Graphic DesignGraphic Design

Introduction to Graphic Design

Introduction to Graphic Design

Graphic DesignGraphic Design What is Graphic Design? What is Graphic Design?

A creative process that can be found everywhere and anywhere- in our homes, in grocery stores, on the roads we drive, on the movies and theatres,

and in every shop we enter.

A creative process that can be found everywhere and anywhere- in our homes, in grocery stores, on the roads we drive, on the movies and theatres,

and in every shop we enter.

Examples of Graphic Design

Examples of Graphic Design

Graphic Design vs Advertising

Graphic Design vs Advertising Graphic Design: Promotion of goods

and services Advertising: Selling of goods and

services

The lines of these two definitions have now blurred with “Global Branding” - selling lifestyle through selling a particular product or service. Example of Global Branding: Coca-cola

commercials show models enjoying coca-cola on the beach and having a good time. You don’t necessarily need to drink Coke on the beach, or need to have Coke to enjoy the beach.

Graphic Design: Promotion of goods and services

Advertising: Selling of goods and services

The lines of these two definitions have now blurred with “Global Branding” - selling lifestyle through selling a particular product or service. Example of Global Branding: Coca-cola

commercials show models enjoying coca-cola on the beach and having a good time. You don’t necessarily need to drink Coke on the beach, or need to have Coke to enjoy the beach.

Graphic DesignGraphic Design

Design Process Elements and Principles of Design Principles of Graphic Design Color Theory Typography

Joining Image with Words

Design Process Elements and Principles of Design Principles of Graphic Design Color Theory Typography

Joining Image with Words

Graphic DesignGraphic Design

PBS Video introducing Graphic Design While watching, write

down 3 interesting things YOU DID NOT KNOW or THINK ABOUT you knew about Graphic Design

PBS Video introducing Graphic Design While watching, write

down 3 interesting things YOU DID NOT KNOW or THINK ABOUT you knew about Graphic Design

QuickTime™ and a decompressor

are needed to see this picture.

Think Pair ShareThink Pair Share Get in groups of 4

Share your thoughts with the group

As a group write down 5 interesting things about Graphic Design

Then write down 2 things you hope to learn or achieve in this class

You will have 10 minutes to talk to your group then share as a class.

Get in groups of 4 Share your thoughts with the

group As a group write down 5

interesting things about Graphic Design

Then write down 2 things you hope to learn or achieve in this class

You will have 10 minutes to talk to your group then share as a class.

Assignment/ Design Process

Assignment/ Design Process

1. Define the Problem and Establish Your Objectives.

2. Do the Research 3. Develop your ideas by

brainstorming 4. Analyze your ideas in terms of

the Project Objectives 5. Implement the Final

1. Define the Problem and Establish Your Objectives.

2. Do the Research 3. Develop your ideas by

brainstorming 4. Analyze your ideas in terms of

the Project Objectives 5. Implement the Final

PowerPoint Presentations and 3 page paper on

Graphic Designer

PowerPoint Presentations and 3 page paper on

Graphic Designer Find a Contemporary Graphic Design artist

that is currently working and creating Graphic Designs

Do research on the Graphic Designer Think of how you will arrange in a

PowerPoint Presentation as well as a Paper Make sure you meet all the project

requirements Present the PowerPoint to the class and

turn Paper in to Ms. Benoit.

Find a Contemporary Graphic Design artist that is currently working and creating Graphic Designs

Do research on the Graphic Designer Think of how you will arrange in a

PowerPoint Presentation as well as a Paper Make sure you meet all the project

requirements Present the PowerPoint to the class and

turn Paper in to Ms. Benoit.