hany rizk / somuchmore – is ux killing the experience?

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Is UX Killing The Experience? Hany Rizk @RizkHany

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Page 1: Hany Rizk / Somuchmore – Is UX killing the experience?

Is UX Killing The Experience? Hany Rizk

@RizkHany

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We have figured out the rules of creating

sleek sophistication. We know, more or less, how to get it right.

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We now need a pole in the painting.

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The Age of Generic Patterns

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Nothing Wrong With This!

• All of these designs perform a job they doubtlessly excel at.

• They’ve been user tested to oblivion.

• Their analytics are studied daily for any hiccups that can be altered and improved.

• They’re perfected for their tasks...

• ... and this PISSES ME OFF!

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Perfection Is Boring.

Is UX design discovering its Golden Ratio?

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Trends vs Solutions

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Example: Flat Design

• Reduces page bandwidth

• Creates natural friendliness for mobile

• Provides a cleaner user environment with its minimalism

• Is simpler to code

• Is this really a trend or is it a solution?

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If all of these trends are merely solutions to old problems, then what happens when we have discovered all possible solutions?

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Where Do We Go From Here?

• How can we innovate if the numbers are telling us there is no need?

• If we find that golden ratio, we can’t improve on perfection.

• Is the internet at risk of becoming a generically formatted hub of design templates - tooled to gain that maximum conversion?

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With all this testing

• Do we still need designers, or just people with technical sketching skills?

• How is one a UX designer if he knows no more than anyone else on the team?

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Usability testing is undermining UX

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• UX designers should have a solid understanding & knowledge of design and people in general

• UX designers should be empathetic

• UX designers should be emotionally intelligent

• UX designers must have common sense

• UX designers should think beyond the screen!

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User Experience may, in some respects, be a

victim of its own success.

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Where’s your will to be weird?

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Hit me up!

@RizkHany