DRIVING STRONGER PERFORMANCE THROUGH EMPLOYEE RECOGNITION

SHRM/GLOBOFORCE EMPLOYEE RECOGNITION SURVEY, SPRING, 2013

Thad Peterson Director, Product & Content Marketing

Globoforce

Alex Alonso, PhD, SPHR Vice President for Research

SHRM

HUMAN CAPITAL FACTORS: WHY THEY MATTER

Human capital is the biggest challenge facing corporations today globally The Conference Board CEO 2013 Challenge survey

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SURVEY DEMOGRAPHICS

803 respondents

Company size

SPRING 2013 SHRM/GLOBOFORCE SURVEY REPORT

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REPORT FINDINGS

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• Executive Insight

• My Team • Talent Maps • Activity Reports • Budget Analysis

• Profiles • My Activity

• Recognition Intelligence • Activity Reports • Budget Analysis

SURVEY RESULTS

Engagement: #1 HR Concern Recognition: What makes it most effective Performance Reviews: Positive impact of crowdsourcing

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EMPLOYEE ENGAGEMENT

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How important is it?

EMPLOYEE ENGAGEMENT COMES FIRST

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Which of these are the most important HR challenges to your organization? (select your top three choices)

MOST IMPORTANT HR CHALLENGES

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PERCENT OF RESPONDENTS WHO CALL ENGAGEMENT A TOP HR CHALLENGE

CONCERN FOR EMPLOYEE ENGAGEMENT UP

How do this year’s top HR challenges compare to last?

WHAT DRIVES ENGAGEMENT?

More than half of companies with recognition programs tied to corporate values saw increases in engagement as a result of those programs

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POSITIVE REINFORCEMENT OF…

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WHAT IS EFFECTIVE RECOGNITION?

VALUES

BEHAVIORS

ACCOMPLISHMENTS

IN YOUR PROFESSIONAL OPINION, WHICH OF THE FOLLOWING ITEMS HAVE THE MOST IMPACT ON EMPLOYEE ENGAGEMENT AT YOUR ORGANIZATION?

Appreciation by direct supervisor

Opportunity to advance

Salary and bonus

71%

41%

36%

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POSITIVE FEEDBACK IS POWERFUL

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94 percent of survey respondents say positive feedback has a greater impact on improving performance than negative

What has a greater impact on performance – negative or positive feedback?

HR AND EMPLOYEES AGREE: POSITIVE FEEDBACK MOTIVATES

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Which is more effective in motivating you?

BUT FAR FEWER PEOPLE ARE SATISFIED WITH RECOGNITION

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Are you satisfied with the level of recognition you receive for doing a good job at work?

RECOGNITION GOES BEYOND IMPROVING PERFORMANCE AND MOTIVATION

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EMPLOYEES BETTER UNDERSTAND COMPANY OBJECTIVES

Does recognizing employees for their accomplishments provide a clearer understanding of a company’s organizational objectives?

RECOGNITION HELPS EMPLOYEES UNDERSTAND GOALS

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RECOGNITION PROGRAM TIED TO CORPORATE

VALUES

VS.

RECOGNITION PROGRAM NOT TIED TO CORPORATE

VALUES

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Recognizing employees for accomplishments provides a clearer understanding of organizational objectives

89%

69%

50%

55%

60%

65%

70%

75%

80%

85%

90%

Tied to corporatevalues

Not tied tocorporate values

THE IMPORTANCE OF VALUES IN ENGAGEMENT

Employees who say values are clearly known and understood at their companies are

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30x more likely to be highly engaged at work.

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PRAISE THE RECOGNITION FORMULA: PRIZE

RECOGNITION WITH REWARD MOTIVATES

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Are employees more motivated by recognition with or without a reward?

PRAISE PRIZE MOTIVATION

EMPLOYEES ARE TURNED OFF BY NON-MONETARY AWARDS

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Which of the following statements do you agree most with?

THINK BEYOND TENURE

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EFFECTIVENESS OF RECOGNITION PROGRAMS

In your professional opinion, how effective are the following elements of your organization’s employee recognition program?

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CROWDSOURCING THE PERFORMANCE REVIEW

An open call to an organization to recognize peer behaviors

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In your professional opinion, which of the following would provide a more accurate picture of employee performance?

HOW DO YOU GET A MORE ACCURATE PICTURE OF EMPLOYEE PERFORMANCE?

CROWDSOURCED FEEDBACK AND EMPLOYEE PERFORMANCE REVIEWS

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Do you think crowdsourced recognition (relying on input from multiple sources) would be helpful data to incorporate into employee performance reviews?

Crowdsourced recognition would help employee performance reviews

ORGANIZATIONS THAT USE CROWDSOURCED DATA HAVE MORE EFFECTIVE PERFORMANCE REVIEW PROCESSES

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Is your organization’s performance review process effective in achieving the goals of your organization or does it need to be completely overhauled?

PERFORMANCE REVIEW IS EFFECTIVE

MANAGERS EFFECTIVELY ACKNOWLEDGE AND APPRECIATE EMPLOYEE PERFORMANCE

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On average, do you think managers or supervisors at your organization effectively acknowledge and appreciate employees’ performance?

Crowdsourcing improves manager ability to appreciate employee performance

EMPLOYEES CRAVE MORE FREQUENT FEEDBACK

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When do you prefer feedback? (Check all that apply)

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• a driver of engagement and performance

• an opportunity to reinforce corporate values

• more motivating with praise AND prize • more effective when extended beyond

acknowledging tenure alone • most beneficial in evaluating

performance when incorporating crowdsourced data

RECOGNITION IS…

SPRING 2013 SHRM/GLOBOFORCE SURVEY REPORT

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