hailey lewis: portfolio

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COMM 130 Final Portfolio of course projects.

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  • 1PortfolioHailey Lewis

  • 2ContactHailey Lewis535 Bob O Link Dr. Idaho Falls, ID208.709.2214mil13031@byui.edu

  • 3Table of ContentsLetterhead...........................................................................5

    Business Cards....................................................................7

    Event Ad.............................................................................9

    Montage..............................................................................11

    Photo Design.....................................................................13

    Web Page...........................................................................15

    Flier...................................................................................17

    Brochure............................................................................19

    Logos..................................................................................21

  • 4LetterheadDescription: Matching letterhead and business card designed using a personally created logo.

    Date: February 28, 2015

    Course & Instructor:COMM 130Joel Judkins

    Program: Adobe InDesign

    Objectives:Design consistent layouts for a business card and letterhead.Use the basic tools of InDesign.

    Process: I used Adobe Illustrator to create the Logo. I made the shape of the laces on the baseball with the pen tool, then I used the multiplier and rotator tool to create the pattern. I also added an artistic effect to the baseball and made it red. I ex-ported my Adobe Illustrator file into a new Adobe InDesign file to create the letterhead stationery. I created a new document in order to make my double-sid-ed business cards. I made 2 boxes that were 2.53 inches and again imported my logo from Illustrator. I used overlapping shapes and text to create the design and layout.

  • 5 Hailey Lewis 208.709.7022 distancesports.com

    S p o r t sDistance

  • 6Description: Matching letterhead and business card designed using a personally created logo.

    Date: February 28, 2015

    Course & Instructor:COMM 130Joel Judkins

    Program: Adobe InDesign

    Objectives:Design consistent layouts for a business card and letterhead.Use the basic tools of InDesign.

    Process: I used Adobe Illustrator to create the Logo. I made the shape of the laces on the baseball with the pen tool, then I used the multiplier and rotator tool to create the pattern. I also added an artistic effect to the baseball and made it red. I exported my Adobe Illustrator file into a new Adobe InDesign file to create the letterhead stationery. I created a new document in order to make my double-sided business cards. I made 2 boxes that were 2.53 inches and again imported my logo from Illustrator. I used overlapping shapes and text to create the design and layout.

    Business Card

  • 7S p o r t sDistance

    Hailey Lewis

    6020 Eastbrook Rd.Idaho Falls, ID 83401208.709.7022dsports@gmail.com

    www.distancesports.com

    Owner

    S p o r t sDistance

    208.709.70226020 East Brook Rd.

    Idaho Falls, Idaho 83401www.distancesports.com

    Hailey Lewis Sales Executive

    Hailey LewisOwner

  • 8Description: A color ad to promote a fundraiser using only Microsoft Word and a scanner.

    Date: January 31, 2015

    Course & Instructor:COMM 130Joel Judkins

    Program: Microsoft Word

    Objectives:Find, scan, and import high quality image.Create a full-bleed design.Use text boxes for layout in Word. Insert and edit image in Word.

    Process:I used Word for this project and scanned a picture I found from a book. I decided to focus on a complementary color scheme so that the ad would be bright and really pop. I used both right and left alignment. I also Used Word Art to bend the words under the baseball a little bit to give it some contrast.

    Event Ad

  • 9

    Alumni Baseball Game

  • 10

    Description: An inspirational montage made by the blending of two or more images, and the use of typography.

    Date: February 14, 2015

    Course & Instructor:COMM 130Joel Judkins

    Program: Adobe Photoshop

    Objectives:Learn to manage Photoshop layers.Learn to bleed images together smoothly, using masks.Use filters. Apply appropriate Typography.

    Process:I began with an image of the Salt Lake Temple and made the image 8.5 x 11. I then added a smaller image of sun that I put in the top right corner. I added a mask and used a high opacity to blend it into the background. I repeated the process with the flowers in the bottom left corner with a lower opacity. I then added the text at the top using two different typefaces. I used Adobe Photoshop for this project.

    Montage

  • 11

  • 12

    Description: A personally taken photograph that has been edited and formatted in Photoshop.

    Date: February 7, 2015

    Course & Instructor:COMM 130Joel Judkins

    Program: Adobe Photoshop

    Objectives:Learn basic photography skills.Use a digital camera to take a quality image, then download it.Size and crop the image.Adjust image brightness, contrast, hue and saturation levels.Use a selection tool to isolate a portion of the image.Desaturate the selected portion of the image.Use a filter or colorize a portion of the image.

    Process:I chose a monochromatic color scheme that I found in the Visual FOCUS book. While taking the picture, I focused on using indoor lighting in order to get a sharp image. I then uploaded the picture into photoshop where I edited the levels, vibrance/saturation, color balance, and sharpness. Then, I designed an 8.511 landscape layout that contains the photo, text, and design elements. I used some shadow features and textures to add some depth to my project. I also used the text to add some extra alignment to the design so it all works together really well.

    Photo Design

  • 13

  • 14

    Web PageDescription: A web page designed to showcase a personally created logo.

    Date: March 15, 2015

    Course & Instructor:COMM 130Joel Judkins

    Program: Adobe IllustratorTextWrangler

    Objectives:Size and optimize an original logo as a .png for a web page.Write content to describe the process of creating your logo and how it appeals to a target audience.Design a web page using HTML to display a logo and content.Acquire a working knowledge of HTML and basic understanding of CSS.Identify hex colors for web design.Compress multiple files in a zipped folder to attach as one file.

    Process:I used Adobe Illustrator to create the logo. I used TextWrangler to create the web page. Using HTML and CSS, I was able to create a unique web page for my logo. I created an original HTML document and then I used a pre-made CSS file to add design. With the help of Adobe Photoshop, I was able to use the colors from my logo, to make the background for the web page. Changes were made in the CSS file under padding, alignment, and placement of oth-er components. I changed my fonts to Copperplate, to match my logo, and Myriad Pro, to add a little contrast.

  • 15

  • 16

    Description: Black & White flier to promote a Leadership Conference for recent graduates.

    Date: January 24, 2015

    Course & Instructor:COMM 130Joel Judkins

    Program: Adobe InDesign

    Objectives:Apply the design principles and use appropriate typography.Incorporate basic InDesign skills to improve basic fier layout.Create a project folder with image, logo and InDesign document to keep links intact.

    Process:I started with 4 main sketches that I thought would be good options for the layout of the flier. Then, I created my first sketch in Adobe InDesign, while relying on the 5 steps of the FOCUS system. Formulate, Organize, Contrast, Unity, and Simplify. I wanted the word Leadership to stand out, so I added a black background and typed the word in all caps. To obtain the contrast I wanted, I used black and gray boxes at the bottom which make the logo stand out. I also used the white space to unify my message.

    Flier

  • 17

  • 18

    Description: A two sided offset folding brochure.

    Date: March 28, 2015

    Course & Instructor:COMM 130Joel Judkins

    Program: Adobe InDesignAdobe Illustrator

    Objectives:Set up and align a two-sided, folded document.Learn how to wrap text around an image.Use paragraph styles in InDesign.

    Process:I used Adobe Illustrator to create an original logo and imported it into Adobe InDesign. I used the Ruler Guides to create the offset layout of the front and back of my brochure. I then imported 4 high quality images to add to my brochure. I used a color pallet to follow for my color scheme. I used the pen tool to create the custom shapes featured on my brochure. Lastly, I inserted my body text from Microsoft Word.

    Brochure

  • 19

    Are you looking for your dream home? Well, look no further! Mountain Side Real Estate presents the 2015 Idaho Falls Parade of Homes and ensures this will be an amazing experience for you and your family. These self-guided tours allow you to walk through brand new homes, as well as newly renovated homes around town. No matter what you may be looking for in a new home you will be sure to find it in this years Parade of Homes.

    Parade of Homes2015

    For more information and to purchase tickets, visit our website: www.mountainestate.com/poh2015

  • 20

    Description: Three logos variations created for the same company.

    Date: February 22, 2015

    Course & Instructor:COMM 130Joel Judkins

    Program: Adobe Illustrator

    Objectives:Create a variety of logos to fit a company or personal image. Use the basic t