gracenote logo & brand guidelines :: music solutionsgracenote®, the gracenote logo and...

Gracenote Logo & Brand Guidelines :: Music Solutions

Gracenote®, the Gracenote logo and logotype, and the “Powered by Gracenote” logo are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

2


Rev. 0513

Welcome to the Gracenote Logo and Brand Guidelines for music

products and technologies. This guide provides a framework for

consistent application of the Gracenote identity.

Gracenote requires any company that will be offering Gracenote

products and technologies to first enter into an agreement with

Gracenote regarding the use of Gracenote trademarks. As the

Gracenote products and technologies expand to meet the needs

of consumers, it is important that the Gracenote brand, including all

the elements that make up the company’s visual identity,

remain consistent.

We appreciate your commitment to these standards. If you have

any questions, please don’t hesitate to contact your Gracenote Global

Services and Support Representative.

Table of Contents

Gracenote Logo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3

Powered by Gracenote Logo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

Word (Text) Usage Guidelines . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11

Powered by Gracenote®

Cover Art and Artist Image Attribution . . . . . . . . . . . . . . . . . . . . . . . . . 12

General Logo Usage Guidelines . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13

Print Trademark Attributions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14

Gracenote OVerview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14

Gracenote Marketing Contact Information . . . . . . . . . . . . . . . . . . . . . 15

3


1 Gracenote Logo – Product PackagingGracenote technology or content must include the Gracenote logo on the outside of product packaging if other similar third-party technology or content brands are also represented.

■ Gracenote Logo – Product Packaging

Devices and software featuring Gracenote

technology or content must include the Gracenote

logo on the outside of product packaging or on the

Software Installer if other third-party technology or

content brands are also represented.

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Sign In Create Account HelpSign In Create Account Help

Catalog SearchSearch0:000:00 4:204:20

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* Professional printers please use rich black

■ Gracenote Logo Versions and Colors

When using the Gracenote logo, only the following versions should

be used.

Standard Positive Full Color Version

Standard Reversed Full Color Version

1 Color Black Version

1 ColorWhite Version

Gracenote Color Pantone Color CMYK Process Color RGB HEX #

Gracenote Red 1797C 0 | 100 | 99 | 4 227 | 27 | 35 E31B23

Gracenote Light Gray 428C 23 | 16 | 17 | 0 195 | 198 | 200 C4C7C8

PRINTFULL COLOR LOGO DIGITAL


Black — * 0 | 0 | 0 | 100 0 | 0 | 0 000000

White — 0 | 0 | 0 | 0 255 | 255 | 255 FFFFFF

PRINT1-COLOR VERSIONS DIGITAL

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■ Gracenote Logo Parameters

When using the Gracenote logo, the following parameters apply:

• The Gracenote logo should not appear crowded by other elements,

therefore the use of clear space is essential. The clear space

surrounding the Gracenote logo should be greater or equal to the

height of the logo, except when space does not permit.

• The Gracenote logo should be printed at a minimum of 30mm

wide. The Gracenote logo should always be sharp and crisp

whenever reproduced.

• The Gracenote logo should be reproduced as accurately as

possible to the artwork. The Gracenote logo should always appear

on a clean, solid background. When placing the logo on an

illustration or photograph, make sure the area where the logo is

positioned is as clear as possible from any patterns and color

variations.

1 Standard Gracenote logo with clear spaceClear space surrounding the logo is equal to the height of the logo.

2 Minimimim SizeThe minimum size of the logo is 30mm in width.

3 Color Variations and BackgroundsThe Gracenote logo should be reproduced as accurately as possible to the artwork in the approved colors. DO NOT place logo on busy backgrounds or on backgrounds that do not provide enough contrast.

Clear space surrounding logo is equal to the height of the logo.

Height

30 millimeters

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■ Powered by Gracenote Logo – User Interfaces

• Gracenote MusicID® CD, File, MusicID Stream

and/or Scan and Match

Gracenote MusicID is the industry standard for music

recognition. The technology is used to identify and

deliver Cover Art and music metadata for CDs and

digital music files through desktop and Cloud music

services.

The Powered by Gracenote logo must appear each

time the device or application looks up data from

the Gracenote Media Database for CD ripping, Audio

Stream and File identification. The logo must appear

for at least the first three (3) seconds of the look-up.

However, if the duration of the look-up does not allow

enough time to display the logo, it may appear on a

results page if one exists. See examples.

1 MusicID CDWhen a device, music service or software is identifying a CD, the Powered by Gracenote logo must appear for at least the first three seconds of the look-up.

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SOUND NATIONFame Game



More Like ThisMore Like ThisNow PlayingNow Playing Track ListTrack List

Sound NationFame GameSound NationFame Game

Fame GameSound Nation/Fame Game


WinningSound Nation/Fame Game


Rise UpSound Nation/Fame Game


Remember MeSound Nation/Fame Game


Sound OffSound Nation/Fame Game


Face the MusicSound Nation/Fame Game


++ ReviewsReviews BiographyBiography Related ArtistsRelated Artists Tour InfoTour Info

Identifying MusicIdentifying Music

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More Like ThisMore Like ThisNow PlayingNow Playing Track ListTrack List

Sound NationFame GameSound NationFame Game

Fame GameSound Nation/Fame Game


WinningSound Nation/Fame Game


Rise UpSound Nation/Fame Game


Remember MeSound Nation/Fame Game


Sound OffSound Nation/Fame Game


Face the MusicSound Nation/Fame Game



Identifying MusicIdentifying Music

2 MusicID File / Scan & MatchThe Powered by Gracenote logo must appear on any “Sync,” “Upload” or “Match” screens for at least the first three seconds of the look-up.

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RISE U

P

JG



More Like ThisMore Like ThisNow PlayingNow Playing Dark / Hot DefiantDark / Hot Defiant

In the KnowJG Holmes / Rise Up

Mood: DefiantTempo: FastGenre: Rock AlternativeOrigin: New YorkEra: 1980’s



Kick ItJordan Jones / Greatest Hits

JORDAN JONESKick ItJORDAN JONESKick It

Words Get AroundSara Parks / Little Pink PosersLittlePinkPose�

Sarah

Parks

LittlePinkPose�

Sarah

Parks

On the Way OutSal Franks / Follow the Line

sal franksfollow the linesal franksfollow the line

ErasedBradley Vanic / Lost Rebellions

Shape UpCrushers / Funked

CRUSHERSCRUSHERS

You Asked WhyMania / Mixed Emotions


lost rebellions

bradley vanic

Scan & MatchScan & MatchIdentifying music in your collectionIdentifying music in your collection1

Matching music and artwork in the CloudMatching music and artwork in the Cloud2

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RISE U

P

JG



More Like ThisMore Like ThisNow PlayingNow Playing Dark / Hot DefiantDark / Hot Defiant








Sarah

Parks

LittlePinkPose�

Sarah

Parks





CRUSHERSCRUSHERS



lost rebellions

bradley vanic

Scan & MatchScan & MatchIdentifying music in your collectionIdentifying music in your collection1

Matching music and artwork in the CloudMatching music and artwork in the Cloud2

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■ Powered by Gracenote Logo – User Interfaces

• Gracenote MoodGrid™

Gracenote MoodGrid visually describes the emotional

attributes of music, from “calm” to “energetic” and

“dark” to “positive.” These mood characteristics are

mapped to songs in music collections and across

Cloud-based music services, allowing users to create

playlists to match their mood. The customer has the

option to place the Powered by Gracenote logo on

an opening launch screen, a results page featuring

mood-based playlists, or during the look-up. The logo

should appear for at least three (3) seconds for any

of these options.

• Gracenote Playlist™ and Discover™

Once music is identified, Gracenote Playlist and

Discover provides smart music recommendations

through Channels and Playlists to help fans find more

of what they love. The Powered by Gracenote logo

must appear on-screen for at least the first three (3)

seconds after a “Playlist or Channel building” user

interface launches.

2 Gracenote Playlist™ and Discover™When a Playlisting or Music Channel applica-tion launches, the Powered by Gracenote logo must appear on screen for at least three seconds.

1 Gracenote MoodGrid™The Powered by Gracenote logo can appear on a launch screen, results page or during a look-up.

Hey, Soul SisterTrain / Save Me, San Francisco

Billie JeanMichael Jackson / Live

Bad RomanceLady Gaga / Acoustic

InsanityThrasher / Dead Poets

0.0712 inIdentify Now Playing Popular Search My Songs

Playlists

SONGShow MeARTISTSound NationALBUMFame Game





Playlists

SONGShow MeARTISTSound NationALBUMFame Game


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* Professional printers please use rich black

■ Powered by Gracenote Logo Versions and Colors

When using the Powered by Gracenote logo, only the following

versions should be used.

Standard Positive Full Color Version

Standard Reversed Full Color Version

1 Color Gray Version

1 ColorGray Version

1 Color Black Version

1 ColorWhite Version


Gracenote Red 1797C 0 | 100 | 99 | 4 227 | 27 | 35 E31B23

Gracenote Light Gray 428C 23 | 16 | 17 | 0 195 | 198 | 200 C4C7C8

PRINTFULL COLOR LOGO DIGITAL


Dark Gray Cool Gray 9C 0 | 0 | 0 | 50 128 | 128 | 128 808080

Black — * 0 | 0 | 0 | 100 0 | 0 | 0 000000

White — 0 | 0 | 0 | 0 255 | 255 | 255 FFFFFF

PRINT1-COLOR VERSIONS DIGITAL

9


■ Powered by Gracenote Logo Parameters

When using the Powered by Gracenote logo, the following

parameters apply:

• The Powered by Gracenote logo should not appear crowded by

other elements, therefore the use of clear space is essential. The

clear space surrounding the Powered by Gracenote logo should be

equal to the height of the logo, except when space does not

permit.

• If space does not permit for the Powered by Gracenote logo on the

user interface, the Gracenote logo or Powered By Gracenote Word

Trademark (refer to page 10) can be used.

• The Powered by Gracenote logo should be used at a minimum of

30mm wide. The Powered by Gracenote logo should always be

sharp and crisp whenever reproduced.

• The Powered by Gracenote logo should be reproduced as

accurately as possible to the artwork. The Gracenote logo should

always appear on a clean, solid background. When placing the

logo on an illustration or photograph, make sure the area where

the logo is positioned is as clear as possible from any patterns

and color variations.

1 Standard Powered by Gracenote logo with clear spaceClear space surrounding the logo is equal to the height of the logo.

3 Color Variations and BackgroundsThe Powered by Gracenote logo should be reproduced as accurately as possible to the artwork in the approved colors. DO NOT place logo on busy backgrounds or on backgrounds that do not provide enough contrast.

Clear space surrounding logo is equal to the 1/2 height of the logo.

Height

30mm

2 Minimimim SizeThe minimum size of the logo is 30mm in width.

clear space

10


■ Word (Text) Usage Guidelines

If space does not permit for the Powered by

Gracenote logo, the Powered by Gracenote word

trademark can be used.

The correct word (text) trademarks are as follows:

Powered by Gracenote®

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Sarah

Parks

LittlePinkPose�

Sarah

Parks






Michael JacksonMichael JacksonMichael JacksonMichael Jackson

++ ArtistsArtists AlbumsAlbums GenresGenres Indexing DeviceIndexing Device Powered By Gracenote®Powered By Gracenote®

1 Powered by Gracenote on the user interfaceExample shows the Powered by Gracenote text format when space does not permit the standard logo.

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RecommendedYou Asked WhyMania / Mixed Emotions


Sarah

Parks

LittlePinkPose�

Sarah

Parks






Michael JacksonMichael JacksonMichael JacksonMichael Jackson

ArtistsArtists AlbumsAlbums GenresGenres Indexing DeviceIndexing Device Powered By Gracenote®Powered By Gracenote®

11


■ Cover Art and Artist Image Attribution

• Album, Movie and TV Cover Art

The following copy must be placed in the

“General Notice” or similar information area such

as an “About Box” or “Info Box” (if one exists) or

similar location, such as the conditions of use or

the product detail section:

Portions of the content are copyright © of

Gracenote or its providers.

• Artist Images (including musicians, actors,

directors and producers)

For the use of Artist Images, Licensee shall use

commercially reasonable efforts to include the

following credit line, where technically feasible,

in equal size and comparable placement to

credit(s) accorded to licensors of other licensed

material:

[Photographer’s Name]/[Collection

Name]/[Image Source].

1 Artist Image AttributionLicensee shall use commercially reasonable efforts to include a credit line including: Photographer’s Name, Collection Name, and Image Source.

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Now PlayingNow Playing FavoritesFavorites

You and ILady Gaga / Live

Mood: EnergeticTempo: UpbeatGenre: Dance / PopOrigin: New YorkEra: 2010’s






Sarah

Parks

LittlePinkPose�

Sarah

Parks




bradley vaniclost rebellions

bradley vaniclost rebellions


CRUSHERSCRUSHERS


Kevin Mazur/Wire Image/Getty ImagesKevin Mazur/Wire Image/Getty Images

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0:000:00 3:423:42

Now PlayingNow Playing





sal frankssal franks


Kevin Mazur/Wire Image/Getty ImagesKevin Mazur/Wire Image/Getty Images

Improper Use or Alteration of Gracenote LogosDO NOT alter, scale inappropriately, rotate, use incorrect colors, rearranged or add additional elements.

12


■ General Logo and Word (Text) Usage Guidelines

• The Gracenote or Powered by Gracenote logos should never be

altered in any way. They should never be used as part of any other

symbol or logotype.

• Do not scale inappropriately, rotate, use incorrect colors, rearrange

or add additional elements.

• When logos of third-party companies (or technologies belonging to

third-party companies) are displayed, the Gracenote or Powered by

Gracenote logo should be displayed with equal prominence to the

other third-party logos.

• All logos must have the ® symbol on the lower right hand side.

This mark is provided with the logo artwork. When scaling the logo,

the size of the ® symbol may need to be adjusted.

• When reproducing Gracenote logos, use only EPS electronic

artwork provided by Gracenote Inc.

• When using any of the Gracenote text trademarks in print, online,

or on products, they must always be legible and attributed with the

appropriate Print Trademark Attributions (TA).

• When referencing or using Gracenote text trademarks, use the

superscript TM, SM, or ® symbol, as appropriate, after each

Gracenote text trademark at its first use (e.g., titles, headlines,

taglines, paragraph headings, etc.) and at its first use in text or

body copy.

Improper Use or Alteration of Gracenote Logos

DO NOT alter, scale inappropriately, rotate, use incorrect colors, rearranged or add additional elements.

music

E NTE RTA I N M E NT T ECH NOLOG I ES

P

OW E R E D BY

G

RA C E N O

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■ Print Trademark Attributions (TA)

When using any of the Gracenote

logo trademarks or Gracenote word

trademarks, they should appear and

be attributed with the appropriate Print

Trademark Attribution (TA).

• When more than one Gracenote

trademark is used or referenced

to in materials, Print Trademark

Attributions can be combined.

For example:

Gracenote, the Gracenote logo and

logotype, “Powered by Gracenote”

and Gracenote MusicID are either

registered trademarks or trademarks

of Gracenote, Inc. in the United

States and/or other countries.

• Gracenote LogoGracenote, the Gracenote logo and logotype are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

• Powered by Gracenote LogoGracenote, the Gracenote logo and logotype, and the “Powered by Gracenote” logo are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

• Gracenote® Gracenote is either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

• Powered by Gracenote®

Gracenote and “Powered by Gracenote” are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

• Gracenote MusicID®

Gracenote and Gracenote MusicID are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

• MusicID® Gracenote and MusicID are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

• Playlist®

Gracenote and Playlist are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

• Gracenote MoodGrid™Gracenote and Gracenote MoodGrid are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

• Gracenote Discover™Gracenote and Gracenote Discover are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

Rev. 0413

14


■ Gracenote Overview

Gracenote provides the largest database of music and video meta-

data and is the world's leading distributor of this content. The

Gracenote database includes descriptions of millions of tracks, as

well as filmmaker and cast bios for movies, TV listings, and Album

and Movie Cover Art. All of this information is paired with Gracenote's

recognition and discovery technology to power the world's hottest

entertainment products, apps and services.

■ Gracenote Marketing Contact

Gracenote requires users to submit any advertising, promotional

display, instructional and other design or descriptive material or media

regarding Gracenote to Gracenote Marketing for approval prior to

publication.

For additional marketing questions, contact:

Kristin Klindt

Sr. Marketing Manager

510-596-7652

[email protected]

Gracenote®, the Gracenote logo and logotype, and the “Powered by Gracenote” logo are either a registered trademark or a trademark of Gracenote, Inc. in the United States and/or other countries.

For logo artwork and the latest version of these

guidelines, licensees should check with their

Gracenote Global Services and Support

Representative.

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