The Global Luxury Management is Unique.

The Global Luxury Management Program is the only full-time luxury

graduate program in the Americas.

•Two degrees (NC State and SKEMA award degrees)

•Two global campus locations (USA – Fall & France – Spring) with

future plans for additional global locations

•New York City Study Tour and North Carolina Study Tour

•Industry Advisory Board networking and mentoring

•Global student population in program (representation 7 countries)

•Career Management outreach for career opportunities in the luxury

industry and personal/professional skills development

GLM 2014-2015 Class Profile

•42 students

•76% Female, 24% Male

•Average Age: 24

•7 Countries Represented

•0-3 Years Work Experience

•57% of students with one year or less work experience

Undergraduate Majors: Business Administration, Brand Management and Marketing,

Communications, Fashion Merchandising, Humanities, STEM fields

The Definition of Luxury Products

Luxury products have more than

necessary and ordinary characteristics

compared to other products of their category,

which include their:

•Relatively high level of price

•Quality

•Aesthetics

•Rarity

•Extraordinariness

•Symbolic meaning

www.conceptofluxurybrands.com

3 Sectors of Luxury

The global luxury market continues to be a growth opportunity for all three major

business sectors, generating $1.4 TRILLION annually. The Global Luxury

Management program takes a “big picture” view of business:

Personal Luxury $300 billionApparel

Jewelry & Watches

Accessories

Cosmetics & Fragrance

Footwear & Leather Goods

Luxury Transportation $400 billionAutomobiles

Marine

Aircraft

Recreational Vehicles

Professional Services

Experiential Luxury $700 billion*Hospitality (food, wine, spirits)

Home & Interiors

Travel Activities & Management

Sports Management

Collectibles

Real Estate

Charitable Giving & Involvement

Personal Health Management

*not including technology category

Global luxury continues to be a growth sector, and

employers are seeking individuals who understand the

unique customer relationships in this environment, who

can be entrepreneurial, have a global perspective, and

can manage the creative and innovation processes.

…We are very excited to be drawing on the synergy

between our colleges at NC State and SKEMA’s faculty

to provide students this opportunity.

-Dr. Ira Weiss, Dean

NC State Poole College of Management

•Great communicators

•Customer savvy

•Creative

•Entrepreneurial

•Global mindset

The Luxury Industry needs managers to be:

Sources: SKEMA Business School, Wall Street Journal

• College of Management: technology & innovation, entrepreneurship

• College of Textiles: fashion and textile management, design

• College of Design: creativity

• SKEMA Business School located on Centennial

• Industry Partnerships

• Thriving entrepreneurial community

Why NC State?

• Prestigious French business school with campuses in France, U.S.,

China, Africa

• Experience with MSc Luxury and Fashion Management

• Strong industry connections

• Faculty with research and work experience in luxury

• Company-sponsored projects

• Special events: SKEMA luxury summit, Field trips

• Access to internships

Why SKEMA?

Program Overview: 4 Phases

I. INTRODUCTORY PERIOD - USA

August: The Luxury Market “Boot Camp”!

Introduction to Luxury Consumers & Market Dynamics

Group Dynamics & Team Building

Career Management Principles for Success

II. FALL SEMESTER - USA

September: December, Strategic Business Management Focus

Luxury Brand Management and Marketing

Analytic Approach to Global Luxury Management

Supply Chain Concepts and Issues

Creativity in Management

Entrepreneurship: Managing the Growth Venture

Luxury Industry Experiences: Organizations and Executives

Program Overview: 4 Phases

III. SPRING SEMESTER - France

January – April: The Luxury Market Concentration

Consumer Trends Advanced Strategy

Pricing, Distribution and Retail Adv. Service Management

Sustainable Development Value Marketing & Mgt.

Finance and Accountability in Luxury and Fashion

Advanced Advertising Strategies

How to Build a Brand

IV. SUMMER STUDY - France

May – December: Jump Starting My Luxury Career!

Researching and Securing a Luxury Industry Internship

Interviewing and Acceptance of Full-Time Employment

Typical Career Paths

• Retail

• Brand Management & Strategic Planning

• Market Research & Consumer Insights

• Account Management & Sales

• Public Relations & Marketing Communications

• Digital Marketing & Social Media

• Customer Relationship Management

• Human Resources

Application Deadline is April 30, 2015

On-line application via NC State Graduate School

http://www2.acs.ncsu.edu/grad/applygrad.htm

Choose “Global Innovation Management” for Program

Select “Global Luxury Management” as

Concentration

Concurrent acceptance processes

@ SKEMA & NCSU

Passport and Visa required

Admissions Process

Prerequisites:

ACC 210, BUS 320,

BUS 360, and MIE 330

Can be taken in summer prior to program

start

Demonstrate proficiency in CrossKnowledge, an

e-learning program available through SKEMA

Alternative to the prerequisite courses

Admissions Criteria

Online application form (NC State Graduate School)

Personal statement

Official transcripts from each

university/college attended

Three (3) letters of recommendation

(online preferred)

Resume

TOEFL (international students only)

Admissions Checklist

NC In-State Tuition: $21,267.42

Out-of-State Tuition: $35,440.42

Spring Semester Airfare: Approx. $1000-$1,500

Sophia Antipolis Lodging: From $400/mo (single

occupancy)

Monthly Cost of Living Estimate: $2000/mo (rent, food,

transportation, incidentals)

Raleigh Lodging: From $580/mo (single occupancy)

Misc. Costs: Visa, SOA Insurance, SKEMA fees, trade

shows, personal travel

Program Expenses

NC State Global Luxury Management Web Site

http://www.poole.ncsu.edu/mglm

SKEMA Web Site

http://www.skema.edu/

Key Web Addresses