growth through innovation propane … report 2009 growth through innovation propane education &...
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AN UNRESTRICTED COMMITMENT TO SERVICE.
LETTER FROM THE CHAIRMAN & THE PRESIDENT
External forces are a fact of life in the energy business. Many of the factors that influence
propane sales — unpredictable weather, changing customer preferences, shifting political
priorities — are outside producers’ and marketers’ control. As we discovered this year, it is not
just individual businesses but even programs at the industry level that we otherwise count on
for long-term direction and stability that can be subject to unexpected external forces.
We are referring, of course, to the August 2009 notification from the Commerce Department
restricting the Council’s activities to matters of research and development, training, and
safety. This restriction resulted from Commerce’s finding in its most recent price analysis that
the price of propane compared with a basket of other consumer energy prices exceeds the
threshold established under the Propane Education and Research Act of 1996, the legislation
that authorized creation of the Propane Education & Research Council. In response to the
notice, staff members moved immediately to identify and end such predominantly educational
programs as the new Do More, Emit Less residential advertising campaign, the National Energy
Conversation, and certain education programs in agriculture and engine fuel.
We believe Commerce could have avoided this severe and unnecessary action by modifying
its price analysis method as PERC has repeatedly urged. The calculation method PERC
recommended would have allowed officials at the Commerce Department to reach a finding that
complied with the letter and the spirit of the law without causing a costly restriction. They chose
not do so, despite their finding twice in earlier studies that PERC programs were not the cause
of higher propane prices. Everybody, including Commerce, knows that propane price increases
in recent years resulted from the unprecedented run-up in oil prices, not from PERC activities.
The restriction is particularly frustrating because the need for a public education initiative on
propane has never been more clear. Consumers, businesses, and governments at all levels are
investing unprecedented resources in energy-efficient appliances and alternative fuel vehicles.
Yet research commissioned by PERC shows that the public is largely unaware of propane as
a low-carbon fuel that is ready and available now. Teaching consumers and energy decision
makers that propane can fulfill their energy needs while protecting the environment
is consistent with public interest and PERC’s authorizing statute.
The restriction has forced a change that we would prefer not to make, but the truth is,
PERC was changing before the restriction was announced.
GROWTH THROUGH INNOVATION : PROPANE EDUCATION & RESEARCH COUNCIL : 2009 ANNUAL REPORT1
LETTER FROM THE CHAIRMAN & THE PRESIDENT
INNOVATION
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There are still ways for us to support the residential market with research- and training-
oriented information on the full range of energy-efficient heating systems and appliances.
We’ll also continue to train construction professionals on the safe, efficient use of propane
in new construction and remodeling projects.
And, fortunately, the Energy Guys are not going away. We have secured the right to several
images of the actors portraying Propane and Electricity that may continue to be used in
connection with research, training, and safety communications.
But for now, we cannot do everything that we have done in the past and for which we are
best known. That is one reason why the Council approved a reduction in the assessment
rate from five-tenths of a cent on each gallon of odorized propane to four-tenths of a
cent per gallon beginning in April 2010. The loss in assessment revenue for 2010 will be
about $6 million, which is almost identical to the amount PERC had planned to spend on
residential advertising.
For nearly 15 years, PERC has fulfilled the priorities of the Propane Education and
Research Act of 1996 with due diligence and success. Whether planned or unexpected,
change over such a period is inevitable. What will never change is our commitment to
providing value to our industry.
In the area of research, for example, where our strategy is focused on bringing new propane-
fueled equipment to market, we are now modeling our research and development work on a
Stage-Gate process, the same commercialization standard used in many private and public
research organizations. Under direction of our new chief commercial officer, Steve Wayne,
our new operating framework is bringing more expertise and discipline to our research and
development activities — resulting in better projects and improved evaluation and decision
making on the entire project portfolio. The result is a better alignment of PERC’s innovation
process with market demand and potential.
That is why PERC approved a request from Roush to redirect the support for its 2010 propane
F-150 program to a new program to build a propane E-450 cutaway platform for the 2009-
2013 model years. Used for airport shuttle buses and other applications, the E-450 is more
attractive to fleet operators than the F-150 pickup. Responding to the marketplace is also why
the Council approved a grant to help Blue Bird secure financing to buy 1,800 discontinued
GM engines for its highly successful propane-fueled Vision school bus. The purchase ensures
uninterrupted production until a new engine becomes available in 2011 or 2012.
In safety and training, the new 2009 Propane Safety and Training Roadmap identified
strategies to build on PERC’s established leadership in this important area. One of the
roadmap’s key imperatives is for PERC to continue doing what it does best. So, with sales
of PERC’s CETP E-Learning DVD training programs increasing 51 percent since 2008, more
titles will be coming to the E-Learning format in 2010. The roadmap also calls for PERC to
improve outreach to safety-related organizations and emergency responder groups. In 2009,
PERC’s coordination with the Chemical Safety Board after release of the board’s report on the
Ghent, W.Va., incident led to the development of the first ever 911 operator propane guide card,
detailing how to deal with calls reporting propane emergencies.
Focusing on core strengths and competencies in all mission areas will become more important
as we adjust to life under the restriction. For example, even though we may no longer continue
national consumer advertising, we are not walking away from the residential market. We recognize
the residential sector as a prime area for growth. Indeed, according to the 2009 Propane Market
Outlook, topping the list of growth opportunities in the decade ahead are the millions of residential
propane customers who do not use propane for every appliance in the home.
Bill Platz Chairman
Propane Education & Research Council
Delta Liquid Energy Paso Robles, California
Roy W. Willis President and CEO
Propane Education & Research Council
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With PERC approval, Roush is replacing its 2010 propane F-150 program with a program to build a propane E-450 cutaway platform for five model years (2009-2013). Fleet operators use the E-450 for airport shuttle buses and other applications.
The final report on a study of combined heat and power systems for commercial and industrial markets will identify areas and markets with the highest growth potential and provide commercialization recommendations for the most promising technologies. The preliminary report indicated the systems are competitive in areas with higher electricity prices and suggested propane-renewable hybrid power generation systems are superior to other applications in the growing off-grid market.
THE DRIVING FORCE FOR NEW PROPANE PRODUCTS.
For example, the 2009 Propane Market Outlook, prepared by ICF
International and published by
PERC, identified residential propane
customers as the best prospects
for increased sales — in particular
through conversion to propane for
cooking and other applications for
which they are not already using
propane. An exciting new solution
for this market is the new Freewatt
Plus micro-CHP (combined heat and
power) system announced in 2009.
Manufactured by ECR International
and developed with support from
PERC, the Freewatt Plus combines
a propane-fueled Energy Star-
rated furnace and generator to
make electricity and heat the home.
Homeowners using the system can
reduce their carbon footprint and, in
some places, earn credits by selling
unused electricity back to the
energy grid.
PERC also supported the
residential market with the release
of Comparative Analysis of Residential Heating Systems, by
Newport Partners. The study showed
propane-fueled systems delivering
faster return on investment, lower
carbon dioxide emissions, and better
performance in many situations.
Engine fuel is another important
market with long-term potential for
significant growth. PERC support
is hastening commercialization of
the propane-fueled vehicles that
will drive propane sales.
Blue Bird school buses and Roush
pickups and vans continued to
attract attention — and customers.
In production for just two years, the
propane-fueled Blue Bird Vision has
already captured an estimated 10
percent of the market for buses in
its class. One early-adopting school
district, in Denton, Texas, acquired 44
of the new buses and has announced
its plan to have an all-propane fleet.
In February, PERC co-hosted the
introduction of the Roush propane-
fueled 2010 Roush F-250 and
E-250 vehicles for fleets. Meanwhile,
a new study showed that the propane
F-250 produces fewer greenhouse
gas emissions than comparable
trucks that run on gasoline or diesel.
The study came out just before the
F-250 was taken on a two-week
farm tour of the Midwest.
Growth of propane sales in the future
depends on the development of
innovative propane-fueled products
and applications. Supporting
development of the most promising
new products and helping to bring
them to market is the primary
objective of PERC’s research
and development mission.
In 2009, PERC implemented a
new operating framework to raise
both the quantity and the quality of
propane projects and to improve
overall management of PERC’s
project portfolio. The framework
increases the Council’s leadership
role in stimulating the development
of propane-fueled equipment,
appliances, and vehicles for
residential, commercial, agricultural,
and fleet markets. A new Stage-Gate
development procedure will bring
more rigor and discipline to PERC’s
technology mission by helping to
clarify which projects merit further
developmental support and which
should be deemed complete. PERC’s
new innovation process also strives
to better align product development
with market needs and potential.
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along with the consumer-grade
Eco Trimmer and a reel mower.
The engines and the tank will
meet federal transportation
safety standards.
Publication of new fact sheets and
reports helped the industry to benefit
from PERC’s ongoing research
activities. For example, as part of
PERC’s equipment comparison
testing program, researchers
from KTA-Tator evaluated the
performance of seven tank coatings
when exposed to environmental
conditions that can occur during
normal operation. Testing and Evaluation of Underground Propane Tank Coatings, published
in 2009, reports that powder
coatings performed better than
liquid coatings and that coatings on
weld seam areas often performed
worse than coatings on tank side
or leg attachment areas. The full
report presents one-page, graphical
summaries for each tank, as well
as an overall performance score so
that marketers can quickly compare
results from the various
coatings tested.
Propane Reduces Greenhouse Gas Emissions: A Comparative Analysis 2009, prepared for PERC
by Energetics, reported that propane
produces fewer greenhouse gas
emissions than many other fuels in
a variety of commercial, residential,
on-road, off-road, and agricultural
applications. Researchers found,
for example, that propane storage
tank water heaters produce 52
percent fewer emissions than similar
electric heaters and 17 percent
fewer than similar fuel oil heaters.
Propane’s advantages in commercial
applications included the finding that
propane 10-ton commercial rooftop
heat pumps produce 13 percent
fewer greenhouse gas emissions
than similar electric heat pumps that
will meet 2010 efficiency standards.
And in transportation, researchers
found that the propane-fueled 2010
Roush F-250 truck produces fewer
greenhouse gas emissions than
gasoline and diesel alternatives. It
even produces fewer greenhouse
gas emissions than 2009 propane
conversion kits.
PERC’s research and development
strategy has evolved throughout
its existence to meet industry’s
needs. Today, our innovation process
focuses on commercialization,
because marketable new products
and applications hold the key to
propane’s future growth.
As a part of its mission to benefit the
agriculture industry, PERC continued
to support the development of
new technology in the agriculture
market. In 2009, PERC funded the
certification and commercialization
of a new 5.7-liter GM engine used
to power irrigation pumps. PERC
also launched a project to develop
and commercialize up to three steam
delivery systems for steam pest
control equipment.
Commercial- and consumer-grade
lawn maintenance equipment is
another growing application for
propane-fueled engines. Launched
on Earth Day, the innovative propane-
fueled Lehr Eco Trimmer already
meets or exceeds federal small-
engine emissions regulations that
will take effect in 2010 and 2011.
This outstanding environmental
performance helped the trimmer
receive a clean air technology award
from the Environmental Protection
Agency, the Handy magazine
innovation award, and inclusion
among Popular Mechanics’ 10
most brilliant products of 2009.
In 2009 PERC approved new
support for Lehr to design, develop,
test, and certify two new propane-
fueled engines and a refillable tank
for use in commercial-grade string
trimmers and backpack leaf blowers
PERC will be reviewing proposals for an expert analysis of propane’s ozone-forming potential. The goal of the analysis is to support the propane industry’s work with the Environmental Protection Agency to address emissions regulations. Federal air-quality regulations do not take into account propane’s unique characteristics as a clean alternative fuel. Instead, they treat propane the way they treat compounds that have higher ozone-forming potential.
PROPANECOUNCIL.ORG 6 GROWTH THROUGH INNOVATION : PROPANE EDUCATION & RESEARCH COUNCIL : 2009 ANNUAL REPORT
HELPING TO KEEP PROPANE A SAFE CHOICE.
All of these publications were made
available for download at no charge
on PERC’s continually expanding
propanesafety.com website. New
content added in 2009 also included
the PowerPoint presentations
from webinars (online seminars)
on consumer safety resources, the
Propane Emergencies Program, the
Safety and Training Administrative
Records System, Gas Check, and the
Certified Employee Training Program,
or CETP.
The roadmap’s second imperative
is to extend PERC’s outreach to
consumer safety organizations,
trade groups, and emergency
responders. In this regard, over 120
propane marketers, firefighters, and
towing and recovery professionals
learned and shared vital propane
safety information, techniques,
and experiences at PERC’s Fourth
Propane Emergencies Industry
Responders Conference. Produced
in cooperation with the Propane
Gas Association of New England,
the two-day event featured live
demonstrations and hands-on
activities including the recovery
of a rolled-over bobtail and live-
fire training.
PERC also expanded its Propane
Emergencies Program to various
government agencies and
organizations such as the Department
of Defense and the National Volunteer
Fire Council and partnered with the
National Propane Gas Association and
the APCO Institute to develop a guide
card for 911 operators with questions
to ask callers who report a propane
emergency and safety instructions
to give them. The APCO Institute
is a subsidiary of the Association
of Public-Safety Communications
Officials International.
In line with the roadmap’s preference
for repurposing existing programs,
16 new computer-based consumer
safety modules were adapted from
the CETP E-Learning DVDs. Each
devoted to a single topic (such as
appliance maintenance or what to do
if you smell gas) and available in both
English and Spanish, the modules
have been added to many state
association and marketer websites
and to propanesafety.com. And in
2009, PERC repeated its highly
successful Safe Grilling Campaign,
which provided important consumer
safety tips together with mouth-
watering recipe suggestions from
program partner Certified Angus Beef.
Nothing is more important to the
industry than the safety of propane
workers and consumers. And nothing
gives the industry more pride than its
exemplary safety record, achieved in
part through the programs, initiatives,
and efforts of PERC’s Safety &
Training Advisory Committee (STAC).
To help ensure this record continues,
STAC developed the 2009 Propane Safety and Training Roadmap,
identifying opportunities and ways
to expand PERC’s activities in
promoting and assuring the safe
delivery, storage, and handling
of propane.
Even before the new roadmap’s
publication, PERC was already
advancing its two key imperatives.
For example, the roadmap calls for
continued development of PERC’s
core competencies, products, and
services — especially in the area of
workforce safety. New or updated
publications, such as the Composite Cylinder booklet, the Fire Safety Analysis Manual for LP-Gas Storage Facilities, and Propane Jurisdictional Systems: A Guide to Understanding Basic Fundamentals & Requirements, increased the
resources available from PERC
for promoting the safety of
industry personnel.
Among the new safety products PERC will roll out for 2010 will be a series of public service announcements for radio broadcast, a brochure that can help win public support for new bulk plants, and PropaneKids.com, a propane safety website for kids.
PERC also will conduct research to gain new insights into consumer perceptions of propane safety.
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PERC’s Certified Employee Training
Program (CETP) has become the
industry’s flagship curriculum in
workforce training and certification,
with more than 120,000 propane
industry employees receiving
CETP certification since 1999,
according to the National Propane
Gas Association, which administers
the industry’s worker certification
program. Required in eight states
and used by propane marketers
nationwide, CETP continues to
gain in popularity. From April
2008 to December 2009, sales of
CETP E-Learning DVDs increased
51 percent and the number of
employees trained or expected to
be trained grew 38 percent.
PERC also reaches out to meet
the training needs of workers and
professionals outside the propane
industry. For example, in a new online
training course released in 2009,
architects, builders, remodelers, and
other construction professionals
learn how geography, climate, and
system variables affect the efficiency
and cost-effectiveness of various
residential heating systems, including
propane furnaces and boilers.
Drawing on findings from a PERC-
commissioned comparative heating
analysis, the course also provides an
introduction to the different systems’
first costs, operating costs, carbon
emissions, and payback periods.
Certified by the American Institute
of Architects, the course meets the
continuing education requirements
for several National Association of
Home Builders certificate programs.
PERC used every available medium
to deliver training materials to
construction professionals. Builders,
architects, and contractors can
get a quick, visual, and easy-
to-understand summary of the
Comparative Heating Analysis
study through a new webinar posted
at buildwithpropane.com. They can
also turn to the 28-page book,
The Propane Planner, published
in 2009, for an introduction to job
site considerations, choosing and
installing tanks and appliances, green
builder certification, and other key
topics from PERC’s builder-oriented
training program. And by watching
the seven-minute training video,
Inside Tankless Water Heaters, also
on buildwithpropane.com, they can
learn the benefits their customers
will enjoy when their new homes or
remodeling projects feature propane
tankless water heaters instead of
conventional electric storage models.
A well-trained propane workforce is
essential to protecting the health and
well-being of propane consumers
and the general public. That is
what makes workforce training the
essence of PERC’s service and value
to the propane industry.
New training material will become available in 2010, including a manual and DVD about static electricity hazards and propane storage.
PERC will also issue the industry’s OSHA/DOT “First 90 Days” training program in E-Learning format and an updated Dispensing Propane Safely program that includes new segments on engine fuel.
GROWTH THROUGH INNOVATION : PROPANE EDUCATION & RESEARCH COUNCIL : 2009 ANNUAL REPORT
TRAINING
Responding to the growing interest
in propane-fueled vehicles and
equipment, PERC launched the Third
Thursday webinar series, offering 20
regularly scheduled training sessions
on products featuring propane-
fueled engines. Propane-fueled
forklifts, commercial mowers, lawn
equipment, generators, and school
buses, as well as grant and incentive
programs were among the monthly
topics. The series was developed in
partnership with theSales.NetWork, a
Virginia-based provider of education
and outreach services to the
alternative fuel industry. In addition
to PERC’s support, initial funding
was also provided by a grant from
the Maryland Energy Administration
and the U.S. Department of Energy.
Anyone who missed the original
presentations can watch all of the
webinars at percthirdthursday.net.
PERC and its industry and
manufacturing partners conducted
new product training on propane
commercial mowing and lawn
care equipment in the PROPANE Exceptional Energy® booth at the
Green Industry and Equipment Expo
(GIE Expo) in Louisville, Ky. A new
manual published in 2009 teaches
service technicians how to maintain
stationary propane engines that run
irrigation pumps and provide power
to critical agriculture applications.
According to the Agriculture
Department, about 18,000 irrigation
pumps use propane as a fuel source.
Whether offered in formal classroom
instruction, self-paced computer-
based learning, printed manuals, or
hands-on demonstrations, PERC
training helps to reduce accidents
and incidents, promote safety
awareness, improve regulatory
compliance, and build consumer
confidence.
In further support of the
residential market, propane
industry representatives at trade
shows around the country — the
International Builders’ Show in Las
Vegas, the Remodeling Show in
Indianapolis, the Sunbelt Builders
Show in Grapevine, Texas, and
the Plumbing-Heating-Cooling
Contractors Association’s product
and technology showcase in New
Orleans, to name a few — offered
training to attendees in the selection,
installation, and use of propane-
fueled appliances and
heating systems.
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BUILDING AWARENESS, UNDERSTANDING, AND PREFERENCE FOR PROPANE.
Consumer education’s overriding
goal in 2009 was to increase the
perception of propane as clean,
reliable, domestic energy that is
available now. To that end, PERC
joined forces with the Pickens Plan
to promote the ways propane can
help meet America’s energy needs
while protecting the environment and
reducing our dependence on foreign
oil. A new brochure for homebuilders
and remodelers promoted the
environmental benefits of propane
tankless water heaters, furnaces,
radiant floor heating systems, and
fireplaces, and showed that building
with propane can earn points toward
green building certification from
the National Association of Home
Builders. An article developed and
distributed by PERC on stimulus-
related federal and state tax credits
available to homeowners who choose
energy-efficient propane appliances
reached millions of readers coast-
to-coast. And PERC’s new major
nationwide print, broadcast, and
online advertising campaign —
Do More, Emit Less — was fully
produced and ready to drive traffic
to a new website, www.propane.com,
had the campaign launched
as scheduled in September.
That was not to be, as in August
the Commerce Department invoked
a price-related provision of the
Propane Education and Research Act
of 1996 and restricted the Council’s
activities to the areas of research
and development, training, and safety.
On the advice of legal counsel,
PERC accepted Commerce’s notice
as a cease-and-desist order and
immediately shut down its
education programs.
Of course, as Commerce has twice
acknowledged, PERC programs were
not the cause of higher propane
prices. Rather, as the historical
record confirms, PERC’s consumer
education program has accomplished
what it was created to do: generate
the understanding and awareness
that help to grow propane markets
and sales by building acceptance of
propane’s benefits as a safe, reliable,
affordable, and environmentally
sound energy choice.
Through more than seven months of
2009, PERC’s consumer education
and outreach program led the
industry’s major communications
effort for 2009: the National Energy
Conversation, a multifaceted effort to
increase propane’s visibility among
users and potential users in all
market segments.
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LOOKING BACK AT PERC CONSUMER EDUCATION ACHIEVEMENTS
A market research
initiative helps the
industry understand how
homeowners, builders,
fleet and forklift operators,
and agriculture producers
see propane. The results
help PERC form a plan
to increase consumers’
awareness of propane’s
benefits and promote safe
use of propane at home,
at work, on the road, and
on the farm.
A return-on-investment
calculation credits PERC’s
consumer education
programs with increasing
the number of propane-
heated households by
nearly 30,000 between
2001 and 2003, projects
the net present value
of program benefits to
exceed program costs by
a ratio of about 1.5 to 1,
and forecasts an annual
return on investment to
the industry of about 17.5
percent per year.
Usepropane.com logs more
than 300,000 visits. Find a
Propane Retailer searches
surpass 167,000.
Launch of the Propane
Marketing Resource Center,
or the MaRC, provides
marketers with the safety
material and propane
equipment collateral
material they need to tie
their own advertisements
and promotional efforts to
the national campaign.
The PROPANE Exceptional Energy® branding campaign
supports commercialization
of new propane-fueled
appliances and drives home
the differentiating benefits
of propane as a clean,
affordable, reliable, efficient,
and safe energy source
for residential, commercial,
engine fuel, and
agricultural markets.
Partnership with the
industry promotes the
sharing of national
campaign materials with
propane companies
and state propane gas
associations for use in
local education and training
efforts. Launched in 2001,
the Consumer Education
Partnership with States
Program gives states a
50-cents-on-the-dollar
match for media buys.
By 2002, 37 states
are participating.
In an all-time high, 74
percent of the consumer
campaign’s target audience
recalls seeing the propane
ads. PERC ramps up
outreach to builders,
developers, architects,
HVAC professionals, and
manufacturers and retailers
in the manufactured
housing industry with
messages related to safety
and new products.
The consumer advertising
campaign focuses on
national cable and satellite
lifestyle programming to
reach homeowners and
remodelers thinking
about the best home
improvement ideas.
Market research finds
that the 2002 campaign
exceeds objectives,
generating double-digit
improvements in consumer
perceptions of propane as
clean, affordable, reliable,
efficient, and safe.
A comprehensive residential
research study including
in-depth interviews with
builders and homeowners
provides insight into how
and when consumers make
energy decisions, helping to
identify more effective ways
to reach consumers and
turn them into new propane
customers.
With overall propane
housing starts down and
reduced sales opportunities
looming, PERC focuses
its consumer residential
campaign, concentrating
on more short-term
and regional consumer
sales opportunities while
increasing sales and
marketing efforts
with builders.
Nationwide consumer
awareness of propane
advertising increases in one
year from 28 percent to 48
percent. The new Find a
Propane Retailer program
promotes safety and sales
by helping consumers
find local qualified
propane professionals
at usepropane.com and,
in turn, sending leads to
propane companies.
The national campaign
goes beyond traditional
advertising to embrace
product placement and
promote the deployment
of newly commercialized
propane-fueled devices.
Usepropane.com attracts
over 900,000 visitors.
In its first full year of
operation, builder-focused
buildwithpropane.com draws
more than 30,000 unique
visitors — many through
PERC’s partnership with
media publisher Hanley
Wood. The partnership
produces print magazine
ads and inserts, videos, The Propane Energy Update
email newsletter, and other
promotional efforts.
PERC and its partners
develop five new builder
training courses about
propane. By the next year,
some 800 architects
have taken the free
online courses.
PERC’s sponsorship of the
Hanley Wood showcase
home at the International
Builders’ Show provides
additional opportunity for
industry representatives
to participate in educating
builders, contractors,
architects, and others on
the benefits of building
safely with propane.
The Energy Guys consumer
advertising campaign
debuts, humorously
depicting the differences
between propane and
electricity. Radio, print, and
cable television ads, along
with NASCAR and Country
Music Awards tie-ins, drive
propane’s favorability rating
to an all-time high of 58
percent, while electricity’s
favorability rating drops.
Visits to consumer-oriented
usepropane.com triple.
Find a Propane Retailer
records more than
100,000 searches.
Citing propane’s
environmental benefits and
its production in the United
States, T. Boone Pickens
adds propane to the mix of
energy sources supported
in his Pickens Plan for
energy independence.
PERC develops a wide-
ranging consumer-targeted
print, broadcast, and online
advertising campaign for
propane — Do More,
Emit Less.
The Commerce Department
invokes a price-related
provision of the Propane
Education and Research
Act of 1996 to restrict
PERC’s activities to the
areas of research and
development, training, and
safety. PERC education and
advertising programs are
shut down.
PROPANECOUNCIL.ORG 16 GROWTH THROUGH INNOVATION : PROPANE EDUCATION & RESEARCH COUNCIL : 2009 ANNUAL REPORT17
THE ENERGY GUYS
TANKLESS WATER HEATER
GROWTH THROUGH INNOVATION : PROPANE EDUCATION & RESEARCH COUNCIL : 2009 ANNUAL REPORT19
SERVING AS A VITAL INDUSTRY RESOURCE.
LO
OK
ING
AH
EA
D >
The Council’s primary website —
propanecouncil.org — is the starting
point for current and historical
information about the Council,
propane research, and the use
of propane in engine fuel and
agricultural applications.
PERC also maintains three market-
or topic-specific websites where
visitors can find the targeted
information they are looking
for. For example, all of PERC’s
no-charge safety and training
resources, including safety and
compliance information for propane
industry members, are available
for viewing and download at
propanesafety.com. The builder-
oriented site, buildwithpropane.
com, provides propane training and
research materials for construction
professionals. And the consumer-
oriented usepropane.com provides a
convenient link to valuable consumer
safety information and PERC’s Find
a Propane Retailer service, which
promotes propane sales by letting
consumers identify local retailers
in just a few clicks and delivering
actionable leads to the 4,364
registered retailers.
In 2009, PERC combined its
online propane industry resources
catalog with the online marketing
resource center to form the Propane
Marketing and Resource Catalog (the
Propane MaRC) at propanemarc.com.
Now, propane marketers and state
propane gas associations can visit
just one site to find more than 100
training programs, consumer safety
tools, and other products available
for purchase plus more than 900 fact
sheets, brochures, photos, and other
items available for downloading
at no charge.
Extending service throughout the
industry, PERC’s Propane Web
Services program also maintains
websites for 19 of the state and
regional propane associations.
Electronic distribution has become
PERC’s preferred method of timely
communication with members. The PERC Update newsletter, issued
weekly every Friday, brings the
latest news to the propane industry,
including news from PERC, while
the In Touch newsletter delivers a
quarterly roundup of PERC activities,
industry developments, and feature
stories from around the industry.
The Ag Propane E-lert for
agricultural propane users and
Propane Industry Instructor Newsletter for propane safety
professionals are issued on an
occasional basis, as are the
Propane News by Fax roundups.
In fulfilling its mission to promote the
safe and efficient use of odorized
propane gas, PERC strives to be a
trusted source of information and
a provider of support and value to
everyone who markets, uses, or
works with propane. Consistent with
PERC’s commitment to technological
innovation, online services figure
prominently in our dissemination
of information to the industry and
the public.
State and regional association leaders will work with PERC to develop a new partnership program.
PERC will unveil a new design for its family of websites and launch a new propane safety website for kids.
Industry members will be invited to subscribe to PERC SmartBrief, a new daily email roundup of news by and for the propane industry.
SA
FE
TY
& T
RA
ININ
G RE
SID
EN
TIA
L &
CO
MM
ER
CIA
LIN
DU
STR
Y
PR
OG
RA
MS
GRANTS
16441 Propane Education & Research Council
Dispensing Propane Safely 2nd Edition, Script and Text Development
15709 Propane Education & Research Council
Construction Pro Media Outreach
15713 Propane Education & Research Council
2009 Consumer Education Advisory Committee Support
15952 Propane Education & Research Council
FY 2009 Tradeshows and Conferences
16118 Propane Education & Research Council
Research, Measurement, and Evaluation Task Force Audit and Assessment
16348 Propane Education & Research Council
Consumer Safety Radio Announcements
16480 Propane Education & Research Council
Curriculum Alignment for CETP Course(s); Plant Operations
15710 Propane Education & Research Council
Homeowner Media Outreach
15714 Propane Education & Research Council
2009 Media Monitoring and Reporting
15707 Propane Education & Research Council
Residential Advertising — Construction Professionals & Homeowners (Change Order)
15707 Propane Education & Research Council
Residential Advertising — Construction Professionals/Homeowners (Change Order)
16421 Propane Education & Research Council
Propane Kids Website
15707 Propane Education & Research Council
Residential Advertising — Construction Professionals & Homeowners
15711 Propane Education & Research Council
2009 NAHB Builder 20 Clubs
15950 Propane Education & Research Council
2009 Consumer Education Measurement and Evaluation: Core Initiatives
15713 Propane Education & Research Council
2009 Consumer Education Advisory Committee Support (Change Order)
15716 Propane Education & Research Council
2009 Industry Communications
16438 Propane Education & Research Council
Consumer Safety Education Research
15712 Propane Education & Research Council
2009 Construction Professional Education
15951 Propane Education & Research Council
2009 Factory-Built Housing Initiative
15950 Propane Education & Research Council
2009 Consumer Education Measurement and Evaluation: Core Initiatives (Change Order)
$37,800
$57,200
$200,000
$150,000
$1,447,050
$29,000
$28,600
$461,497
$450,000
$80,000
$125,000
$0
$174,200
$5,884,000
$450,000
$305,000
$30,000
$250,000
$264,000
$450,000
$300,000
$150,000
$50,050
16323 Propane Education & Research Council
Consumer Safety Education Outreach/Multi-Media CD
15708 Propane Education & Research Council
Construction Professional Partnerships
15717 Propane Education & Research Council
Market Growth Programs and Propane Industry Tools
$1,270,000
09 GRANTS
RE
SE
AR
CH
& D
EV
ELO
PM
EN
T
SA
FE
TY
& T
RA
ININ
G
15623 Propane Education & Research Council
2009 RDAC Oversight and Advisory Committee Support
15866 Propane Education & Research Council
Expert Analysis of Concept of Synthetic and/or Bio-propane
16054 Propane Education & Research Council and Kohler
Heavy Duty Residential/Commercial Hybrid Generator
15203 Propane Education & Research Council
Testing of Pressure Relief Valves for Customer Tanks (Change Order)
16414 Propane Education & Research Council
Propane Portable Generator Line
15723 Propane Education & Research Council
2009 Safe Grilling Campaign
15624 Propane Education & Research Council
2009 Technical Communications and Outreach
15938 Propane Education & Research Council
LPG Additive and Filter Effectiveness Studies
16245 Gas Technology Institute
Development, Testing, and Demonstration of Micro-CHP
16053 Propane Education & Research Council
Towable and Rental LPG Fuel Generator Sets
16443 Propane Education & Research Council
PERC-NPS Propane Energy Optimization Working Group
16068 National Propane Gas Association
Promotional Activities for CETP Certification Program
15632 Propane Education & Research Council
Update to Research and Development Roadmap
15964 Propane Education & Research Council
Greenhouse Gas Emissions for Propane Equipment Analysis II
16303 Propane Education & Research Council
Expert Analysis of Propane’s Ozone-Forming Potential
16412 Propane Education & Research Council
Demonstration Units and Installations 6kW Off Grid Generator
15664 Propane Education & Research Council
2009 Safety & Training Advisory Committee Support
16079 Propane Education & Research Council
Community Bulk Plant Outreach
15683 Propane Education & Research Council
Fuel Sampling and Analysis Program
16112 Propane Education & Research Council
Performance Testing of Remote Tank-Level Monitoring Systems
16304 Propane Education & Research Council
Stage-Gate Process for PERC
16413 Propane Education & Research Council
Midsize Extended Run Generator
15665 Propane Education & Research Council
CETP Vapor Distribution Systems Text and E-Learning
12578 Propane Education & Research Council
Curriculum Alignment for CETP Courses; Appliance Start-up & Installation and Residential & Small Commercial Vapor Systems (Change Order)
$208,000
$99,261
$667,500
$89,000
$423,750
$213,500
$190,000
$449,300
$795,000
$420,000
$97,800
$45,924
$67,000
$82,000
$300,000
$45,250
$116,000
$38,200
$50,000
$375,000
$145,229
$353,250
$1,700,000
$140,000
PROPANECOUNCIL.ORG 20 GROWTH THROUGH INNOVATION : PROPANE EDUCATION & RESEARCH COUNCIL : 2009 ANNUAL REPORT21
EN
GIN
E F
UE
LN
EC
AG
RIC
ULT
UR
E
GRANTS
15638 Propane Education & Research Council
2009 Agriculture Project/ Partner Development and Support
15920 University of Nebraska-Lincoln
Innovative Propane Flaming Technology for Crop Production
16090 The GSI Group
GSI/Purdue Dryer Energy Reduction Product Testing
16218 Progressive Agriculture Foundation
Training Trainers and Youth on Propane Safety at Safety Days
15732 Propane Education & Research Council
2009 PERC, NPGA and GPA Partnership Agreement
16227 CleanFUEL USA
Heavy Duty OBD II 6.0L L96 Engine Demonstration
15648 Propane Education & Research Council
2009 Agriculture Communications Plan
16024 Propane Education & Research Council
Heat as Alternative to Fumigants in Grain Facilities
16109 The Connecticut Agricultural Experiment Station Research Foundation
Controlling Barberry with Propane Reducing Lyme Disease — Year 2
16294 EnSave, Inc.
Training Propane Marketers to Conduct Farm Energy Audits
15731 Propane Education & Research Council
FY 2009 National Energy Conversation Initiative
16296 Kohler Co.
Closed-Loop Electronic Fuel Injection (EFI) LP Engines
15932 Propane Education & Research Council
Propane Agriculture Roadmap Update
16081 Engine Distributors, Inc.
EPA and CARB Certification of Ford 4.0L Industrial Engine
16304 Propane Education & Research Council
Stage-Gate Process for PERC
16306 Osborn & Barr Communications
Agriculture Technology Demonstration & Validation Program
16060 Propane Education & Research Council
PERC/Pickens Plan
16312 Lehr Inc.
Development of Propane Outdoor Power Equipment
16082 Propane Education & Research Council
2009-10 Agriculture Research and Project Evaluation
12331 Railroad Commission of Texas — AFRED
Introducing 90% Efficient Micro — Trigeneration Technologies to Texas Dairy Farming (Change Order)
16408 Gas Technology Institute
Develop and Commercialize Steam Disinfestation Technologies
$245,976
$129,500
$274,000
$15,000
$30,250
$1,571,000
$192,760
$425,000
$73,900
$25,000
$35,613
$6,200,000
$725,000
$67,000
$106,000
$145,229
$586,000
$1,000,000
$915,600
$116,176
$120,000
$18,600
$889,016
16142 CleanFUEL USA
6.0L W42 Custom Workhorse Chassis Liquid Propane Application
15948 The Ohio State University/OARDC
Propane Flaming of Sand to Reduce Bacteria Counts in Bedding
16087 Propane Education & Research Council
Integration of Propane into The Pickens Plan
$223,500
IND
US
TR
Y P
RO
GR
AM
S
EN
GIN
E F
UE
L
09 GRANTS
15724 Propane Education & Research Council
2009 Industry Outreach Programs
15911 Propane Education & Research Council
U.S. Propane Infrastructure & Deliverability Study
16115 Propane Education & Research Council
Market Development of Propane Appliances, Technologies, and Products
15733 Kawasaki Motors Corp., U.S.A.
Kawasaki Dealer Outreach & Education of Propane Commercial Mowers
15945 Propane Education & Research Council
Engine Fuel Advisory Committee (EFAC) Professional Services
16144 Propane Education & Research Council
Engineering Analysis of Aftermarket Tank Installation
15726 Propane Education & Research Council
Market Metrics Initiative — 2009 Analysis Cycle
12531 Propane Education & Research Council
Market Development Partnership Program (MDPP) (Change Order)
15300 Propane Education & Research Council
PERA Price Determination Support Activities (EC Approved) (Change Order)
15607 Propane Education Foundation of Alabama
Propane Vehicle Statistical Data Research (Agriculture)
15961 Onyx Environmental Solutions, Inc
Propane Fuel Systems for New Kawasaki Engine Platforms
16304 Propane Education & Research Council
Stage-Gate Process for PERC
15861 Propane Education & Research Council
2008 API Survey
12531 Propane Education & Research Council
Market Development Partnership Program (MDPP) (Change Order)
15717 Propane Education & Research Council
Market Growth Programs & Propane Industry Tools (Change Order)
15649 California Clean Air Technologies, LLC
CARB Off-road Verification of a Propane Addition System
16116 Propane Education & Research Council
Video Training Program for Propane Equipment
15494 Roush
Multi-Year/Multi-Platform Program (Change Order)
15871 Propane Education & Research Council
2009 State Appliance Rebate Protocol
16105 Propane Education & Research Council
2009 Milford Therrell Award
15692 Propane Education & Research Council
Engine Fuel Advisory Committee Oversight & Operating Support
15943 Propane Education & Research Council
2009-2010 Engine Fuel Marketing Program
16139 Propane Education & Research Council
Blue Bird Propane Vision School Bus Engine Finance Program
16086 CleanFUEL USA
Cab Chassis Tank Application for 6.0L Engine Certification
$360,000
$155,000
$354,400
$130,000
$200,000
$16,360
$414,200
$0
$0
$65,000
$100,000
$145,229
$183,662
$0
$0
$280,000
$62,160
$0
$75,000
$25,000
$120,000
$1,766,200
$1,397,703
$184,631
PROPANECOUNCIL.ORG 22 GROWTH THROUGH INNOVATION : PROPANE EDUCATION & RESEARCH COUNCIL : 2009 ANNUAL REPORT23
15859 Water Heater and Home Heating Rebates 2009 New England PERF New England $ 200,000.00 $ 200,000.00
15877 Consumer Safety Tip & Recipe Calendar Texas PEMF TX $ 36,300.00 $ 36,300.00
15890 2009 Consumer Education Campaign Minnesota PERC MN $ 125,000.00 $ 60,000.00 $ 185,000.00
15896 Arkansas PGA 2009 Information Dissemination, S & T Projects Arkansas PERC AR $ 97,700.00 $ 97,700.00
15897 2009 PA Manufactured Housing Association Industry Symposium Pennsylvania Propane Foundation PA $ 15,000.00 $ 15,000.00
15900 2009 PMHA Advertising Publications Pennsylvania Propane Foundation PA $ 2,880.00 $ 1,320.00 $ 4,200.00
15901 2009 Winter Storm Generator Campaign Missouri PERC MO $ 20,000.00 $ 10,000.00 $ 30,000.00
15905 2009 Appliance and Safety Rebate Program Minnesota PERC MN $ 350,000.00 $ 350,000.00
15927 2009 Educational Training Tennessee PERC TN $ 59,427.59 $ 59,427.59
15928 Bally Fire Company Emergency Training 2009 Pennsylvania Propane Foundation PA $ 2,100.00 $ 2,100.00
15930 Reimbursement Request — Form 990 Prep Fees Pennsylvania Propane Foundation PA $ 1,150.00 $ 1,150.00
15935 2009 Education Program Pennsylvania Propane Foundation PA $ 75,600.00 $ 75,600.00
15937 2009 Professional Liability Insurance Reimbursement Request Pennsylvania Propane Foundation PA $ 1,450.00 $ 1,450.00
15941 Home Builder Journal Marketing Campaign Kentucky PERC KY $ 3,333.34 $ 1,666.66 $ 5,000.00
15949 Operating Expenses Iowa PERC IA $ 1,750.00 $ 1,750.00
15953 2009 Propane Appliance Rebate Program Kentucky PERC KY $ 150,000.00 $ 150,000.00
15954 Home Builder 2009 Marketing Campaign Kentucky PERC KY $ 14,000.00 $ 7,000.00 $ 21,000.00
15957 2008 NW Fire Safety Analysis and NFPA Update Workshop Interwest PERC WA $ 7,772.61 $ 7,772.61
15967 2009 Montana Employee Training Interwest PERC MT $ 60,805.00 $ 60,805.00
15968 2009 Idaho Employee Training Interwest PERC ID $ 43,760.00 $ 43,760.00
15969 2009 Utah Training Classes Interwest PERC UT $ 23,370.00 $ 23,370.00
15970 2009 Wyoming Employee Training Interwest PERC WY $ 27,625.00 $ 27,625.00
15971 2009 Northwest Training Classes Interwest PERC WA $ 68,245.00 $ 68,245.00
15972 South Carolina PGA Propane Road Show 2009 South Carolina PERC SC $ 8,500.00 $ 8,500.00
15977 2009 Montour Home Comfort Services Emergency Training Pennsylvania Propane Foundation PA $ 1,050.00 $ 1,050.00
15979 2009 Deliver Marketer Newsletter Nebraska PERC NE $ 14,060.00 $ 14,060.00
15980 Educational Seminar at 2009 NE Convention Nebraska PERC NE $ 4,200.00 $ 4,200.00
15988 2009 Nebraska Media & Trade Show Outreach Campaign Nebraska PERC NE $ 38,474.37 $ 7,360.96 $ 45,835.33
15995 2009-2010 Water Heater Rebate Program Propane Education Foundation of AL AL $ 108,225.00 $ 108,225.00
15996 2008 Emergency Response New York PERC NY $ 18,700.00 $ 18,700.00
15998 2008 New York State Fair New York PERC NY $ 1,500.00 $ 1,500.00
15999 2008 New York Home Builders Association New York PERC NY $ 2,500.00 $ 2,500.00
16000 2009 Educational Seminar During Convention and Promotional Propane Education Foundation of AL AL $ 9,500.00 $ 9,500.00
16004 VAPGA 2009 Water Heater Rebate Program Virginia PREF VA $ 88,000.00 $ 88,000.00
16005 2009 VAPGA Safety Training and Education Program Virginia PREF VA $ 140,000.00 $ 140,000.00
16007 2009 Support For Propane Magazine With Circulation Natural Resources Ed Foundation OK $ 35,000.00 $ 35,000.00
DOCKET DESCRIPTION PAYEE STATE REBATE PARTNERSHIP TOTAL
APPROVED REBATES
15244 Contractor Rebate Program Georgia PERC GA $ 75,000.00 $ 75,000.00
15309 Consumer Education & Awareness Regional Campaign 2008-2009 Kansas PERC KS $ 17,109.00 $ 17,109.00
15698 2009 Montana High School Rodeo Association Sponsorship Interwest PERC MT $ 11,000.00 $ 11,000.00
15704 Operating Expenses for Iowa PERC Council Meeting Iowa PERC IA $ 399.56 $ 399.56
15770 2009 Consumer Education & Training Project Indiana PERC IN $ 236,000.00 $ 12,000.00 $ 248,000.00
15771 2009 Water Heater Rebate Program Indiana PERC IN $ 52,000.00 $ 52,000.00
15774 Public Relations Campaign 2009 New Jersey PERF NJ $ 25,000.00 $ 25,000.00
15776 Production & Distribution of Industry Newsletter New Jersey PERF NJ $ 10,000.00 $ 10,000.00
15777 Web Site Hosting & Maintenance 2009 New Jersey PERF NJ $ 8,000.00 $ 8,000.00
15782 2009 Arizona Fugitive Emission Reduction Program Interwest PERC AZ $ 84,000.00 $ 84,000.00
15783 Texas Propane Awareness & Capitol Action Program Texas PEMF TX $ 32,470.00 $ 32,470.00
15789 Coordinated Consumer Education/Awareness Campaign 2008-2009 Kentucky PERC KY $ 50,000.00 $ 24,475.00 $ 74,475.00
15792 Advertising in GA Builder Magazine 2008 Georgia PERC GA $ 15,887.27 $ 7,193.64 $ 23,080.91
15795 Operating Expenses for additional Audit Expenses Iowa PERC IA $ 1,225.00 $ 1,225.00
15797 Kansas Propane Safety Coloring Book Program Kansas PERC KS $ 22,528.00 $ 22,528.00
15802 CETP Classes 2009 New York PERC NY $ 105,000.00 $ 105,000.00
15803 2009 Water Heater & Whole Home Heating System Rebate Program New York PERC NY $ 110,000.00 $ 110,000.00
15804 2009 New York State Fair New York PERC NY $ 1,500.00 $ 1,500.00
15810 2009 Statewide Public Relations Awareness Campaign New York PERC NY $ 7,500.00 $ 7,500.00
15811 2009 Mixed Media Awareness Campaign New York PERC NY $ 42,500.00 $ 21,250.00 $ 63,750.00
15813 Propane Training & Education 2009 West Virginia PREF WV $ 50,000.00 $ 50,000.00
15815 KPGA President Travel Exp. 2008 NPGA/PERC Leadership Summit Kentucky PERC KY $ 912.16 $ 912.16
15816 Safety, CETP & Propane Fire Training North Dakota PERC ND $ 85,000.00 $ 85,000.00
15821 2009 Northeast Pipeline Newsletter New York PERC NY $ 7,500.00 $ 7,500.00
15823 2009 New York Home Builders Association New York PERC NY $ 2,500.00 $ 1,250.00 $ 3,750.00
15831 CETP Classroom Training 2009 South Dakota PERC SD $ 72,500.00 $ 72,500.00
15832 Educational Propane Newsletter and Directory 2009 South Dakota PERC SD $ 8,000.00 $ 8,000.00
15833 Propane Web Site Maintenance 2009 South Dakota PERC SD $ 3,800.00 $ 3,800.00
15834 Reimbursement for NPGA/PERC Leadership Summit 2008 South Dakota PERC SD $ 1,012.00 $ 1,012.00
15835 Reimbursement for NPGA/PERC Leadership Summit 2008 Kentucky PERC KY $ 317.06 $ 317.06
15836 Reimbursement for NPGA/PERC Leadership Summit 2008 Ohio PERC OH $ 1,373.24 $ 1,373.24
15837 2009 Engine Fuel Initiatives New York PERC NY $ 12,700.00 $ 12,700.00
15838 Certified Employee Training Program 2009 Illinois PERC IL $ 157,030.00 $ 157,030.00
15842 2008 Post Season Football Iowa PERC IA $ 2,446.82 $ 1,223.56 $ 3,670.38
15847 Advertising in GA Builder Magazine 2009 Georgia PERC GA $ 10,464.86 $ 5,154.34 $ 15,619.20
15850 Promotional Materials Georgia PERC GA $ 12,259.99 $ 12,259.99
DOCKET DESCR I PTION PAYE E STATE REBATE PARTNERSH I P TOTAL
09 APPROVED REBATES
PROPANECOUNCIL.ORG 24 GROWTH THROUGH INNOVATION : PROPANE EDUCATION & RESEARCH COUNCIL : 2009 ANNUAL REPORT25
16128 2009 Crawford & Venango County Fire School Pennsylvania Propane Foundation PA $ 2,100.00 $ 2,100.00
16129 2009 Paraco Gas Corporation Emergency Training Pennsylvania Propane Foundation PA $ 2,100.00 $ 2,100.00
16130 2009 R F Ohl Fuel Oil, Inc. Emergency Training Pennsylvania Propane Foundation PA $ 2,100.00 $ 2,100.00
16131 New Appliance Rebate Program New England PERF New England $ 70,000.00 $ 70,000.00
16132 2009 Public Relations Program — Consumer Safety Education New England PERF New England $ 30,000.00 $ 30,000.00
16133 PGANE Pro Connect Program New England PERF New England $ 35,000.00 $ 17,500.00 $ 52,500.00
16134 Ohio Farm Radio/Fairs #5 Ohio PERC OH $ 19,715.00 $ 9,857.00 $ 29,572.00
16135 California Propane Forklift Rebate Western PERC CA $ 50,000.00 $ 50,000.00
16137 Low-Emission Equipment Rebate 2009 — Continuation Western PERC CA $ 75,000.00 $ 75,000.00
16148 National Energy Conversation 2009 — California Promotion Western PERC CA $ 65,099.00 $ 65,099.00 $ 130,198.00
16150 2009-2010 Water Heater Rebate Program Tennessee PERC TN $ 82,632.00 $ 82,632.00
16152 2009 Educational Seminar During Convention & Promotional Items Tennessee PERC TN $ 10,661.72 $ 10,661.72
16153 2009/2010 Marketing Program Tennessee PERC TN $ 135,394.60 $ 135,394.60
16154 North Carolina Propane Road Show North Carolina PERC NC $ 11,000.00 $ 11,000.00
16160 2009 PA Recreational Vehicle Show Exhibit/Support Pennsylvania Propane Foundation PA $ 7,875.00 $ 7,875.00
16190 2009 Radio Campaign Pennsylvania Propane Foundation PA $ 55,000.00 $ 50,000.00 $ 105,000.00
16191 2009 Supplemental Marketing/Radio Campaign Pennsylvania Propane Foundation PA $ 61,940.00 $ 58,060.00 $ 120,000.00
16192 3i Show Agriculture Show 2009 Kansas PERC KS $ 12,744.78 $ 12,744.78
16194 First Freeze First Snow Kansas PERC KS $ 1,725.00 $ 1,725.00
16196 Educational Training Facility North Carolina PERC NC $ 150,000.00 $ 150,000.00
16202 2009 Lackawanna County Emergency Management Pennsylvania Propane Foundation PA $ 2,525.00 $ 2,525.00
16205 2009-2010 Public Relations Campaign Pennsylvania Propane Foundation PA $ 15,750.00 $ 15,750.00
16222 Filing of IRS Tax Form 990 Year End 2008 North Dakota PERC ND $ 935.25 $ 935.25
16223 Filing of IRS Tax Form 990 Year End 2008 Propane Education Foundation of AL AL $ 800.00 $ 800.00
16230 2009 Educational Training South Carolina PERC SC $ 7,000.00 $ 7,000.00
16236 Michigan Propane Market Awareness and Safety Education Rebate 2009 Michigan PERC MI $ 923,715.00 $ 151,500.00 $ 1,075,215.00
16246 Education Training for Georgia Propane Workers Georgia PERC GA $ 43,000.00 $ 43,000.00
16247 Consumer Education & Awareness Regional Campaign 2009-2010 Kansas PERC KS $ 22,977.98 $ 22,977.98
16251 Idaho HVAC Propane Training Development — Phase 1 Interwest PERC ID $ 43,906.98 $ 43,906.98
16254 CETP #12 Ohio PERC OH $ 100,000.00 $ 100,000.00
16259 Idaho HVAC Propane Training Development — Phase 2 Interwest PERC ID $ 34,800.00 $ 34,800.00
16261 2009 New Mexico Hazmat and DOT Training Interwest PERC NM $ 11,440.00 $ 11,440.00
16262 2010 Training & Safety Package North Carolina PERC NC $ 120,000.00 $ 120,000.00
16266 Outfield Sign at Lewis Clark State College Harris Field Interwest PERC ID $ 1,000.00 $ 1,000.00
16268 2009 Wyoming High School Rodeo Association Sponsorship Interwest PERC WY $ 11,000.00 $ 11,000.00
16271 2009 Rodeo de Santa Fe Sponsorship Interwest PERC NM $ 14,000.00 $ 14,000.00
DOCKET DESCRIPTION PAYEE STATE REBATE PARTNERSHIP TOTAL
APPROVED REBATES
16013 2009 Idaho High School Rodeo Association Sponsorship Interwest PERC ID $ 16,500.00 $ 16,500.00
16014 Operation Handshake Missouri PERC MO $ 35,420.00 $ 35,420.00
16015 Keystone Energy Zone Pennsylvania Propane Foundation PA $ 10,500.00 $ 10,500.00
16017 2009 Manufactured Housing Five-State Meeting Sponsorship Pennsylvania Propane Foundation PA $ 10,720.00 $ 5,280.00 $ 16,000.00
16018 2009 Pocono Raceway Nascar Marketing Program Pennsylvania Propane Foundation PA $ 14,040.00 $ 6,435.00 $ 20,475.00
16022 2008-2009 Post Season Basketball Ads Iowa PERC IA $ 2,232.52 $ 1,116.66 $ 3,349.18
16023 2008 Post Season Basketball Iowa PERC IA $ 1,134.00 $ 567.00 $ 1,701.00
16027 2009 CETP Educational Training South Carolina PERC SC $ 20,000.00 $ 20,000.00
16028 Promotion of PERC in 2009 SCPGA Publications South Carolina PERC SC $ 2,050.00 $ 2,050.00
16029 2009 Historical Records and Promotional Items Storage South Carolina PERC SC $ 1,560.00 $ 1,560.00
16030 2009 Publication of SCPGA News Magazine South Carolina PERC SC $ 21,500.00 $ 21,500.00
16031 Educational Seminar at 2009 SCPGA Convention South Carolina PERC SC $ 12,500.00 $ 12,500.00
16035 Regulator Rebate Kansas PERC KS $ 40,000.00 $ 40,000.00
16036 2009 Promotional Materials South Carolina PERC SC $ 5,000.00 $ 5,000.00
16037 2009 SCPGA Water Heater Rebate Program South Carolina PERC SC $ 55,000.00 $ 55,000.00
16038 2008 Michigan Operating Expenses & Leadership Summit Michigan PERC MI $ 2,808.84 $ 2,808.84
16051 Travel to 2008 Staff Leadership Summit Indiana PERC IN $ 993.38 $ 993.38
16059 Crisis Media Training Iowa PERC IA $ 7,500.00 $ 7,500.00
16062 State Farm Bureau Cookout Iowa PERC IA $ 1,000.00 $ 1,000.00
16063 Educational Seminar 2009 Marketer Expo Iowa PERC IA $ 2,500.00 $ 2,500.00
16064 Educational Training Facility Iowa PERC IA $ 143,000.00 $ 143,000.00
16066 2009 Annual Meeting and Speakers/Presenters Pennsylvania Propane Foundation PA $ 5,250.00 $ 5,250.00
16066 2009 Annual Meeting and Speakers/Presenters Pennsylvania Propane Foundation PA $ 5,250.00 $ 5,250.00
16070 Reimbursement of accountant’s fees for NC Propane Foundation North Carolina Propane Foundation NC $ 1,095.00 $ 1,095.00
16074 FY10 Regional Media Campaign Missouri PERC MO $ 360,000.00 $ 65,000.00 $ 425,000.00
16074 FY10 Regional Media Campaign Illinois PERC IL $ 60,000.00 $ 60,000.00
16074 FY10 Regional Media Campaign Kansas PERC KS $ 45,000.00 $ 45,000.00
16074 FY10 Regional Media Campaign Iowa PERC IA $ 27,500.00 $ 27,500.00
16074 FY10 Regional Media Campaign Arkansas PERC AR $ 27,500.00 $ 27,500.00
16074 FY10 Regional Media Campaign Tennessee PERC TN $ 15,000.00 $ 15,000.00
16091 Sponsorship of GA State Firefighters Annual Conference Georgia PERC GA $ 6,500.00 $ 6,500.00
16094 Ed and Training for GA Propane Industry Workers Georgia PERC GA $ 55,000.00 $ 55,000.00
16108 North Carolina LP Gas Magazine North Carolina PERC NC $ 35,000.00 $ 35,000.00
16123 Website Maintenance Pennsylvania Propane Foundation PA $ 3,255.00 $ 3,255.00
16126 2009 Pocono Raceway Nascar Marketing Program-Amendment Pennsylvania Propane Foundation PA $ 1,072.00 $ 528.00 $ 1,600.00
16127 2009 Pennsylvania Propane Newsletter Pennsylvania Propane Foundation PA $ 5,355.00 $ 5,355.00
DOCKET DESCRIPTION PAYEE STATE REBATE PARTNERSHIP TOTAL
09 APPROVED REBATES
PROPANECOUNCIL.ORG 26 GROWTH THROUGH INNOVATION : PROPANE EDUCATION & RESEARCH COUNCIL : 2009 ANNUAL REPORT27
DOCKET DESCRIPTION PAYEE STATE REBATE PARTNERSHIP TOTAL
APPROVED REBATES
16376 WPERC Directors & Officers Insurance for 2009-2010 Western PERC CA $ 1,234.00 $ 1,234.00
16377 2010 Trainer Contract MNPEPSC MN $ 109,000.00 $ 109,000.00
16379 2010 Training and Seminar Site Costs MNPEPSC MN $ 115,000.00 $ 115,000.00
16380 Safety Brochure Distribution MNPEPSC MN $ 10,000.00 $ 10,000.00
16381 2010 MN Fishing Guide Safety Message MNPEPSC MN $ 16,200.00 $ 16,200.00
16382 Residential Propane Installation Guide MNPEPSC MN $ 16,000.00 $ 16,000.00
16383 2010 Safe Installation of New Energy Efficient Propane Applications Illinois PERC IL $ 398,385.00 $ 398,385.00
16385 Certified Employee Training Program 2010 Illinois PERC IL $ 137,775.75 $ 137,775.75
16386 Continuing Education/District Safety Meetings 2010 Illinois PERC IL $ 180,152.00 $ 180,152.00
16387 Continuing Education/Safety Meetings 2009 Illinois PERC IL $ 181,130.00 $ 181,130.00
16395 2009 Sunbelt Ag Expo Georgia PERC GA $ 12,250.00 $ 12,250.00
16396 CETP Courses 2010 New Jersey PERF NJ $ 75,000.00 $ 75,000.00
16398 2010 Safety and Training Program Indiana PERC IN $ 259,010.00 $ 259,010.00
16402 Duty-to-Warn Calendar/Propane Forklift Safety Flipchart Texas PEMF TX $ 55,000.00 $ 55,000.00
16405 Controlling Japanese Barberry New England PERF New England $ 5,000.00 $ 5,000.00
16406 PGANE ER Training 2010 New England PERF New England $ 17,300.00 $ 17,300.00
16433 Propane Safety Awareness Campaign 2009-2010 Kansas PERC KS $ 58,315.96 $ 58,315.96
16435 Filing of IRS Tax Form 990 — for 2004 New Jersey PERF NJ $ 3,000.00 $ 3,000.00
16447 Reimbursement of Audit Fees/Legal Fees & Insurance 2008-2010 Kansas PERC KS $ 16,372.92 $ 16,372.92
16462 Reimbursement for Foundation costs for Attorney Fees Propane Education Foundation of FL FL $ 2,380.00 $ 2,380.00
16463 Reimbursement for Propane Education Foundation of FL Meeting Propane Education Foundation of FL FL $ 521.50 $ 521.50
16464 South Dakota PERC 2008 Tax Return South Dakota PERC SD $ 339.20 $ 339.20
16468 Certified Employee Training Program Kentucky PERC KY $ 40,000.00 $ 40,000.00
16469 Travel for National Meeting in October Kentucky PERC KY $ 253.79 $ 253.79 (reimbursement for costs incurred due to cancelling Leadership summit)
16470 2009-2010 Safe Installations of Propane Appliances Program Georgia PERC GA $ 115,000.00 $ 115,000.00
16472 Regional Safety & Training, including CETP 2010 Wisconsin PERC WI $ 270,250.00 $ 270,250.00
16483 Educational Seminar — 2009 CO/NM Propane Convention Interwest PERC NM $ 15,000.00 $ 15,000.00
16485 WPGA/WPERC District Meetings 2010 Wisconsin PERC WI $ 10,000.00 $ 10,000.00
16487 Reimbursement for NPGA/PERC Leadership Summit 2009 Cancellation Ohio PERC OH $ 274.20 $ 274.20
16489 Missouri FY10 Safe Installations of Water Heaters Program Missouri PERC MO $ 296,759.45 $ 296,759.45
16495 Advertising Package Prior to September 11, 2009 North Carolina PERC NC $ 25,000.00 $ 25,000.00
16498 2009 Colorado Employee Training Program Colorado PERC CO $ 93,806.20 $ 93,806.20
$765,836.82$9,824,754.49REBATES TOTAL PARTNERSHIP TOTAL
16274 Bobtail Efficiency and Low Emissions Workshops 2009 Interwest PERC MT $ 15,750.00 $ 15,750.00
16279 2008 NW Fugitive Emissions Workshop Interwest PERC WA $ 4,878.45 $ 4,878.45
16280 2007 Rocky Mountain DOT Compliance Seminar Interwest PERC UT $ 9,506.53 $ 9,506.53
16281 2007 Consumer Awareness Project at the Orem Owlz Interwest PERC UT $ 5,925.00 $ 5,925.00
16282 2009 NAIA World Series Sponsorship Interwest PERC UT $ 6,645.00 $ 6,645.00
16283 Training Facility (based on rebate legacy #12234) North Carolina PERC NC $ 50,000.00 $ 50,000.00
16287 Filing of IRS Tax Form 990 — for 2008 New Jersey PERF NJ $ 3,000.00 $ 3,000.00
16288 Filing of IRS Tax Form 990 — for 2009 New Jersey PERF NJ $ 3,000.00 $ 3,000.00
16289 Directors & Officers Insurance — Rebate Exception Provision New Jersey PERF NJ $ 1,500.00 $ 1,500.00
16290 Operating Expenses — Iowa PERC Meeting Iowa PERC IA $ 207.97 $ 207.97
16292 2009 Montana Energy Share Interwest PERC MT $ 27,000.00 $ 27,000.00
16298 Propane Training and Education 2009 Mid-Atlantic PREF MD $ 84,000.00 $ 84,000.00
16300 Consumer Education & Awareness 2009 Mid-Atlantic PREF MD $ 45,000.00 $ 45,000.00
16316 2009 Moorcraft Fire School Interwest PERC MT $ 5,302.00 $ 5,302.00
16317 2009 Dillon and Shelby Fire Schools Interwest PERC MT $ 11,075.65 $ 11,075.65
16318 Directors & Officers Insurance Ohio PERC OH $ 1,483.00 $ 1,483.00
16320 Wyoming Horse Trailer Safety Workshops 2009-2010 Interwest PERC WY $ 16,500.00 $ 16,500.00
16324 2010 CETP and Safety Classes Iowa PERC IA $ 80,000.00 $ 80,000.00
16327 2009-2010 Newsletter Iowa PERC IA $ 30,000.00 $ 30,000.00
16330 Montana Duty to Warn Project 2009-2010 Interwest PERC MT $ 12,600.00 $ 12,600.00
16331 Wyoming Duty to Warn Project 2009-2010 Interwest PERC WY $ 11,200.00 $ 11,200.00
16335 Reimbursement for Foundation and Administrative Costs Propane Education Foundation of FL FL $ 2,310.00 $ 2,310.00
16345 Kansas State Fair Sponsorship 2009 Kansas PERC KS $ 38,000.00 $ 38,000.00
16346 Huff n Puff Hot Air Balloon Festival Promotion 2009 Kansas PERC KS $ 8,750.00 $ 8,750.00
16364 Propane Emergency Response and HazMat Training Western PERC CA $ 129,400.00 $ 129,400.00
16365 Air Quality Consultant 2010 Western PERC CA $ 30,000.00 $ 30,000.00
16366 California Training and Safety Education of Propane Vehicles 2010 Western PERC CA $ 45,000.00 $ 45,000.00
16367 Fuel Quality and Supply Consultant 2010 Western PERC CA $ 30,000.00 $ 30,000.00
16368 World Ag Expo 2010 Western PERC CA $ 17,500.00 $ 17,500.00
16369 Certified Employee Training Program (CETP) 2010 Western PERC CA $ 30,000.00 $ 30,000.00
16370 Low-Emission Equipment Rebate 2010 Western PERC CA $ 150,000.00 $ 150,000.00
16371 Western PGA Fire School 2010 Western PERC CA $ 16,000.00 $ 16,000.00
16372 California LIHEAP Consumer Safety Education Program 2010 Western PERC CA $ 1,000.00 $ 1,000.00
16373 California Propane Road Show 2010 Western PERC CA $ 10,000.00 $ 10,000.00
16374 California Regulator Rebate 2010 Western PERC CA $ 50,000.00 $ 50,000.00
16375 WPERC Filing of IRS Tax Form 990 — for 2008 Western PERC CA $ 3,175.00 $ 3,175.00
DOCKET DESCRIPTION PAYEE STATE REBATE PARTNERSHIP TOTAL
09 APPROVED REBATES
PROPANECOUNCIL.ORG 28 GROWTH THROUGH INNOVATION : PROPANE EDUCATION & RESEARCH COUNCIL : 2009 ANNUAL REPORT29
PROPANECOUNCIL.ORG 30 GROWTH THROUGH INNOVATION : PROPANE EDUCATION & RESEARCH COUNCIL : 2009 ANNUAL REPORT31
STATEMENT OF ACTIVITIES & CHANGES IN NET ASSETSSTATEMENT OF FINANCIAL POSITION
ASSETS
Current Assets
Cash and cash equivalents $ 10,217,489 $ 7,752,113
Accounts receivable 48,563 60,250
Investments, current portion 2,949,306 2,149,331
Assessments receivable 7,193,000 6,761,269
Inventory, net 977,518 985,553
Prepaid expenses 129,629 149,491
Total Current Assets 21,515,505 17,858,007
Property and Equipment
Office equipment 100,682 100,682
Office furniture 168,583 166,397
Computer equipment 3,698,149 3,018,249
Leasehold improvements 321,912 321,912
Less: accumulated depreciation (2,767,764) (2,271,064)
Total Property and Equipment, Net 1,521,562 1,336,176
Other Assets
Other 147,634 93,958
Investments, net of current portion 24,369,436 27,856,691
Total Other Assets 24,517,070 27,950,649
Total Assets $ 47,554,137 $ 47,144,832
LIABILITIES AND NET ASSETS
Current Liabilities
Accrued expenses $ 2,628,853 $ 3,168,146
State rebate obligation 9,966,240 8,005,024
Total Current Liabilities 12,595,093 11,173,170
Net Assets
Undesignated 7,577,467 11,523,596
Designated 27,381,577 24,448,066
Total Net Assets 34,959,044 35,971,662
Total Liabilities and Net Assets $ 47,554,137 $ 47,144,832
YEARS E NDE D D ECEMB ER 31, 2009 2008 YEARS E NDE D D ECEMB ER 31, 2009 2008
The Propane Education & Research Council’s (PERC) 2009 financial statements were audited and found in conformance with generally accepted accounting principles (GAAP) and an unqualified opinion was issued by Aronson and Company, of Rockville, Md. To request a copy of this report, contact PERC in writing at 1140 Connecticut Ave. NW, Suite 1075, Washington, DC 20036.
TOTAL OPERATING EXPENDITURES
$48,455,100
Revenue and Support
Assessment revenue $ 46,050,936 $ 46,616,153
Less: State rebates (9,210,134) (9,322,258)
Net assessment revenue 36,840,802 37,293,895
Investment income 649,480 1,757,495
Net fulfillment income (14,280) 582
Total Revenue and Support 37,476,002 39,051,972
Expenses
Programs
Consumer education and communication 10,333,205 17,357,745
Safety and training 3,327,266 2,525,898
Research and development 3,457,621 3,610,730
Engine fuel 6,913,561 2,057,578
Industry 1,769,736 2,191,819
Agriculture 3,505,323 2,292,312
National Energy Conversation 5,920,483 —
Total program expenses 35,227,195 30,036,312
General and Administrative
Administrative costs 2,632,893 2,550,490
Collection costs 133,054 277,258
Depreciation 495,478 494,644
Total general and administrative expenses 3,261,425 3,322,392
Total Expenses 38,488,620 33,358,704
Changes in net assets (1,012,618) 5,693,268
Net assets at beginning of year 35,971,662 30,278,394
Net assets at end of year $ 34,959,004 $ 35,971,662
Training 16.7%$ 8,112,500
Rebates 16.3%$ 7,881,600
Safety 14.8%$ 7,183,500
Program Labor 5.6%$ 2,730,000
Administrative Expenses 5.9%$ 2,840,000
Research & Development 30%
$ 317,000
$ 14,560,500
IT Expenses 0.7%
$ 1,049,000
Other Expenses 2.2%
$ 2,450,000
Program Support 5.1%
$ 1,331,000
Partnerships 2.7%
2010 OPERATING EXPENDITURE BUDGET
COUNCIL OFFICERS & MEMBERS
Roy W. WillisPresident and Chief Executive Officer
Kate Hutcheons-CaskinSenior Vice President and Chief Marketing Officer
James HarrisChief Financial Officer and Vice President of Administration
Kay HowellChief Information Officer
Steven WayneChief Commercial Officer
Brian J. FeehanVice President, Engine Fuel
Stuart FlatowVice President, Safety and Training
Tracy BurlesonDirector of Residential Programs
Gregory KerrDirector of Research and Development
Mark LeitmanDirector of Agriculture Programs
Maryann MalesardiDirector of Industry Programs
Ingrid BechardProjects Manager
Alicia DunnSenior Programs Manager
Courtney GendronCertified Employee Training Program Manager
Bill PlatzChairman Delta Liquid Energy Paso Robles, California
Joseph ArmentanoVice Chairman, Marketers Paraco Gas Rye Brook, New York
David ReganVice Chairman, Producers Targa Resources Inc. Houston, Texas
Tom ReddSecretary Martin Midstream Partners Kilgore, Texas
Paul GradyTreasurer Heritage Operating LP Florence, Kentucky
Doug AuxierAuxier Gas Inc. Batavia, Ohio
Eric BensonJ.S. West & Company Modesto, California
Lynn BourdonEnterprise Operating Products LP Houston, Texas
Gregg DigheroEnCana Oil and Gas USA Inc. Denver, Colorado
John EhlersSan Antonio, Texas
H. Joe GumpConocoPhillips Dacula, Georgia
Theodore JeffcoatInergy LP Rutland, Massachusetts
Sam McTierPropane Technologies LLC Lake Forest, Illinois
Gerry MiselGeorgia Gas Distributor Sandy Springs, Georgia
T. J. RinkeWilliams Midstream Tulsa, Oklahoma
Michael SheehanSheehan’s Gas Company Bird Island, Minnesota
Charles SnellingFogelsville, Pennsylvania
Tim StauftAux Sable Liquid Products Morris, Illinois
James StraughanBP North America Gas and Power Houston, Texas
Paula WilsonAmeriGas King of Prussia, Pennsylvania
David WunchSemStream LP Tulsa, Oklahoma
David HarrisWeb Manager
John L. KerekesSenior Contracts Manager and Counsel
Anna W. LombardoMeetings Manager
Brandon RobinsonProjects Manager
Theresa RyanOffice Manager/Executive Assistant to the President and Chief Executive Officer
Ambrose WalkerDatabase Manager
Gregg WalkerEditorial and Publications Manager
Grace WillisProjects Manager
Jeremy WishartProjects Manager, Engine Fuel
Vincent SibiliaIndustry Programs Coordinator
Jessica DaltonExecutive Assistant to the Senior Vice President and Chief Marketing Officer
Maria PassarellaAdministrative Assistant
Valerie TossasAdministrative Assistant
Gabriela LoeraOffice Assistant
PERC STAFF