growing uf's gardening audience

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il b k C i i C di Emily E. Eubanks, Communications Coordinator Jennifer Sykes Web Coordinator Jennifer Sykes, Web Coordinator P j Project Audience Project Audience Project Audience Th Ui it f Fl id tl l hd G d h i i if i The University of Florida recently launched a Gardeners are enthusiastic information The University of Florida recently launched a Gardeners are enthusiastic information i t bi h ti lt li f ti t k d dil h bf campaign to bring horticultural information to seekers and readily turn to the web for campaign to bring horticultural information to seekers, and readily turn to the web for i il di lik T itt i i i Adh M G d d consumers via social media like Twitter, inspiration And the Master Gardener and consumers via social media like Twitter, inspiration. And the Master Gardener and F b k d bl i Th i f Fl id Fi dl i fl Facebook, and blogging. The campaign focuses FloridaFriendly program content is useful Facebook, and blogging. The campaign focuses Florida Friendly program content is useful il t tf t Fl id ll Fl id d mainly on content from two programs, Florida to all Florida gardeners mainly on content from two programs, Florida to all Florida gardeners. M t G d d Fl id Fi dl Master Gardeners and FloridaFriendly Master Gardeners and Florida Friendly L d i Landscaping™. Landscaping . Social Networking Social Networking Social Networking By using multiple social networking streams we’re able to reach out to our clientele and actively By using multiple social networking streams, we re able to reach out to our clientele and actively share current gardening information rather than waiting for them to find us share current gardening information, rather than waiting for them to find us. M G d Master Gardener Site Master Gardener Florida Friendly Master Gardener Site Master Gardener FloridaFriendly Master Gardener Site Master Gardener Florida Friendly F b k F P Facebook Fan Page Twitter Feed Facebook Fan Page Twitter Feed Facebook Fan Page Twitter Feed M t G d G d i i Mi t Master Gardener UF Gardening Gardening in a Minute Master Gardener UF Gardening Gardening in a Minute UF Gardening W d Bl Ph t Fli k Wordpress Blog YouTube Channel Photos on Flickr Wordpress Blog YouTube Channel Photos on Flickr YouTube Channel

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Page 1: Growing UF's Gardening Audience

il b k C i i C diEmily E. Eubanks, Communications CoordinatorJennifer Sykes Web CoordinatorJennifer Sykes, Web Coordinator

P jProject AudienceProject AudienceProject AudienceTh U i it f Fl id tl l h d G d h i i i f iThe University of Florida recently launched a Gardeners are enthusiastic informationThe University of Florida recently launched a  Gardeners are enthusiastic information 

i t b i h ti lt l i f ti t k d dil h b fcampaign to bring horticultural information to seekers and readily turn to the web forcampaign to bring horticultural information to  seekers, and readily turn to the web for i i l di lik T itt i i i A d h M G d dconsumers via social media like Twitter, inspiration And the Master Gardener andconsumers via social media like Twitter,  inspiration. And the Master Gardener and 

F b k d bl i Th i f Fl id F i dl i f lFacebook, and blogging. The campaign focuses Florida‐Friendly program content is usefulFacebook, and blogging. The campaign focuses  Florida Friendly program content is useful i l t t f t Fl id ll Fl id dmainly on content from two programs, Florida to all Florida gardenersmainly on content from two programs,  Florida  to all Florida gardeners.   

M t G d d Fl id F i dlMaster Gardeners and Florida‐FriendlyMaster Gardeners and Florida Friendly L d i ™Landscaping™.Landscaping .

Social NetworkingSocial NetworkingSocial NetworkinggBy using multiple social networking streams we’re able to reach out to our clientele and activelyBy using multiple social networking streams, we re able to reach out to our clientele and actively y g p g , yshare current gardening information rather than waiting for them to find usshare current gardening information, rather than waiting for them to find us.g g , g

M G dMaster Gardener Site Master Gardener Florida FriendlyMaster Gardener Site Master Gardener Florida‐FriendlyMaster Gardener Site Master Gardener  Florida Friendly F b k F P

yFacebook Fan Page Twitter FeedFacebook Fan Page Twitter FeedFacebook Fan Page Twitter Feed

M t G d G d i i Mi tMaster GardenerUF Gardening Gardening in a MinuteMaster Gardener UF Gardening Gardening in a Minute UF Gardening  gW d Bl

gPh t Fli kWordpress BlogYouTube Channel Photos on FlickrWordpress BlogYouTube Channel Photos on Flickrp gYouTube Channel