLp://twiLer.com/RodKuhnKing

q PAST: Who WERE we? q PRESENT: Who ARE we? q FUTURE: Who MUST we be?


delivers

requires

drives

requires

Purpose/Value ProposiUon (Prototype/Service)

Pathways (Channels/RelaAonships)

PaUents (Customers/ Job-‐To-‐Get-‐Done)

Partners/Inputs

Professionals (Staff/Team)/Equipment/Facility

Processes

Pain (Defect; Cost)

Pleasure (Delight; Revenue)

PERFORMANCE (Value/Wellness/Quality/Profit)


3P-‐BUSINESS MODEL STORYBOARD (BMS) FOR HEALTHCARE q PAST: Who WERE we? q PRESENT: Who ARE we? q FUTURE: Who MUST we be?


delivers

requires

drives

requires

require(s)

require(s)

Partners/Inputs

Professionals (Staff/Team)/Equipment/Facility

Processes

require(s) affect(s)

require(s) deliver(s)

Pain (Defect; Cost)


PERFORMANCE (Value/Wellness/Quality/Profit)

requires

drive(s)

delights

delight(s)

delight(s)

(Problem

-‐Service Fit)


3P-‐BUSINESS MODEL STORYBOARD (BMS) FOR HEALTHCARE q PAST: Who WERE we? q PRESENT: Who ARE we? q FUTURE: Who MUST we be?



PaUents (Customers/ Job-‐To-‐Get-‐Done)

4 STEPS FOR USING THE 3P-‐BUSINESS MODEL STORYBOARD Cost effec5vely and rapidly improve the wellness of organiza5ons, teams, and individuals


1.  Decide whether you want to prepare a 3P-‐Business Model for a past, present, or future organizaUon

2.  Create a large (3\ x 5\ Poster) template of the 3P-‐Business Model Storyboard and place it on a table or wall; iniAally use the 3P-‐Business Model Storyboard showing just the 9 storycards (that is, a diagram of the Business Model Storyboard without arrows between adjacent storycards)

3.  CollaboraAvely put in details (e.g., using small Post-‐it notes) for each of the 9 storycards of the Business Model Storyboard

4.   Validate the content and relaUonships of storycards in the 3Ps: Provider, PaAent Care, and Performance


delivers

requires

drives

requires

Purpose/Value ProposiUon (Prototype/Service) q What is our purpose/passion/

proposiAon for delivering paAent care?

Pathways (Channels/RelaAonships) q How is care delivered to

paAents (customers)?

PaUents (Customers/ Job-‐To-‐Get-‐Done) q Who are we caring for?

Partners/Inputs q Who/What externally helps to

provide paAent care?

Professionals (Staff/Team)/Equipment/Facility q Who/What internally provides

paAent care?

Processes q What are core processes used

for providing paAent care?

Pain (Defect; Cost) q What is the pain/cost of

providing (receiving) care?

Pleasure (Delight; Revenue) q What is the pleasure/

reward of providing (receiving) care?

PERFORMANCE (Value/Wellness/Profit) q What are paAent

(business) outcomes?


3P-‐BUSINESS MODEL STORYBOARD (BMS) for Performance Improvement Projects q PAST: Who WERE we? q PRESENT: Who ARE we? q FUTURE: Who MUST we be?


delivers

requires

drives

requires



PaUents (Customers/ Job-‐To-‐Get-‐Done) q PaAent Focus

Partners/Inputs

Professionals (Staff/Team)/Equipment/Facility q  Strong Leadership/Great Org.

Support/Staff Focus/Training Focus/Interdependence/IT Focus

Processes q Process Improvement Focus

Pain (Defect; Cost)


PERFORMANCE (Value/Wellness/Profit) q Performance/Result

Focus q Commu./Market Focus


3P-‐BUSINESS MODEL STORYBOARD (BMS) for High-‐Performance Projects (Based on Thomas P Huber’s PresentaAon:

Micro-‐Systems in Health Care: Essen5al Building Blocks for the Successful Delivery of Health Care in the 21st Century)

healthcare business model storyboard (bms): cost effectively increase performance while reducing...

Business

p andperformance

processespauentscustomers

o organizauon