gmc software - gmc inspire: banking industry overview

4
Your customers. Engaged. Modern customers have data at their fingertips and access to a vast body of information about your bank, and your competitors. It’s easy for them to find the highest rates and lowest fees, but they want more than that. They want instant responses and complete transparency. When a customer lets you manage their money, it’s personal. You need a communications strategy that speaks directly to them. GMC Inspire TM is the only single-design Customer Communication Management (CCM) solution that lets you create, manage, and deliver, compliant and individualized customer communications that span the entire customer journey. Banking Industry Overview Personal is profitable Communicate. Engage. Profit. Repeat.

Upload: gmc-software

Post on 15-Aug-2015

41 views

Category:

Software


3 download

TRANSCRIPT

Your customers. Engaged.

Modern customers have data at their fingertips and access to a vast body of information about your bank, and your competitors. It’s easy for them to find the highest rates and lowest fees, but they want more than that. They want instant responses and complete transparency. When a customer lets you manage their money, it’s personal. You need a communications strategy that speaks directly to them.

GMC InspireTM is the only single-design Customer Communication Management (CCM) solution that lets you create, manage, and deliver, compliant and individualized customer communications that span the entire customer journey.

Banking Industry Overview

Personal is profitable

Communicate. Engage.Profit.

Repeat.

Keep your customers engaged

Customers determine how, when, and where they want to be communicated with, and by which channel. That preference may change when they pick up a different device, so it’s imperative that you maintain consistency of brand, message, and compliance across all channels. And today, clients are likely to use multiple channels for a single transaction. When they move seamlessly between channels, it’s an omnichannel experience—a competitive advantage you only get with GMC Inspire.

And these consumers are an impatient lot. They demand instant responses, whether for database-generated information or individualized advice. They want to be treated like high-value clients, and if you do that, you increase their satisfaction and improve their lifetime value by an order of magnitude. Inspire not only lets you build responsive digital communications that engage customers with interactive tables, charts and graphs, but with embedded customized calls-to-action you increase

upsell and cross sell. Bring together individual customer preferences, behaviors, and business interactions and it becomes possible to interact in a personal, high-touch way with all your customers.

GMC Inspire lets you engage your customers on their own terms, and they’re using social media. Integrate with social media networks and link CCM projects to the enterprise’s social media strategy. And customers want insight into their assets, so give them the ability to work with their own data. With Inspire, they will be able to search, sort and analyze their information, which will encourage them to initiate requests, or buy new products or services.

With GMC Inspire, it is now possible to deliver a customer experience that incorporates all of your financial products, across every step of the customer journey, in compliance with rules and regulations.

Technology-obsessed

consumers have the power

Benefit the businessYou no longer need separate teams for each communication channel. The single design approach means content is consistent wherever it appears; mobile phone, tablet, web, email, even print. And the multichannel preview, proof, and signoff capabilities speed your time to market by 80%.

Reduce compliance costsBanks must be agile enough to respond quickly to changes in the regulatory landscape, and reduce any disruption or risk associated with compliance issues. Inspire enables you to achieve consistent regulatory compliance by providing business users the ability to easily manage content inclusion or exclusion based on effective dates and jurisdictions. Additionally, Inspire integrates with existing databases, making it possible to update legacy forms and provide accurate, on-demand access to information.

Consistent engagement across all channels with GMC Inspire

Speak with one voice across all channels.

Direct integration with legacy and core systemsIf replacing existing business systems is not an option, augment what you have. With Inspire, you access legacy customer data and content and transform it into new communications aligned with customer preferences. Make use of your existing assets, business applications, and pre-vious investments in customer relationship management to lower costs, achieve faster turnaround times, and improve productivity. In short order, your organization will be pro-ducing highly personalized correspondence on demand, online or offline, interactively or in high-volume batches for delivery via print, e-mail, web and/or mobile. When any of your systems are upgraded, it’s simple for Inspire to adapt to your new systems.

Your Customers. Engaged.

2015 © GMC Software Technology. All rights reserved.

Australia, Brazil, Canada, China, Czech Republic, France, Germany, Hong Kong, Hungary, India, Italy, Japan, Mexico, Poland, Singapore, Spain, Switzerland, Taiwan, United Kingdom, USA

GMC Software helps companies communicate with their customers and employees. GMC Software empowers organizations to create stronger engagements with timely and relevant communications. A Neopost Digital Company, GMC Software provides the means for business users to develop contextual, highly individualized communications across all channels that span the entire customer journey. A leader in customer communications, GMC Software supports thousands of clients and partners in banking, insurance, healthcare and service providers around the world.

Delighted customers, delightful profits.

Ready to exceed your customers’ expectations? www.gmc.net

GMC Inspire provides:• Communications that are up-to-date, on-brand,

and compliant across all channels. With the touch of a button, designs are proofed, approved, and signed off on, in context.

• Interactive technology that deploys with a simple URL to speed up complex contracts and proposals.

• Integrated e-signature technology to accelerate execution of complex financial transactions.

• Multichannel customer communications from a single design user interface.

• Responsive communications that adapt to whatever device a consumer prefers.