Upload File

getting your audience to create your content for you

  • Home
  • Marketing
  • Getting your audience to create your content for you
28
BOZBOZ BUILDING BRAND MOMENTUM GETTING YOUR AUDIENCE TO CREATE YOUR CONTENT FOR YOU SOPHIE TURTON DIGITAL MARKETING MANAGER @BOZBOZ @TURTONSOPHIE

Upload: sophie-j-turton

Post on 16-Apr-2017

3.289 views

Category:

Marketing


0 download

Report

TRANSCRIPT

Dfgh\sdfg\sf

GETTING YOUR AUDIENCE TO CREATE YOUR CONTENT FOR YOUSOPHIE TURTONDIGITAL MARKETING MANAGER@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUMI WANT YOU TO LEAVE WITH THREE THINGSTHE UNDERSTANDINGTHAT YOUR CUSTOMERS HAVE THE POWER TO BE YOUR GREATEST CONTENT PRODUCERSTHE TOOLSTO GET THEM CREATINGTHE INSPIRATIONTO DO SOMETHINGABOUT IT

@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

AUDIENCES ARE IN CONTROL OFTHEIR OWN DIGITAL STORYBOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUMCONTENT ISNT KING,THE CUSTOMER IS KING AND WE MARKETERSARE THE COURT JESTERS@BOZBOZ @TURTONSOPHIE

BOZBOZ

BOZBOZBUILDING BRAND MOMENTUM

70% OF CONSUMERS PLACEPEER RECOMMENDATIONS OVERPROFESSIONALLY WRITTEN CONTENT

- STUDY BY REVOO -BOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUMHOW DO WE GET OUR CUSTOMERS CREATING?@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM1. FOCUS ON REVIEWS@BOZBOZ @TURTONSOPHIE

BOZBOZ

BOZBOZBUILDING BRAND MOMENTUM

MODCLOTH

71,000 outfit photo shares by customers loved over 2 Million times.@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

ITS REALBOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

ITS VISUALBOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

THEY HAVE PUT THEIR CUSTOMERCENTRE STAGEBOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM2. GET YOUR AUDIENCE INVOLVED IN BRAND/ PRODUCT DEVELOPMENT@BOZBOZ @TURTONSOPHIE

BOZBOZ

BOZBOZBUILDING BRAND MOMENTUM

Gaming company campaigns using UGC are 20% more influential@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

TAP INTO WHAT YOUR AUDIENCE LOVESBOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

USE THEIR PASSION AS PART OF YOUR BRAND DEVELOPMENTBOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

GET THEM INVOLVEDBOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM3. GET YOUR AUDIENCE TO BE YOURCONTENT CREATORS@BOZBOZ @TURTONSOPHIE

BOZBOZ

BOZBOZBUILDING BRAND MOMENTUM#WEFILMAFRICA

@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

Create opportunities for engagement@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUMNike CampaignPut your customerscentre stage

@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUMWHY IS UGC SO POWERFUL?@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

BECAUSE IT ISCENTREDAROUND YOUBOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

75%YEAR ON YEARINCREASE IN PINTERESTPIN CREATION65%SNAPCHATS 100 MILLIONDAILY USERS ARE TAKINGPHOTOS AND CREATING STORIES OF THEIR LIVES140%INCREASE IN AIRBNB REVIEWS OVER THEPAST YEAR

@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

LISTEN AND RESPONDBOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

BE AUTHENTICBOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

BE VISUALBOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM

FOCUS ON COMMUNITYBOZBOZBUILDING BRAND MOMENTUM@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUMTHANK YOUSOPHIE TURTONDIGITAL MARKETING MANAGER@BOZBOZ @TURTONSOPHIE

BOZBOZBUILDING BRAND MOMENTUM


Digital Media and Getting in Touch with Your Museum Audience

Using social media to market your services · • Getting started • Know your audience • Social media strategy • The big ... 2016 Instagram Stories was launched. Instagram

Engage Your Audience

Audience Building€¦ · marketing and audience building. You know they’re essential for you to turn your blog from a fun hobby into a profitable business. Getting more readers

Understanding your audience

Reaching your audience

Audience Analysis Adapting to Your Audience Class Activity – Adapting to Your Audience

Empathy Maps – The Key To Getting To Know Your Audience

4. Understanding Your Audience: Presenting Your Case to ...Nations - Understanding Your Audience Page - 16. Nations - Understanding Your Audience Page - 17. Nations - Understanding

Tribal Email Marketing Email Marketing that Your Audience Will Actually Care About and Read Tribal Marketing Getting your members to actually read and

Things People Forget During a Webcast - INXPO · Getting your audience to touch the keyboard every two minutes will ensure your audience become active participants.Typing in the chat

Getting Equity Financing from - FirstAngels JAfirstangelsja.com/wp-content/uploads/2017/08/Getting... · 2017-07-19 · • The Angels are your AUDIENCE • You must CAPTURE THEIR

Knowing Your Audience

How to find and reach your perfect audience · 2018-02-06 · How to find and reach your perfect audience | 1 Introduction Marketing is getting more and more precise as greater and

Infographic Audience v4 › assets › pdfs › infographics › INXPO...Before getting started, ask yourself Who is your target audience? Why will they tune in? What content types

Know Your Audience

Who’s Your Audience?

Getting your audience to create your content for you

GETTING READY - Amazon S3...GETTING READY Before you start creating your video ad, there are a few basic questions about your target audience and your offer that you should ask yourself

Persuasive Speech Handout - Amazon S3...Persuasive Speech Tips and Devices. Getting the audience attention. Effective: An example that is strange or intriguing to your audience. A

Getting to Know Your Audience

Persuading your audience

Getting Started - LinkedIn · Let your audience build 3 STEP Once you’ve finished setting up your audience, click “Done” to proceed. You can proceed with setting your campaign

Finding your Audience

Involving your-audience

Engage Your Audience!

Magnetize Your Audience

b designs · Do you want to expand your target audience in a certain direction? Describe your current target audience. 6: ... That is very helpful for getting us started and for delivering

Getting to Know Your Buyer Personas…Connecting with the right audience!

Involve your audience

Royal Pavilion & Museums, Brighton & Hove - getting to know your online audience

Goldbach Audience Austria | Catch your Audience!

5-Minute Audience Targeting Primer...Marketing is not getting more difficult because of data—it’s actually getting easier. In the old days you needed to guess who your audience

Find Your Audience

Who’s Your Audience? How an audience affects your writing