glazier clinics media guide

9
The Leader in Reaching Football Coaches [email protected] 888-755-6427 www.GlazierClinics.com 2013 Media Guide

Upload: reflective-spark

Post on 30-Mar-2016

227 views

Category:

Documents


1 download

DESCRIPTION

Glazier Clinics is the largest and most-respected football clinic in the country.

TRANSCRIPT

Page 1: Glazier Clinics Media Guide

The Leader in Reaching Football Coaches

[email protected] 888-755-6427www.GlazierClinics.com

2013 Media Guide

Page 2: Glazier Clinics Media Guide

WE HAVE THE LARGEST CUSTOMER BASE OF FOOTBALL COACHES

34,000+ Clinic attendees - Serious, winning coaches from top programs in the country

20,000+ Active website users - Coaches accessing the tremendous

digital resources we provide 24/7

70,000+ Active email subscribers - Voluntary, opt-in coaches receiving valuable information

8,500+ Schools represented - Coaches from programs all over the nation

888-755-6427 sales@glaziercl in ics .com

For over 35 years Glazier Clinics has been providing world-class education opportunities to football coaches.

Thousands of Buyers to Influence

32 Clinics in 29 Markets Coast to Coast

Customers from Every State and Around the World

www.Glaz ierCl in ics .com

2

2

2

Page 3: Glazier Clinics Media Guide

888-755-6427 sales@glaziercl in ics .com

Highly Desirable Target Audience

Decision MakerLeader

Influencer

www.GlazierCl in ics .com

Targeting This Market Will Grow Your Business

Football coaches Lead the next generation of leaders. Almost twice as many

students played HS football than any other sport last year — 1.1 million.(NFHS)

Football coaches Influence the buying decisions of their programs and players. The

cost to outfit one HS football team is $22,000. (Fortune Magazine)

Football coaches are Decision Makers for their teams. The money spent just

on uniforms and equipment for HS football programs last year was $450 million.(Fortune Magazine)

WHO IS A FOOTBALL COACH?

=

NFHS. 2011-12 Participation Survey. NFHS.org. http://www.nfhs.org/content.aspx?id=3282. Accessed October 15, 2012.

Roberts, D. (2011, September 26). The business of football. Fortune, 164(5).

Page 4: Glazier Clinics Media Guide

Customized Marketing Packages

WE KNOW HOW TO SELL TO FOOTBALL COACHES AND WE CAN SERVICE ANY BUDGET FROM $10K TO $500K+

Over 40 marketing elements available to reach coaches:

Advertising

Branding

Booth Space

Email Marketing

Lead Generation

Segmentation

Sponsorship

. . . And Much More

LAST YEAR WE DELIVERED

Over 1,000 Exhibitor Booths

Over 12,000 Qualified Leads

Over 3,000,000 Emails

Over 50,000,000 Logo Impressions

Over 90,000,000 Ad Impressions

Each package is customized for your company and we have one goal in mind – to make your investment profitable!

“From a f inancial perspective and return on investment, our partnership with Glazier Clinics is among our best investments.” – Greg Bialis,

Rawlings Sporting Goods, Vice President, Team Sales

“Going to a Glazier Clinic is l ike going to a football expo. All of the top football products, services, and companies are on display.” – Brent Vieselmeyer

Valor Christian HS, 4A State Champions, CO

888-755-6427 sales@glaziercl in ics .com

www.GlazierCl in ics .com

Page 5: Glazier Clinics Media Guide

For more information on exhibitor and partner opportunities, contact us at 888-755-6427 or sales @ glazierclinics.com

With 32 Coaching Events held in major cities across the country, Glazier Clinics will open the doors for you to reach the nation’s top football programs. Each clinic will deliver Glazier Clinics hallmark qualities…

www.GlazierCl in ics .com

888-755-6427 sales@glaziercl in ics .com

www.GlazierCl in ics .com

Exhibitor Booths

MORE COACHES: • Over 34,000 attendees

in 2012

• Attendance Guarantee for every clinic

CONSTANT TRAFFIC: • Booths in the high

traffic hallways & lobbies

• Exhibit area is the heart of the clinic

BETTER LEADS: • Serious, winning

coaches

• Coaches looking for the tools to build the best program

EXTRA TIME: • Longest breaks in the

industry

• Plenty of time to interact with coaches

2

2

2

INDIVIDUAL BOOTH PRICING FROM $595 TO $795Atlanta (2) | Atlantic City | Baltimore | Boston | Charlotte | Chicago (2) | Cincinnati | Cleveland | Dallas (2) | Denver | Detroit | Grand Rapids | Greenwich | Houston | IndianapolisKansas City | Las Vegas | Los Angeles | Minneapolis | Nashville | North Jersey/NYC | Northern Virginia/DC | Phoenix | Reno | San Francisco | Seattle | St. Louis | Tampa | Tulsa

Page 6: Glazier Clinics Media Guide

888-755-6427 sales@glaziercl in ics .com

www.GlazierCl in ics .com

Booth Space & Marketing for Any Budget

MINI-PARTNER PACKAGESCombine booth space with marketing to reach more coaches football network.

$8,400

$16,300

$22,200

5 Booths1 email to

25,000 CoachesTier 2 No $5,030 Value

Price # of Booths # of EmailsBuyers Guide

PlacementBuyers Guide

Banner Ad Value

10 Booths1 email to

50,000 CoachesTier 2 No $9,310 Value

20 Booths2 emails to

50,000 CoachesTier 1 YES $19,220 Value

30 Booths2 emails to

70,000 CoachesTier 1 YES $27,730 Value

$4,600COACH CONNECT BRONZE PACKAGE

COACH CONNECT SILVER PACKAGE

COACH CONNECT GOLD PACKAGE

EMAIL MARKETING

EXTEND your message to 70,000 football coaches – No other organization has as many active football coach email subscribers.

EXPERIENCE results to reach your sales goals – Coaches associated with Glazier Clinics are highly responsive to products and services that will help them build a winning team.

ENGAGE the right audience with your message – Segment your campaign geographically, increasing the relevance of your marketing campaign.

EXCEL with custom feedback throughout your campaign – GlazierMail equips you for success with testing, advanced tracking, and post-campaign analytics

Send to 10,000 Coaches Send to 20,000 Coaches Send to 50,000 Coaches Send to 80,000 Coaches

Additional Costs: Set-up fee (one time): $100 Segmentation: $100 HTML Design: $70/hr

GLAZIERMAIL BRONZE PACKAGE - $650

GLAZIERMAIL SILVER PACKAGE - $1,100

GLAZIERMAIL GOLD PACKAGE - $2,200

GLAZIERMAIL PLATINUM PACKAGE - $3,300

COACH CONNECT PLATINUM PACKAGE

Best Value!

Best Value!

Page 7: Glazier Clinics Media Guide

What Glazier Clinics Can Do for Your Company!

LEAD GENERATIONReceive high quality leads from coaches who want to buy your products

• Complete contact information for each lead

• Fast lead reporting

Contact Glazier Clinics for pricing information.

CO-OP BANNER ADERTISING

Spread your banner ad across the football coach universe

• Instant banner placement on 25+ websites where football coaches spend time

• Millions of impressions from your target audience

Contact Glazier Clinics for pricing information.

BUYERS GUIDEA basic listing is free but you can increase your exposure with an upgraded listing:

Tier 1 $500 - Includes active links, product images, complete company profile, company logo, website link, phone number, and above-the-fold placement.

Tier 2 $200 - Includes complete company profile, logo, website link, phone number and above-the-fold placement.

Banner Ad $500 - Company banner ad on the Buyers Guide homepage.

Post your company profile in the best Buyers Guide available to coaches.

888-755-6427 sales@glaziercl in ics .com

www.GlazierCl in ics .com

Would you like more information about online educational opportunities to complete your undergraduate or graduate degree?

How much does your program raise in fundraising annually?

Are you planning to purchase 30 or more uniforms in the next year?

Are you planning a major weight room renovation in the next two years?

Are you planning to purchase new sleds and dummies?

Would you be interesed in having the U.S. Marine Corps conduct a Combat Fitness Test with your players or conduct a presentation on mental and physical toughness to your team durning your off-season or summer program?

Select One

Select One

Select One

Select One

Select One

Select One

Page 8: Glazier Clinics Media Guide

888-755-6427 sales@glaziercl in ics .com

www.GlazierCl in ics .com

Join these companies that reached thousands of football coaches last year.

www.hudl.com

Page 9: Glazier Clinics Media Guide

We have the tools and know-how to grow your business. Contact us for a personal consultation.

[email protected]

1880 Office Club Point, Colorado Springs, CO 80920

No other company has as much reach and influence in the

football coaching market.