godavari sugar mills -assocham csr case study format

The Associated Chambers of Commerce and Industry of IndiaASSOCHAM Corporate Office

1, Community Center, Zamrudpur, Kailash Colony, New Delhi 110048Tel: 46550555(Hunting Line) Fax:011-46536481/2

Website: www.assocham.org

CASE STUDY PROFORMAFilled in forms to be sent to [email protected]

CORPORATE SOCIAL RESPONSIBILITY (CSR) INITIATIVES- AN INDIAN PERSPECTIVE

1. Name of the company : THE GODAVARI SUGAR MILLS LTD

2. Nature of the Company/ Industry : SUGAR AND ITS ALLIED PRODUCTS

3. Year of Establishment : 1939

4. Number of employees : 1500

5. Annual turnover of the company : Rs 477 crores

THE GODAVARI SUGAR MILLS LTD 1

6. Approximate annual budget for corporate social responsibility or corporate citizenship Approximately Rs 15 lacs

7. Current CSR projects

At the forefront of the rural development programmes undertaken by the Somaiya

Group, are the various social activities conducted by the company. Since its

inception, the sugar mills have always been closely involved with, and concerned

about the development of the farming communities with which it has interacted.

The company has always had the tradition of reaching out to enrich the lives of the

people in its areas of operations

The Godavari Sugar Mills Ltd. has a developmental programme under the title

Somaiya Grameen Vikas Kendra (SGVK). This SGVK has taken up number of

development programmes with the partnership of Somaiya Vidyavihar since its

inception which are listed below

Agricultural Research

Panchamukhi Programme.

Water Conservation

Help a child

Health & Education Related activities.

Sanitation & Panchayat Training

The SGVK looks after the social activities of the company and is responsible for

assessing the needs of the local people. The SGVK staff is very active on the field

and is committed to serve the local people.


Social Activities of Grameen Vikas Kendra for 2006-07

Quiz Competition for High School Students: A Quiz Competition for high

school students situated in GSML’s area operation was conducted on August 30,

2006.The venue for the Quiz competition was R.M.G. state composite junior

college, Mudhol in Bagalkot district. More than 40 high school teams had

participated and out of which, top 16 teams were directly qualified for the

quarterfinals on the basis of written test conducted. 8 teams went through to the

semi final round and 4 teams for finals were selected through the question answer

session. The topics covered were Science & technology, History, General

knowledge, Politics, Sports, Art & culture, Audio and visual rounds. Prizes were

awarded to all 4 teams who were the finalist. The prizes awarded was Rs.2500/-,


Rs.2000/-, Rs.1500/-, Rs.1000/- and trophy to first, second, third as consolation

prizes respectively.

Scholarship to Merit Students: The merit scholarship cheques were awarded to

the students who passed out with highest percentage of marks in II PUC exam held

during March / April – 2006. The details of the prizes awarded were as under.

1. Rs.500/-Cash award to 17 college first rank students situated in GSM

area of operation i.e. Rs.500/- x 17 = Rs.8, 500/-

2. Rs.2500/- Cash award to the first rank student of Science, Commerce and

Arts subject among the above mentioned 17 colleges i.e. Rs.2500/- x 3 =

Rs.7500/-

3. Rs.10 000/- Cash award to the first & second rank science students who

got admission in Medical and Engineering i.e. Rs.20000/-

Pre-Pre Primary Schools: As per the MOU with Akshara Foundation, Dharwad

Grameen Vikas Kendra started 10 pre – pre primary schools (Anganwadi) in

Saidapur, Saidapur cross, Madabhai, Marapur, Sanganatti, Bisnal, P.D. Budni,

Dhawaleshwar, Akkimaradit and Nagaral villages of Mudhol taluka in Bagalkot

district, Karnataka. Aganwadi provides Quality and value based education to the

kids belonging to that age group of 3 to 5 years of age. To give more attention to

each child, the admission is restricted to 25 – 30 kids per center (class). These

centers are run in the name of SOMAIYA SHISUVIHAR in collaboration with

Akshara Foundation, Dharwad. As per the MOU, Akshara foundation has provided

10 days training to volunteers (teachers) and learning kit worth Rs.2000/-to each

center. Grameeen Vikas Kendra identified the above volunteers (teachers) and pays

Rs.500/- to each teacher as honorarium per month.


Free Jaipur foot camp: The company organized free Bangalore trip for 23

physically challenged persons to facilitate them to attend the Jaipur free foot camp.

This camp was organized by Rotary club, Penny, Bangalore on 10 –11th January

2007. All 23 handicapped persons who were taken to camp got artificial materials

such as legs, walking materials, tricycles etc, according to their requirement. Six

persons were suggested to undergo operation and the same will be done free of

cost.

Help a child project students for International conference: 10 students of our

help a child project (needy and meritorious) from rural Karnataka had been to “23rd

International Conference and Exhibition on Chemtech, Pharma and Biotech –

2007” organized by Chemtech Foundation, Mumbai from February 6 - 9, 2007.

Out of 10 students, 5 were girls and 5 were boys representing 12 th Science, B.E.

and medical faculty.

Help a child student’s interaction with donors: A meeting was arranged at Head

Office. Mumbai on 9th February 2007.The students and few donors had the

opportunity to interact with each other in this meeting. This interaction helped the

donors to know more about the family background , their surroundings, the thought

process, ambitions and aspirations of the students.


Multi Diagnostic Medical Camp:

Somaiya Grameen Vikas Kendra has organized two-days free multi diagnostic

medical camp at Sameerwadi on May 11-12, 2007 in coordination with

K.J.Somaiya Medical College and Research Center, Mumbai. More than 1635

patients have availed this facility in different sections such as :

Chest and TB –68, Dentist – 98, ENT-133,

Orthopedic – 225 ECG/ blood test – 110

Pediatrician –103 Skin & VD – 171

Psychiatric – 16 Surgeon –11

Physician – 422.

These villagers were from about 15-20 surrounding villages. Further 60 patients

were identified who have to undergo an operation. This covers ENT, cataract,

cancer etc., and they would be operated during August and September-2007.


Medical Check up camp for Sameerwadi School children:

Somaiya Grameen Vikas Kendra has organized one-day medical check up camp

for sameerwadi school children in coordination with local doctors on 24.06.2007.

About 250 CBSE school students, 400 Kannada medium primary and about 170

Kannada medium high school students have been examined in the camp. Medical

check up was done between 10.00 a.m. to 2.00 p.m. by 5 pediatrician, 4 dentist, 2

ENT specialists, and a surgeon and gynecologist. 4.00-to 5.00 p.m. Dental health

educative programme was organized with question and answer session between

parents and doctors.


Tailoring classes:

More than 300 candidates have benefited from the tailoring class run by Somaiya

Grameen Kendra us at Kulali, Gulgal Jabmagi, Akkimaradi and Ranjanagi villages

in Mudhol taluka of Bagalkot district. At present eight tailoring classes are held at

Saidapurcross, Sanganatti, Marapur and Madhabhavi villages in Mudhol taluk,

Navalagi and Chimmad villages in Jamakhandi taluka of Bagalkot district,

Khanatti in Gokak and Sultanapur in Raibag taluk of Belgaum district.

Panchmukhi activities at Madabhavi: The Company has adopted a village called

Madbhavi in Mudhol taluka for its overall development where we have been

implementing Dr.H.M.Maralusiddahia’s panchamukhi activities. Under this

programme we are conducting seminars and group discussion on adult education,

re-enrollment of school dropouts, tailoring class HIV / AIDS awareness etc., in

Madbhavi, Sanganatti, Saidapur, Kesaragoppa, Bisnal and Marapur villages of

Mudhol taluka in Bagalkot district


Govt. High School for Madabhavi: Through our continuous efforts we have

succeeded in obtaining sanction from the sate government for establishing Govt.

High School in Madbhavi village situated in Mudhol taluka of Bagalkot district.

Honorable minister Mr. Govind M. Karjol inaugurated this high school on August

10, 2006. Further Kuvempu and K.J.Somaiya birth centenary celebration

committee donated an amount of Rs.200000/- (Rupees two lacks only) for

purchase of land / construction of new high school building.

World Class school at Sameerwadi

The Company has also helped found a modern English medium school at its

factory premises in rural Karnataka. The school will apply for CBSE certification

this academic year. The school has been an interesting social experiment. In the

past, farmers’ children would study in village school, workers’ children in the

factory school, and the officers’ children would study at a private school nearby.

This school would have the children of the farmers, workers, and officers, all

sitting side by side. Thus the company has made effort to do eradicate racial


discrimination and creating unity and sense of belonging in the minds of the

villagers.

Vermi compost pits: Motivated many un-employed youth and self-help group for

production of vermi compost in areas of company operations. At present nearly

15-vermi compost pits are functioning and they are earning money out of its sale.


8. Describe your company’s social initiatives in maximum 500 words: Prepare an interesting case study that clearly specifies the target group, project location, issue, stakeholders, socio-economic impact, national significance of the issue, budget, and future sustainability of the project (Additional Sheet Attached)(Some examples of Issues are: Environment Conservation, Rural/ Urban Development, Women and Child Health Care, Street Children, HIV/AIDS awareness and prevention, Primary Education, Women Entrepreneurship, Information, Communication and Technology (ICT) for Development, Old Age Homes, Mentally and Physically Challenged Persons, Employment to SC and ST’s, any others

CASE STUDY

Title of the case study: Help A Child To Study

Vision:

We aim to provide the opportunity, through financial support to every

student who has demonstrated the potential to achieve in life but is not able

to do so due to lack of financial resources. We specially strive to support and

assist girls.

Financial support to meritorious students, who are unable to continue their

higher education due to financial difficulties.

Involve people from the community to contribute for the development of

education.

Provide textbooks, computers, learning aids, career counseling etc, to all

sponsored students.


Background:

There is always a story behind every cause and this is no different. We came across

a young boy whose results in the 10th grade exams were so outstanding, that the

student was listed in the merit list put forth by the state of Karnataka. He is the son

of a laborer, and did not even have an assured access to electricity. To achieve such

results despite seemingly insurmountable odds was truly inspiring. His father earns

hardly Rs.800/- per month and student would need Rs.6000/- to study beyond the

10th grade. His parents did mention that they would borrow to help their son study.

Even if they did manage for son, there would be no money to help their 13-year-

old intelligent daughter’s further study. To enable this child to study further was

the company’s responsibility. For a child such as he to return to hard labor work

for want of financial support would be shame, and certainly a disincentive for his

parents, teachers, sister, and his classmates, who would then see no merit in

studying so hard and achieving so much

Also during a field visit of our Executive Director in Hallur village in Belgaum

district of Karnataka, he met with a girl child who was studying for the 10 th class.

She lived in a small hut without any access to electricity.

There were plethora of cases like these and to help such meritorious children by

inspiring them to pursue their dreams of a better and secure future the company

developed a website www.somaiya.org/helpachild. The website provides a

platform to facilitate interface between such students and sponsors in order to

empower these students.


http://www.somaiya.org/helpachild

Target Group & Location:

The needy and meritorious students studying in more than 100 education institutes

in Bagalkot and Belgaum district of Karnataka, Kolhapur, Satara, Ahamadanagar

and Mumbai districts in Maharastra are the beneficiaries of the project.

So far more than 352 students have got the benefit of this project and were

sponsored to pursue further studies.

The company has fixed the target of 500 students to be sponsored for this academic

year.

Future sustainability:

The company along with the co-operation of the sponsors / donors started the

project. The company has developed an online application which bridges the gap

between needy students who have the potential but are financially incapable to

afford higher education and the people who want to donate. The entire site is user

friendly and one can donate on line from other countries .Yes the project integrates

the priorities of Sustainable development as it provides financial help so tha a

student can fulfill his/ her dreams. As we are all aware that more than 70% of

India’s population resides in rural parts of India. Most of them are working as

agriculturists, farm labors to full fill their basic requirements of food, shelter,

clothing and health. The Govt. has schools in almost all villages / in a cluster of

villages to provide almost free education up to 10 th class. But after 10th class, most

of the parents are unable send their child to nearby colleges due to lack of funds.

The company through this project is providing financial help to fulfill the dreams

of the child.


Stakeholders & Participants:

Sponsors / donors from all over the world.

Underprivileged and needy but meritous students.

The company acting in the role of the mediator to facilitate interaction

between the sponsored students and the sponsors.

National Significance of the issue:

We are all aware that the current problem faced by the country is in the field of

education. The enormity lays not only the Quality of education but also access to

Quality Education. This is apparent from the Budget speech made by the

Honorable Finance minister of India Mr Chidabaram and also the speech made

by the Honorable Prime minister of India Dr. Manmohan Singh on the day of 60th

year of independence of the country. The company has realized the significance

of the same. Higher education in some parts of the country is beyond the reach of

the common man. The infrastructure required is inadequate and non pervasive. In

such instances the company aspires to become the necessary infrastructure

thereby ensuring that the child is not deprived of higher education.


Socio –Economic Impact:

The company always believed in serving the underprivileged of the society

(students in particular). With the help of this scholarship scheme, we have helped

few students complete their education. Few of them are working in different

sectors which includes IT with attractive salary and they have promised to chip in

their best for this venture .

A BRIEF SNAPSHOT

More than 65 years of treasured relationship with the farming

community.

A Network covering more than 600 villages.

More than 15000 farmers catered to.

Microfinance -Rs 50 cores advanced so far with average transaction size

of Rs 4000.

More than 6 Villages connected On Wifi Network.

More than 300 scholarships given under the help a child project.

Established a Modern English Medium school.

Through this relationship of caring and mutually derived benefits, in the areas of

India’s farming and rural communities, the company tries to make a positive

impact and revolutionize the lives of the people it serves thus bringing about a sea

change and contributing to the overall development of the Rural people.


Few photos of student beneficiaries with their family membersFew photos of student beneficiaries with their family members

Name: Mr Samir Somaiya

Address/Tel/Fax/EmailFazalbhoy Building,45/47,M.G Road, Fort,Mumbai-400001.Tel: 22048272Fax: 22047297Email: [email protected]

Signature………………………………………

Name: Mr Vijaykumar Kanavi

Address/Tel/Fax/EmailSameerwadi (Via Mahalingpur)District BagalkotKarnataka 587316Tel:(08350) 260046


Fax: (08350) 260037Email: [email protected]

Signature………………………………………


godavari sugar mills -assocham csr case study format

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